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Medipreço

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Namestring
Medipreço
Company typeenum
Private
Founded yearint
2017
Descriptiontext

Medipreço is a Brazilian private healthtech company founded in 2017 and headquartered in Brasilândia, Brazil. The company operates a collaborative platform that combines mobile technology with a community-based model to market medicines, targeting Brazilian corporate clients seeking to provide medication coverage and pharmacy benefits to their workforce.

The company's sole disclosed product is the Plano Medicamento e Benefício Farmácia Corporativo, a corporate pharmacy medication and benefit plan that delivers medication access and pharmacy benefits to employees through a centralized platform designed for enterprise (B2B) clients. The platform's underlying architecture is described as mobile-first and community-oriented, though no proprietary technology, integrations, API surface, or AI capabilities are disclosed in the available data.

Medipreço's revenue mechanics are not publicly documented: pricing is not disclosed, no customer logos are named, and no revenue or ARR figures are available. Across eight years the company has raised approximately $294,822 in priced equity (2021 round led by Valutia with Bossa Invest and Uruau Participacoes), plus undisclosed unpriced/SAFE rounds from Bossa Invest and ACE Ventures in 2018, 2020, and 2025. Headcount is in the 11–50 range. Leadership comprises co-founder and CEO Alexandre Maximo and co-founder/COO/CTO Bruno Souza de Oliveira.

Short descriptiontext

Medipreço is a Brazilian healthtech founded in 2017 that operates a mobile and community-based platform offering a corporate pharmacy medication and benefit plan to enterprise clients and their employees in Brazil.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersBrasilândia, Brazil
HQ citystring
Brasilândia
HQ countrystring
Brazil
HQ regionstring
Latin America
Markets served

Serves global market

Keyword5 values
pharmacy benefits management, corporate medication benefits, mobile health platform, enterprise pharmacy plan, employee medication coverage
Industry1 code
1Pharmacy/Medication Management & Virtual MTM (Payer-Sponsored)
CodeHLALACAKPrimaryYes
NAICS code1 code
  • Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds524292
SIC code1 code
  • Hospital & Medical Service Plans6324
Product category
Pharmacy Benefits Management
Cost components4 values
Technology or R&D, Operations, Personnel, Marketing or Sales
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Medipreço operates a collaborative, mobile-technology platform that markets medicines holistically to corporate clients. Its flagship offering, the Plano Medicamento e Benefício Farmácia Corporativo, is a corporate pharmacy benefit plan that gives employees access to medications through a structured benefit program managed via a centralized digital platform for enterprise customers.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Medipreço offers a single unified product: the Plano Medicamento e Benefício Farmácia Corporativo (Corporate Pharmacy Medication and Benefit Plan). This corporate pharmacy benefit solution provides employees with access to medications through a structured benefit program, designed for企业 (enterprise/corporate) clients seeking to manage pharmacy expenses and provide health benefits to their workforce.

Product and service1 record
1Plano Medicamento e Benefício Farmácia Corporativo
Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Brazilian pharmacy benefit manager offering corporate pharmacy and medication benefit programs to employers. Closely comparable to Medipreço's corporate pharmacy benefit model in both product and target customer.

TypeDirect peer
Description

Brazilian digital health platform focused on prescriptions and pharmaceutical workflows serving both patients and enterprise clients. Comparable as a digital-first company addressing the medication access chain in Brazil.

TypeDirect peer
Description

Brazilian corporate health benefits platform providing pharmacy and health services to employer clients. Directly comparable business model to Medipreço's corporate pharmacy benefit offering.

TypeBroad incumbent
Description

Largest retail pharmacy chain in Brazil, with broad pharmacy services and growing corporate health offerings. Comparable as a dominant player in Brazilian pharmaceutical distribution and a potential competitor or partner for Medipreço.

TypeBroad incumbent
Description

Major Brazilian retail pharmacy chain with extensive physical footprint. Comparable in operating in the Brazilian medication access market, though focused on retail rather than corporate benefits.

