HundredRooms
HundredRooms is a Palma de Mallorca-based vacation rental metasearch platform that aggregates over 6.8 million listings from 100+ booking websites, serving Spanish-speaking travelers across Spain and Latin America with price comparison and click-through booking referrals to partner OTAs.
- Company typePrivate
- Founded2019
- HeadquartersPalma De Mallorca, Spain
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What HundredRooms does
HundredRooms is a vacation rental metasearch platform headquartered in Palma de Mallorca, Spain, founded in 2014. The company aggregates listings from over 100 booking websites — including Booking.com, Airbnb, HomeAway, Expedia, Tripadvisor, Wimdu, 9flats.com, and Only-Apartments — into a single comparison interface covering more than 6.8 million accommodations worldwide, with a primary focus on Spanish-speaking markets in Spain and Latin America and additional localized presence in 15+ countries across Europe, North America, and Asia.
The core product is a free consumer-facing web platform that allows travelers to search by destination, dates, and guest count and compare prices for the same property across multiple booking sources, then click through to complete the booking on the source platform. The underlying technology is a metasearch aggregation engine that indexes and normalizes listing data from partner OTAs. HundredRooms also offers a property owner publishing feature enabling hosts to syndicate listings to Booking.com and HomeAway through the platform. The company does not appear to operate a mobile app.
HundredRooms monetizes exclusively through affiliate and referral commissions earned when users click through to or complete bookings on partner platforms. The business is operated by a very small team (1-10 employees) with no institutional capital raised since 2017 and no publicly disclosed revenue. Operating leadership includes Jorge Fokkelman as COO; the company is privately held with no parent entity or subsidiaries identified.
HundredRooms firmographics
Firmographics- Name
- HundredRooms
- Legal name
- Hundredrooms
- Website
- https://hundredrooms.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- HundredRooms is a Palma de Mallorca-based vacation rental metasearch platform that aggregates over 6.8 million listings from 100+ booking websites, serving Spanish-speaking travelers across Spain and Latin America with price comparison and click-through booking referrals to partner OTAs.
- Ownership category
- akta.pro rank
HundredRooms industry classification
Industry- Product category
- Travel Metasearch
- NAICS
- Accommodation (721), Other Traveler Accommodation (72119)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Metasearch & Aggregator Platforms for Vacation Rentals (THAMALAC)
- akta.pro secondary industries
- Vacation Rentals Metasearch (THALAEAD), Direct Booking Platforms & Booking Engines for Hosts/Managers (THAMALAE)
Keywords
Where HundredRooms is headquartered
LocationHeadquarters
- HQ city
- Palma De Mallorca
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
HundredRooms business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Affiliate/Referral commissions: The platform earns commissions when users click through to partner booking platforms (Booking.com, Airbnb, HomeAway, etc.) or when bookings are completed through affiliate links. Property owners can publish listings through the platform to Booking.com and HomeAway.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free consumer service |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
HundredRooms product offering
Product offeringCore offering
HundredRooms operates a vacation rental metasearch platform that aggregates listings from over 100 booking websites — including Booking.com, Airbnb, HomeAway, Expedia, Tripadvisor, Wimdu, 9flats.com, and Only-Apartments — to allow travelers to compare prices for apartments and rural houses across global destinations in a single search. The service is free for consumers; the company earns revenue when users click through and book via partner platforms through affiliate referral arrangements.
Product overview
HundredRooms operates as a vacation rental comparison platform that aggregates listings from over 100 booking websites including Booking.com, 9flats.com, Only-Apartments, Airbnb, Expedia, Tripadvisor, and HomeAway. The core product is the comparison search engine available at hundredrooms.com, which allows users to search and compare prices for apartments and rural houses across multiple destinations worldwide. The platform also includes localized versions for different countries and regions, providing a unified search experience across all aggregated inventory.
Differentiator
Problem solved
Functional benefit
Products and services
- HundredRooms Platform Vacation rental metasearch engine that indexes and compares apartments and rural houses from Booking.com, Airbnb, HomeAway, Expedia, Tripadvisor, Wimdu, 9flats.com, Only-Apartments, and other providers, surfacing the lowest rate for each accommodation to the consumer free of charge.
- Apartment Search Search and comparison tool within the HundredRooms platform for finding apartments, tourist apartments, and vacation rentals across various destinations globally, with filters for amenities, location, and guest capacity.
- Rural House Search Search and comparison service within the HundredRooms platform dedicated to rural houses and country accommodations, primarily across Spanish regions and selected international destinations.
Quantifiable outcome
- Users can compare millions of vacation rentals across 100+ websites to find the best price
Companies that use HundredRooms
Customer profileSegments1 record
Ideal customer profiles1 record
HundredRooms technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
HundredRooms partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and minor.
- Booking.comcoreBooking.com is a key partner where Hundredrooms publishes property listings. Property owners can publish their accommodations to Booking.com through Hundredrooms. Booking.com listings are aggregated and compared on the Hundredrooms platform.
