Larroude
Larroudé is a New York-based designer women's footwear and accessories brand founded in 2020, producing handmade shoes, handbags, and ready-to-wear in Brazil and selling globally through a Shopify-powered direct-to-consumer channel supplemented by selective designer collaborations and a new wholesale arm.
- Company typePrivate
- Founded2020
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Larroude does
Larroudé is a New York-based designer footwear and accessories brand founded in 2020 by Marina and Ricardo Larroudé after both were laid off during the COVID-19 pandemic. The company designs and sells women's shoes at price points spanning roughly $69 to $650, and has extended into handbags and ready-to-wear apparel, all produced by hand at vertically integrated manufacturing facilities in Brazil that employ the substantial majority of the company's ~600-person workforce.
The business operates a predominantly direct-to-consumer model through a Shopify-based storefront, with shipping to the US, Brazil, the UK, Canada, and Australia, and has recently added a wholesale channel at wholesale.larroude.com. Demand is stimulated through a program of designer collaborations — including with Altuzarra, Ciao Lucia, Jonathan Cohen, Kenneth Cole, Markarian, Nicolò B., Parke, and Tanner Fletcher — and through a pre-order mechanism that discounts made-to-order styles by 30%.
Revenue is reported in the nine-figure range, and the brand has accumulated third-party validation including NY Times Wirecutter Best Fashion Sneakers (2026), ELLE Best Launches (April 2026), BoF Notable DTC Winner (2024), and Shopify Best Fashion Ecommerce (2025). The company remains privately held by its founders, with no institutional funding round publicly disclosed, and is actively pursuing capital to scale Brazilian production capacity.
Larroude firmographics
Firmographics- Name
- Larroude
- Legal name
- Larroudé
- Website
- https://larroude.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Larroudé is a New York-based designer women's footwear and accessories brand founded in 2020, producing handmade shoes, handbags, and ready-to-wear in Brazil and selling globally through a Shopify-powered direct-to-consumer channel supplemented by selective designer collaborations and a new wholesale arm.
- Ownership category
- akta.pro rank
Larroude industry classification
Industry- Product category
- Women's Designer Footwear
- NAICS
- Shoe Retailers (45821), Footwear Manufacturing (3162), Luggage and Leather Goods Retailers (458320)
- SIC
- Retail-Shoe Stores (5661), Footwear, (No Rubber) (3140), Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Luxury & Designer Footwear Retail (CRAAADAH)
- akta.pro secondary industries
- Luxury & Designer Footwear (CRAAACAI), Casual & Fashion Footwear Manufacturing (Lifestyle/Streetwear) (IMAOAIAB)
Keywords
Where Larroude is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Larroude business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Direct Product Sales: Direct-to-consumer footwear sales through their ecommerce platform. Products are handmade in Brazil and sold at price points ranging from approximately $69 to $650. The company achieved nine-figure revenue (over $100 million) using this model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing for footwear |
| One time/ perpetual license | Pay-as-you-go | Pre-order with 30% discount |
| Unit Pricing | Pay-as-you-go | Sale/discounted items |
| Unit Pricing | Pay-as-you-go | Handbags and accessories |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Larroude product offering
Product offeringCore offering
Larroudé designs, manufactures, and sells handmade designer women's footwear across categories including sandals, flats, sneakers, platforms, ballerinas, loafers, pumps, wedges, boots, mules, and clogs, alongside complementary handbags and ready-to-wear clothing. Products are crafted in Brazil using premium materials (leather, suede, raffia) and sold direct-to-consumer through owned Shopify ecommerce storefronts in the US and Brazil, plus a B2B wholesale portal. The brand operates a made-to-order pre-order model offering up to 30% off before production begins, and releases limited-edition capsule collaborations with designers such as Altuzarra, Ciao Lucia, Jonathan Cohen, Kenneth Cole, Markarian, Nicolò B., Parke, and Tanner Fletcher.
Product overview
Larroudé is a women's designer footwear brand founded in 2020 by Ricardo and Marina Larroudé, offering handmade shoes crafted in Brazil. The core product line includes diverse styles across multiple categories—sandals, flats, sneakers, platforms, ballerinas, loafers, pumps, wedges, boots, mules, and clogs—alongside handbags and ready-to-wear clothing. The brand operates a made-to-order pre-order model offering up to 30% discount, and features multiple designer collaborations including Altuzarra, Ciao Lucia, Jonathan Cohen, Kenneth Cole, Markarian, Nicolò Beretta, Parke, and Tanner Fletcher. Iconic shoe styles include The Cyprus, The Dolly, The Ines, The Milan, The Miso, The Stella, and The Verona. The company sells direct-to-consumer through its US and Brazilian e-commerce sites, with additional wholesale distribution.
