Aboard
Aboard is a Toronto-based SaaS company offering an employee onboarding and engagement platform with automated workflows, role-tailored journeys, and native Slack and BambooHR integrations, primarily serving healthcare organizations and growth-stage companies in North America.
- Company typePrivate
- Founded2019
- HeadquartersToronto, Canada
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Aboard does
Aboard (legal entity Get Aboard Inc., Ontario, Canada) is a SaaS company that provides an employee onboarding and engagement platform, primarily serving healthcare organizations (hospitals and HealthTech companies) and early-stage companies without dedicated HR departments. The platform enables administrators to construct per-role onboarding journeys, automate pre-boarding and onboarding tasks, schedule emails, calendar invites and reminders, and consolidate onboarding status tracking across HR, IT and managers in a single dashboard. The product covers the full employee lifecycle from pre-boarding through offboarding, including credential tracking and training management.
The product is delivered as a web-based SaaS core platform (getaboard.co) supplemented by native integrations into Slack (in-workflow task reminders, welcome messages and task completion), BambooHR (bidirectional HRIS data sync and auto-triggered journeys on hire), and Greenhouse (ATS-triggered onboarding). Aboard holds SOC 2 Type 1 certification (achieved January 2025) and maintains a SOC 2 Type II report available to customers on request. The architecture is configuration-driven rather than AI-driven; the company's own materials describe deterministic rule-based automation, with no disclosed AI/ML components.
Aboard monetizes via annual subscription contracts with quote-based custom pricing tied to company size and needs; the GTM combines a self-serve trial entry point for early-stage companies with sales-assisted custom demos for enterprise healthcare buyers. Distribution channels include direct sales, a website demo CTA, and a channel-partner relationship with East Post Road Ventures (innovation arm of White Plains Hospital) to access US hospital systems. The company was co-founded in September 2019 by Lee MacDonald (CEO) and Evan Hallward, launched an MVP in summer 2020, and operated with roughly 7 employees as of available data, supported by technical (Darcy Clarke, ex-GitHub Staff Engineering Manager), sales, HR (Christine Song, CPO at Notch) and marketing advisors.
Aboard firmographics
Firmographics- Name
- Aboard
- Legal name
- Get Aboard Inc.
- Website
- https://getaboard.co
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Aboard is a Toronto-based SaaS company offering an employee onboarding and engagement platform with automated workflows, role-tailored journeys, and native Slack and BambooHR integrations, primarily serving healthcare organizations and growth-stage companies in North America.
- Ownership category
- akta.pro rank
Aboard industry classification
Industry- Product category
- Employee Onboarding Software
- akta.pro primary industry
- Onboarding & Offboarding (BPACAPAE)
- akta.pro secondary industries
- Employee Onboarding & Offboarding Administration (BPAAAIAA), Onboarding & New-Hire Training Programs (BPACANAF), Cross-Functional Onboarding (Interdepartmental Collaboration) (EDABAOAK), Remote/Hybrid & Distributed Workforce Onboarding (EDABAOAJ)
Keywords
Where Aboard is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Aboard business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription: Subscription-based SaaS model with custom pricing based on company size and needs. Quote-based pricing for enterprise customers with custom demos and estimates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Aboard product offering
Product offeringCore offering
Aboard is a web-based SaaS platform that helps organizations build custom onboarding journeys, automate pre-boarding and onboarding tasks, send automated emails and calendar invites, coordinate across HR, IT and managers, and track new hire status from a centralized dashboard. The platform covers the full employee lifecycle from pre-boarding through training and offboarding, with particular focus on healthcare and HealthTech customers.
Product overview
Aboard is an employee onboarding software platform offered as a single unified product. The core Aboard platform (https://www.getaboard.co/) enables organizations to create custom onboarding journeys, automate pre-boarding and onboarding tasks, send automated emails and calendar invites, coordinate across departments, and track onboarding statuses from a single dashboard. The platform covers the full employee lifecycle from pre-boarding through offboarding. Aboard offers two complementary integrations: the Aboard Slack Integration for delivering task reminders and communications via Slack, and the Aboard BambooHR Integration for syncing employee data from BambooHR to trigger automated onboarding journeys. Together, the core platform and these integrations form an end-to-end onboarding and employee engagement solution.
Differentiator
Problem solved
Functional benefit
Products and services
- Aboard Employee onboarding SaaS platform that enables HR teams and managers to create custom onboarding journeys, automate pre-boarding and onboarding tasks (emails, calendar invites, reminders), coordinate across departments, and track new employee onboarding status from a single dashboard. Covers pre-boarding, onboarding, training, and offboarding.
