Goparrot
Goparrot is a New York-based SaaS platform founded in 2017 that integrates with point-of-sale systems to provide restaurant operators with an end-to-end solution for operations management.
- Company typePrivate
- Founded2017
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Goparrot does
Goparrot is a New York-based software company founded in 2017 that operates a platform leveraging point-of-sale (POS) integrations to deliver an end-to-end solution for restaurant operators. The company's product positioning centers on connecting restaurant operations to existing POS infrastructure, enabling operators to manage ordering, customer engagement, and back-of-house functions through a unified interface. The company is led by co-founder and CEO Yaniv Nissim and operates with 11-50 employees as of the latest available data.
The company is small and modestly capitalized, having raised approximately $180,000 across two funding rounds in May 2019 ($100,000) and February 2020 ($80,000), both from Branded Hospitality. Limited public information is available regarding the company's product architecture, pricing, customer base, or specific go-to-market approach. An active sign-in portal at dashboardv2.goparrot.ai indicates a SaaS delivery model and ongoing operations.
A GoParrot sign-in link appears on Square for Franchises' franchise management software page, suggesting a possible integration or co-distribution relationship with the Block/Square ecosystem. Source data does not establish a formal parent-subsidiary or acquisition relationship, and the nature of the commercial arrangement is not documented. The company description, employee count, and funding history collectively suggest a small, narrowly capitalized business operating as a complementary technology provider to larger restaurant POS platforms, with no documented AI/ML product capabilities, named customers, or disclosed revenue.
Goparrot firmographics
Firmographics- Name
- Goparrot
- Website
- https://goparrot.ai
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Goparrot is a New York-based SaaS platform founded in 2017 that integrates with point-of-sale systems to provide restaurant operators with an end-to-end solution for operations management.
- Ownership category
- akta.pro rank
Goparrot industry classification
Industry- Product category
- Restaurant POS Integration Software
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Point-of-Sale (POS) & On-Property Commerce (THALACAI)
Keywords
Where Goparrot is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Goparrot business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Payment Processing: Square earns transaction fees on payments processed through its POS system. Square serves as merchant of record.
- Hardware Sales: Sale of PCI-compliant payment hardware including Square Register, Square Stand, Square Handheld, and accessories.
- Software Subscriptions: Additional software products including Square Payroll, Square Shifts, Square Loyalty, Square Gift Cards, and Square Banking available as add-on subscriptions.
- Custom Processing Rates: Custom processing rates offered to qualified franchise businesses processing more than $250,000 per year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Multi-year contract | Custom enterprise pricing for franchises |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Goparrot product offering
Product offeringCore offering
Goparrot is a software platform that leverages point of sale (POS) integrations to deliver an end-to-end solution for restaurant operators. The platform consolidates restaurant operations, enabling operators to manage functions such as ordering, marketing, and customer engagement through a single integrated system connected to their existing POS.
Product overview
No product information available in the provided source data. The source material primarily contains Square's franchise management solution content (Square for Franchises) rather than Goparrot-specific product information.
Differentiator
Problem solved
Functional benefit
Products and services
- Goparrot Platform End-to-end restaurant operations platform that integrates with restaurant point of sale systems to manage ordering, marketing, delivery, and customer engagement functions for restaurant operators. Accessible via the Goparrot dashboard at dashboardv2.goparrot.ai.
Quantifiable outcome
- Menu price updates reduced from 8 hours to 20 minutes for a two-store market
- +1 more outcomes
Companies that use Goparrot
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
Goparrot technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Goparrot partnerships and signals
Strategic signalScale indicators3 records
Recent moves2 records
Expansion highlights2 records
Goparrot competitors and assessment
Company assessmentDirect peers
- Square for Franchises (Block, Inc.): Block's franchise-focused POS and management suite that directly addresses the same multi-location operator pain points (centralized menus, royalty calculation, franchisee permissions) targeted by Goparrot. Square is the dominant, well-capitalized incumbent in this exact niche.
- Toast: Vertically focused restaurant POS and management platform serving the same restaurant-operator customer base as Goparrot, with deep workflow coverage from front-of-house to back-office. Toast is the most direct full-stack competitor in US restaurant tech.
- SpotOn: Restaurant and SMB POS platform with integrated payments, online ordering, and marketing tools that competes for the same restaurant operator wallet. SpotOn's bundled offering mirrors the end-to-end value proposition Goparrot pursues.
- TouchBistro: iPad-based POS built specifically for restaurants, offering front-of-house, floor management, and integrations comparable to what Goparrot assembles via POS integrations. TouchBistro is a direct restaurant-only competitor.
- Lightspeed Restaurant: Lightspeed's restaurant POS module delivers end-to-end ordering, payments, and back-office for operators, directly overlapping Goparrot's restaurant-operator value proposition. Lightspeed adds scale and a multi-vertical product portfolio.
- Restaurant365: Cloud restaurant management platform spanning accounting, inventory, scheduling, and POS integrations. Restaurant365 pursues the same end-to-end operator workflow vision Goparrot targets, with comparable vertical SaaS positioning.
Broad incumbents
- Clover (Fiserv): Fiserv-owned POS platform widely used by SMBs including restaurants, with an app marketplace model that competes with the integration-led approach Goparrot takes. Clover is a broad incumbent rather than a restaurant-specialist.
- OpenTable: Established restaurant reservations and guest-management platform with growing operator tooling. OpenTable competes for restaurant operator mindshare on guest and front-of-house workflows that overlap with Goparrot's end-to-end ambition.
Emerging players
- Resy (American Express): Restaurant reservations and guest-experience platform increasingly expanding into broader restaurant operator tooling. Resy addresses adjacent operator workflows and could expand into the same surface area as Goparrot.
- Avero: Restaurant analytics and operations platform layered on top of POS data, with a comparable integration-with-POS value proposition to Goparrot. Avero represents an adjacent point of competitive overlap in operator workflow tooling.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
Goparrot social profiles
Digital presenceGoparrot financial estimates
Financial estimateRevenue estimate
Valuation estimate
Goparrot leadership team
Management profileNumber of profiles
Profiles1 record
Goparrot funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Goparrot M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Goparrot
What does Goparrot do?
Goparrot is a software platform that leverages point of sale (POS) integrations to deliver an end-to-end solution for restaurant operators. The platform consolidates restaurant operations, enabling operators to manage functions such as ordering, marketing, and customer engagement through a single integrated system connected to their existing POS.
When was Goparrot founded?
Goparrot was founded in 2017. It employs 11 to 50 people.
Where is Goparrot based?
Goparrot is headquartered in New York, United States, in the North America region.
How does Goparrot make money?
Four revenue lines are on record. Payment Processing is the primary driver. The others are hardware Sales, software Subscriptions and custom Processing Rates.
Who are Goparrot's main competitors?
Direct peers on record are Square for Franchises (Block, Inc.), Toast, SpotOn, TouchBistro, Lightspeed Restaurant and Restaurant365. Broad incumbents are Clover (Fiserv) and OpenTable. Emerging players are Resy (American Express) and Avero.
Does Goparrot have an API?
No public API is recorded for Goparrot.
What industry is Goparrot in?
Goparrot's product category is Restaurant POS Integration Software. Its primary akta.pro industry code is THALACAI, Point-of-Sale (POS) & On-Property Commerce. Its NAICS code is 54151 and its SIC code is 7373.