Smart Technologies
Smart Technologies (BD) Ltd. is the largest ICT distributor in Bangladesh, authorized for 100+ global brands including Apple, Microsoft, Intel, HP, Dell, and Lenovo. It serves enterprise, government, education, reseller, and consumer customers nationwide through seven-division branch coverage and an e-commerce platform.
- Company typePrivate
- Founded1998
- HeadquartersDhaka, Bangladesh
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Smart Technologies does
Smart Technologies (BD) Ltd. is a privately held Bangladeshi ICT distribution company headquartered in Dhaka and founded in 1998. It is the self-described largest ICT distributor in Bangladesh and holds authorized distribution rights for over 100 international technology brands including Microsoft, Intel, Apple, Samsung, HP, Dell, Lenovo, Acer, HPE, Google, Oracle, Red Hat, Kaspersky, Fortinet, Hikvision, Dahua, Logitech, Sony, Gigabyte, Corsair, Epson, and Honor. The company serves five primary customer segments — enterprise/corporate organizations, government institutions, educational institutions, retailers/resellers, and individual consumers — through an integrated go-to-market that combines direct enterprise sales, a nationwide branch network covering all seven administrative divisions of Bangladesh (Dhaka, Chittagong, Khulna, Rajshahi, Sylhet, Rangpur, and Barishal), an authorized reseller channel, and a direct-to-consumer e-commerce storefront at smartbd.com.
The company's product portfolio spans laptops, desktops, all-in-one PCs, workstations, gaming PCs, computer components (processors, graphics cards, RAM, SSDs, power supplies, motherboards, casings, cooling), computer accessories, monitors, networking equipment, servers, security and surveillance systems, office equipment (printers, projectors, interactive flat panels, video conferencing), software (operating systems, productivity, security, virtualization), smartphones, tablets, cameras, and consumer gadgets. Beyond third-party distribution, Smart Technologies has built an in-house private-label product line under the "Smart" brand covering laptops, desktops, all-in-one PCs, SSDs, RAM, casings, power supplies, monitors, keyboards, memory cards, pen drives, and CPU coolers. The technology backbone is a nationwide logistics and branch infrastructure plus a full online catalog with published pricing in Bangladeshi Taka, supported by a customer care hotline and content marketing site.
The business model is anchored in hardware distribution revenue from authorized resale of branded ICT products, augmented by enterprise solutions integration (servers, security surveillance, networking infrastructure) for corporate and government buyers. Pricing is unit-based for consumer and component products with publicly listed prices on the e-commerce site, while enterprise deals are quote-based. The company is founder-owned and privately held, with no disclosed funding rounds, and operates a holding-style structure of wholly-owned subsidiaries spanning adjacent ICT services (1000FIX Services Ltd for repair, Unisoft Systems Limited and Digital Equipment Limited for software and equipment), office automation (Global Office Automation Ltd, Smart Printing Solutions Ltd), safety (Smart Safety & Automations Ltd.), education (Smart Academy), real estate (Smart Properties Ltd), and unrelated consumer businesses (Smart Dairy Limited, Saffron Sweets & Bakeries, Cloud Coffee, Better Meal).
Smart Technologies firmographics
Firmographics- Name
- Smart Technologies
- Legal name
- Smart Technologies (BD) Ltd.
- Website
- https://smartbd.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Smart Technologies (BD) Ltd. is the largest ICT distributor in Bangladesh, authorized for 100+ global brands including Apple, Microsoft, Intel, HP, Dell, and Lenovo. It serves enterprise, government, education, reseller, and consumer customers nationwide through seven-division branch coverage and an e-commerce platform.
- Ownership category
- akta.pro rank
Smart Technologies industry classification
Industry- Product category
- ICT Hardware Distribution
- NAICS
- Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (423430)
- SIC
- Wholesale-Computers & Peripheral Equipment & Software (5045), Electronic Computers (3571), Computer Communications Equipment (3576)
- akta.pro primary industry
- Consumer Laptops (Mainstream & Premium) (HDACAAAF)
- akta.pro secondary industries
- Memory & Storage (DRAM/NAND/Non-Volatile) (HDAHAAAC), Spare Parts & Replacement Components Retail (Batteries, Screens, Chargers) (CRACAJAG)
Keywords
Where Smart Technologies is headquartered
LocationHeadquarters
- HQ city
- Dhaka
- HQ country
- Bangladesh
- HQ region
- Asia
Offices8 records
Markets served
Smart Technologies business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Product Distribution: Revenue generated through distribution and resale of ICT products including laptops, desktops, computer components, networking equipment, security systems, office equipment, and consumer electronics from over 100 authorized international brand partners.