Quantifiable outcome
- 33% reduction in onboarding time for healthcare customers
- +2 more outcomes
Companies that use Aboard
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
Aboard technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature5 records
Aboard partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- SlackcoreIntegration with Slack enables receiving task reminders and communications in Slack including first day welcome messages, daily reminders for to-dos, overdue reminders, and ability to mark tasks complete directly from Slack. Natural fit given both companies serve remote workforces.
- BambooHRcoreIntegration with BambooHR HRIS enables data consistency by syncing employee information from BambooHR to Aboard. Triggers and runs employee journeys directly in Aboard based on BambooHR data. Deeper partnership opportunity beyond BambooHR's existing onboarding functionality.
Scale indicators5 records
Recent moves7 records
Expansion highlights7 records
Aboard competitors and assessment
Company assessmentBroad incumbents
- BambooHR: BambooHR is a leading SMB/mid-market HRIS with a bundled onboarding module. It is comparable because Aboard explicitly integrates with BambooHR, and the two compete head-to-head for the same HR tech budget at small and mid-sized employers.
- Workday: Workday is a dominant enterprise HCM and finance suite with onboarding capabilities. It is comparable because large healthcare systems and enterprises that Aboard targets are often Workday customers, making it both a competitive threat and a potential integration partner.
- Rippling: Rippling is a fast-growing, well-funded unified workforce management platform spanning HRIS, IT, payroll, and onboarding. It is comparable because it bundles onboarding into a broader platform that competes for the same employee-lifecycle budget Aboard targets.
Emerging players
- HiBob: HiBob is a modern HCM platform focused on mid-market companies with strong onboarding workflows. It is comparable as a newer-generation HR platform serving similar mid-sized employers with comparable employee-experience positioning.
- Trainual: Trainual is an onboarding and training platform for small and mid-sized businesses. It is comparable as a dedicated employee onboarding SaaS with a self-serve / SMB motion, similar to Aboard's lower end of the market.
Direct peers
- Enboarder: Enboarder is a SaaS platform dedicated to employee onboarding and pre-boarding journeys with strong automation. It is a direct peer as a similarly-sized, dedicated onboarding SaaS competing for the same HR Ops buyer.
- Talmundo: Talmundo is a specialized onboarding SaaS offering pre-boarding, onboarding journeys, and analytics for HR teams. It is a direct peer as a similarly focused onboarding platform targeting HR and People Operations buyers.
- Click Boarding: Click Boarding is an onboarding platform focused on healthcare and other regulated industries. It is a direct peer because it competes head-to-head with Aboard in healthcare onboarding workflows and uses similar integration-led GTM.
- WorkBright: WorkBright is a mobile-first onboarding and I-9/E-Verify platform with strong healthcare and deskless workforce traction. It is comparable as a healthcare-specialized onboarding vendor targeting similar credentialing and compliance pain points.
- Sapling (by Kallidus): Sapling is an onboarding and employee directory platform owned by Kallidus. It is comparable as a dedicated onboarding SaaS competing for HR Ops budget at similar mid-market employers and integrating with HRIS systems like BambooHR.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Aboard social profiles
Digital presenceAboard compliance and trust
Trust signalCompliance2 records
Aboard financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aboard leadership team
Management profileNumber of profiles
Profiles5 records
Aboard funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aboard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aboard
What does Aboard do?
Aboard is a web-based SaaS platform that helps organizations build custom onboarding journeys, automate pre-boarding and onboarding tasks, send automated emails and calendar invites, coordinate across HR, IT and managers, and track new hire status from a centralized dashboard. The platform covers the full employee lifecycle from pre-boarding through training and offboarding, with particular focus on healthcare and HealthTech customers.
Is Aboard a public or private company?
Aboard is a private company. It is classified as venture growth investor backed and is currently operating.
When was Aboard founded?
Aboard was founded in 2019. It employs 1 to 10 people.
Where is Aboard based?
Aboard is headquartered in Toronto, Canada, in the North America region.
How does Aboard make money?
One revenue line is on record: saaS Subscription.
Who are Aboard's main competitors?
Broad incumbents on record are BambooHR, Workday and Rippling. Emerging players are HiBob and Trainual. Direct peers are Enboarder, Talmundo, Click Boarding, WorkBright and Sapling (by Kallidus).
Does Aboard have an API?
No public API is recorded for Aboard.
What industry is Aboard in?
Aboard's product category is Employee Onboarding Software. Its primary akta.pro industry code is BPACAPAE, Onboarding & Offboarding, with a secondary code of BPAAAIAA, Employee Onboarding & Offboarding Administration.