What Carlet Store does

Carlet Store (칼렛스토어), operating under the legal entity Caretbio Co., Ltd. (주식회사 칼렛바이오), is a South Korea-based eco-friendly packaging company founded in 2021 and headquartered in Seoul. The company sells a catalog of more than 880 FSC- and EL-certified packaging products — including boxes, recyclable tape, cushioning, and bags — through its e-commerce platform at caretstore.co.kr, and serves over 200 brand customers spanning F&B, cosmetics, fashion, agriculture, and e-commerce. Its proprietary REPULP technology line (REPULP Tape, REPULP Box) and the award-winning Eco Wing Box (Roller Box) are protected by more than ten registered patents and have received WorldStar 2024 and AsiaStar 2024 recognition.

Name

Carlet Store

Legal name

주식회사 칼렛바이오 (Caretbio Co., Ltd.)

Website

https://caretstore.co.kr

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Carlet Store is a South Korean eco-friendly packaging e-commerce and custom-manufacturing company that sells 880+ certified products (boxes, tape, cushioning) and design services to 200+ brand customers across cosmetics, F&B, fashion, and e-commerce.

Ownership category

akta.pro rank

Product category

Eco-friendly Packaging Supplies

NAICS

Folding Paperboard Box Manufacturing (322212), Corrugated and Solid Fiber Box Manufacturing (322211), Paperboard Container Manufacturing (32221), Packaging Machinery Manufacturing (333993)

SIC

Paperboard Containers & Boxes (2650)

akta.pro primary industry

Folding Cartons & Paperboard Packaging Converting (IMAMAHAB)

akta.pro secondary industries

Paper & Paperboard Packaging Converting & Finishing (Die-Cutting, Gluing, Windowing, Coating) (IMALACAL), Folding Carton & Paperboard Packaging Printing (IMALAKAH), Corrugated Packaging & Boxes (RSC, die-cut, bulk bins) (IMAMAHAA), Corrugated Packaging (Boxes, Sheets, Pads) (IMALACAA)

Keywords

• Eco-friendly packaging
• Sustainable packaging supplies
• Custom packaging manufacturing
• Corrugated shipping boxes
• B2B packaging e-commerce

Headquarters

HQ city

Mapo

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. E-commerce product sales: Online sales of stocked eco-friendly packaging materials (boxes, bags, tape, cushioning, etc.) through the caretstore.co.kr platform. Customers purchase at listed prices per unit or per bundle, with volume pricing tiers. This is the primary revenue stream.
2. Custom manufacturing services: Bespoke packaging manufacturing services where Carlet Store designs and produces custom boxes, bags, tape, stand-up pouches, and other packaging materials to client specifications. Pricing is quote-based, with tooling/mold costs (250,000–600,000 KRW) plus per-unit costs and printing plate fees.
3. Design services: Branding and packaging design services offered in three tiers: Lite (80,000 KRW), Standard (150,000 KRW), and Premium (450,000 KRW). Services include logo design, packaging design, and detail page design for e-commerce brands.
4. Prototype manufacturing services: One-stop prototype development from idea/sketch to 3D modeling and physical sample production, with path to mass production. Revenue is project-based, typically ranging from hundreds of thousands to millions of KRW per project.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels7 records

Core offering

Carlet Store operates a B2B e-commerce platform selling eco-friendly packaging materials (boxes, bags, tape, cushioning, cold-chain packaging) to brands and sellers, primarily in South Korea. The company also offers custom packaging manufacturing with design support, small-batch digital printing from 100 units with no plate fees, and prototype-to-mass-production services. Its proprietary REPULP Tape (EL103 certified) and patented REPULP Box system serve as flagship differentiated products in the recyclable paper packaging category.

