Realize
- Company typePrivate
- Founded2020
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Realize firmographics
Firmographics- Name
- Realize
- Legal name
- REALIZE TECNOLOGIA EM EDUCAÇÃO LTDA
- Website
- https://realize.pro.br
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Realize industry classification
Industry- Product category
- Corporate Learning and Development Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computer Training (61142)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- LMS Integrations, Interoperability & Identity (LTI/SCORM/xAPI, SSO, APIs) (EDAFAAAI)
- akta.pro secondary industries
- Standards, Packaging & Interoperability Tools (SCORM/xAPI/cmi5/LTI) (EDAFAHAH), Skills, Competency & Capability Management (Skills Frameworks, Badging within LMS) (EDAFAAAE), Learning Technology & LMS/LXP Implementation (BPACANAH)
Keywords
Where Realize is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Realize business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription (Plano Mensal): Realize operates on a monthly subscription model where companies pay for access to the full T&D platform. Billing is monthly with plans tailored to company demand and scale. Three engagement models exist: (1) Autonomy Total — company uses tools independently with Realize support; (2) Tudo Pronto — Realize produces all content; (3) Do Seu Jeito — hybrid consulting-led implementation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Autonomy Total — self-service platform access with technical and pedagogical support |
| Subscription | Monthly | Tudo Pronto — full-service content production delivered to the client |
| Subscription | Monthly | Do Seu Jeito — custom consulting-led implementation |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
Realize product offering
Product offeringCore offering
Realize provides a SaaS platform for corporate Training and Development (T&D) that connects competency gap diagnosis, AI-powered learning path creation, and real-time analytics. The platform is not an LMS; instead, it produces training content that is exported as SCORM, HTML5, or PDF packages to the client's own LMS/AVA. The offering includes three engagement models: self-service platform access (Autonomy Total), full-service content production (Tudo Pronto), and consulting-led custom implementation (Do Seu Jeito).
Product overview
Realize is a Brazilian edtech company offering an all-in-one T&D (Training and Development) infrastructure platform for corporate learning. The product portfolio consists of the Realize Platform as the core ecosystem, supported by three integrated modules — Skills (competency gap diagnosis), Mavis (AI-powered content creation), and Authoria (text-to-learning-path authoring) — plus a standalone add-on called Realize Skills (AI-driven competency assessment and diagnosis with job-description-to-evaluation pipelines, score dashboards, gap prescriptions, and retesting). Realize is not an LMS itself; all content produced must be exported as SCORM/HTML/PDF to the client's own LMS/AVA environment. The platform targets HR and T&D teams at medium and large organizations in Brazil, serving clients including Grupo Ânima, Cogna, Vitru Educação, Fleury, A.C. Camargo, SENAI, and UniFECAF.
Differentiator
Problem solved
Functional benefit
Products and services
- Realize Platform All-in-one T&D (Training and Development) infrastructure platform that connects competency gap diagnosis, learning path creation, and analytics. It integrates content authoring, production workflow, governance, and learning analytics in a single ecosystem, enabling organizations to create, manage, and measure corporate training at scale. Not an LMS—content is exported to the client's own LMS/AVA as SCORM/HTML5/PDF.
- Realize Skills AI-powered continuous competency diagnosis module that transforms job descriptions into AI-generated assessments, identifies competency gaps by collaborator, role, and area, reveals competencies without training coverage, and proves evolution through pre/post testing and data dashboards. Closes the loop between what a role requires, what the person masters, what needs development, and how to measure whether evolution occurred.
- Mavis AI-powered content creation engine within the Realize platform that generates training content in minutes using generative AI aligned with company context, vocabulary, and reference materials. Uses andragogical methodology and Bloom's Taxonomy to structure complete interactive learning paths in under one hour.
- Authoria Content authoring tool within the Realize platform that transforms textual content into visually engaging interactive learning paths automatically. Includes 20+ interactive resources, SCORM/HTML5/PDF export for any LMS, and a dashboard tracking learning data for each collaborator.
