RaceFi
RaceFi refers to two distinct entities sharing a name: a Vietnam-based blockchain gaming firm (founded 2021, $2.9M raised) building an AI/ML car racing game on Solana, and an independently owned US editorial/affiliate platform (racefi.io) providing licensed casino reviews, US sports betting guides, and crypto market coverage to US consumers.
- Company typePrivate
- Founded2021
- HeadquartersHanoi, Vietnam
- Headcount51–100
- GTM typeB2C
- OfferingDigital Commerce or Content
What RaceFi does
RaceFi refers to two apparently distinct entities that share a brand name, as explicitly flagged in the source data. The first is a Vietnam-based IT development firm founded in 2021 in Hanoi (51-100 employees) that developed an AI/ML-powered car racing game on the Solana blockchain, with NFT-based player ownership of in-game assets and stated plans for metaverse expansion including property ownership. This entity raised $2.9 million in a December 2021 seed and private funding round led by Exnetwork Capital and Genblock Capital, alongside a syndicate of 17 crypto-native investors including Basics Capital, Shima Capital, Solar Eco Fund, X21 Digital, Good Games Guild, Master Ventures, Magnus Capital, and Enjinstarter, with proceeds earmarked for upcoming IDOs and token listings. No subsequent funding, product launch, or operating signal has been documented for this entity, and the source data explicitly notes its continued operation cannot be confirmed.
The second entity, operating racefi.io, is an independently owned US-domiciled editorial and affiliate platform providing online casino reviews, US sports betting guides, and cryptocurrency market coverage. Its core products include editorial casino evaluations (licensing, payout speed, game range, bonus fairness), state-by-state US sports betting regulation content for the 2026 cycle, crypto market analysis and trading platform comparisons, and specialized guides for mobile casino games, Bitcoin casinos, crypto wallets, and individual sportsbook reviews such as DraftKings. The business model is affiliate marketing, generating commissions from referred players to licensed operators regulated by MGA, UKGC, and US state regulators. The platform is founder-owned (Ryan Carter, founder and editor-in-chief) and emphasizes editorial independence with no paid placements. Revenue, headcount, and traffic metrics for this entity are not disclosed in the available data.
RaceFi firmographics
Firmographics- Name
- RaceFi
- Legal name
- RaceFi
- Website
- https://racefi.io
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- RaceFi refers to two distinct entities sharing a name: a Vietnam-based blockchain gaming firm (founded 2021, $2.9M raised) building an AI/ML car racing game on Solana, and an independently owned US editorial/affiliate platform (racefi.io) providing licensed casino reviews, US sports betting guides, and crypto market coverage to US consumers.
- Ownership category
- akta.pro rank
RaceFi industry classification
Industry- Product category
- Online Gambling & Crypto Affiliate Media
- NAICS
- Racetracks (711212)
- akta.pro primary industry
- Sportsbook Affiliate & Comparison Sites (MPAEAMAA)
Keywords
Where RaceFi is headquartered
LocationHeadquarters
- HQ city
- Hanoi
- HQ country
- Vietnam
- HQ region
- Asia
Markets served
RaceFi business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Distribution channels1 record
Marketing channels1 record
RaceFi product offering
Product offeringCore offering
RaceFi is an editorially independent US-focused content site that publishes hands-on reviews of licensed online casinos, state-by-state sports betting guides, and cryptocurrency market coverage. The site earns revenue through affiliate commissions when referred users sign up with partner operators. Its stated pillars are editorial independence, coverage of only licensed operators (MGA, UKGC, US state regulators), and content refreshed for the 2026 cycle.
Product overview
RaceFi operates as an independent editorial platform providing casino reviews, US sports betting guides, and cryptocurrency market coverage. The core offering consists of editorial casino reviews evaluating licensed operators on licensing, payout speed, game range, and bonus fairness. Supporting products include sports betting guides covering major US sporting events with expert picks and odds analysis, crypto market analysis covering Bitcoin, Ethereum, altcoins, and Web3 projects, and specialized guides for mobile casino games, Bitcoin casinos, crypto wallets, and individual sportsbook reviews. The platform maintains editorial independence with no paid placements and focuses on licensed operators regulated by MGA, UKGC, and US state regulators.
Differentiator
Problem solved
Functional benefit
Products and services
- RaceFi Casino Reviews Editorial online casino reviews that evaluate licensed, US-facing operators on licensing, payout speed, game range, and bonus fairness, with ratings such as Chumba 4.7/5 and BitStarz 4.8/5 surfaced on the site.
