Agrix
Agrix Agrotech Private Limited is a Patna, India-based agri-tech company that provides small and marginal farmers with an integrated platform combining on-demand farm machinery rental, agricultural inputs supply, digital farm management, market linkage, and on-ground mentorship through KisanHit Centres.
- Company typePrivate
- Founded2021
- HeadquartersPatna City, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Agrix does
Agrix Agrotech Private Limited is an Indian agri-tech company headquartered in Patna, Bihar, that targets small and marginal farmers with an integrated 360-degree farming service platform. The company addresses a stack of pain points specific to fragmented, smallholder Indian agriculture — limited mechanization, weak input supply chains, poor market access, and minimal adoption of precision farming — by combining a digital self-serve mobile app with on-ground support through KisanHit Centres. Documented customer outcomes include a 40% increase in crop returns (Zaid season) and a 30-40% rise in overall farmer income.
The company's product surface spans the full farming lifecycle. The Agrix App enables on-demand booking of modern farm equipment (laser levellers, drones, reapers), procurement of high-quality seeds and fertilizers through bulk procurement, real-time crop monitoring with weather forecasting and alerts, digital plot mapping, and direct market linkage to buyers. Underlying technology includes image-based plant phenomics and predictive analytics, supported by a technical leadership team with PhDs from IIT Delhi (Signal & Image Processing) and NIT Rourkela. The cluster farming model consolidates fragmented landholdings into efficient operational units to improve bargaining power and execution economics.
Agrix monetizes primarily through transaction-based and usage-based revenue streams: rental fees on farm machinery, transaction fees on agri-input supply, and facilitation or commission on market linkage transactions between farmers and buyers. Pricing is quote-based and not publicly disclosed. Distribution is hybrid — direct-to-farmer self-serve via the proprietary app, augmented by physical KisanHit Centres for advisory, training, and farm visits. The company has built a multi-sided ecosystem of business partners including UPL, ITC Limited, Bighaat, Dasmesh, John Deere, Shriram, NSC, and Bioseed. Agrix has raised seed funding from Maple Capital Advisors (2023) and growth capital from Lead Angels Network (2024), with a secondary New Delhi office co-located with one of its investors.
Agrix firmographics
Firmographics- Name
- Agrix
- Legal name
- Agrix Agrotech Private Limited
- Website
- https://agrixagro.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Agrix Agrotech Private Limited is a Patna, India-based agri-tech company that provides small and marginal farmers with an integrated platform combining on-demand farm machinery rental, agricultural inputs supply, digital farm management, market linkage, and on-ground mentorship through KisanHit Centres.
- Ownership category
- akta.pro rank
Agrix industry classification
Industry- Product category
- Agritech Services
- NAICS
- Soil Preparation, Planting, and Cultivating (115112)
- SIC
- Agricultural Services (700), Farm Machinery & Equipment (3523)
- akta.pro primary industry
- Farm Management & Decision Support Software (FMIS, ERP, Recordkeeping) (AFAGALAA)
- akta.pro secondary industries
- Farm Technology Enablement & Data Integration Advisory (FMIS/ERP, IoT, Decision Support) (AFACAJAG), Farm Data Platforms, Integration & APIs (Interoperability/Middleware) (AFAAAFAG), Asset, Fleet & Maintenance Management Advisory (Equipment/Facilities) (AFACAJAJ)
Keywords
Where Agrix is headquartered
LocationHeadquarters
- HQ city
- Patna City
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Agrix business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Machinery Rental: Revenue generated through on-demand farm equipment rental model, enabling farmers to access modern machinery without capital investment. The rental model provides efficient equipment management and scheduling while generating income through rental fees.
- Agricultural Inputs Supply: Revenue from supplying premium agricultural inputs including high-quality seeds and fertilizers through bulk procurement. Easy booking via the Agrix App with direct delivery to farm locations creates a streamlined supply chain revenue stream.
- Market Linkage Facilitation: Revenue generated through facilitating direct connections between farmers and buyers, creating a more efficient market ecosystem. The transparent trading process reduces intermediary dependency and generates value through commission or facilitation fees.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Agrix product offering
Product offeringCore offering
Agrix provides a comprehensive 360-degree farming ecosystem for small and marginal farmers in India, combining on-demand farm machinery rental, quality agri-inputs supply (seeds and fertilizers), digital farm management with real-time crop monitoring, direct market linkage to buyers, and on-ground expert mentorship through KisanHit Centres. Services are accessible via the Agrix mobile app and supported by cluster-based farming operations that consolidate fragmented farmlands into efficient, high-output clusters.