Product overview

Carlet Store (칼렛스토어) is a smart packaging solutions platform operated by Carlet Bio (주식회사 칼렛바이오), offering both a catalog of standard eco-friendly packaging products and a comprehensive custom manufacturing service. The platform's core offering consists of standard product categories — no-tape boxes, corrugated boxes, cold/heat insulation packaging, paper envelopes/bags, plastic delivery bags, cushioning materials, and food-grade envelopes — alongside a full custom manufacturing platform (맞춤제작) that covers banners, paper boxes (리펄프 박스, A-1 골판지박스, 에코날개박스), product packaging (paper shopping bags, color boxes, corrugated boxes, magnetic boxes, custom boxes), eco-friendly plastic bags (heat-seal bags, handle bags, courier bags), flexible pouches (삼방형, 스탠드형, 엠방형, 티방형), repulp tape, insulated packaging (은박보냉팩, 칼렛보냉박스), and cushioning pouches (라미백, 보냉파우치). The platform layers value-added services including small-batch digital printing (소량인쇄) from one bundle with no plate fees, professional design services (Lite/Standard/Premium tiers), prototype-to-mass-production support (시제품제작), and collective group purchasing (공동구매) for carbon-reduction certified eco-products. Sub-brands include 지구박스 (eco shipping boxes), 리펄프테이프 (recyclable paper tape with EL103), and 칼렛링크 (premium shopping bags), all aligned under the Step For Net Zero (스텝포넷제로) carbon reduction campaign.

Differentiator

Problem solved

Functional benefit

Brands

• REPULP (리펄프): Recyclable paper tape brand with environmental certification EL103
• Step for Net Zero (스텝포넷제로)
• Earth Box (지구박스)
• Eco Wing Box (에코날개박스)
• Carlet Link (칼렛링크)
• Carlet Cold Box (칼렛보냉박스)

Products and services

• Custom Packaging Manufacturing (맞춤제작) Bespoke packaging manufacturing covering banners, paper boxes, product packaging, eco-friendly plastic bags, flexible pouches, REPULP tape, insulated packaging, and functional pouches, designed and produced to client specifications for D2C and enterprise brands.
• Small-Batch Digital Printing (소량인쇄) Low-volume digital printing service on ready-made packaging materials (bags, boxes) starting from one bundle (100 units) with no printing plate fees, using European eco-certified inks on FSC and environmentally certified substrates.
• Packaging and Logo Design Service (디자인 서비스) Professional design services covering logo design, package design, and detail page design for e-commerce brands, offered in three tiers: Lite (80,000 KRW), Standard (150,000 KRW), and Premium (450,000 KRW).
• Prototype Manufacturing Service (시제품제작) One-stop prototype packaging development from idea/sketch to 3D modeling and physical sample production, with handoff to mass production; project-based pricing typically ranging from hundreds of thousands to millions of KRW.
• REPULP Tape (리펄프테이프) — Custom Recyclable Paper Tape 100% recyclable paper adhesive tape with EL103 environmental certification, produced from FSC-certified kraft paper with full recyclability in standard paper waste streams; available in custom sizes (60g/80g, 48mm/50mm widths, 40m/50m/500m lengths) with MOQ 500 EA.
• Eco Wing Box (에코날개박스) — No-Tape Shipping Box Eco-friendly no-tape shipping box using patented wing-type folding mechanism to replace tape-dependent packaging, available in bottom-locking, snap-lock, and postal-style formats; winner of 2024 WorldStar and AsiaStar packaging awards.
• Cold/Heat Insulation Packaging (보냉/보온 포장재) Thermal insulation and cold-chain packaging materials including water ice packs, Caret Cold Box insulated boxes, and radiant foil cold packs for temperature-sensitive shipping of food and perishable goods.
• Eco-Friendly Delivery Bags (친환경 택배봉투) Delivery and mailing bags made from biodegradable (EL724) and biomass-derived (EL727) materials, certified for carbon emission reduction and ecosystem toxicity reduction, replacing conventional plastic courier bags.
• Packaging Automation Equipment (자동화설비) Industrial packaging automation equipment including DGM large-format corrugated box gluers, folder-gluer machines (mega folder series), and adhesive systems for packaging manufacturers and factories.
• Collaborative Group Purchase (공동구매) Collective purchasing program for eco-friendly packaging products (e.g., REPULP tape) that aggregates multiple buyers to achieve lower MOQ pricing and carbon reduction certification.

