CrossPurpose

What CrossPurpose does

CrossPurpose is a faith-based 501(c)(3) nonprofit founded in 2008 by CEO Jason Janz and headquartered in Denver, Colorado. Its stated mission is to abolish economic, relational, and spiritual poverty through career and community development for motivated adults in the Denver Metro area who lack the skills, networks, or capital to access living-wage careers. The core product is the Leader Program, a tuition-free, in-person, six-month program that combines personal development, professional certification or pre-apprenticeship training, and guaranteed job placement. Six career tracks are offered: Trades, Allied Healthcare, CDL Transportation, Culinary Services, Clerical and Administrative, and Sales. Graduates are reported to achieve a 154.5% median earnings increase and a 100% job placement rate, validated through the Wage Outcomes and Results Coalition (WORC).

The organization delivers its services through four physical campuses across the Denver Metro area: Northeast Denver, Englewood (South Metro), Arvada (North Metro), and Aurora (Los Altos, opened September 2025), the last of which is a 5-acre mixed-use site co-developed with Columbia Ventures and Living Hope Community Church that combines 15,500 sq ft of training facilities with 137 affordable housing units. Adjacent products include the LAUNCH online self-paced prerequisite course, Legacy Fellowship (financial wellness, homeownership, and entrepreneurship for alumni), Grad2Grad peer mentorship, and LiveDifferent Recovery, plus free mental health counseling and business/finance coaching.

CrossPurpose generates revenue entirely from philanthropic sources: individual donations (including a monthly 'Neighborhood' program, QCDs, and stock gifts), corporate sponsorships and employer partnerships, and government or institutional grants. The largest disclosed funding event is a $4.5 million Ascent program grant in 2023 from Arnold Ventures matched dollar-for-dollar by the State of Colorado, followed by an ~$1.86 million Opportunity Now Colorado grant in 2024. CrossPurpose also participates in the Colorado Enterprise Zone Tax Credit program (offering donors a 25% state tax credit) and was selected for Pay for Success / NPX outcomes-based financing. As a registered nonprofit, the organization has no equity investors, is governed by a board of directors, and reports no audited revenue figures in the source data.

Name

CrossPurpose

Legal name

CrossPurpose

Website

https://crosspurpose.org

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

101–250 employees

Short description

CrossPurpose is a Denver-based faith-based 501(c)(3) nonprofit providing free six-month career training and community development programs to motivated adults experiencing poverty, operating four campuses and serving 1,536+ graduates.

Ownership category

akta.pro rank

Product category

Workforce Development and Career Training Services

NAICS

Professional and Management Development Training (611430), Vocational Rehabilitation Services (62431), Apprenticeship Training (611513)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Workforce & Career Transition Noncredit Programs (EDAAAEAC)

akta.pro secondary industries

Apprenticeships, Internships & Work-Based Learning Programs (BPACANAK), Youth-to-Adult Bridge & College Readiness (Noncredit) (EDAAAEAK)

Keywords

• Workforce development services
• Career training programs
• Job placement services
• Poverty alleviation nonprofit
• Pre-apprenticeship certification

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Individual Donations: Monthly donors (The Neighborhood), one-time gifts, stock donations, qualified charitable distributions (QCDs) for donors age 70½+. Tax-deductible contributions with 25% state tax credit through Colorado Enterprise Zone program for gifts over $250.
2. Corporate Partnerships: Companies sponsor classes, leaders, events; provide volunteer grants, pro bono services, employee gift matching. Benefits include logo placement, event sponsorship, social media recognition.
3. Government Grants: Opportunity Now grant funding from Colorado; Arnold Ventures matched funding; Enterprise Zone Tax Credit program participation.
4. Pay for Success / Social Impact Financing: Selected in Pay for Success funding model through NPX (Nonprofit Finance Fund) for outcomes-based financing.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

CrossPurpose provides free, six-month in-person career and community development training to motivated adults in the Denver Metro area, combining personal development, professional certification/pre-apprenticeship training across trades, allied healthcare, CDL, culinary, clerical/administrative, and sales tracks, with guaranteed job placement. Programs are supplemented by an online LAUNCH course, alumni Legacy Fellowship, peer mentorship, recovery support, and mental health counseling, all delivered at no cost to participants and funded by donations, corporate sponsorships, and government grants.

