Modulz
Modulz was a Dublin-based visual code editor for designing digital products and design systems, founded in 2019 and acquired by WorkOS in June 2022, with its product sunset in July 2022.
- Company typePrivate
- Founded2019
- HeadquartersDublin, Ireland
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Modulz does
Modulz was a Dublin, Ireland-based software company founded in January 2019 by Stephen Haney and Colm Tuite that built a code-based visual design tool for designing digital products and design systems. The product was positioned as a visual code editor rather than an illustration tool, enabling teams to author real production components (with Theme tokens, an NPM-published component library, and an auto-generated Styleguide) and export them to Figma, Sketch, Framer, and NPM, effectively collapsing the design-engineering handoff into a single environment. The proprietary platform also emphasized built-in accessibility, including WAI-ARIA-compliant primitives exposed through the related open-source Radix UI library.
The company shipped a small set of open-source projects alongside the core product, most notably Radix (unstyled, accessible UI component primitives) and Stitches (a CSS-in-JS library), which gained meaningful developer adoption and were reportedly used in production by companies such as Vercel, CodeSandbox, Linear, and Supabase. Modulz pursued a product-led, community-driven go-to-market: it raised $36,000 via Kickstarter in November 2018 from 394 backers for early access, closed a $4.2M seed round in March 2020 led by LocalGlobe and Frontline with high-signal angels, and grew to a 6,500+ person waitlist by May 2021 while distributing access through monthly invite drops during its private alpha and beta phases. No public pricing or recurring revenue model was ever disclosed, and the product remained in private beta.
In June 2022, Modulz was acquired by WorkOS, with the founding team joining WorkOS to help ship enterprise features and the Radix project transferring to WorkOS ownership. The Modulz product was sunset on July 1, 2022 after the company concluded it had not achieved product-market fit; Stitches continued to be maintained for existing users.
Modulz firmographics
Firmographics- Name
- Modulz
- Website
- https://modulz.app
- Company type
- Private
- Founded year
- 2019
- Operating status
- Acquired
- Headcount range
- 1–10 employees
- Short description
- Modulz was a Dublin-based visual code editor for designing digital products and design systems, founded in 2019 and acquired by WorkOS in June 2022, with its product sunset in July 2022.
- Ownership category
- akta.pro rank
Modulz industry classification
Industry- Product category
- Design Systems Software
- akta.pro primary industry
- Low-Code/No-Code Application Platforms (HDAEAKAA)
Keywords
Where Modulz is headquartered
LocationHeadquarters
- HQ city
- Dublin
- HQ country
- Ireland
- HQ region
- Europe
Markets served
Modulz business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Product subscription (planned): Modulz was in private beta without established monetization. The company did not find product-market fit and the product was sunsetted on July 1, 2022. Revenue model was never publicly disclosed.
- Early access (Kickstarter): Initial revenue through Kickstarter campaign where backers pre-paid for early access ($36k from 394 backers)
Go-to-market motion2 records
Distribution channels1 record
Marketing channels6 records
Modulz product offering
Product offeringCore offering
Modulz was a code-based visual design tool optimized for designing digital products and design systems. It allowed teams to design, prototype, and handoff production-ready code (CSS, JSX, NPM packages) using real components rather than static illustrations, with integrated publishing of themes, component libraries, and auto-generated styleguides. The company also produced related open-source projects Radix (UI component primitives) and Stitches (CSS-in-JS library).
Product overview
Modulz was a code-based design tool for designing and prototyping with real components, marketed as a visual code editor for digital products and design systems. The product was a single unified offering that enabled design teams to create themes (reusable tokens), components (production-ready library), styleguides (auto-generated with examples and code snippets), and export to Sketch, Figma, Framer, and NPM. Modulz shipped with related open-source projects Radix (UI component library) and Stitches (CSS-in-JS library). The company was acquired by WorkOS in June 2022 and Modulz was sunset on July 1, 2022.
Differentiator
Problem solved
Functional benefit
Brands
- Radix: Open-source UI component library/primitives used by companies like Vercel, Linear, Supabase, and CodeSandbox. Brought over to WorkOS after acquisition.
- Stitches
Products and services
- Modulz A code-based visual design tool for designing and prototyping with real components, targeted at design and engineering teams building digital products and design systems. Enabled design, development, documentation, and deployment of a complete design system in one environment with code export to CSS, JSX, and NPM. Sunset on July 1, 2022 following WorkOS acquisition.