- Enterprise Solutions Integration: Providing integrated IT solutions to corporate, government, and institutional clients through distribution of enterprise-grade products including servers, security surveillance, and networking infrastructure.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Consumer Electronics and Components |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Smart Technologies product offering
Product offeringCore offering
Smart Technologies (BD) Ltd. is Bangladesh's largest ICT distribution company, acting as an authorized distributor for over 100 international technology brands including Microsoft, Intel, Apple, Samsung, Dell, HP, Lenovo, Gigabyte, Kaspersky, Fortinet, Oracle, and Red Hat. The company distributes a comprehensive portfolio of ICT hardware and software spanning laptops, desktops, computer components, networking equipment, security and surveillance systems, office equipment, servers, mobile devices, and enterprise software across all seven divisions of Bangladesh through branch offices, an e-commerce storefront, and a network of resellers.
Product overview
Smart Technologies (BD) Ltd. is Bangladesh's largest ICT distribution company established in 1998, serving as an authorized distributor for over 100 international brands including Microsoft, Intel, Google, Apple, Samsung, Gigabyte, Dell, HP, Lenovo, Sony, Acer, HPE, Fortinet, Kaspersky, Oracle, Epson, Logitech, Hikvision, and Dahua. The company operates a comprehensive e-commerce platform offering a wide portfolio of technology products including Laptops (HP, Dell, Lenovo, Apple MacBook, Smart Laptop), Desktops (All-in-One PCs, Brand PCs, Workstations, Gaming PCs), Computer Components (Graphics Cards like Gigabyte GeForce RTX series, Processors including Intel Core i3/i5/i7/i9 and NUC mini PCs, RAM, Power Supplies, Motherboards, Storage), Computer Accessories (Speakers, Keyboards, Mouse, UPS), Monitors, Software solutions (Microsoft, Kaspersky, Adobe, Autodesk), Security & Surveillance systems (Cameras, DVRs/NVRs, access control), Networking Products (Routers, Switches), Office Equipment (Printers, Projectors, Interactive Flat Panels, Video Conferencing systems), Servers, Cameras, Gadgets, and Cables. The company distributes through multiple divisions across Bangladesh including Dhaka, Chittagong, Khulna, Rajshahi, Sylhet, Rangpur, and Barishal.
Differentiator
Problem solved
Functional benefit
Brands
- Smart Laptop: Own-brand laptop computers manufactured and sold by Smart Technologies
- Smart Brand PC
- SMART AIO
- Smart Casing
- Smart Power Supply
- Smart Ram
- Smart SSD
- Smart Keyboard
- Smart Memory Card
- Smart Pen Drive
- Smart Monitor
- Smart CPU Cooler
- Smart Eagle Eye
Companies that use Smart Technologies
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
Smart Technologies technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Smart Technologies partnerships and signals
Strategic signalPartnerships
25 partnerships are on record, tiered core.
- NetiscoreAuthorized sole distributor of NETIS networking products in Bangladesh, as announced on February 4, 2026.
- MicrosoftcoreAuthorized distributor of Microsoft products including operating systems and office applications in Bangladesh.
- IntelcoreAuthorized distributor of Intel processors and components in Bangladesh.
- ApplecoreAuthorized distributor of Apple products including MacBooks, iMacs, and iPads in Bangladesh.
- SamsungcoreAuthorized distributor of Samsung monitors, smartphones, and consumer electronics in Bangladesh.
- HPcoreAuthorized distributor of HP laptops, desktops, printers, and accessories in Bangladesh.
- DellcoreAuthorized distributor of Dell laptops, desktops, servers, and enterprise solutions in Bangladesh.
- LenovocoreAuthorized distributor of Lenovo laptops, desktops, and ThinkStation products in Bangladesh.
- GigabytecoreAuthorized distributor of Gigabyte graphics cards, motherboards, and system components in Bangladesh.
- AcercoreAuthorized distributor of Acer laptops, desktops, and monitors in Bangladesh.
- HPE (Hewlett Packard Enterprise)coreAuthorized distributor of HPE servers and enterprise solutions in Bangladesh.
- KasperskycoreAuthorized distributor of Kaspersky security software including endpoint protection and small office security solutions in Bangladesh.
- OraclecoreAuthorized distributor of Oracle database and enterprise solutions with published success stories on the Smart Technologies website.
- FortinetcoreAuthorized distributor of Fortinet network security products in Bangladesh.
- HikvisioncoreAuthorized distributor of Hikvision security cameras, DVRs, and surveillance systems in Bangladesh.
- DahuacoreAuthorized distributor of Dahua security cameras and surveillance equipment in Bangladesh.
- LogitechcoreAuthorized distributor of Logitech peripherals, speakers, webcams, and video conferencing solutions in Bangladesh.
- GooglecoreAuthorized distributor of Google software and cloud-related products in Bangladesh.
- CorsaircoreAuthorized distributor of Corsair power supplies, casings, memory modules, and gaming peripherals in Bangladesh.
- EpsoncoreAuthorized distributor of Epson printers, projectors, and large format printers in Bangladesh.
- Red HatcoreAuthorized Red Hat Premier Partner distributing Red Hat software and solutions. Promotional banner showing Red Hat Premier Partner status through December 2025.
