Pocketlab
PocketLab develops wireless Bluetooth sensors and a free cloud-based digital lab notebook platform for K-12 science education, serving teachers, schools, and districts globally with premium subscription curriculum partners.
- Company typePrivate
- Founded2015
- HeadquartersMountain View, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Pocketlab does
PocketLab (legal entity Myriad Sensors, Inc.) is a Tennessee-based K-12 science education technology company founded around 2015 that pairs a family of wireless Bluetooth-enabled sensors — Voyager 2 (multi-function), G-Force (motion), Odyssey (chemistry probes), AirQ (air quality), Weather, and Thermo — with a cloud-based digital lab notebook web application, PocketLab Notebook. The Notebook platform is browser-based, free to use, and integrates with Google Classroom and ClassLink for roster and SSO; it also ingests live sensor data streams into interactive, customizable lessons. AI-powered features include generative lesson drafting, Bloom's Taxonomy-based exit ticket generation, auto-grading, translation to 50+ languages, reading-level adjustment, and a personalized AI teaching assistant.
The business model is freemium-plus-hardware-plus-subscription: the Notebook platform is free to drive adoption; sensors are sold as one-time hardware purchases (priced via quote/purchase order for schools and districts); and premium curriculum content (Conceptual Academy, Conceptual Academy Lite at $20/month or $180/year per subject, plus integrated content from OpenSciEd, Kesler Science, Sciesmic, SciShow Kids, and Amoeba Sisters) is offered on a subscription basis with TEKS-aligned Texas and MS CCRS-aligned Mississippi variants. The go-to-market combines product-led growth (free platform, teacher self-signup) with field sales for district-level deals, event-driven community engagement via ScIC (Science in Class) virtual unconferences and live training webinars, and a partner channel through education publishers.
PocketLab was developed with NSF and IES (U.S. Department of Education) grant funding in partnership with WestEd Research, holds no institutional VC round on record, and operates across FERPA, COPPA, GDPR, and CCPA-compliant infrastructure on AWS. Headcount is 11-50 employees, with reach described as global through schools, but the company is founder-led (Clifton Roozeboom as founder & CTO) and lean in capital structure. The largest disclosed capital event is a $750,000 NSF grant in September 2020, preceded by smaller NSF awards and an Intel Capital investment, framing PocketLab as a grant- and revenue-funded EdTech platform rather than a venture-scale business.
Pocketlab firmographics
Firmographics- Name
- Pocketlab
- Legal name
- Myriad Sensors, Inc.
- Website
- https://thepocketlab.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PocketLab develops wireless Bluetooth sensors and a free cloud-based digital lab notebook platform for K-12 science education, serving teachers, schools, and districts globally with premium subscription curriculum partners.
- Ownership category
- akta.pro rank
Where Pocketlab is headquartered
LocationHeadquarters
- HQ city
- Mountain View
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pocketlab business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Hardware Sensor Sales: Sale of wireless sensors (Voyager 2, G-Force, AirQ, Weather, Thermo, Odyssey) as one-time purchases or bundled packages. Pricing requires quotes for schools/districts.
- Premium Curriculum Subscriptions: Premium curriculum content including Conceptual Academy (Physics, Chemistry, Biology, Earth & Space, IPC) with pricing of $20/month or $180/year per subject. Also includes Kesler Science, Sciesmic, Amoeba Sisters, SciShow Kids premium content.
- PocketLab Notebook Platform: Core PocketLab Notebook platform is free with basic features. Premium features available through curriculum subscriptions and partnerships.
- Bundles and Hardware Packages: Curated bundles combining sensors with curriculum content for specific educational programs (Texas Physics Bundle, Texas Chemistry Bundle, etc.)
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | PocketLab Notebook Free - Core platform access |
| Subscription | Monthly | Conceptual Academy Lite - Per Subject Monthly |
| Subscription | Annual | Conceptual Academy Lite - Per Subject Annual |
| Unit Pricing | Multi-year contract | PocketLab Sensors - Custom Quoting |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels10 records
Pocketlab product offering
Product offeringCore offering
PocketLab sells compact, Bluetooth-enabled wireless sensors (Voyager 2, G-Force, AirQ, Weather, Thermo, Odyssey) that stream real-time physical and environmental data, paired with PocketLab Notebook—a free browser-based digital lab notebook platform with AI-powered lesson creation, real-time data visualization, auto-grading, and standards-aligned content. The company also distributes premium science curriculum from third-party education publishers as subscription content on its platform.
Product overview
PocketLab is an education technology company offering a platform-plus-products portfolio centered on PocketLab Notebook — a free web application that serves as an interactive digital lab notebook — paired with a family of compact wireless sensors (Voyager 2, G-Force, Odyssey, AirQ, Weather, Thermo) and an ecosystem of premium curriculum content from education partners (Conceptual Academy and its TEKS-aligned Texas and MS CCRS-aligned Mississippi variants, Conceptual Academy Lite, Kesler Science, OpenSciEd, Sciesmic, SciShow Kids, Amoeba Sisters). PocketLab Notebook provides AI-powered lesson creation and editing, real-time data collection via sensors, automated grading, and standards-aligned lesson libraries. The ScIC Community provides free professional development, events, and teaching resources. PocketLab was developed with NSF and IES (Dept. of Education) grants in partnership with WestEd Research, and is a brand of Myriad Sensors Inc.
