Eightpoint
Eightpoint is a privately held digital products company that builds and operates a portfolio of approximately 30 proprietary consumer mobile and desktop applications across weather, health, productivity, AI, and navigation categories, monetizing through native advertising, subscriptions, and affiliate partnerships distributed globally via app stores.
- Company typePrivate
- Founded2010
- HeadquartersFort Myers, United States
- Headcount101–250
- GTM typeB2C
- OfferingSoftware
What Eightpoint does
Eightpoint is a privately held digital products company founded in 2008-2010 and headquartered in Fort Myers, Florida, with offices in Kansas City, Charlotte, and Georgetown (Cayman Islands). The company operates a portfolio of approximately 30 proprietary consumer mobile and desktop applications spanning weather (NOAA Live Weather Radar, Weather Now Launcher Radar), health and fitness (Check Heart Rate Now, Track My Sleep Now, Track My Calories Now), productivity (Easy Homescreen, Wave Browser, Scan QR Code, Measure It Now), AI-powered utilities (AskAI: Chat Now, Ai Math Solver Now, Refresh AI Beauty App), navigation and travel (Track My Flight Now, Closr), news (NewsNow Home), and lifestyle verticals. Products are distributed globally through Apple App Store, Google Play, and direct Windows/Mac downloads, with over 10M+ downloads on flagship products and 4M+ MAU on Wave Browser across 80+ countries.
The company builds its products around AI-driven personalization and first-party behavioral data. Core technical capabilities include hyperlocal news personalization (NewsNow Home), computer-vision-based generative AI for beauty transformations (Refresh), integrated AI assistants in Wave Browser, and an intent-driven native advertising engine that leverages behavioral signals across the app ecosystem. A certified partnership with 4ocean (since 2024) differentiates Wave Browser through verified environmental impact, with 100,000+ pounds of ocean plastic removal tracked to date.
Eightpoint generates revenue primarily through native advertising across its app ecosystem, supplemented by premium feature subscriptions (e.g., Closr), affiliate and referral revenue (Wave Browser shopping/security integrations), and strategic partnerships with Google, Yahoo, Meta, Amazon, PayPal, Stripe, Outbrain, and Taboola. The company employs approximately 160 team members across 12 countries and reports 59% user growth in 2025, with multiple new product launches in 2025-2026 including Weather Now on Meta Quest, Refresh AI, Closr, and Measure It Now.
Eightpoint firmographics
Firmographics- Name
- Eightpoint
- Legal name
- Eightpoint
- Website
- https://eightpoint.io
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Eightpoint is a privately held digital products company that builds and operates a portfolio of approximately 30 proprietary consumer mobile and desktop applications across weather, health, productivity, AI, and navigation categories, monetizing through native advertising, subscriptions, and affiliate partnerships distributed globally via app stores.
- Ownership category
- akta.pro rank
Eightpoint industry classification
Industry- Product category
- Consumer Mobile Apps
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Topic/Interest-Based Content Discovery Apps (MPACAKAB)
Keywords
Where Eightpoint is headquartered
LocationHeadquarters
- HQ city
- Fort Myers
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Eightpoint business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure
Revenue model
- Native Advertising: Eightpoint generates revenue through intent-driven native advertising integrated into its product ecosystem. The company's products capture real-time behavioral signals, enabling context-aware ad experiences that are seamless and non-disruptive to user experience.
- Premium Feature Subscriptions: Products like Closr offer free core functionality with optional premium features available through subscription, providing recurring revenue from enhanced features.
- Affiliate and Referral Revenue: Products like Wave Browser generate affiliate revenue through integrated shopping, security features, and partner referrals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free tier with advertising |
| Subscription | Monthly | Closr optional premium subscription |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Eightpoint product offering
Product offeringCore offering
Eightpoint develops and distributes a portfolio of proprietary consumer mobile and desktop applications across weather, health, productivity, travel, news, lifestyle, and AI utility categories. Products are published on Apple App Store, Google Play, and Windows/Mac desktop platforms, with monetization primarily through intent-driven native advertising, supplemented by premium feature subscriptions (e.g., Closr) and affiliate/referral partnerships (e.g., Wave Browser shopping integrations). The company also operates an AI-driven personalization stack and a verified ocean-cleanup partnership with 4ocean through Wave Browser.