Differentiator
Problem solved
Functional benefit
Products and services
- Designer Women's Shoes Handmade designer women's footwear spanning sandals, flats, sneakers, platforms, ballerinas, loafers, pumps, wedges, boots, mules, and clogs, crafted in Brazil using premium materials such as leather, suede, and raffia. Targeted at fashion-conscious women seeking designer-quality footwear for work, casual, evening, bridal, and vacation wear.
- Ready-to-Wear Clothing collection complementing the footwear line, including tops and dresses intended to be styled with Larroudé shoes. Targeted at the same fashion-conscious female customer base as the footwear line.
- Handbags Accessories collection anchored by the City Tote Bag in materials such as brown suede, white croco-embossed leather, and natural canvas with black leather, priced $350–$390. Targeted at fashion-conscious women seeking coordinated accessories.
- Pre-Order Made-to-Order Program Made-to-order offering that lets customers reserve upcoming products at up to 30% off before production begins, reducing excess inventory waste and supporting sustainable manufacturing. Targeted at design-aware customers willing to wait for handmade production in exchange for a discount.
- Larroudé x Altuzarra Collaboration Limited-edition capsule footwear collaboration between Larroudé and designer Altuzarra, sold through Larroudé's designer collaborations section. Targeted at fashion-forward customers seeking exclusive designer pieces.
- Larroudé x Ciao Lucia Collaboration Limited-edition capsule collection co-created with designer Ciao Lucia, including pieces such as the Madalena Wedge Mule in Beige Raffia and the Eloisa Sandal in Black and Ivory Leather. Targeted at the same fashion-conscious women audience.
- Larroudé x Jonathan Cohen Collaboration Limited-edition capsule footwear collaboration with designer Jonathan Cohen, featuring pieces such as the Zig Zag Pump in Blue Denim. Targeted at the brand's core fashion-conscious women customer.
- Larroudé x Kenneth Cole Collaboration Limited-edition capsule collaboration with designer Kenneth Cole, offered through the Larroudé designer collaborations section. Targeted at the fashion-conscious women audience.
- Larroudé x Markarian Collaboration Limited-edition capsule collaboration with designer Markarian, including bridal pieces such as the Amal Pump in White Lace positioned within Larroudé's bridal edit. Targeted at bridal and occasion-wear shoppers.
- Larroudé x Nicolò B. Collaboration Limited-edition capsule collaboration with designer Nicolò Beretta (Nicolò B.), featuring pieces such as the Inna Mule in Mahogany Satin ($450), Malibu Mule in various colors, and Grace Pump in Black Satin ($475). Targeted at the brand's fashion-conscious women audience.
- Larroudé x Parke Collaboration Limited-edition capsule footwear collaboration with designer Parke, featured within the pumps collection on larroude.com. Targeted at the brand's fashion-conscious women audience.
- Larroudé x Tanner Fletcher Wedding Footwear Collaboration Limited-edition capsule collaboration with Tanner Fletcher debuting whimsical footwear designed specifically for weddings, debuted at a wedding show. Targeted at bridal and wedding shoppers.
- Wholesale Program B2B wholesale ordering service operated via wholesale.larroude.com, supplying Larroudé footwear and accessories to retailers and stockists for resale. Targeted at independent boutiques, multi-brand retailers, and bridal/styling shops.
- First Unisex Sneaker Larroudé's first unisex sneaker, marking the brand's expansion into gender-neutral footwear beyond its women's-focused core line.
Quantifiable outcome
- Achieved nine-figure revenue (over $100M) within 5 years of founding
- +2 more outcomes
Companies that use Larroude
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles2 records
Larroude technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature1 record
Larroude partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Tanner FletchercoreCollaboration between Tanner Fletcher and Larroudé to debut whimsical footwear designed specifically for weddings. The partnership created a bridal collection featured in a wedding show, combining Larroudé's footwear expertise with Tanner Fletcher's aesthetic.
- AltuzarracoreLarroudé x Altuzarra collaboration featuring designer footwear. Collection available through Larroudé's website under the designer collaborations section.
- Ciao LuciacoreLarroudé x Ciao Lucia collaboration including products like the Madalena Wedge Mule in Beige Raffia and Eloisa Sandal in Black and Ivory Leather.
- Jonathan CohenminorLarroudé x Jonathan Cohen collaboration featuring products like the Zig Zag Pump in Blue Denim.
- Kenneth ColeminorLarroudé x Kenneth Cole collaboration, one of several designer partnerships on the platform.
- MarkariancoreLarroudé x Markarian collaboration featuring bridal products like the Amal Pump in White Lace, positioned in the bridal collection.