Product overview
Agrix is an agritech company providing the Agrix Farming Circle—a comprehensive 360-degree service platform that integrates multiple interconnected offerings: machinery rental through the Agrix App, quality agri-inputs supply with easy booking via the Agrix App, digital farm management with real-time monitoring and weather forecasting, market linkage services connecting farmers directly to buyers, and expert mentorship support through KisanHit Centres. The platform consolidates fragmented farmlands into efficient clusters, delivering bankable farm mechanization, quality inputs, and digital plot mapping at affordable prices.
Differentiator
Problem solved
Functional benefit
Products and services
- Efficient Machinery Rental
Quantifiable outcome
- 40% increase in crop returns
- +1 more outcomes
Companies that use Agrix
Customer profileSegments1 record
Ideal customer profiles1 record
Agrix technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature5 records
Agrix partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- UPLminorUPL is listed among Agrix's business partners, likely representing a supply chain or market linkage partnership in the agricultural inputs or crop protection space.
- ITCminorITC Limited is listed as a business partner, potentially providing market linkage or procurement opportunities for farmer produce.
- BighaatminorBighaat is listed among business partners, representing a potential market access or agricultural technology partnership.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Agrix competitors and assessment
Company assessmentDirect peers
- DeHaat: DeHaat is a full-stack agritech platform offering inputs, advisory, machinery, and market linkage to Indian farmers — directly comparable to Agrix's 360-degree Farming Circle across the same small/marginal farmer segment.
- AgroStar: AgroStar is an agri-inputs e-commerce and advisory platform serving Indian farmers via mobile app — overlapping with Agrix's app-based inputs and digital farm management offerings.
- Ninjacart: Ninjacart operates an agri-supply-chain and market-linkage platform connecting farmers directly with retailers, comparable to Agrix's market linkage service and transparent trading process.
- BigHaat: BigHaat is an online agri-inputs marketplace delivering seeds, fertilizers, and crop protection to farmers — already listed as an Agrix business partner, indicating direct category overlap.
Emerging players
- Fasal: Fasal provides precision agriculture using IoT sensors and farm-level data analytics for horticulture farmers — comparable to Agrix's real-time crop monitoring and digital farm management capabilities.
- CropIn: CropIn offers farm management and predictive analytics software for agribusinesses and FPOs — comparable technology stack to Agrix's digital farm management and plot mapping features.
- Gramophone: Gramophone is an agritech platform providing inputs, agronomy advisory, and market access to Indian farmers via app — comparable to Agrix's app-led inputs supply and advisory model.
Broad incumbents
- Mahindra Krish-e: Mahindra Krish-e is the agritech arm of Mahindra offering farm equipment rental, advisory, and inputs — a broad incumbent competing with Agrix's machinery rental and 360-degree service proposition.
- ITC e-Choupal: ITC's e-Choupal is a large-scale farmer outreach and procurement platform — overlapping with Agrix's market linkage services and a partner-level relationship through ITC Limited.
- UPL: UPL is a global agrochemical and crop protection major already partnered with Agrix; it competes broadly in agri-input distribution and could expand into farmer-facing services that overlap with Agrix's offerings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Agrix social profiles
Digital presenceAgrix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Agrix leadership team
Management profileNumber of profiles
Profiles7 records
Agrix funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Agrix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Agrix
What does Agrix do?
Agrix provides a comprehensive 360-degree farming ecosystem for small and marginal farmers in India, combining on-demand farm machinery rental, quality agri-inputs supply (seeds and fertilizers), digital farm management with real-time crop monitoring, direct market linkage to buyers, and on-ground expert mentorship through KisanHit Centres. Services are accessible via the Agrix mobile app and supported by cluster-based farming operations that consolidate fragmented farmlands into efficient, high-output clusters.
Is Agrix a public or private company?
Agrix is a private company. It is classified as venture growth investor backed and is currently operating.
When was Agrix founded?
Agrix was founded in 2021. It employs 11 to 50 people.
Where is Agrix based?
Agrix is headquartered in Patna City, India, in the Asia region.
How does Agrix make money?
Three revenue lines are on record. Machinery Rental is the primary driver. The others are agricultural Inputs Supply and market Linkage Facilitation.
Who are Agrix's main competitors?
Direct peers on record are DeHaat, AgroStar, Ninjacart and BigHaat. Emerging players are Fasal, CropIn and Gramophone. Broad incumbents are Mahindra Krish-e, ITC e-Choupal and UPL.
Does Agrix have an API?
No public API is recorded for Agrix.
What industry is Agrix in?
Agrix's product category is Agritech Services. Its primary akta.pro industry code is AFAGALAA, Farm Management & Decision Support Software (FMIS, ERP, Recordkeeping), with a secondary code of AFACAJAG, Farm Technology Enablement & Data Integration Advisory (FMIS/ERP, IoT, Decision Support). Its NAICS code is 115112 and its SIC code is 700.