- RaceFi Sports Betting Guides US sports betting guide category covering NBA, NFL, NCAA, MLB, and other major leagues, with state-by-state legal-status trackers (e.g., Georgia, South Carolina, Oklahoma) and licensing/app guidance for the 2026 cycle.
- RaceFi Crypto Coverage Crypto editorial category providing market analysis, trading platform comparisons, DeFi guides, and blockchain news covering Bitcoin, Ethereum, altcoins, meme coins, and emerging Web3 projects.
Companies that use RaceFi
Customer profileIdeal customer profiles1 record
RaceFi technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
RaceFi partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights1 record
RaceFi competitors and assessment
Company assessmentDirect peers
- Bonus.com: Casino and sports betting bonus aggregator that ranks promotional offers from licensed operators. Closely matches RaceFi's bonus/promo code guides covering crypto casinos and US-facing sportsbooks.
- VegasInsider: Sports betting handicapping and odds content site focused on US sportsbooks and Las Vegas markets. Comparable to RaceFi on sportsbook reviews, odds analysis, and US sports betting editorial coverage.
- Casino.org: Long-running online casino review and affiliate site publishing licensed-operator rankings, bonus analysis, and game guides. Closely matches RaceFi's online casino reviews, bonus guides, and editorial positioning.
- TheLines: US-focused sports betting content and affiliate site publishing state-by-state guides, sportsbook reviews, and promo coverage. Directly aligned with RaceFi's state regulation hub and licensed-operator reviews.
- Covers: Long-established sports betting content, picks, and odds-comparison site that monetizes through sportsbook affiliate referrals. Closely aligned with RaceFi's editorial picks, odds analysis, and US-focused sportsbook reviews.
- Action Network: Sports betting media and affiliate platform that publishes picks, odds, and operator reviews for US bettors. Highly comparable to RaceFi as an affiliate-driven sportsbook/betting content site monetized through operator referrals in the US market.
- Gambling.com: Publicly-traded affiliate marketing platform specializing in online casino and sportsbook referrals across regulated markets. Directly comparable to RaceFi as a multi-vertical gambling affiliate operator covering casino, sports betting, and reviews.
- OddsChecker: Odds comparison and affiliate site covering sportsbooks and casino operators across multiple regulated markets. Directly comparable to RaceFi's sportsbook comparison and bonus-driven model.
- Bookies.com: Sportsbook comparison and affiliate site operating primarily in the US market with a focus on licensed operators and bonus analysis. Comparable to RaceFi on sportsbook reviews and affiliate-driven economics.
Emerging players
- Crypto.news: Independent crypto news and analysis outlet covering Bitcoin, Ethereum, DeFi, and Web3 projects. Overlaps with RaceFi's crypto coverage vertical, but is a primary crypto publisher rather than a gambling-first affiliate.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
RaceFi social profiles
Digital presenceRaceFi financial estimates
Financial estimateRevenue estimate
Valuation estimate
RaceFi leadership team
Management profileNumber of profiles
Profiles1 record
RaceFi funding detail
Funding detailFunding overview
Funding rounds1 record
Investors18 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RaceFi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RaceFi
What does RaceFi do?
RaceFi is an editorially independent US-focused content site that publishes hands-on reviews of licensed online casinos, state-by-state sports betting guides, and cryptocurrency market coverage. The site earns revenue through affiliate commissions when referred users sign up with partner operators. Its stated pillars are editorial independence, coverage of only licensed operators (MGA, UKGC, US state regulators), and content refreshed for the 2026 cycle.
Is RaceFi a public or private company?
RaceFi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RaceFi founded?
RaceFi was founded in 2021. It employs 51 to 100 people.
Where is RaceFi based?
RaceFi is headquartered in Hanoi, Vietnam, in the Asia region.
Who are RaceFi's main competitors?
Direct peers on record are Bonus.com, VegasInsider, Casino.org, TheLines, Covers, Action Network, Gambling.com, OddsChecker and Bookies.com. Crypto.news is listed as an emerging player.
Does RaceFi have an API?
No public API is recorded for RaceFi.
What industry is RaceFi in?
RaceFi's product category is Online Gambling & Crypto Affiliate Media. Its primary akta.pro industry code is MPAEAMAA, Sportsbook Affiliate & Comparison Sites. Its NAICS code is 711212.