Hanf Farm

What Hanf Farm does

HANF FARM GmbH is a German organic hemp food company founded in 1997 by Rafael Dulon and co-founded with Daniel Kruse, operating as a consumer brand within the Hempro International GmbH corporate group. The company cultivates, processes, and markets certified organic hemp food products — including hulled and unhulled hemp seeds, cold-pressed hemp oil, hemp protein powders at 50% and 70% protein content, a range of hemp-leaf teas (natural, lemon, mint, and fruit blends), and a high-smoke-point hemp baking and frying oil. All products carry DE-ÖKO-021 organic certification from Grünstempel e.V., and the company's industrial hemp fibers have received ISCC PLUS sustainability certification.

The business operates a hybrid go-to-market model combining direct-to-consumer e-commerce, a B2B online shop (hempro.de/b2bshop) with customized POS display programs for retailers, and physical distribution through REWE supermarkets, Reformhaus Bacher health food stores, and the specialty HanfHaus retail concept. The brand sources from controlled organic cultivation in Germany and Europe, manages a contract-farming network that has operated since 1997, and processes raw materials through sister entity Hemp Factory GmbH. Underlying production technology includes cold-pressing for oil extraction and an in-development AI-supported automated factory for processing lignocellulosic raw materials, partially funded by a €1.6 million April 2024 grant from the German Federal Ministry for Economic Affairs and Climate Protection.

Revenue is generated through one-time sales of branded organic hemp food products to health-conscious consumers, food retailers, and the agricultural supply chain. Pricing is not publicly disclosed and operates via quote-based wholesale and standard retail pricing. The company has 11–50 employees, is privately held and founder-controlled (Managing Director: Joscha Krauß), and benefits from Daniel Kruse's presidency of the European Industrial Hemp Association (EIHA) since 2019, which provides regulatory influence across the European industrial hemp sector.

Name

Hanf Farm

Legal name

HANF FARM GmbH

Website

https://hanffarm.de

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Hanf Farm GmbH is a German organic hemp food company that cultivates, processes, and markets certified organic hemp seeds, oils, protein powders, teas, and baking oil through D2C, B2B wholesale, and major German retailers including REWE and Reformhaus Bacher.

Ownership category

akta.pro rank

Product category

Organic Hemp Food Products

NAICS

Oilseed and Grain Farming (1111), Grain and Oilseed Milling (3112), Fats and Oils Refining and Blending (311225), Other Farm Product Raw Material Merchant Wholesalers (424590)

SIC

Agricultural Production-Crops (100), Wholesale-Farm Product Raw Materials (5150)

akta.pro primary industry

Industrial Hemp Farming (Fiber-Grade) (AFAGAFAC)

akta.pro secondary industry

Hemp & CBD Product Wholesale Distribution (CRAOAIAG)

Keywords

• Organic hemp foods
• Hemp seed products
• Hemp protein powder
• Cold-pressed hemp oil
• Industrial hemp cultivation

Headquarters

HQ city

Melz

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel

Revenue model

1. Organic hemp food products: Sale of branded organic hemp food products including hemp seeds (hulled and unhulled), hemp oil (cold-pressed and cooking oil), hemp protein powder (50% and 70% protein), hemp tea blends, and hemp-based recipes and consumer packaged goods
2. Bio-economy government funding: Research and development funding from German Federal Ministry for Economic Affairs and Climate Protection for developing automated production processes for hemp and other lignocellulosic raw materials

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Hanf Farm cultivates, processes and markets certified organic hemp-based food products including hulled and unhulled hemp seeds, cold-pressed hemp oil, hemp protein powders (50% and 70% protein content), hemp teas, and a heat-resistant hemp baking and frying oil. The company also supplies raw materials (biomass, leaves, pellets, CBD/CBG biomass) to B2B customers and operates contract farming of industrial hemp.

Product overview

Hanf Farm is a German hemp food company that operates as part of the Hempro International GmbH group. The company offers a focused portfolio of organic hemp-based food products including hemp seeds (hulled and unhulled), cold-pressed hemp oil, hemp protein powders (50% and 70% protein content), and hemp teas (nature, lemon, mint, and fruit varieties). Additionally, they recently launched a hemp baking and frying oil. The products are positioned as organic, vegan superfoods with nutritional benefits including high-quality plant protein, Omega-3 fatty acids, fiber, vitamins, and minerals. The company sells directly through their website and through food retail partners including REWE and Reformhaus Bacher.