TypeBroad incumbent
Description

Large Brazilian pharmacy chain operating under the Pacheco and Drogaria São Paulo banners. Comparable as a major incumbent in the Brazilian pharmacy market.

TypeEmerging player
Description

Brazilian digital health company serving employer clients with telehealth and pharmacy-adjacent services. Comparable as a Brazil-based health-tech company targeting the corporate benefits space.

8Sami
TypeEmerging player
Description

Brazilian health plan operator with a focus on employer-sponsored plans and a digital-first model. Comparable in selling structured health benefits to corporate clients in Brazil.

TypeEmerging player
Description

Brazilian health plan startup offering employer-sponsored plans with a tech-enabled member experience. Comparable as a tech-enabled corporate health benefits provider in Brazil.

10DTC (Distribuidora, Tamo Junto)
TypeRegional player
Description

Brazilian pharmacy distribution and retail operator focused on corporate and institutional medication programs. Comparable in operating in the Brazilian corporate medication distribution space.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds6 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors5 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Medipreço

Pharmacy Benefits Managementmedipreco.com.br

Medipreço is a Brazilian healthtech founded in 2017 that operates a mobile and community-based platform offering a corporate pharmacy medication and benefit plan to enterprise clients and their employees in Brazil.

What Medipreço does

Medipreço is a Brazilian private healthtech company founded in 2017 and headquartered in Brasilândia, Brazil. The company operates a collaborative platform that combines mobile technology with a community-based model to market medicines, targeting Brazilian corporate clients seeking to provide medication coverage and pharmacy benefits to their workforce.

The company's sole disclosed product is the Plano Medicamento e Benefício Farmácia Corporativo, a corporate pharmacy medication and benefit plan that delivers medication access and pharmacy benefits to employees through a centralized platform designed for enterprise (B2B) clients. The platform's underlying architecture is described as mobile-first and community-oriented, though no proprietary technology, integrations, API surface, or AI capabilities are disclosed in the available data.

Medipreço's revenue mechanics are not publicly documented: pricing is not disclosed, no customer logos are named, and no revenue or ARR figures are available. Across eight years the company has raised approximately $294,822 in priced equity (2021 round led by Valutia with Bossa Invest and Uruau Participacoes), plus undisclosed unpriced/SAFE rounds from Bossa Invest and ACE Ventures in 2018, 2020, and 2025. Headcount is in the 11–50 range. Leadership comprises co-founder and CEO Alexandre Maximo and co-founder/COO/CTO Bruno Souza de Oliveira.

Medipreço firmographics

Firmographics
Name
Medipreço
Website
https://medipreco.com.br
Company type
Private
Founded year
2017
Operating status
Operating
Headcount range
11–50 employees
Short description
Medipreço is a Brazilian healthtech founded in 2017 that operates a mobile and community-based platform offering a corporate pharmacy medication and benefit plan to enterprise clients and their employees in Brazil.
Ownership category
akta.pro rank

Medipreço industry classification

Industry
Product category
Pharmacy Benefits Management
NAICS
Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292)
SIC
Hospital & Medical Service Plans (6324)
akta.pro primary industry
Pharmacy/Medication Management & Virtual MTM (Payer-Sponsored) (HLALACAK)

Keywords

  • Pharmacy benefits management
  • Corporate medication benefits
  • Mobile health platform
  • Enterprise pharmacy plan
  • Employee medication coverage

Where Medipreço is headquartered

Location

Headquarters

HQ city
Brasilândia
HQ country
Brazil
HQ region
Latin America

Markets served

Medipreço business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Operations, Personnel, Marketing or Sales

Medipreço product offering

Product offering

Core offering

Medipreço operates a collaborative, mobile-technology platform that markets medicines holistically to corporate clients. Its flagship offering, the Plano Medicamento e Benefício Farmácia Corporativo, is a corporate pharmacy benefit plan that gives employees access to medications through a structured benefit program managed via a centralized digital platform for enterprise customers.

Product overview

Medipreço offers a single unified product: the Plano Medicamento e Benefício Farmácia Corporativo (Corporate Pharmacy Medication and Benefit Plan). This corporate pharmacy benefit solution provides employees with access to medications through a structured benefit program, designed for企业 (enterprise/corporate) clients seeking to manage pharmacy expenses and provide health benefits to their workforce.

