Watchity

What Watchity does

Watchity, S.L. is a Barcelona-based private SaaS company founded in 2015 that sells a unified Video Engagement Platform (VPaaS) targeting European enterprises, public-sector bodies, sports organizations, broadcasters, and digital media outlets. The platform combines AI-powered media asset management, browser-based live and on-demand video production, multichannel publishing, event registration and email automation, interactive audience engagement tools, and analytics — delivered via a global CDN and an embeddable HTML5 player — to replace multiple point tools (webinar software, streaming, hosting, OTT) with a single integrated workflow. The product surface has been extended across 2024–2025 with modules for Live Shopping, Video Podcasts, Online Courses, AI-powered media library, and an Event Platform Business Plus tier (€490–€1,290/month for up to 300 concurrent viewers), alongside custom-priced enterprise and government contracts on multi-year terms. Distribution is primarily direct enterprise field sales supplemented by a self-serve trial and a formal partner program, with named customers including Generalitat de Catalunya, Cortes de Castilla-La Mancha, Banco Sabadell, BBVA, FC Barcelona/Barça Innovation Hub, EuroLeague Basketball, L'Oréal Professionnel, Generali España, Volkswagen Group España Distribución, and Honda Motor Europe Iberia. Watchity is registered as Watchity, S.L. (CIF B-66574385), headquartered at Rambla Cataluña 53, 08007 Barcelona, and operates as a bootstrapped private company with ~$1.8M of disclosed funding to date across rounds in 2015, 2016, 2017, and 2021; CEO and co-founder is Albert Rodes.

Name

Watchity

Legal name

Watchity, S.L.

Website

https://watchity.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Watchity is a Barcelona-based SaaS company that sells a unified Video Engagement Platform (VPaaS) combining AI-powered media management, browser-based live production, multichannel publishing, and event tools to European enterprises, public-sector bodies, sports organizations, and broadcasters.

Ownership category

akta.pro rank

Product category

Video Engagement Platform / Video Platform as a Service (VPaaS)

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Services-Motion Picture & Video Tape Distribution (7822)

akta.pro primary industry

Enterprise/Creator Video Hosting & OTT SaaS Platforms (MPACAAAL)

akta.pro secondary industry

Video Streaming Platforms (SVOD/AVOD/TVOD) (BPAMAJAA)

Keywords

• Video engagement platform
• Live streaming software
• Virtual event platform
• Webinar hosting software
• Corporate video production

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. SaaS Subscription (VPaaS): Watchity operates as a Video Platform as a Service (VPaaS) on a SaaS subscription model. Pricing is customized per organization based on platform features selected (production tools, event platform, hosting), scale parameters (number of users, event hours, viewer capacity, storage), and support level. They offer a free trial option and a personalized quote process.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Watchity provides a cloud-based Video Engagement Platform (VPaaS) sold as a SaaS subscription that enables organizations to centrally manage video content with AI, produce professional live and on-demand video from the browser, simulcast events to websites, social media and an OTT-style portal, and run interactive webinars, virtual and hybrid events with registration, engagement tools and analytics. It is sold primarily to enterprises, government and public-sector bodies, sports organizations, broadcasters, and digital media outlets via direct sales, with a free trial and customized enterprise pricing.

Product overview

Watchity offers a unified Video Content Suite organized into four core functional areas: Smart Management (event and content management based on audience data and analytics), Professional Production (tools for live video and video editing), Multichannel Distribution (streaming via global CDN and HTML5 player, plus social media broadcasting), and Active Participation (audience interactivity and engagement tools). The platform is complemented by an extensive module portfolio spanning AI-powered content management, video production, secure hosting, webinar hosting, live streaming, multistreaming to social platforms, video portal (OTT), virtual press room, landing page designer, registration management, email automation, brand customization, interaction tools, and industry-specific solutions for enterprises, government, sports, broadcasters, and digital media. The Event Platform Business Plus represents a premium product tier. The platform incorporates AI capabilities for subtitling, transcription, content tagging, and search/retrieval.

Differentiator

Problem solved

Functional benefit

Products and services

• Video Content Suite (Watchity Video Engagement Platform) Watchity's unified cloud-based Video Engagement Platform (VPaaS) that brings together AI-powered content management, browser-based live and on-demand video production, multichannel publishing to websites, social media, and an OTT-style portal, interactive event hosting, and video analytics in a single SaaS solution, sold via subscription to organizations.
• Watchity Academy Educational and training resources service for Watchity platform users to learn how to use the video engagement platform.
• Watchity Partner Program Formal channel program for partners and resellers that distribute and resell the Watchity video engagement platform to their customers.

Quantifiable outcome

• Live simulcasting to multiple social media platforms simultaneously expands audience reach beyond primary event channels
• +2 more outcomes

Named customers13 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability7 records

Feature10 records

Partnerships

One partnership is on record.

• ICEX NEXTminorOthersWatchity appears as a participant in or recipient of ICEX NEXT program support (Spanish Export and Investment Agency), suggesting export and internationalization assistance from the Spanish government trade body. ICEX NEXT helps Spanish technology companies expand internationally.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ON24: Webinar and virtual event platform with enterprise analytics and engagement tools — competes head-on with Watchity's Webinar Software, Virtual Event and Event Reporting modules for enterprise marketing and demand-gen use cases.
• Streamyard: Browser-based live streaming tool focused on multistreaming to social platforms — directly overlaps with Watchity's Multistream, Live Studio and Live Clipping modules.
• Hopin (RingCentral Events): Virtual and hybrid event platform acquired by RingCentral; overlaps with Watchity's Virtual/Hybrid Event Software, registration and engagement tooling for enterprise and community events.
• Vimeo Enterprise: Enterprise tier of Vimeo's video platform offering hosting, live streaming, OTT-style channels and analytics — comparable to Watchity's Online Video Platform, Live Streaming and OTT-style Video Portal.
• Kaltura: Enterprise Video Platform / VPaaS providing live streaming, video CMS, webinars, virtual events and OTT for enterprises and governments — the closest large-scale direct competitor to Watchity across the same product surface and buyer personas.
• Livestorm: European-based browser webinar and virtual event platform with comparable GTM (enterprise demos, EU data residency, mid-market PLG motion) — a direct competitor in the webinar/event leg of Watchity's portfolio.
• Dacast: Video streaming and hosting SaaS for live and on-demand video with monetization and OTT features — closely comparable to Watchity's Online Video Platform, Live Streaming and Video Portal modules.

Broad incumbents

• Brightcove: Long-established enterprise video and OTT platform used by large media, sports and enterprise customers; competes with Watchity in live streaming, OTT distribution and enterprise video CMS, but operates at a much larger scale and broader portfolio.
• GoToWebinar (GoTo by LogMeIn): Long-standing webinar product within the broader GoTo collaboration suite — competes with Watchity on enterprise webinars and online events, but as part of a larger productivity portfolio rather than a pure VPaaS.

Emerging players

• Vbrick: Enterprise video platform focused on live and on-demand video, internal communications and governance use cases — emerging competitor targeting enterprise and regulated verticals similar to Watchity's government/enterprise focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/watchity_
• Facebookfacebook.com/watchity
• LinkedInlinkedin.com/company/watchity

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds4 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Watchity