Differentiator
Problem solved
Functional benefit
Brands
- PocketLab Notebook: Free web app for interactive science education with customizable lessons, AI-powered enhancements, and real-time data tools.
- G-Force
- Voyager 2
- Odyssey
- AirQ
- Weather
- Thermo
- Conceptual Academy
- Kesler Science
- OpenSciEd
- Sciesmic
- SciShow Kids
- Amoeba Sisters
Products and services
- PocketLab Notebook A free browser-based digital lab notebook application that delivers customizable lessons, AI-powered enhancements, real-time data tools, automated grading, standards-aligned content (NGSS/TEKS/MS CCRS), student account management, and integration with Google Classroom and ClassLink. Designed for K-12 science teachers and students.
- PocketLab Voyager 2 A compact wireless multi-function sensor with over a dozen precision measurements including acceleration, angular velocity, magnetic field, temperature (probe and ambient), barometric pressure, humidity, light intensity, altitude, heat index, dew point, rangefinder position, and quaternion orientation. Designed for motion, weather, light, and magnetism experiments across science disciplines for middle and high school classrooms.
- PocketLab G-Force A compact wireless sensor that measures velocity, G-force, direction, position, and rotation, designed to fit a Hot Wheels track for physics and motion experiments. Uses onboard IMU technology for crash test and turn analysis at middle and high school levels.
- PocketLab Odyssey A chemistry exploration sensor with seven versatile probe ports for real-time data collection, measuring pH, absolute pressure, current, electrical conductivity (EC), voltage, resistance, and temperature. Designed to replace multiple traditional chemistry lab instruments in a single compact device for high school chemistry classrooms.
- PocketLab AirQ A professional-grade air quality and climate research sensor in a compact form factor measuring carbon dioxide, particulate matter, humidity, altitude, dew point, heat index, temperature, barometric pressure, light intensity, and multiple air contamination gases including hydrogen sulfide, formaldehyde, ethylene, nitric oxide, ethanol, carbon monoxide, sulfur dioxide, hydrogen, nitrogen dioxide, chlorine, ozone, and ammonia. Designed for earth science and air quality monitoring.
- PocketLab Weather A weather-focused sensor that measures temperature (probe and ambient), barometric pressure, light intensity, altitude, and humidity for meteorology and weather pattern exploration in science classrooms.
- PocketLab Thermo A dual temperature sensor with two simultaneous thermistor probes designed for side-by-side temperature comparison and heat transfer experiments in science lessons.
- Conceptual Academy (full curriculum) A comprehensive high school science curriculum developed by PocketLab in partnership with Conceptual Academy, based on Paul Hewitt's conceptual approach. Includes Physics, Chemistry, Biology, Earth & Space Science, and Integrated Physics & Chemistry, with TEKS-aligned versions for Texas and MS CCRS-aligned versions for Mississippi. Built on PocketLab Notebook with video content, hands-on labs, and AI tools.
- Conceptual Academy Lite A streamlined supplemental high school science curriculum companion offering modular lessons in Physics, Chemistry, Biology, and Integrated Physics & Chemistry with TEKS and NGSS alignment. Available as a monthly subscription at $20 per month per subject or annual subscription at $180 per year per subject.
- Kesler Science (premium content subscription) A premium content subscription for grades 4-8 with thousands of customizable science lessons aligned with NGSS and TEKS standards, using the research-based 5E instructional model. Integrated into PocketLab Notebook.
- OpenSciEd (premium content) A middle school science curriculum using a science storytelling approach with research-backed, locally adaptable content for equitable learning and student coherence. Integrated into PocketLab Notebook.
- Sciesmic (premium content) Comprehensive science materials for grades 6-12 covering Earth & Space Science, Life Science, Physical Science, and beyond, accessible through PocketLab Notebook.
- SciShow Kids (premium content) Engaging no-prep science lessons for grades 3-5 built around SciShow Kids videos, with 30 customizable lessons available as printables or digital activities in PocketLab Notebook.
- Amoeba Sisters (premium content) Interactive biology content for grades 6-12 combining popular YouTube videos with 'Virtual Checks' lessons through PocketLab Notebook.
Quantifiable outcome
- Students gain ownership of scientific discoveries through hands-on data collection
- +2 more outcomes
Companies that use Pocketlab
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles3 records
Pocketlab technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability10 records
Feature7 records
Pocketlab partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, major and infrastructure.
- WestEd ResearchcorePocketLab Notebook was developed in partnership with WestEd Research, a renowned educational research organization. This collaboration contributed to the platform's design and pedagogy.
- Conceptual AcademycorePartnership to bring Paul Hewitt's seminal textbooks into an integrated digital experience. Includes Physics, Chemistry, Biology, Earth & Space, and Integrated Physics & Chemistry curricula. Content aligned with TEKS and NGSS standards.
