Faces & Voices of Recovery

What Faces & Voices of Recovery does

Faces & Voices of Recovery is a 501(c)(3) nonprofit organization incorporated in Washington, D.C. on February 23, 2004, that operates as the nation's leading non-profit recovery advocacy organization. Its stated mission is to organize and mobilize the over 23 million Americans in recovery from alcohol and other drug addiction, focused on normalizing recovery and de-stigmatizing addiction. The organization serves four primary stakeholder groups: Recovery Community Organizations (RCOs), Peer Recovery Support Specialists, individuals in recovery, and federal/state policymakers.

Its core offering is structured around four flagship programs: ARCO (Alliance for Recovery Centered Organizations), a national membership network of recovery-centered organizations; CAPRSS (Council on Accreditation of Peer Recovery Support Services), the sole U.S. accrediting body for RCOs and Peer Recovery Support Service programs; NRI (National Recovery Institute), which delivers peer-run competency-based training and technical assistance; and RDP (Recovery Data Platform), a cloud-based software solution providing dashboards for participant demographics, recovery service history, referral status, and outcome tracking. In August 2023, the organization launched RecoveryNet, a digital app funded by a $650,000 Elevance Health Foundation grant, designed to facilitate connections, resource exchanges, and outcome data collection for peer recovery support specialists.

The business model is non-commercial: Faces & Voices generates operating support through individual and alliance memberships, donations, grants from foundations and corporate sponsors, and fees from NRI training and certification programs (with continuing education credits offered through NAADAC). The organization operates with a small staff of 1–10 employees, distributes programming through its website, the annual Recovery Leadership Summit (with Hill Day advocacy), Recovery Month activities, a monthly newsletter, a podcast, and active social media channels across Facebook, LinkedIn, Instagram, YouTube, and X. CEO Patty McCarthy and COO Philip Rutherford lead the organization.

Name

Faces & Voices of Recovery

Legal name

Faces & Voices of Recovery

Website

https://facesandvoicesofrecovery.org

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Faces & Voices of Recovery is a 501(c)(3) nonprofit that advocates for and mobilizes Americans in recovery from addiction, serving recovery community organizations, peer support specialists, individuals in recovery, and policymakers through accreditation, training, and data platforms.

Ownership category

akta.pro rank

Product category

Recovery Advocacy Services

NAICS

Other Individual and Family Services (624190)

SIC

Services-Social Services (8300)

akta.pro primary industry

Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)

akta.pro secondary industries

Substance Use Disorder Prevention & Recovery Services (BPAGACAE), Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO)

Keywords

• Recovery advocacy services
• Peer recovery support
• Addiction recovery nonprofit
• Recovery community organizations
• Recovery accreditation programs

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations and Charitable Contributions: As a 501(c)(3) non-profit organization, Faces & Voices of Recovery relies on donations from allies and supporters to sustain advocacy efforts and programs.
2. Membership Programs: Individual and alliance memberships help expand the organization's reach and support operational activities.
3. Grant Funding: Funded by grants from foundations such as Elevance Health Foundation ($650,000 grant for RecoveryNet app development).
4. Training and Certification Services: Revenue from National Recovery Institute training programs and continuing education credits through NAADAC.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Faces & Voices of Recovery is a 501(c)(3) nonprofit advocacy organization that organizes and mobilizes Americans in recovery from addiction. It delivers four flagship programs—ARCO (membership network for recovery community organizations), CAPRSS (the sole US accrediting body for peer recovery support services), NRI (training and technical assistance), and RDP (cloud-based data software)—along with the RecoveryNet digital app supporting peer recovery support specialists.

Product overview

Faces & Voices of Recovery is a non-profit recovery advocacy organization offering a portfolio of programs and digital products. The core technology product is RecoveryNet, a digital app for peer recovery support specialists. The organization also provides the Recovery Data Platform (RDP), a cloud-based software solution for data-driven peer recovery programs. These technology offerings are supported by the National Recovery Institute (NRI), which provides peer-run training and technical assistance. The organization encompasses ARCO (Alliance for Recovery Centered Organizations), a membership network, and CAPRSS, the sole U.S. accrediting body for peer recovery support services. Together, these products support advocacy, accreditation, training, and data-driven recovery support services across the recovery community.

Differentiator

Problem solved

Functional benefit

Brands

• RecoveryNet: Digital app for peer recovery support specialists to facilitate connections, resource exchanges, and data collection for tracking outcomes of individuals in recovery.
• ARCO (Alliance for Recovery Centered Organizations)
• CAPRSS (Council on Accreditation of Peer Recovery Support Services)
• NRI (National Recovery Institute)
• RDP (Recovery Data Platform)
• Recovery Leadership Summit

Products and services

• RecoveryNet A digital mobile app designed to support peer recovery support specialists across the United States, facilitating connections, resource exchanges, and data collection for tracking outcomes of individuals in recovery.
• Recovery Data Platform (RDP)

Quantifiable outcome

• RecoveryNet app facilitates connections, resource exchanges, and data collection for tracking outcomes of individuals in recovery across the U.S.
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Shatterproof: National nonprofit focused on addiction advocacy, public policy, and dismantling stigma around substance use disorder. Closest peer given overlapping national advocacy scope, donor base, and Hill-style public policy mission adjacent to Faces & Voices.
• SMART Recovery: Nonprofit that delivers mutual-support group programming and self-empowering peer tools for people in recovery from addictive behavior. Comparable as a peer-led recovery community support organization with national reach, group facilitation model, and adjacent digital/community assets.
• The Kennedy Forum: Nonprofit focused on advancing addiction and mental health policy, parity enforcement, and systems change. Directly comparable on federal/state policy advocacy, Hill Day engagement, and corporate/employer-facing recovery initiatives.
• NAADAC, the Association for Addiction Professionals: National membership organization for addiction professionals that provides certification, continuing education, and advocacy. Highly comparable because it mirrors NRI's NAADAC-approved training/CE model and operates as the field's workforce credentialing body.
• National Association of Addiction Treatment Providers (NAATP): National membership organization for addiction treatment providers with ethics, accreditation, and policy advocacy programming. Comparable as an accreditation-adjacent, advocacy-driven trade body serving the substance use treatment and recovery ecosystem.

Broad incumbents

• National Council for Mental Wellbeing: Large national membership and advocacy organization representing mental health and substance use treatment providers, with peer recovery support training and certification programs. Comparable because it overlaps Faces & Voices on training/certification and federal advocacy for the behavioral health workforce.
• Hazelden Betty Ford Foundation: Large, established addiction treatment and recovery organization with treatment programs, professional training (Hazelden Publishing/PDA), and advocacy. Comparable on training delivery and recovery advocacy, though it is primarily a treatment operator and incumbent in the broader recovery field.

Emerging players

• Young People in Recovery: National nonprofit building recovery community organizations and peer-led programs. Comparable as a network of recovery community organizations and peer-focused advocacy group, though smaller and more narrowly focused on youth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/facesandvoices
• YouTubeyoutube.com/channel/UCcRlmpuSvptttmttTAMxLlQ
• Facebookfacebook.com/facesandvoicesofrecovery
• LinkedInlinkedin.com/company/faces-&-voices-of-recovery
• Instagraminstagram.com/facesandvoicesofrecovery

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Faces & Voices of Recovery