Product overview
Eightpoint is a digital products company that operates a diverse portfolio of mobile and desktop applications across multiple categories. The product ecosystem includes weather and radar apps (NOAA Live Weather Radar, Weather Now Launcher Radar, Weather Now for Meta Quest), health and fitness trackers (Check Heart Rate Now, Track My Sleep Now, Track My Calories Now, Start Fasting Now, Daily Water Tracker App, Track My Pills Now), productivity utilities (Easy Homescreen, Wave Browser, Scan QR Code, Universal TV Remote App, Clean Phone Storage Now, Measure It Now, Connect VPN Now), AI-powered apps (AskAI: Chat Now, Ai Math Solver Now, Refresh AI Beauty App), travel and navigation tools (Track My Flight Now, Closr Family Location Sharing), news aggregation (NewsNow Home), and lifestyle apps (Holy Bible, Identify My Plant Now). The company also offers launcher-based versions of several products including Inbox Homescreen and Bible HomeScreen. Products are distributed across iOS App Store, Google Play, and desktop platforms (Windows, Mac) with a focus on everyday utility applications serving millions of users globally.
Differentiator
Problem solved
Functional benefit
Brands
- Wave Browser: A browser designed for life simplicity with AI features, privacy tools, and environmental impact through 4ocean partnership. Available on Windows, Mac, Android, and iOS with 4M+ Monthly Active Users across 80+ Countries.
- NOAA Live Weather Radar
- Easy Homescreen
- Track My Flight Now
- Check Heart Rate Now
- Closr
- NewsNow Home
- Refresh
- Measure It Now
- Weather Now Launcher Radar
Products and services
- Wave Browser Proprietary web browser with AI features for intuitive and personal browsing, supporting enhanced web-searching with security, shopping, and AI capabilities. Available on Windows, Mac, Android, and iOS with 4M+ monthly active users across 80+ countries and 500M+ searches; integrates verified ocean cleanup contributions via the 4ocean partnership.
- NOAA Live Weather Radar Hyperlocal weather radar application providing real-time weather information with up-to-the-minute forecasts, accurate weather tracking, and severe weather alerts. Rated 4.7 and ranked #11 in the Weather category.
- Easy Homescreen
- Track My Flight Now
- Closr | Family Location Sharing Privacy-first GPS location sharing app for families and trusted groups with real-time location sharing, smart alerts, emergency SOS features, and location history tracking, without selling user data to third parties.
- NewsNow Home Android news application that delivers hyperlocal, personalized news content directly to users' home screens with AI-driven personalization.
- Measure It Now Mobile measurement application for iPhone using device camera with multiple unit options, integrated flashlight, and screenshot saving capability.
- Refresh | Photo Enhancer AI-powered beauty application for iOS that allows users to explore hairstyles, makeup looks, hair colors, and other beauty transformations using machine learning for natural-looking results.
- Weather Now on Meta Quest Weather application bringing real-time conditions, forecasts, radar, and severe weather alerts to Meta Quest devices with a low-motion VR interface and unlimited worldwide saved locations.
- Check Heart Rate Now
- AskAI: Chat Now
- Scan QR Code
- Universal TV Remote App
- Track My Package Now
- Translate: Voice and Text
- Scan Now: PDF Document Scanner
- Connect VPN Now
- Ai Math Solver Now
- Holy Bible
- Identify My Plant Now
Quantifiable outcome
- 510% revenue growth with Taboola partnership over 14 months
- +3 more outcomes
Companies that use Eightpoint
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Eightpoint technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature3 records
Eightpoint partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered flagship, major, core and minor.
- 4oceanflagshipCertified Cleanup Partnership through Wave Browser, funding removal of 100,000+ pounds of ocean plastic and trash. Users contribute to verified cleanup simply by browsing. Partnership supports 4ocean's professional cleanup crews in the US, Indonesia, and Dominican Republic.
- OutbrainmajorPartnership since 2024 for native advertising and content recommendations across Eightpoint's product portfolio.
- StripemajorPartnership since 2023 for payment infrastructure supporting subscription and premium feature transactions.
- TaboolacoreStrategic publisher partnership achieving 510% revenue growth over 14 months. Collaborative A/B testing and optimization for native advertising performance.
- AmazonmajorPartnership since 2020 for app distribution and integration within Amazon's ecosystem.
- MetacorePartnership since 2018 including distribution of Weather Now on Meta Quest for spatial computing, and advertising through Meta platforms.
- PayPalmajorPartnership since 2018 for payment processing and transaction capabilities across Eightpoint products.
- GooglecoreStrategic partnership since 2016 for product integration, distribution through Google Play, and advertising/monetization through Google Ads platforms.
