What Doconomy does

Doconomy AB is a Stockholm-based impact-fintech company founded in 2018 by Mathias Wikström and Johan Pihl. It operates a B2B2C platform that enables financial institutions to embed transaction-level climate impact measurement and goal-based savings tools into their existing banking applications. Core technology components include the Åland Index (an EY-reviewed, GHG-Protocol-aligned CO2e calculation engine mapping transactions to 50+ sector intensity factors across 25+ markets, fueled by S&P Global environmental data covering 95%+ of global market cap), Impact Transactions (real-time carbon footprint visualization on spending), and Impact Finance (a goal-based savings platform built on the behavioral science IP acquired from Dreams Technology in February 2023 and co-created with academic experts in psychology, neuroscience, and behavioral economics). The platform is delivered via REST APIs and open-source SDKs for iOS, Android, and Web, supporting both SaaS and self-hosted deployments, with Engagement Services (Adjustment Factors, Benchmarks, Insights, Profiles, Surveys APIs) and Climate Personas providing personalization.

Name

Doconomy

Legal name

Doconomy AB

Website

https://doconomy.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

51–100 employees

Short description

Doconomy is a Stockholm-based B2B2C fintech that provides banks with APIs and SDKs for transaction-level CO2e measurement, goal-based savings, and behavioral-science-driven financial wellbeing tools, serving 100+ financial institutions across 30+ countries.

Ownership category

akta.pro rank

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. B2B2C SaaS Licensing to Banks: Doconomy licenses its climate impact and financial wellbeing technology to financial institutions (banks). The company provides tools for banks to offer their customers transaction-based carbon footprint tracking, goal-based savings, and financial wellbeing features. Revenue is generated through licensing agreements with bank partners.
2. API and SDK Access: Provides technical APIs and SDKs for banks to integrate Doconomy's impact measurement and savings tools into their existing digital banking platforms. Can be deployed as SaaS or self-hosted container solution.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Doconomy provides a B2B2C platform that enables financial institutions to embed transaction-based carbon footprint tracking and behavioral science-driven goal-based savings tools into their digital banking applications. The platform combines the Åland Index (CO2e calculation covering 50+ intensity factors across 25+ markets using S&P Global data) with savings, engagement, and financial wellbeing modules, deployed via APIs, SDKs, and a SaaS or self-hosted enterprise stack.

Product overview

Doconomy offers a B2B2C platform for financial institutions combining climate impact measurement with behavioral science-driven financial wellbeing tools. The core products are Impact Transactions (Åland Index-powered CO2e tracking) and Impact Finance (goal-based savings with savehacks). The modular architecture supports both SaaS and self-hosted deployment with open-source SDKs for iOS, Android, and Web. Supporting tools include Lifestyle Calculator (UNFCCC co-developed), Engagement Services APIs, and Climate Personas. With the Dreams Technology acquisition, Doconomy expanded to include behavioral science modules for debt management and climate-smart savings. The company operates in 30+ countries serving 100+ banks.

Differentiator

Problem solved

Functional benefit

Products and services

• Impact Transactions Banking tool that tracks and displays the carbon footprint (CO2e) of customer financial transactions, mapping each transaction to industrial sectors via intensity factors to enable climate-conscious spending. Sold to banks and financial institutions for embedding into their digital banking apps.
• Impact Finance Goal-based savings platform combining financial wellbeing with climate action, including group dreams, savehacks (e.g. roundups), Autopilot automated savings, and behavioral science-driven engagement. Delivered to banks as a B2B2C product via SDKs and APIs for integration into existing banking apps.
• Lifestyle Calculator Quiz-based carbon footprint estimation tool (12-35 questions) that creates awareness of how lifestyle choices affect personal carbon footprint across home, transport, shopping, and food. Co-developed with the UNFCCC secretariat and licensed to banks and brands for climate literacy engagement.

Quantifiable outcome

• 49,787 dreams created, 13,661 fulfilled in first year for BNP Paribas Bank Polska
• +4 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature5 records

Partnerships

Five partnerships are on record, tiered flagship.

• MastercardflagshipStrategic or Co-development PartnerExisting investor and strategic partner. Collaborates with Doconomy on Carbon Calculator integration for payment cards. Mastercard powers Doconomy's payment transaction data for carbon footprint calculations.
• UNFCCC (United Nations Framework Convention on Climate Change)flagshipStrategic or Co-development PartnerPartnership with UNFCCC secretariat to develop the Lifestyle Calculator tool. UNFCCC collaboration provides credibility and global reach for climate literacy initiatives.
• WWF (World Wildlife Fund)flagshipStrategic or Co-development PartnerStrategic partner collaborating on climate action initiatives. WWF partnership helps raise global awareness of banking's role in climate sustainability.
• Boston Consulting Group (BCG)flagshipStrategic or Co-development PartnerBCG partners with Doconomy to raise global awareness and produce evidence of utilizing banking, climate expertise, and payment technology at scale. BCG provides strategic consulting support.
• Mastercard (Carbon Calculator)flagshipTechnology or IntegrationMastercard collaborates with Doconomy on Carbon Calculator integration. Referenced in Mastercard's Signals: The Future of Payments report as a key pilot and partnership.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Cogo: UK-based fintech offering carbon footprint calculators for banks and consumers. Most direct competitor to Doconomy's Åland Index, embedded into retail bank apps via white-label partnerships and competing for the same sustainability-driven bank budgets.

Broad incumbents

• Mastercard Carbon Calculator: Mastercard's in-house transaction-based carbon footprint calculator for issuing banks. Overlaps functionally with Doconomy's Impact Transactions; banks may choose Mastercard's bundled offering over a third-party SaaS, and Mastercard is simultaneously Doconomy's data partner and investor.
• Watershed: Enterprise climate platform covering measurement, reporting, and reduction. Comparable to Doconomy in providing corporate-grade carbon infrastructure but focused on enterprise Scope 1-3 reporting rather than bank-embedded consumer transactions.
• Persefoni: Climate management and accounting platform for enterprises and financial institutions. Comparable in serving banks' climate-data needs but operates upstream at portfolio/accounting level rather than consumer transaction-level engagement.
• Plaid: Financial data connectivity platform powering bank-account integrations for thousands of apps. Comparable as a B2B2C infrastructure layer embedded into banks; not a direct competitor but a potential channel or substitute for Doconomy's API delivery.
• Tink (Visa): Open banking platform (acquired by Visa) that connects banks to third-party developers via APIs. Operates in adjacent infrastructure to Doconomy's bank-embedded APIs and competes for similar platform budgets inside European banks.
• Stripe Climate: Stripe's carbon-removal and footprint offerings for businesses using Stripe payments. Competes for sustainability budget within financial-services-adjacent merchants, though its primary focus is carbon credits rather than transaction footprinting.

Emerging players

• Joro: Climate fintech that helps individuals and businesses track and reduce their carbon footprint, with bank-style integrations. Overlaps with Doconomy's consumer-facing engagement and climate profile features, though currently more consumer-direct than B2B2C.
• Greenly: Carbon-accounting platform for SMBs and increasingly financial institutions. Comparable methodology approach to Doconomy but focused on SME/corporate emissions rather than transaction-level consumer engagement through banks.

Regional players

• Klarna: Swedish-headquartered fintech operating at large scale in Europe with strong bank partnerships. Comparable as a Swedish fintech ecosystem peer and potential partner or competitor for consumer-engagement products delivered via financial services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/doconomy
• Facebookfacebook.com/doconomy
• LinkedInlinkedin.com/company/doconomy
• Instagraminstagram.com/doconomy

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds3 records

Investors12 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Doconomy