Product overview

CrossPurpose is a faith-based nonprofit organization offering a comprehensive career development ecosystem focused on abolishing relational, economic, and spiritual poverty in the Denver Metro area. The organization operates a hub-and-spoke model with the Leader Program (free, six-month, in-person career and community development) at its core, supplemented by the LAUNCH Program (online self-paced prerequisite pathway). Alumni support is provided through the Legacy Fellowship (advanced financial and career training) and Grad2Grad (peer mentorship and networking). Career training spans six industry tracks: Trades (electrical, HVAC, plumbing), Allied Healthcare (CNA, medical assisting), CDL Transportation, Culinary, Clerical/Administrative, and Sales. The organization also provides wraparound support services including LiveDifferent Recovery, mental health counseling, childcare, and business/financial coaching. CrossPurpose serves individuals across four metro Denver campuses (Northeast Denver, South Metro Englewood, North Metro Arvada, and Aurora) with an average program completion of six months leading directly to job placement.

Differentiator

Problem solved

Functional benefit

Brands

• Legacy Fellowship: An intensive training and guidance program in financial wellness, home ownership, career advancement, and entrepreneurship for established alumni.
• Launch Program
• Grad2Grad
• LiveDifferent Recovery

Products and services

• Leader Program Free, in-person, six-month career and community development program equipping motivated individuals in the Denver Metro area with personal development, professional certification, and job placement assistance to land full-time careers with advancement opportunities and benefits.
• LAUNCH Program Online, self-paced course providing coaching and career readiness curriculum, designed as a prerequisite pathway for TANF/SNAP recipients and individuals not yet ready for the full Leader program.
• Legacy Fellowship Intensive training and guidance program for established alumni focusing on financial wellness, home ownership, career advancement, and entrepreneurship, with pathways including Advance EDU, Project Quest (stackable medical certificates), and Change Agency (business plan development).
• Grad2Grad Program for all Leader alumni offering peer mentorship, skill-building workshops, networking opportunities, and social events to help graduates continue reaching personal and professional goals.
• Career Track - Trades Pre-apprenticeship and certification training preparing graduates for skilled trades careers in electrical, HVAC, plumbing, sheet metal, construction labor, carpentry, and solar installation.
• Career Track - Allied Healthcare Certification programs for medical billing, medical administrative assisting, certified nursing assistant (CNA), dental assisting, and pharmacy technician careers in hospital and clinic settings.
• Career Track - CDL Transportation Commercial driver's license (CDL) Class A training enabling graduates to start driving careers locally or over-the-road as solo or team drivers within weeks.
• Career Track - Culinary Services Hands-on culinary experience and certification (Cook L1/L2/L3, Institutional Dining Chef, Institutional Dining Food Prep) for careers with growth opportunities.
• Career Track - Clerical & Administrative Administrative skills training for careers as administrative assistants, bookkeepers, and insurance agents across various job fields.
• Career Track - Sales Training for tech-driven sales careers as sales professionals, with emphasis on skills applicable to the technology sector.
• LiveDifferent Recovery All-pathways recovery community meeting weekly on Friday evenings, offering guest speakers, recovery celebrations, special events, workshops, and mentorship for individuals in recovery from addiction, including sponsorship and prayer support.
• Mental Health Counseling Free counseling sessions provided by fully licensed mental health counselors offering trauma-informed, compassionate support to all CrossPurpose Leaders.
• Ally Volunteer Mentorship Program Volunteer mentorship program where Ally volunteers walk alongside Leader participants during weekly Family Gatherings, providing social capital and community support through significant relationships.
• Mock Interview Program Professional volunteer-led mock interview sessions preparing Leaders for real job interviews, building confidence, communication skills, and interview effectiveness.
• Change Agency Business Coaching 9-month rigorous course for graduates wanting to start their own businesses, providing tools, training, expert access, and dedicated coaching to refine ideas, develop viable business plans, and execute successfully.
• Champions Financial Coaching Volunteer financial coaching for Legacy Fellowship participants covering budgeting, saving, credit, and basic financial planning through a Champion mentor.

Quantifiable outcome

• 154.5% increase in median earnings within one year of employment (from $3,764 to $9,577 monthly)
• +3 more outcomes

Named customers7 records

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and secondary.