Differentiator

Problem solved

Functional benefit

Products and services

  • Plano Medicamento e Benefício Farmácia Corporativo

Companies that use Medipreço

Customer profile

Ideal customer profiles1 record

Medipreço technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Medipreço partnerships and signals

Strategic signal

Recent moves5 records

Expansion highlights3 records

Medipreço competitors and assessment

Company assessment

Direct peers

  • Vidalink: Brazilian pharmacy benefit manager offering corporate pharmacy and medication benefit programs to employers. Closely comparable to Medipreço's corporate pharmacy benefit model in both product and target customer.
  • Memed: Brazilian digital health platform focused on prescriptions and pharmaceutical workflows serving both patients and enterprise clients. Comparable as a digital-first company addressing the medication access chain in Brazil.
  • Funcional Health Tech: Brazilian corporate health benefits platform providing pharmacy and health services to employer clients. Directly comparable business model to Medipreço's corporate pharmacy benefit offering.

Broad incumbents

  • RD Saúde (Raia Drogasil): Largest retail pharmacy chain in Brazil, with broad pharmacy services and growing corporate health offerings. Comparable as a dominant player in Brazilian pharmaceutical distribution and a potential competitor or partner for Medipreço.
  • Pague Menos: Major Brazilian retail pharmacy chain with extensive physical footprint. Comparable in operating in the Brazilian medication access market, though focused on retail rather than corporate benefits.
  • DPSP (Drogaria Pacheco / Drogaria São Paulo): Large Brazilian pharmacy chain operating under the Pacheco and Drogaria São Paulo banners. Comparable as a major incumbent in the Brazilian pharmacy market.

Emerging players

  • Nilo Saúde: Brazilian digital health company serving employer clients with telehealth and pharmacy-adjacent services. Comparable as a Brazil-based health-tech company targeting the corporate benefits space.
  • Sami: Brazilian health plan operator with a focus on employer-sponsored plans and a digital-first model. Comparable in selling structured health benefits to corporate clients in Brazil.
  • Alice: Brazilian health plan startup offering employer-sponsored plans with a tech-enabled member experience. Comparable as a tech-enabled corporate health benefits provider in Brazil.

Regional players

  • DTC (Distribuidora, Tamo Junto): Brazilian pharmacy distribution and retail operator focused on corporate and institutional medication programs. Comparable in operating in the Brazilian corporate medication distribution space.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

Medipreço social profiles

Digital presence

Medipreço financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Medipreço leadership team

Management profile

Number of profiles

Profiles2 records

Medipreço funding detail

Funding detail

Funding overview

Funding rounds6 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Medipreço M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medipreço

What does Medipreço do?

Medipreço operates a collaborative, mobile-technology platform that markets medicines holistically to corporate clients. Its flagship offering, the Plano Medicamento e Benefício Farmácia Corporativo, is a corporate pharmacy benefit plan that gives employees access to medications through a structured benefit program managed via a centralized digital platform for enterprise customers.

When was Medipreço founded?

Medipreço was founded in 2017. It employs 11 to 50 people.

Where is Medipreço based?

Medipreço is headquartered in Brasilândia, Brazil, in the Latin America region.

Who are Medipreço's main competitors?

Direct peers on record are Vidalink, Memed and Funcional Health Tech. Broad incumbents are RD Saúde (Raia Drogasil), Pague Menos and DPSP (Drogaria Pacheco / Drogaria São Paulo). Emerging players are Nilo Saúde, Sami and Alice. DTC (Distribuidora, Tamo Junto) is listed as a regional player.

Does Medipreço have an API?

No public API is recorded for Medipreço.

What industry is Medipreço in?

Medipreço's product category is Pharmacy Benefits Management. Its primary akta.pro industry code is HLALACAK, Pharmacy/Medication Management & Virtual MTM (Payer-Sponsored). Its NAICS code is 524292 and its SIC code is 6324.

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