ImpactAssets
ImpactAssets is a 501(c)(3) nonprofit impact investing platform that enables philanthropists, high-net-worth individuals, family offices, foundations, and corporations to deploy capital through Donor Advised Funds and a curated impact investment platform, managing over $4.6 billion in assets.
- Company typePrivate
- Founded2010
- HeadquartersBethesda, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What ImpactAssets does
ImpactAssets is a 501(c)(3) nonprofit impact investing organization founded in 2010 as a spin-out of Calvert Impact Capital and headquartered in Bethesda, Maryland. The firm enables philanthropists, high-net-worth individuals, single and multi-family offices, foundations, corporations, and financial advisors to deploy charitable and investment capital through Donor Advised Funds (DAFs), vetted impact investments, and integrated grantmaking services. With $4.6 billion+ in assets under management as of 2025, ImpactAssets operates at the intersection of philanthropy and institutional investment management. In 2024 alone the organization mobilized nearly $400M, processed 13,500+ grants, executed $350M+ in investments, and approved 270+ client investment recommendations — equivalent to roughly one new investment per business day.
The company's core offerings center on the ImpactAssets Donor Advised Fund — a tax-advantaged philanthropic vehicle — combined with a proprietary Impact Investment Platform providing vetted access to public and private market investments across debt and equity, liquid and illiquid asset classes. A differentiated Client Recommended Investments service allows donors to source, vet, and recommend their own private investments, with ImpactAssets handling investment review, document execution, funding, and ongoing monitoring. The platform is augmented by Customized Investment Services (custom portfolios for accounts over $10M, due-diligence services drawing on 460+ years of collective investment team experience, and back-office administration), managed thematic and balanced impact portfolios totaling over $1B, Supporting Organizations for $10M+ accounts, and specialized charitable funds (Wildfire Resilience, Stop the Spread, Disaster and Crisis Relief and Recovery). The IA 50 — an annually curated database of impact investment fund managers now in its fifteenth year — functions as both a market-intelligence product and an ecosystem gateway.
Revenue is generated primarily through annual administrative fees on DAF accounts, ranging from 0.125% to 1% depending on account size and service level, with additional revenue from managing proprietary investment strategies and custom portfolios. Go-to-market is sales-led and consultative, executed through an Engagement Team using educational webinars (Impact Investing Labs), direct relationship management, financial-advisor partnerships, and a public-facing digital platform accessible via a web login portal. As a 501(c)(3) public charity, ImpactAssets reinvests earnings into mission rather than distributing profit; the firm is governed by a Board chaired by Dan Skaaff and led by CEO and CIO Margret Trilli, with co-founders Tim Freundlich, Ron Cordes, and Wayne Silby still actively involved.
ImpactAssets firmographics
Firmographics- Name
- ImpactAssets
- Legal name
- ImpactAssets, Inc.
- Website
- https://impactassets.org
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ImpactAssets is a 501(c)(3) nonprofit impact investing platform that enables philanthropists, high-net-worth individuals, family offices, foundations, and corporations to deploy capital through Donor Advised Funds and a curated impact investment platform, managing over $4.6 billion in assets.
- Ownership category
- akta.pro rank
ImpactAssets industry classification
Industry- Product category
- Impact Investing Services
- NAICS
- Grantmaking and Giving Services (81321), Grantmaking and Giving Services (8132), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)
- SIC
- Investment Advice (6282), Services-Social Services (8300)
- akta.pro primary industry
- Impact Investing (Intentional, Measurable Social/Environmental Outcomes) (FSAAALAC)
- akta.pro secondary industries
- Private Banking Philanthropy & Impact Advisory (FSABADAJ), Impact Investing & Social Finance (Funds, CDFIs, Microfinance) (BPAGALAA), Social Impact & Inclusive Finance Funds (FSANAJAH)
Keywords
Where ImpactAssets is headquartered
LocationHeadquarters
- HQ city
- Bethesda
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ImpactAssets business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Donor Advised Fund Administrative Fees: ImpactAssets generates revenue through annual administrative fees charged on assets held in Donor Advised Fund accounts. Fee structure ranges from 0.125% to 1% of assets under management, with fees varying based on account size and service level.