- YahoocoreLong-standing partnership since 2016 for content integration and monetization across Eightpoint's product ecosystem.
- PearpopminorBrand partnerships collaboration with Wave Browser, described as a fantastic partner relationship.
- Affinity Global Inc.minorPublisher alliances partnership in North America for advertising distribution.
Scale indicators15 records
Recent moves6 records
Expansion highlights6 records
Eightpoint competitors and assessment
Company assessmentBroad incumbents
- AppLovin: AppLovin is a broad incumbent in mobile ad tech and app monetization, operating both an app portfolio and a platform business. Its monetization stack and UA optimization capability overlap with Eightpoint's native advertising expertise.
- ironSource (Unity): ironSource, now part of Unity, is a broad incumbent in mobile app monetization and UA infrastructure. Its ad mediation and rewarded-ad tech are comparable in scope and customer base to Eightpoint's native advertising and partnership monetization.
- Ziff Davis: Ziff Davis is a broad incumbent operating a diversified portfolio of consumer digital products, media brands, and apps. It overlaps with Eightpoint in building and monetizing a portfolio of consumer-facing digital properties through advertising.
Direct peers
- Digital Turbine: Digital Turbine is a direct peer in mobile app distribution, media, and monetization — operating an app-discovery and UA platform that intersects with Eightpoint's product-led growth and native advertising model.
- Taboola: Taboola is a direct peer and partner — a native advertising/content recommendation platform that delivered 510% revenue growth for Eightpoint over 14 months. The two are deeply operationally linked and compete for similar advertiser budgets.
- The Browser Company: The Browser Company (maker of Arc) is a direct peer building a consumer browser with productivity and AI features — directly comparable to Wave Browser's positioning and a similar target market of everyday consumer users.
- Apalon (IAC): Apalon is a direct peer — a consumer mobile utility app publisher with a portfolio (weather, wallpapers, launchers, productivity) that closely mirrors Eightpoint's category mix. Both monetize primarily through native advertising and in-app purchases across iOS and Android.
- Outbrain: Outbrain is a direct peer and partner (since 2024) — a native advertising platform competing head-to-head with Taboola. The two combined represent Eightpoint's core native advertising monetization stack.
- Brave: Brave is a direct peer in the consumer browser space, competing head-to-head with Wave Browser. Both pursue AI-augmented browsing, privacy positioning, and ad-supported business models aimed at consumer users.
- GroundTruth (WeatherBug): GroundTruth, operator of WeatherBug, is a direct peer in weather apps and location-data-driven advertising — directly comparable to Eightpoint's NOAA Live Weather Radar product and its first-party data monetization approach.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Eightpoint social profiles
Digital presenceEightpoint financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eightpoint leadership team
Management profileNumber of profiles
Profiles17 records
Eightpoint funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eightpoint M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eightpoint
What does Eightpoint do?
Eightpoint develops and distributes a portfolio of proprietary consumer mobile and desktop applications across weather, health, productivity, travel, news, lifestyle, and AI utility categories. Products are published on Apple App Store, Google Play, and Windows/Mac desktop platforms, with monetization primarily through intent-driven native advertising, supplemented by premium feature subscriptions (e.g., Closr) and affiliate/referral partnerships (e.g., Wave Browser shopping integrations). The company also operates an AI-driven personalization stack and a verified ocean-cleanup partnership with 4ocean through Wave Browser.
Is Eightpoint a public or private company?
Eightpoint is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Eightpoint founded?
Eightpoint was founded in 2010. It employs 101 to 250 people.
Where is Eightpoint based?
Eightpoint is headquartered in Fort Myers, United States, in the North America region.
How does Eightpoint make money?
Three revenue lines are on record. Native Advertising is the primary driver. The others are premium Feature Subscriptions and affiliate and Referral Revenue.
Who are Eightpoint's main competitors?
Broad incumbents on record are AppLovin, ironSource (Unity) and Ziff Davis. Direct peers are Digital Turbine, Taboola, The Browser Company, Apalon (IAC), Outbrain, Brave and GroundTruth (WeatherBug).
Does Eightpoint have an API?
No public API is recorded for Eightpoint.
What industry is Eightpoint in?
Eightpoint's product category is Consumer Mobile Apps. Its primary akta.pro industry code is MPACAKAB, Topic/Interest-Based Content Discovery Apps. Its NAICS code is 5132 and its SIC code is 7372.