- Nicolò B. (Nicolò Beretta)coreLarroudé x Nicolò B. collaboration featuring products like Inna Mule in Mahogany Satin ($450), Malibu Mule in various colors, and Grace Pump in Black Satin ($475).
- ParkeminorLarroudé x Parke collaboration featured in the pumps collection.
- ShopifycoreLarroudé's ecommerce platform is built on Shopify. The brand has been profiled by Shopify as one of the 10 Best Fashion Ecommerce Sites to Watch, highlighting their use of frictionless checkout through Shop Pay, unified commerce with Shopify POS, influencer programs, and customer loyalty initiatives.
- ShopifycoreFeatured in multiple Shopify marketing and promotional articles as a success case study for fashion ecommerce, providing brand visibility and credibility through Shopify's marketing channels.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Larroude competitors and assessment
Company assessmentDirect peers
- Schutz: Brazilian-founded accessible-luxury women's footwear brand with similar price band and manufactured-in-Brazil heritage. Targets the same fashion-conscious female consumer via DTC and wholesale channels, making it the closest geographic and category peer.
- Aeyde: Berlin-based DTC women's footwear brand selling accessible-luxury designer shoes direct to consumers. Comparable on price point, DTC-led model, premium materials, and editorial-driven brand building.
- By Far: DTC accessible-luxury brand best known for shoes and handbags targeting fashion-forward millennials and Gen Z. Highly comparable on category mix (footwear + bags), price band, and reliance on influencer and earned-media marketing.
- Sarah Flint: American DTC women's designer footwear brand with handmade craftsmanship and accessible-luxury positioning. Comparable on founder-led storytelling, Italian/handmade production, and direct-to-consumer e-commerce model.
- Margaux: New York-based DTC women's footwear brand selling accessible-luxury flats, sneakers, and heels. Comparable on DTC channel focus, founder-driven brand, and the same female professional/lifestyle customer.
- Dear Frances: London-based DTC contemporary women's footwear label with a minimalist, accessible-luxury aesthetic. Comparable on DTC-led model, premium materials, and editorial-driven brand positioning.
- Loeffler Randall: New York designer footwear brand selling women's shoes and accessories through DTC and select wholesale. Comparable on accessible-luxury pricing, women's designer positioning, and hybrid DTC/wholesale distribution.
- Miista: Independent women's footwear label producing handmade shoes in Spain with a DTC-led model. Comparable on handmade craftsmanship, contemporary designer positioning, and direct-to-consumer e-commerce.
Broad incumbents
- Steve Madden: Large established women's footwear brand with broad assortment at lower price points than Larroudé. Represents a mass-market incumbent operating at significant scale in the same broad women's footwear category.
- Tory Burch: Major American accessible-luxury lifestyle brand offering women's footwear, handbags, and apparel. Operates at much larger scale with broad retail distribution and overlaps with Larroudé's customer on accessible-luxury women's footwear and handbags.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Larroude social profiles
Digital presenceLarroude financial estimates
Financial estimateRevenue estimate
Valuation estimate
Larroude leadership team
Management profileNumber of profiles
Profiles2 records
Larroude funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Larroude M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Larroude
What does Larroude do?
Larroudé designs, manufactures, and sells handmade designer women's footwear across categories including sandals, flats, sneakers, platforms, ballerinas, loafers, pumps, wedges, boots, mules, and clogs, alongside complementary handbags and ready-to-wear clothing. Products are crafted in Brazil using premium materials (leather, suede, raffia) and sold direct-to-consumer through owned Shopify ecommerce storefronts in the US and Brazil, plus a B2B wholesale portal. The brand operates a made-to-order pre-order model offering up to 30% off before production begins, and releases limited-edition capsule collaborations with designers such as Altuzarra, Ciao Lucia, Jonathan Cohen, Kenneth Cole, Markarian, Nicolò B., Parke, and Tanner Fletcher.
Is Larroude a public or private company?
Larroude is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Larroude founded?
Larroude was founded in 2020. It employs 11 to 50 people.
Where is Larroude based?
Larroude is headquartered in New York, United States, in the North America region.
How does Larroude make money?
One revenue line is on record: direct Product Sales.
Who are Larroude's main competitors?
Direct peers on record are Schutz, Aeyde, By Far, Sarah Flint, Margaux, Dear Frances, Loeffler Randall and Miista. Broad incumbents are Steve Madden and Tory Burch.
Does Larroude have an API?
No public API is recorded for Larroude.
What industry is Larroude in?
Larroude's product category is Women's Designer Footwear. Its primary akta.pro industry code is CRAAADAH, Luxury & Designer Footwear Retail, with a secondary code of CRAAACAI, Luxury & Designer Footwear. Its NAICS code is 45821 and its SIC code is 5661.