- Investment Platform Management: Revenue from managing proprietary investment strategies and custom portfolios for clients, including thematic funds and balanced impact portfolios.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Standard DAF accounts with tiered administrative fees based on account size and complexity |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
ImpactAssets product offering
Product offeringCore offering
ImpactAssets operates a nonprofit Donor Advised Fund and proprietary Impact Investment Platform that enables philanthropists, family offices, foundations, and corporations to make tax-deductible charitable contributions and deploy capital across a curated range of public and private impact investments. The firm provides grantmaking administration, vetted investment access, due diligence, custom portfolios, managed thematic strategies, and back-office services, augmented by the ImpactAssets 50 (IA 50) database of impact fund managers.
Product overview
ImpactAssets operates as a multi-product impact investing and philanthropy platform centered on its flagship ImpactAssets Donor Advised Fund (DAF). The core DAF is a tax-preferred charitable vehicle that enables donors to make grants and impact investments. This core product is augmented by the proprietary Impact Investment Platform, which provides vetted access to public and private market investments across thematic areas. A distinctive Client Recommended Investments module lets donors source and recommend their own private investments. The company also offers Customized Investment Services (Custom Portfolios, Due Diligence, Back-office Administration), ImpactAssets Managed Strategies and Portfolios (thematic and balanced portfolio options), Supporting Organizations for larger accounts, ImpactAssets Charitable Funds (wildfire resilience, COVID response, disaster relief), and Pooled Donor Funds for collaborative giving. The ImpactAssets 50 is a complementary free public database/showcase of impact fund managers. Together, these products form an integrated ecosystem spanning advisory services, investment execution, portfolio management, and charitable grantmaking.
Differentiator
Problem solved
Functional benefit
Brands
- ImpactAssets 50 (IA 50): The definitive global guide to impact investing fund managers, selected through a rigorous review process by an independent committee and administered by ImpactAssets. Now in its fifteenth year.
- The ImpactAssets Donor Advised Fund
- ImpactAssets Capital Partners
Products and services
- ImpactAssets Donor Advised Fund The flagship Donor Advised Fund (DAF) that empowers donors to maximize social and environmental impact through both grants and impact investments, enabling tax-deductible contributions, tax-free growth, and flexible grantmaking over time. Designed for individual donors, family offices, foundations, and corporations seeking tax-advantaged philanthropic vehicles.
- Impact Investment Platform A proprietary platform featuring fully vetted impact investment options across public and private markets, debt and equity, liquid and illiquid investments. Includes thematic funds, model portfolios, and private impact opportunities accessible to DAF clients.
- Client Recommended Investments A service allowing Donor Advised Fund clients to source, vet, and recommend their own investments in companies, funds, and nonprofits in addition to grants, with ImpactAssets conducting investment review, document execution, funding, and ongoing monitoring.
- Customized Investment Services Comprehensive investment services including Custom Portfolios for accounts over $10M, Due Diligence Services leveraging 460+ years of collective investment experience, and Back-office Administration for corporate actions, capital calls, and impact reporting.
- ImpactAssets Managed Strategies and Portfolios Proprietary managed strategies totaling over $1B, including thematic strategies (Community Investment Strategy, COVID Response Fund, Business and Community Resilience Fund, Preserve the Progress Fund) and balanced portfolios (Liquid Impact, Conservative, Moderate, and Aggressive Growth Impact Portfolios).
- ImpactAssets 50 (IA 50) An annually updated free database and showcase of impact investment fund managers, now in its fifteenth year. Features IA 50 (established managers), Emeritus (veteran managers), and Emerging Impact Manager lists selected through rigorous independent committee review.
- Supporting Organizations Separate entities under the ImpactAssets umbrella offering foundation-like attributes with DAF simplicity, available for accounts of $10M or more as a cost-effective, low-administration vehicle for family or corporate philanthropy.
- ImpactAssets Charitable Funds Charitable funds that tackle complex issues by combining granting and investing expertise, including the Wildfire Resilience Charitable Fund, Stop the Spread Charitable Fund, and Disaster and Crisis Relief and Recovery fund.
- Pooled Donor Funds Aggregates charitable dollars from multiple donors into a common fund, enabling organizations, individuals, and fund managers to invest in impactful funds and companies on behalf of multiple donors.
Companies that use ImpactAssets
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles6 records
ImpactAssets technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
ImpactAssets partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- LearnLaunch Fund + AcceleratorminorLearnLaunch was named to the 2026 ImpactAssets 50 Emerging Impact Manager list, administered by ImpactAssets.
- GIIN (Global Impact Investing Network)minorIndustry partner in the impact investing ecosystem.
- ToniicminorIndustry partner and network for impact investors.
- MIE (Mission Investors Exchange)minorIndustry exchange for mission-driven investors.