Quantifiable outcome

• REPULP Tape designated as Public Procurement Innovation Product by Korea Public Procurement Service (조달청)
• +3 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• MOOM (뭄)coreStrategic or Co-development Partner · 2 December 2025Carlet Store signed a strategic MOU (MOA) with MOOM (뭄) for the supply of packaging automation equipment. MOOM supplies automated packaging equipment that enables Carlet Store to offer automated packaging solutions alongside its manual and custom packaging products, enhancing the company's end-to-end smart packaging platform capabilities.
• DGM (China)coreTechnology or IntegrationCarlet Store serves as the official Korean agent for DGM, China's largest adhesive equipment manufacturer. DGM supplies industrial adhesive and folder-gluer machines (mega folder series) for large-format corrugated box bonding. Carlet Store resells and distributes DGM equipment to Korean packaging manufacturers and factories.
• Stepfor (스텝포)coreOEM/ Whitelabel/ Licensing PartnerStepfor is an affiliated brand under the Caretbio group, producing eco-certified packaging materials (EL606, EL724, EL727). Carlet Store distributes Stepfor products as part of its private brand portfolio, enabling co-branded and certified eco-friendly packaging options for customers.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Packhelp: European B2B e-commerce platform for custom and sustainable packaging with low MOQs and digital printing, serving D2C brands and SMBs — operates in the same low-MOQ custom packaging e-commerce niche as Carlet Store.
• noissue: Global B2B e-commerce platform offering custom low-MOQ eco-friendly packaging (boxes, mailers, tape) to SMB and D2C brands with sustainability certifications — directly comparable model targeting the same customer profile as Carlet.
• BoxesGen: Online custom packaging supplier offering low-MOQ printed boxes and packaging with custom design tools to small and mid-sized brands — comparable online-first custom packaging model with similar SMB focus.
• DHgate Packaging / PakFactory: Custom online packaging manufacturer offering low-MOQ branded boxes and mailers with design tools — competes in the same product-led e-commerce packaging category serving D2C/SMB segment.
• Sustainable Packaging Industries: Eco-friendly custom packaging manufacturer focused on recycled and FSC-certified boxes, mailers and tape for online sellers — direct sustainability-credentialed packaging competitor with similar SMB focus.

Broad incumbents

• Cheil Jedang / CJ Logistics Packaging Division: Korea's largest conglomerate with food and logistics arms that operate industrial-scale packaging supply (note: CJ Investment is a disclosed investor in Carlet) — broad incumbent with packaging activities at enterprise scale against which Carlet competes on flexibility and sustainability.
• Hansol Paper: Korea's major paper and paperboard manufacturer producing folding boxboard and packaging substrates — upstream incumbent whose packaging substrates Carlet's converters depend on, and potential competitor in eco-packaging down-market.
• Sealed Air: Global packaging giant producing protective packaging (cushioning, mailers, automated systems) including sustainable lines — overlaps with Carlet's cushioning/cold-chain and automated equipment segments.
• Sappi / Mondi (eco packaging lines): Global paper-based packaging majors producing corrugated and folding cartons with FSC-certified sustainable lines — comparable in paperboard packaging substrate and converting, though at vastly larger scale.

Emerging players

• Tecpacking / Korean paper tape specialists: Regional Korean/niche producers of eco-adhesive tape alternatives — emerging competitors in the recyclable paper tape category where Carlet's REPULP Tape holds patents.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC1MTYtvC363yWAB4uf8CBhQ
• Facebookfacebook.com/caretstore
• Instagraminstagram.com/caretstore

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Carlet Store