- TwinMOScoreAuthorized distributor of TwinMOS RAM and SSD products in Bangladesh.
- UniviewcoreAuthorized distributor of Uniview security and surveillance products in Bangladesh.
- SonycoreAuthorized distributor of Sony products including speakers, cameras, and accessories in Bangladesh.
- HonorcoreAuthorized distributor of Honor laptops and accessories in Bangladesh.
Scale indicators3 records
Recent moves6 records
Expansion highlights7 records
Smart Technologies competitors and assessment
Company assessmentRegional players
- Rashi Peripherals: India's largest national ICT distribution company distributing components, PCs, networking and lifestyle IT products. Highly comparable business model to Smart Technologies as an authorized multi-brand distributor serving enterprise and retail channels.
- Savex Computers: Indian IT distribution and services company distributing IT hardware, software and peripherals to enterprises, resellers and retailers. Comparable to Smart Technologies on product breadth, channel structure and tier-1 OEM relationships.
- Redington (India): India-headquartered, publicly listed IT products and services distributor operating across South Asia, Middle East and Africa. Closest large-scale regional analogue to Smart Technologies' authorized-distribution model with comparable global OEM portfolio.
Broad incumbents
- TD SYNNEX: Global IT distribution and services company formed via the merger of Tech Data and SYNNEX, distributing enterprise hardware, networking, software and cloud solutions. Comparable upstream OEM and downstream reseller relationships to Smart Technologies' distribution franchise.
- Ingram Micro: World's largest ICT distributor offering a broad portfolio of IT hardware, software and services globally. Serves as a global benchmark for the distribution layer Smart Technologies operates in, though at vastly larger scale and geographic breadth.
Direct peers
- Ranks ITT (Ranks Telecom): Bangladesh-based IT and telecom distribution company distributing enterprise hardware, networking and security products. Operates in the same authorized-distributor layer as Smart Technologies with similar brand partnerships and enterprise/government customer base.
- Computer Source (Bangladesh): Authorized IT distributor in Bangladesh offering branded computing devices, components and enterprise solutions. Directly comparable to Smart Technologies on product portfolio, brand mix and channel distribution to enterprise and retail customers.
- Aamra Technologies: Bangladesh-listed IT distribution and services company providing enterprise IT hardware, software licensing and integration services. Comparable to Smart Technologies on the B2B/enterprise distribution and services side, with overlapping global OEM partnerships.
- Tech Valley (Bangladesh): Bangladesh-based authorized ICT distributor and reseller offering laptops, desktops, components and accessories across multiple global brands. Directly competes with Smart Technologies on the same brand authorizations, same end customers and same nationwide distribution model.
- Flora Limited: Established Bangladeshi IT distribution and enterprise-solutions company distributing computing, networking, and security products to enterprise and government customers. Closely comparable to Smart Technologies in product breadth, channel mix and institutional customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Smart Technologies social profiles
Digital presenceSmart Technologies financial estimates
Financial estimateRevenue estimate
Valuation estimate
Smart Technologies leadership team
Management profileNumber of profiles
Smart Technologies subsidiaries and ownership
Company hierarchySubsidiaries13 records
Smart Technologies funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Smart Technologies M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Smart Technologies
What does Smart Technologies do?
Smart Technologies (BD) Ltd. is Bangladesh's largest ICT distribution company, acting as an authorized distributor for over 100 international technology brands including Microsoft, Intel, Apple, Samsung, Dell, HP, Lenovo, Gigabyte, Kaspersky, Fortinet, Oracle, and Red Hat. The company distributes a comprehensive portfolio of ICT hardware and software spanning laptops, desktops, computer components, networking equipment, security and surveillance systems, office equipment, servers, mobile devices, and enterprise software across all seven divisions of Bangladesh through branch offices, an e-commerce storefront, and a network of resellers.
Is Smart Technologies a public or private company?
Smart Technologies is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Smart Technologies founded?
Smart Technologies was founded in 1998. It employs 501 to 1,000 people.
Where is Smart Technologies based?
Smart Technologies is headquartered in Dhaka, Bangladesh, in the Asia region.
How does Smart Technologies make money?
Two revenue lines are on record. Product Distribution is the primary driver. The others are enterprise Solutions Integration.
Who are Smart Technologies's main competitors?
Regional players on record are Rashi Peripherals, Savex Computers and Redington (India). Broad incumbents are TD SYNNEX and Ingram Micro. Direct peers are Ranks ITT (Ranks Telecom), Computer Source (Bangladesh), Aamra Technologies, Tech Valley (Bangladesh) and Flora Limited.
Does Smart Technologies have an API?
No public API is recorded for Smart Technologies.
What industry is Smart Technologies in?
Smart Technologies's product category is ICT Hardware Distribution. Its primary akta.pro industry code is HDACAAAF, Consumer Laptops (Mainstream & Premium), with a secondary code of HDAHAAAC, Memory & Storage (DRAM/NAND/Non-Volatile). Its NAICS code is 423430 and its SIC code is 5045.