- NCFP (National Center for Family Philanthropy)minorPartner for family philanthropy initiatives.
Scale indicators10 records
Recent moves8 records
Expansion highlights6 records
ImpactAssets competitors and assessment
Company assessmentDirect peers
- FJC: A Foundation of Philanthropic Funds: Nonprofit umbrella organization offering donor advised funds, project funds, and impact investing vehicles to individuals, foundations, and nonprofits — directly comparable DAF sponsor and integrated capital model.
- Tides Foundation: San Francisco-based 501(c)(3) that provides philanthropic vehicles, donor advised funds, and impact investing services to donors and foundations — directly comparable operating model, mission alignment, and client base to ImpactAssets.
- Calvert Impact Capital: ImpactAssets was spun out of Calvert Impact Capital in 2010. Calvert operates a comparable nonprofit impact investing platform with notes and community investment vehicles for institutional and individual impact capital, sharing DNA and target investors.
- DonorsTrust: Nonprofit donor advised fund sponsor serving HNW individuals and foundations seeking philanthropic and impact investment solutions — overlaps directly with ImpactAssets on DAF sponsorship and impact mandate.
- National Philanthropic Trust: Independent 501(c)(3) that sponsors donor advised funds and provides philanthropic giving and impact investing services to HNW donors and family offices, directly competing with ImpactAssets' DAF offering.
- Capital Impact Partners: Nonprofit Community Development Financial Institution deploying impact capital into underserved communities via loans and equity — comparable mission and structures to ImpactAssets' private impact investment platform, especially for place-based investing.
- RSF Social Finance: Nonprofit social finance organization offering donor advised funds, impact investing loans, and integrated capital solutions to donors and foundations — comparable mission, product set, and target customer segments.
Emerging players
- Arabella Advisors: Philanthropic and impact investing advisory firm serving foundations, donors, and impact-focused organizations — partial overlap with ImpactAssets' customized advisory and back-office services for foundations and family offices.
Broad incumbents
- Schwab Charitable: Major national DAF sponsor affiliated with Charles Schwab, offering donor advised funds and impact investing options to a broad HNW client base — incumbent competitor with substantially larger distribution.
- Fidelity Charitable: Largest donor advised fund sponsor in the U.S., operated by a major brokerage with vastly greater scale, technology investment, and brand reach than ImpactAssets — sets the competitive ceiling for DAFs and offers a growing impact investing menu.
Market position
Competitive moat5 records
Key risks1 record
Key highlights6 records
Customer concentration
ImpactAssets social profiles
Digital presenceImpactAssets financial estimates
Financial estimateRevenue estimate
Valuation estimate
ImpactAssets leadership team
Management profileNumber of profiles
Profiles15 records
ImpactAssets funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ImpactAssets M&A and investment
M&A and investmentM&A
Investments37 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ImpactAssets
What does ImpactAssets do?
ImpactAssets operates a nonprofit Donor Advised Fund and proprietary Impact Investment Platform that enables philanthropists, family offices, foundations, and corporations to make tax-deductible charitable contributions and deploy capital across a curated range of public and private impact investments. The firm provides grantmaking administration, vetted investment access, due diligence, custom portfolios, managed thematic strategies, and back-office services, augmented by the ImpactAssets 50 (IA 50) database of impact fund managers.
Is ImpactAssets a public or private company?
ImpactAssets is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was ImpactAssets founded?
ImpactAssets was founded in 2010. It employs 11 to 50 people.
Where is ImpactAssets based?
ImpactAssets is headquartered in Bethesda, United States, in the North America region.
How does ImpactAssets make money?
Two revenue lines are on record. Donor Advised Fund Administrative Fees are the primary driver. The others are investment Platform Management.
Who are ImpactAssets's main competitors?
Direct peers on record are FJC: A Foundation of Philanthropic Funds, Tides Foundation, Calvert Impact Capital, DonorsTrust, National Philanthropic Trust, Capital Impact Partners and RSF Social Finance. Arabella Advisors is listed as an emerging player. Broad incumbents are Schwab Charitable and Fidelity Charitable.
Does ImpactAssets have an API?
No public API is recorded for ImpactAssets.
What industry is ImpactAssets in?
ImpactAssets's product category is Impact Investing Services. Its primary akta.pro industry code is FSAAALAC, Impact Investing (Intentional, Measurable Social/Environmental Outcomes), with a secondary code of FSABADAJ, Private Banking Philanthropy & Impact Advisory. Its NAICS code is 81321 and its SIC code is 6282.