• Columbia VenturescoreStrategic or Co-development Partner · 23 September 2025Housing development partner for the Los Altos Aurora campus. Columbia Ventures is building 137 affordable housing units for families earning 30%-70% of Area Median Income (AMI) on a 5-acre mixed-use development combining affordable housing, workforce training, and community life.
• Living Hope Community ChurchcoreStrategic or Co-development Partner · 23 September 2025Faith-based partner for the Los Altos Aurora campus development. Combined with CrossPurpose and Columbia Ventures to create a holistic campus with affordable housing, career development, and community life.
• Namaste SolarsecondaryChannel Partner/ Reseller/ Distributor · 1 October 2024Joined employer network October 2024. 100% employee-owned Certified B Corporation and Top Solar Contractor (2024). Actively hiring CrossPurpose leaders for solar installation careers.
• Christian Living Communities (CLC)coreChannel Partner/ Reseller/ Distributor · 1 February 2024Colorado nonprofit senior living provider (9 locations since 1972). Joined employer network February 2024. Attends career fairs, mock interview sessions, and Employer Engagement Events.
• Tepeyac Community Health CentercoreChannel Partner/ Reseller/ Distributor · 1 January 2024Employer network member since 2024, having hired CrossPurpose graduates since 2020. Denver community health center providing affordable, accessible, integrated care. Hired graduates for medical administrative assistant and front desk positions.
• Encore ElectriccoreChannel Partner/ Reseller/ Distributor · 1 October 2023Joined employer network October 2023. Has hired multiple CrossPurpose alumni; offers fully paid apprenticeships through Encore University (100+ free classes); provides on-the-job training and education reimbursement.
• Craig HospitalcoreChannel Partner/ Reseller/ Distributor · 1 January 2023World-renowned neurorehabilitation hospital joined employer network in Fall 2023. Recruited CrossPurpose graduates for CNA positions; CEO and CNO championed the partnership.
• South Denver School of NursingcoreOthersTraining partner providing CNA certification curriculum for CrossPurpose medical career track participants.
• Penn FostersecondaryOthersOnline education partner providing medical billing and coding curriculum for CrossPurpose participants.
• Intermountain HealthsecondaryChannel Partner/ Reseller/ DistributorEmployer Advisory Board member; participates in collaborative discussions about workforce training and development with CrossPurpose Career Advancement team.
• First BanksecondaryChannel Partner/ Reseller/ DistributorEmployer Advisory Board member contributing insights on training and preparing leaders for employment and career advancement.

Scale indicators10 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Year Up United: Year Up United provides free, year-long workforce training programs for young adults from low-income communities, combining skills training with corporate internship placement. It is the most directly comparable peer to CrossPurpose — both target adults facing economic barriers, deliver tuition-free training paired with employer partners, and prioritize job placement outcomes.
• Genesys Works: Genesys Works provides free training, paid corporate internships, and career pathways for high school students from underserved communities. Comparable in its integration of soft-skills training, employer-paid work experience, and youth-to-career pipeline — aligned with CrossPurpose's College & Career Transition programming.
• LaunchCode: LaunchCode offers free technology training and job placement with employer-sponsored apprenticeships in software development and tech support. Directly comparable for its apprenticeship-to-employment model and employer network-driven placement, especially pertinent to CrossPurpose's apprenticeship-style trades programs.
• Per Scholas: Per Scholas delivers tuition-free technology and skilled trades training connected to employer hiring, with similar employer-network-driven placement models. Directly comparable for its free training, employer partnerships, and outcomes measurement — especially relevant given CrossPurpose's growing IT career track.
• NPower: NPower provides free tech and cybersecurity training plus career services to military-connected young adults and job-seekers from underserved communities. Comparable in its tuition-free workforce training, employer network placement, and social impact measurement methodology.

Broad incumbents

• Catholic Charities USA: Catholic Charities delivers a broad portfolio of social services including workforce training, refugee resettlement, and poverty alleviation across the U.S. Comparable as a faith-based nonprofit addressing economic poverty through career and community development, though with much broader service scope beyond workforce.
• Goodwill Industries International: Goodwill operates the largest network of workforce development and vocational training programs for individuals facing barriers to employment, including training in trades, healthcare, and administrative skills with employer-supported placement. Functions as a broad incumbent providing overlapping career training and placement services to individuals similar to CrossPurpose's target population.
• Jewish Vocational Service (JVS): JVS provides workforce development, vocational training, and career services to individuals facing employment barriers in multiple U.S. cities. Comparable as a faith-inspired nonprofit with comprehensive career and workforce development training services for similar participant populations.

Regional players

• Emily Griffith Technical College: Emily Griffith Technical College is a Denver-based public technical and trade school offering tuition-supported training in healthcare, trades, and commercial fields. Regionally comparable as a Denver-based career/technical training provider serving similar career tracks (CNA, trades, culinary, CDL).

Emerging players

• Project QUEST: Project QUEST is a workforce development nonprofit providing skills training and wraparound supports for career-track employment in healthcare, IT, and skilled trades, with strong wage-gain outcomes (referenced even by CrossPurpose's Legacy Fellowship). Comparable as a careers-focused organization with outcome-based funding models.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights8 records

Customer concentration

• Xx.com/crosspurposeCO
• Facebookfacebook.com/crosspurposeCO
• LinkedInlinkedin.com/company/crosspurpose

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds5 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CrossPurpose