- OpenSciEdmajorOpenSciEd curriculum content integrated into PocketLab Notebook as premium content for middle school science.
- Kesler SciencemajorPremium NGSS and TEKS-aligned curriculum content for grades 4-8 using research-based 5E model. Integrated into PocketLab Notebook.
- SciesmicmajorComprehensive science materials for grades 6-12 across Earth & Space Science, Life Science, and Physical Science. Integrated as premium content.
- SciShow KidsmajorEngaging, no-prep science lessons for grades 3-5 built around SciShow Kids videos. Available as printables or digital activities in PocketLab Notebook.
- Amoeba SistersmajorInteractive biology lessons for grades 6-12 combining YouTube videos with Virtual Checks. Integrated into Conceptual Academy Biology curriculum.
- Amazon Web Services (AWS)infrastructurePocketLab platform is hosted on AWS secure cloud environment with advanced Identity and Access Management (IAM) tools.
- Google ClassroomcoreIntegration allowing teachers to sync Google Classroom rosters with PocketLab Notebook for automatic student account creation and roster management.
- ClassLinkcoreClassLink Single Sign-On integration for school and district deployments. Automatically generates student user accounts and enables SSO access to PocketLab.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Pocketlab competitors and assessment
Company assessmentDirect peers
- Vernier Software & Technology: The dominant U.S. provider of wired and wireless science sensors, interfaces, and lab software for K-12 and higher education. Closely comparable to PocketLab across product (multi-function sensors, data-acquisition hardware) and target market (science teachers and schools).
- PASCO Scientific: Long-standing competitor in educational probeware and data-logging sensors for physics, chemistry, and biology classrooms. Directly comparable to PocketLab in hardware, target buyer (science departments), and use case (hands-on, data-driven labs).
- Globisens (Labdisc): Maker of the Labdisc portable science lab, an all-in-one wireless data logger for K-12 STEM. Comparable to PocketLab's multi-function sensor approach (Voyager 2, AirQ) and the same classroom data-collection use cases.
Emerging players
- ExploreLearning (Gizmos): Provider of interactive STEM simulations and virtual labs (Gizmos) for middle and high school science. Competes with PocketLab Notebook for teacher time and curriculum budget, though on a software-only basis.
- Labster: Virtual science lab platform with 3D simulations for biology, chemistry, and physics. Partial overlap with PocketLab's mission of hands-on science learning, but in a virtual/remote format rather than physical sensors.
- Nearpod: Interactive lesson and formative-assessment platform with science content, integrated with Google Classroom. Competes for teacher adoption and curriculum-budget share alongside PocketLab Notebook.
- Newsela: Standards-aligned educational content platform with AI-driven reading-level adaptation, sold to K-12 schools and districts. Comparable in freemium-to-premium content model and Google Classroom integration rather than in science domain.
Broad incumbents
- SMART Technologies: Established EdTech hardware vendor (interactive displays, learning software) selling into the same K-12 procurement channels as PocketLab. Adjacent rather than direct competition, but competes for the same instructional technology budgets.
- Promethean: Global provider of interactive classroom displays and ActivInspire/ClassFlow software for K-12. Comparable as an established EdTech incumbent selling bundled hardware + software into schools and districts.
- Kahoot!: Consumer- and education-focused learning engagement platform used by teachers worldwide. Comparable in GTM (teacher self-signup, freemium, premium subscription) and audience (K-12 science teachers) rather than in subject-matter product.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Pocketlab social profiles
Digital presencePocketlab compliance and trust
Trust signalCompliance4 records
Pocketlab financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pocketlab leadership team
Management profileNumber of profiles
Profiles1 record
Pocketlab funding detail
Funding detailFunding overview
Funding rounds6 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pocketlab M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pocketlab
What does Pocketlab do?
PocketLab sells compact, Bluetooth-enabled wireless sensors (Voyager 2, G-Force, AirQ, Weather, Thermo, Odyssey) that stream real-time physical and environmental data, paired with PocketLab Notebook—a free browser-based digital lab notebook platform with AI-powered lesson creation, real-time data visualization, auto-grading, and standards-aligned content. The company also distributes premium science curriculum from third-party education publishers as subscription content on its platform.
Is Pocketlab a public or private company?
Pocketlab is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pocketlab founded?
Pocketlab was founded in 2015. It employs 11 to 50 people.
Where is Pocketlab based?
Pocketlab is headquartered in Mountain View, United States, in the North America region.
How does Pocketlab make money?
Four revenue lines are on record. Hardware Sensor Sales are the primary driver. The others are premium Curriculum Subscriptions, pocketLab Notebook Platform and bundles and Hardware Packages.
Who are Pocketlab's main competitors?
Direct peers on record are Vernier Software & Technology, PASCO Scientific and Globisens (Labdisc). Emerging players are ExploreLearning (Gizmos), Labster, Nearpod and Newsela. Broad incumbents are SMART Technologies, Promethean and Kahoot!.
Does Pocketlab have an API?
No public API is recorded for Pocketlab.