- HomeAwaycoreHomeAway listings are aggregated on the Hundredrooms platform. Property owners can publish through Hundredrooms to HomeAway. The partnership enables cross-platform distribution for property owners.
- AirbnbcoreAirbnb listings are included in Hundredrooms' aggregation. The partnership provides users access to Airbnb's vacation rental inventory through the comparison platform.
- ExpediamajorExpedia vacation rental listings are aggregated on the Hundredrooms platform alongside other major booking providers.
- TripadvisormajorTripadvisor vacation rental listings are included in Hundredrooms' aggregation service.
- WimduminorWimdu apartment listings are included in Hundredrooms' comparison platform.
- 9flats.comminor9flats.com vacation rental inventory is aggregated on the Hundredrooms platform.
- Only-ApartmentsminorOnly-Apartments listings are included in Hundredrooms' aggregation of vacation rentals.
Scale indicators3 records
Recent moves6 records
Expansion highlights3 records
HundredRooms competitors and assessment
Company assessmentBroad incumbents
- Trivago: Trivago is a global hotel metasearch engine owned by Expedia that compares hotel prices across OTAs. While primarily focused on hotels rather than vacation rentals, it operates an identical affiliate-based metasearch business model.
- Kayak: Kayak is a broad travel metasearch engine (part of Booking Holdings) covering flights, hotels, cars, and vacation rentals. Its vacation rental comparison feature overlaps with Hundredrooms' offering while operating at significantly greater scale.
- Tripadvisor: Tripadvisor is a broad travel metasearch and review platform that aggregates hotel, vacation rental, restaurant, and attraction listings. While much larger and broader in scope, its vacation rental comparison feature directly competes with Hundredrooms' core offering.
- Google Travel: Google Travel/Hotels is Google's integrated travel search and price comparison feature across hotels, vacation rentals, and flights. It competes with Hundredrooms by surfacing comparable vacation rental inventory directly in search results and on Google Maps.
Direct peers
- Likibu: Likibu is a European short-term rental metasearch engine that aggregates vacation rental listings from multiple booking platforms. It is a smaller but functionally identical competitor to Hundredrooms focused on European markets.
- HomeToGo: HomeToGo is a publicly listed vacation rental metasearch engine that aggregates listings from hundreds of sites globally. It is the most direct competitor to Hundredrooms, operating the same affiliate-based comparison model and serving overlapping traveler demographics.
- Holidu: Holidu is a European vacation rental metasearch and software provider that compares listings from multiple booking sites and offers tools to hosts. It directly overlaps with Hundredrooms in Europe on the same metasearch business model.
Others
- Airbnb: Airbnb is one of the largest vacation rental platforms globally and a content partner for Hundredrooms. As a major supply source, Airbnb's own evolving search and comparison features directly influence the long-term viability of third-party metasearch.
- Vrbo: Vrbo (owned by Expedia Group) is a major vacation rental platform in North America and Europe and part of the inventory that Hundredrooms aggregates. It is a supply partner rather than a direct competitor but exerts pricing and policy influence on the metasearch ecosystem.
- Booking.com: Booking.com is the largest online travel agency and a key supply partner for Hundredrooms (its listings are aggregated on the platform). As a partner and simultaneous supply source, Booking.com is both a critical enabler and a structural risk for Hundredrooms' affiliate economics.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
HundredRooms social profiles
Digital presenceHundredRooms financial estimates
Financial estimateRevenue estimate
Valuation estimate
HundredRooms leadership team
Management profileNumber of profiles
Profiles1 record
HundredRooms funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HundredRooms M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HundredRooms
What does HundredRooms do?
HundredRooms operates a vacation rental metasearch platform that aggregates listings from over 100 booking websites — including Booking.com, Airbnb, HomeAway, Expedia, Tripadvisor, Wimdu, 9flats.com, and Only-Apartments — to allow travelers to compare prices for apartments and rural houses across global destinations in a single search. The service is free for consumers; the company earns revenue when users click through and book via partner platforms through affiliate referral arrangements.
Is HundredRooms a public or private company?
HundredRooms is a private company. It is classified as venture growth investor backed and is currently operating.
When was HundredRooms founded?
HundredRooms was founded in 2019. It employs 1 to 10 people.
Where is HundredRooms based?
HundredRooms is headquartered in Palma De Mallorca, Spain, in the Europe region.
How does HundredRooms make money?
One revenue line is on record: affiliate/Referral commissions.
Who are HundredRooms's main competitors?
Broad incumbents on record are Trivago, Kayak, Tripadvisor and Google Travel. Direct peers are Likibu, HomeToGo and Holidu. Others are Airbnb, Vrbo and Booking.com.
Does HundredRooms have an API?
No public API is recorded for HundredRooms.
What industry is HundredRooms in?
HundredRooms's product category is Travel Metasearch. Its primary akta.pro industry code is THAMALAC, Metasearch & Aggregator Platforms for Vacation Rentals, with a secondary code of THALAEAD, Vacation Rentals Metasearch. Its NAICS code is 721 and its SIC code is 7000.