- Radix Open-source, unstyled, accessible UI component primitives for building design systems, with built-in accessibility including screen reader support and keyboard navigation. Used in production by Vercel, CodeSandbox, Linear, Supabase, and WorkOS. Transferred to WorkOS upon acquisition.
- Stitches Runtime CSS-in-JS library for styling web applications. Largely feature-complete; continues to be supported by WorkOS for existing and new users.
Quantifiable outcome
- Reduced duplicate work across design and engineering teams through unified design system workflow
- +1 more outcomes
Companies that use Modulz
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
Modulz technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature9 records
Modulz partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- WorkOScoreModulz was acquired by WorkOS in June 2022. The Modulz team joined WorkOS to help customers ship enterprise features. Radix UI came with the team and continues development. WorkOS had recently raised an $80M Series B.
Scale indicators5 records
Recent moves6 records
Expansion highlights3 records
Modulz competitors and assessment
Company assessmentDirect peers
- Plasmic: Visual builder that lets teams design and ship production React components, with native design-system integration. Comparable target customer (design + engineering teams) and code-output approach.
- Anima: Design-to-code tool that converts Figma designs into React, Vue, or HTML code with responsive components. Directly comparable design-to-code workflow and developer-handoff focus.
- Webflow: Visual web design platform that outputs production-ready HTML/CSS/JS without manual coding. Most directly comparable to Modulz's vision of bridging design and code, with a much larger team and established SaaS business model.
- Framer: Design and prototyping tool that produces real React/CSS components and supports publishing production websites. Closest peer in terms of design-to-code output philosophy and component-based architecture.
- UXPin: Design tool with code-backed components, design-system merging, and React component generation. Comparable product positioning around component-driven design and code output for product teams.
- Builder.io: Visual design-to-code platform with structured CMS, design system sync, and React/Vue/Angular code output. Directly comparable in producing production-ready components from a visual editor.
Broad incumbents
- Sketch: Established macOS-based design tool with design-system features and developer-handoff integrations. Competes for the same digital product team customers but does not natively output production code.
- Figma: Dominant collaborative design tool with Dev Mode for developer handoff and growing code-generation features. Competes for the same design-system team mindshare but optimized primarily for illustration workflows.
Emerging players
- Storybook: Open-source tool for building and documenting UI components in isolation, widely adopted by design-system teams. Complementary rather than competing, but overlaps significantly in the design-system maintainer persona Modulz targeted.
- Supernova: Design system platform that converts Figma/Sketch tokens into production code for multiple frameworks, with styleguide generation. Closely comparable feature set to Modulz's design-system publishing workflow.
Market position
Strengths4 records
Weaknesses2 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Modulz social profiles
Digital presenceModulz financial estimates
Financial estimateRevenue estimate
Valuation estimate
Modulz leadership team
Management profileNumber of profiles
Modulz funding detail
Funding detailFunding overview
Funding rounds2 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Modulz M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Modulz
What does Modulz do?
Modulz was a code-based visual design tool optimized for designing digital products and design systems. It allowed teams to design, prototype, and handoff production-ready code (CSS, JSX, NPM packages) using real components rather than static illustrations, with integrated publishing of themes, component libraries, and auto-generated styleguides. The company also produced related open-source projects Radix (UI component primitives) and Stitches (CSS-in-JS library).
Is Modulz a public or private company?
Modulz is a private company. It is classified as venture growth investor backed and is currently acquired.
When was Modulz founded?
Modulz was founded in 2019. It employs 1 to 10 people.
Where is Modulz based?
Modulz is headquartered in Dublin, Ireland, in the Europe region.
How does Modulz make money?
Two revenue lines are on record. Product subscription (planned) is the primary driver. The others are early access (Kickstarter).
Who are Modulz's main competitors?
Direct peers on record are Plasmic, Anima, Webflow, Framer, UXPin and Builder.io. Broad incumbents are Sketch and Figma. Emerging players are Storybook and Supernova.
Does Modulz have an API?
No public API is recorded for Modulz.
What industry is Modulz in?
Modulz's product category is Design Systems Software. Its primary akta.pro industry code is HDAEAKAA, Low-Code/No-Code Application Platforms.