Differentiator

Problem solved

Functional benefit

Products and services

• Bio Hanfsamen geschält (Organic Hemp Seeds Hulled) Hulled organic hemp seeds from controlled organic cultivation in Europe, gently peeled to preserve nutrients. High-quality plant protein with essential amino acids, rich in Omega-3 and Omega-6 fatty acids, magnesium and iron. Used for salads, pesto, dips, muesli, smoothies and baking.
• Bio Hanfsamen ungeschält (Organic Hemp Seeds Unhulled)
• Bio Hanföl kaltgepresst (Organic Hemp Oil Cold Pressed)
• Bio Hanf Proteinpulver 50% (Organic Hemp Protein Powder 50%)
• Bio Hanf Proteinpulver 70% (Organic Hemp Protein Powder 70%)
• Bio Hanf Tee Natur (Organic Hemp Tea Nature)
• Bio Hanf Tee Mischung Lemon (Organic Hemp Tea Blend Lemon)
• Bio Hanf Tee Minze (Organic Hemp Tea Mint) Refreshing herbal tea blend combining hemp leaves with mint, made from 100% natural ingredients with hemp leaves from certified organic farming in Germany. Fresh, mild herbal aroma.
• Bio Hanf Tee Frucht (Organic Hemp Tea Fruit) Fruity-fresh herbal tea blend combining hemp leaves with hibiscus, rosehip and orange, made from 100% natural ingredients with hemp leaves from certified organic farming in Germany. Natural, fruity taste.
• Bio Hanf Brat- und Backöl (Organic Hemp Baking & Frying Oil) Heat-resistant organic hemp oil for frying and baking from certified organic farming, with a high smoke point of 240°C, neutral taste and rich in polyunsaturated fatty acids. Used for frying, baking, deep-frying and grilling.

Quantifiable outcome

• Hemp absorbs up to 13.4 tonnes CO2 per hectare, equivalent to rainforest efficiency
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Hempro International GmbHcoreStrategic or Co-development PartnerHANF FARM is a brand of Hempro International GmbH (est. 2002), one of Europe's largest hemp food companies. Hempro produces ingredients (hemp seeds, shelled hemp nuts, hemp oil, hemp protein) and branded products under the HANF FARM label. The companies share founders Daniel Kruse and Rafael Dulon.
• Hemp Factory GmbHminorStrategic or Co-development PartnerProcessing subsidiary within Daniel Kruse's company group that handles hemp processing and manufacturing alongside HANF FARM brand operations.
• MH medical hemp GmbHminorStrategic or Co-development PartnerMedical cannabis and CBD extracts subsidiary within Daniel Kruse's company group, serving the therapeutic cannabinoid market alongside the food-grade hemp business.
• HempConsult GmbHminorStrategic or Co-development PartnerConsulting subsidiary within Daniel Kruse's company group providing industry expertise and advisory services for hemp businesses.
• European Industrial Hemp Association (EIHA)coreStrategic or Co-development PartnerDaniel Kruse, co-founder of HANF FARM, has served as President of the European Industrial Hemp Association (EIHA) since 2019. EIHA is the leading industry association for industrial hemp in Europe, providing regulatory advocacy and industry standards.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Canah International: European (Romania-based) hemp food producer offering organic hemp seeds, hemp protein, and hemp oil. Comparable to Hanf Farm as a European organic hemp food CPG, with regional rather than German retail focus.

Others

• Hempro International GmbH: Parent company / sister entity of Hanf Farm that produces hemp ingredients and branded products. Listed as OTHERS rather than a direct peer because it is the same corporate group, but materially relevant for understanding Hanf Farm's production and distribution backbone.
• REWE Group (private label): Key retail customer and potential competitive threat via own-label organic hemp SKUs. Relevant as the largest German retail channel for organic products and a key distribution partner / risk for Hanf Farm.
• European Industrial Hemp Association (EIHA): Industry association of which Daniel Kruse is President. Relevant ecosystem peer for understanding regulatory positioning, industry standards, and partnership flow rather than as a direct commercial competitor.

Broad incumbents

• Nature's Path: Large organic food CPG company with hemp-containing products. Comparable as an established organic, plant-based retail brand, but with a much broader portfolio beyond hemp.

Direct peers

• Hemp Foods Australia: Australia's largest hemp food manufacturer, producing hemp seeds, protein, oil, and flour. Comparable to Hanf Farm as a vertically integrated hemp food company selling branded products through retail and wholesale.
• Nutiva: Organic plant-based superfood brand with a significant hemp product line (hemp seeds, hemp protein, hemp oil). Comparable to Hanf Farm in organic, plant-based positioning and CPG retail distribution.
• Hemp Juice: European hemp food brand focused on cold-pressed hemp seed oil and hemp-based food products. Direct peer to Hanf Farm in the organic, cold-pressed hemp food category with European retail distribution.
• Manitoba Harvest: One of the largest global hemp food brands (hemp seeds, hemp protein, hemp oil) owned by Tilray. Directly comparable to Hanf Farm as a vertically integrated hemp food CPG brand with retail distribution, though at a much larger North American scale.

Emerging players

• Elixinol: Hemp-derived CBD and hemp food brand with international distribution. Comparable in the broader hemp wellness/food category, though more focused on CBD than Hanf Farm's food-grade protein and oil positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/channel/UC4CxV6Agznv8tXO4xT5lKsA/videos
• Facebookde-de.facebook.com/HanfFarm
• Instagraminstagram.com/hanf_farm/?hl=de
• LinkedInlinkedin.com/company/hanf-farm-gmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries4 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hanf Farm