Companies that use Realize
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles3 records
Realize technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability3 records
Feature6 records
Realize partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights5 records
Realize competitors and assessment
Company assessmentBroad incumbents
- Docebo: Public SaaS learning platform with LMS, AI content creation (Docebo Shape) and skills/competency features. Realize competes with Docebo's AI authoring and learning analytics capabilities, especially for Brazilian and Latam enterprises that already use Docebo's LMS.
- Cornerstone OnDemand: Established talent and learning suite (LMS + content + skills). Large installed base among enterprises globally including in Latam; competes with Realize by bundling authoring and skills frameworks into the broader talent suite.
Direct peers
- Degreed: Skills- and competency-focused LXP used by large enterprises. Degreed overlaps directly with Realize's Realize Skills competency diagnosis and Realize's analytics/learning-prescription loop, and serves a similar HR/T&D buyer persona.
- 360Learning: Collaborative learning platform with strong authoring tooling and AI-assisted course creation. Targets mid-market and enterprise HR/T&D teams with similar pain points to Realize's customers (fast content production, governance, engagement).
- Workramp: All-in-one training platform combining LMS, content authoring and AI content tools for customer/partner/employee training. Direct overlap with Realize's authoring-plus-content-creation-and-distribution value proposition.
- Articulate Storyline: Industry-standard eLearning authoring tool (Storyline/Rise) used to produce SCORM/xAPI content for corporate training. Realize's Authoria competes with Storyline's authoring depth and established ecosystem among instructional designers in Brazil.
- iSpring Solutions: Authoring toolkit that converts PowerPoint to SCORM/HTML5 courses and bundles an LMS. Direct overlap with Realize Authoria and Realize's SCORM/HTML5 export workflow; iSpring is widely used in corporate training globally.
- Thought Industries: Enterprise learning platform with strong content authoring and customer/partner training monetization features. Comparable to Realize in serving enterprise T&D teams that need content production at scale with governance and analytics.
Emerging players
- Sana: AI-native learning and knowledge platform that auto-generates courses from company content. Closest peer to Mavis in terms of AI-driven training content generation from internal documents; a credible emerging competitor for enterprise AI authoring budgets.
Regional players
- Forusi: Brazilian corporate LMS/learning platform with content production and analytics for HR teams. Most directly comparable Brazilian-headquartered competitor to Realize, sharing the same buyer persona (HR/T&D leaders) and Portuguese-language market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Realize social profiles
Digital presenceRealize financial estimates
Financial estimateRevenue estimate
Valuation estimate
Realize leadership team
Management profileNumber of profiles
Realize funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Realize M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Realize
What does Realize do?
Realize provides a SaaS platform for corporate Training and Development (T&D) that connects competency gap diagnosis, AI-powered learning path creation, and real-time analytics. The platform is not an LMS; instead, it produces training content that is exported as SCORM, HTML5, or PDF packages to the client's own LMS/AVA. The offering includes three engagement models: self-service platform access (Autonomy Total), full-service content production (Tudo Pronto), and consulting-led custom implementation (Do Seu Jeito).
Is Realize a public or private company?
Realize is a private company. It is classified as venture growth investor backed and is currently operating.
When was Realize founded?
Realize was founded in 2020. It employs 11 to 50 people.
Where is Realize based?
Realize is headquartered in São Paulo, Brazil, in the Latin America region.
How does Realize make money?
One revenue line is on record: saaS Subscription (Plano Mensal).
Who are Realize's main competitors?
Broad incumbents on record are Docebo and Cornerstone OnDemand. Direct peers are Degreed, 360Learning, Workramp, Articulate Storyline, iSpring Solutions and Thought Industries. Sana is listed as an emerging player. Forusi is listed as a regional player.
Does Realize have an API?
No public API is recorded for Realize.
What industry is Realize in?
Realize's product category is Corporate Learning and Development Software. Its primary akta.pro industry code is EDAFAAAI, LMS Integrations, Interoperability & Identity (LTI/SCORM/xAPI, SSO, APIs), with a secondary code of EDAFAHAH, Standards, Packaging & Interoperability Tools (SCORM/xAPI/cmi5/LTI). Its NAICS code is 51821 and its SIC code is 7372.