Drivit

What Drivit does

Drivit is a Lisbon-based, AI-powered smartphone telematics platform that converts any smartphone into a driving data collection device for the insurance industry. Its core technology combines machine learning and digital signal processing over smartphone sensor data to produce safety metrics (crash detection, behavioural analysis, trip recording) and consumption metrics (fuel efficiency, EV and fuel station routing). The company sells exclusively through B2B channels, offering SDK integration and a white-label deployment that lets insurers embed driving analytics — including a proprietary risk scoring engine claimed to be three times more predictive than traditional insurance industry metrics — into their own usage-based insurance products.

The product suite comprises a core platform, an SDK, a white-label solution, a driver portal, and modular add-ons (AI-powered risk profiling, behavioural education via gamification, crash detection and analysis, fuel efficiency monitoring, and station search/route planning). Distribution is API-first and white-label oriented, with an enterprise field sales motion (Calendly-scheduled calls, quote-based annual contracts) targeting insurance carriers rather than end consumers.

Commercially, Drivit is now a Zego Company following acquisition by UK-headquartered mobility insurtech Zego. The company was founded by Carlos Abreu (ex-A.T. Kearney, former professor/researcher) and Gonçalo Farinha (ex-IBM, AI researcher with published work). The legal entity is Bahub Business Analysis Systems, Lda., a Portuguese private limited company registered in Lisbon. Two disclosed funding rounds totaling approximately 1.15 million USD were raised in 2018 and 2019 from EDP Ventures, Start Ventures, and Banco de Investimento Global. Headcount is 1–10, and the service Terms currently limit operation to Portugal despite a stated global distribution intent.

Name

Drivit

Legal name

Bahub Business Analysis Systems, Lda.

Website

https://drivit.com

Company type

Private

Founded year

1996

Operating status

Acquired

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Telematics Software / Insurtech

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

akta.pro primary industry

Telematics & Usage-Based Insurance (UBI) Platforms (FSAGAGAF)

akta.pro secondary industry

Commercial Fleet Telematics / Usage-Based Insurance (UBI) (FSAJABAI)

Keywords

• Smartphone telematics
• Usage-based insurance
• Driver behavior analytics
• Mobility data platform
• AI risk scoring

Headquarters

HQ city

Lisbon

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SDK / API Licensing to Insurance Companies: Drivit provides its telematics technology via SDK integration or white-label solutions to insurance companies. Revenue is generated through licensing agreements with B2B insurance partners who embed driving analytics into their products. The company focuses on usage-based insurance (UBI) products.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Drivit sells an AI/ML-powered smartphone telematics platform that turns any smartphone into a driving data collection device, delivering mobility, safety, fuel efficiency and route analytics. It is offered to insurance companies through either an embeddable SDK or a fully white-label solution powering usage-based insurance (UBI) products, with supporting APIs and a Driver Portal for partner-side data access.

Product overview

Drivit is a smartphone-based telematics platform that provides mobility data and services for insurance and mobility applications. The core platform turns any smartphone into a high-quality telematics device using machine learning and digital signal processing. Partners can integrate via SDK or deploy white-label solutions. The platform powers usage-based insurance (UBI) with AI-driven risk scoring (+3x better than industry standard), behavioural education through gamification, crash detection, and fuel efficiency monitoring. Route planning with EV charging and fuel station search are enabled through third-party services. Drivit is now part of Zego, a mobility insurtech company.

Differentiator

Problem solved

Functional benefit

Products and services

• Drivit Core Platform Core smartphone-based telematics platform that turns any smartphone into a high-quality telematics device, capturing mobility data via mobile apps, running automated trip recording and analysis, and exposing the technology through SDK or white-label integration for insurance and mobility partners.
• Drivit SDK Software development kit that allows developers to integrate Drivit's driving analytics and telematics capabilities directly into their own applications, providing mobility data, risk scoring, crash detection, fuel efficiency and route intelligence APIs.
• Drivit White-Label Solution White-label telematics product that enables partners, primarily insurance carriers and insurtechs, to deploy their own branded mobility application quickly using Drivit's pre-built driving analytics, scoring, crash detection and behavioural engagement features.
• Driver Portal Telematics portal for accessing driving and mobility data of drivers, providing a 360-degree perspective of driver behaviour for insurance, fleet or mobility partner staff consuming analytics at scale.

Quantifiable outcome

• Up to 40% reduction in claims costs for insurers using Drivit scoring
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature7 records

Partnerships

One partnership is on record.

• ZegocoreStrategic or Co-development PartnerDrivit is a Zego Company. Zego acquired Drivit (telematics pioneer) to integrate Drivit's driving analytics technology into Zego's insurance and mobility products. The acquisition makes Drivit part of Zego's platform, with Drivit powering the telematics layer of Zego's offerings.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• GeoSure: Mobility safety/risk analytics company applying AI to contextual driving data for insurers and users; comparable in providing AI-driven safety scoring, though broader in scope.
• TrueMotion: US smartphone telematics company (acquired by Cambridge Mobile Telematics); competing AI-driven driving scoring approach for UBI insurers, broadly comparable scale and technology.

Direct peers

• Cambridge Mobile Telematics: US-based leader in smartphone telematics and UBI scoring for insurers; directly competes with Drivit on mobile-based driving behaviour analytics and risk pricing for personal auto.
• The Floow: UK-based smartphone telematics provider serving global insurers with mobility data, crash detection and risk scoring; one of the closest European functional peers to Drivit.
• IMS (Intelligent Mechatronic Systems): Telematics and UBI provider with connected-car and smartphone solutions serving insurers and fleets; overlap on insurer-facing driving behaviour scoring and crash detection functionality.
• Sentiance: Belgium-based AI-driven behavioural analytics platform extracting driver behaviour and crash detection from smartphone sensors; serves insurers and mobility players, direct overlap with Drivit.

Broad incumbents

• Zego: Parent company and strategic acquirer of Drivit; a UK/EU mobility insurtech that now embeds Drivit's telematics into its own insurance products, making it the most directly comparable distribution channel.
• LexisNexis Risk Solutions: Provides driving-data, telematics and risk-scoring products to US insurers, comparable as an insurer-facing data vendor and analytics layer competing for the same buyer wallets.
• Octo Telematics: Long-established European telematics and UBI provider (acquired by Verizon); comparable insurer-facing data and scoring offering with deeper European installed base than Drivit.
• Arity: Allstate-owned driving data and analytics platform connecting insurers, automakers and mobility apps with telematics data; a large incumbent in the same UBI data-and-scoring category.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DryvitSystems

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Drivit