Venuetize
Venuetize is a Tampa-based mobile engagement platform provider founded in 2014, serving sports franchises, arenas, and live-event venues with identity, mobile wallet, ticketing, ordering, and messaging capabilities integrated into a single white-labeled guest experience.
- Company typePrivate
- Founded2014
- HeadquartersTampa, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Venuetize does
Venuetize is a Tampa, Florida-based private technology company founded in 2014 that provides a mobile engagement platform for sports franchises, live-event venues, and entertainment operators. The platform's stated purpose is to enable clients to engage with their customers in more personalized and meaningful ways through a venue-facing mobile experience. Over time the product surface has expanded well beyond a single mobile app into a multi-component suite encompassing identity management, ticketing integration, mobile wallet (rewards and incentives), mobile ordering with in-seat delivery and express pickup, maps and wayfinding, push notifications and messaging, and a content management system. The platform is designed to be deployed either as a native venue mobile application or embedded into existing third-party applications and web environments, and it functions as an orchestration layer that ties together first-party components and third-party integrations into a unified guest experience.
The company's go-to-market is enterprise B2B SaaS targeting professional sports teams, arenas, race tracks, and multi-venue operators — a customer base evidenced by deployments with franchises such as the San Jose Sharks, Las Vegas Golden Knights, Cleveland Guardians, Detroit Pistons, Gulfstream Park, and Breeders' Cup Limited. Revenue mechanics are not explicitly disclosed but appear to be enterprise license / platform fee arrangements with implementation and integration services typical of vertical venue SaaS. The company has raised approximately $11.08M across six disclosed funding rounds between 2016 and 2022, with the largest single round being $4.45M in 2018; subsequent rounds have been smaller, with a $300K Regulation D placement in early 2022 suggesting tighter financing conditions. In 2014 the company acquired Prepared Response, extending capabilities into venue preparedness and incident response.
Venuetize firmographics
Firmographics- Name
- Venuetize
- Legal name
- Venuetize, Inc.
- Website
- https://venuetize.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Venuetize is a Tampa-based mobile engagement platform provider founded in 2014, serving sports franchises, arenas, and live-event venues with identity, mobile wallet, ticketing, ordering, and messaging capabilities integrated into a single white-labeled guest experience.
- Ownership category
- akta.pro rank
Venuetize industry classification
Industry- Product category
- Mobile Customer Engagement Platform
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Fan Engagement & Onsite Technology (RFID, Cashless, Apps) (MPAGAAAL)
- akta.pro secondary industry
- Place-Based / Retail & Venue Media (Malls, Gyms, Cinema, Office Buildings) (BPAFALAE)
Keywords
Where Venuetize is headquartered
LocationHeadquarters
- HQ city
- Tampa
- HQ country
- United States
- HQ region
- North America
Markets served
Venuetize business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Venuetize product offering
Product offeringCore offering
Venuetize provides a mobile technology platform that enables its clients to engage with their customers in more personalized and meaningful ways. The company focuses on delivering mobile-first customer engagement capabilities designed to help businesses create more direct, personalized relationships with their end customers through mobile applications and related digital touchpoints.
Differentiator
Problem solved
Functional benefit
Products and services
- Venuetize Mobile Engagement Platform A mobile technology platform that enables business clients to engage with their customers in more personalized and meaningful ways, focused on mobile-first customer engagement capabilities.
Companies that use Venuetize
Customer profileIdeal customer profiles1 record
Venuetize technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Venuetize partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights5 records
Venuetize competitors and assessment
Company assessmentDirect peers
- VenueNext: VenueNext provides mobile commerce and fan engagement solutions for stadiums and arenas, including in-seat ordering and mobile wallet — a direct functional competitor to Venuetize's stack.
- Satisfi Labs: Satisfi Labs delivers AI-powered conversational engagement for venues and live events, overlapping with Venuetize on the customer-experience and on-site engagement layer for sports and entertainment operators.
- Everi (BeOn Venue): Everi's BeOn Venue is a white-label venue mobile platform offering identity, mobile wallet, ticketing, ordering, and wayfinding — nearly identical in scope to Venuetize, and now anchored by tier-1 sports clients.
- YinzCam: YinzCam builds white-label mobile apps for sports teams and venues with rich in-app engagement features (stats, ordering, loyalty, ticketing), competing head-to-head with Venuetize for the same sports venue buyer.
- LiveStyled: LiveStyled provides fan engagement, payments, and loyalty tech for sports and entertainment venues — a closely analogous offering to Venuetize's mobile engagement and wallet stack.
- Appetize (SpotOn): Appetize, now part of SpotOn, provides venue ordering and payments technology for stadiums, arenas, and entertainment venues — directly overlapping Venuetize's in-seat ordering and wallet capabilities.
Broad incumbents
- Tessitura Network: Tessitura is an established enterprise CRM/ticketing platform for arts, culture, and live-entertainment venues — addressing the same venue software buyer as Venuetize but as a wider suite incumbent.
- Revel Systems: Revel Systems is a broader POS and commerce platform deployed across hospitality and entertainment venues, addressing related mobile ordering and payments workflow needs.
Emerging players
- Caption (Stadium Broadcast): Caption focuses on in-app messaging and broadcast notifications for venues and event operators, an adjacent on-site engagement capability that intersects with Venuetize's push-notifications feature.
- Venuelytical (SSB): Venuelytical provides suite management and analytics for venues and suites, an adjacent analytics-and-engagement layer that complements or competes with parts of Venuetize's platform.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights4 records
Customer concentration
Venuetize social profiles
Digital presenceVenuetize financial estimates
Financial estimateRevenue estimate
Valuation estimate
Venuetize leadership team
Management profileNumber of profiles
Profiles6 records
Venuetize funding detail
Funding detailFunding overview
Funding rounds6 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Venuetize M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Venuetize
What does Venuetize do?
Venuetize provides a mobile technology platform that enables its clients to engage with their customers in more personalized and meaningful ways. The company focuses on delivering mobile-first customer engagement capabilities designed to help businesses create more direct, personalized relationships with their end customers through mobile applications and related digital touchpoints.
Is Venuetize a public or private company?
Venuetize is a private company. It is classified as venture growth investor backed and is currently operating.
When was Venuetize founded?
Venuetize was founded in 2014. It employs 51 to 100 people.
Where is Venuetize based?
Venuetize is headquartered in Tampa, United States, in the North America region.
Who are Venuetize's main competitors?
Direct peers on record are VenueNext, Satisfi Labs, Everi (BeOn Venue), YinzCam, LiveStyled and Appetize (SpotOn). Broad incumbents are Tessitura Network and Revel Systems. Emerging players are Caption (Stadium Broadcast) and Venuelytical (SSB).
Does Venuetize have an API?
No public API is recorded for Venuetize.
What industry is Venuetize in?
Venuetize's product category is Mobile Customer Engagement Platform. Its primary akta.pro industry code is MPAGAAAL, Fan Engagement & Onsite Technology (RFID, Cashless, Apps), with a secondary code of BPAFALAE, Place-Based / Retail & Venue Media (Malls, Gyms, Cinema, Office Buildings). Its NAICS code is 711310 and its SIC code is 7900.