Ecbo cloak
Ecbo cloak is a Japanese two-sided marketplace connecting travelers needing temporary luggage storage with retail shops that have idle space, operating 2,500+ partner locations across Japan and Taiwan via a self-serve smartphone app.
- Company typePrivate
- Founded2015
- HeadquartersTokyo, Japan
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Ecbo cloak does
Ecbo cloak is a Japanese sharing-economy marketplace that connects travelers who need temporary luggage storage with retail shops, cafes, hotels, convenience stores, and transportation offices that have idle space to monetize. Founded in 2015 and headquartered in Tokyo, the company operates a network of 2,500+ partner locations across Japan and, since August 2023, Taiwan. Travelers book storage through a self-serve iOS and Android smartphone app, selecting date, time, and partner location; drop-off is confirmed by partner staff photographing the luggage. Pricing is tiered by luggage size, with bags under 45cm at ¥500 per day and suitcases or oversized items (instruments, strollers, golf bags) at ¥800 per day, with extended stays supported up to 30 days and insurance coverage up to ¥100,000 against loss, damage, or theft.
The underlying platform is a two-sided marketplace with a partner-facing store management layer and a consumer-facing booking layer. The consumer side is a self-serve, product-led experience emphasizing real-time availability, location-specific landing pages, and integrated payments via Stripe. The supply side is built around a B2B2C model: retail partners earn a revenue share or service fee for utilizing available floor space, while Ecbo retains transaction fees and marketplace commissions. Distribution is omnichannel for travelers (mobile app, SEO-driven web pages, social media) and partnership-driven for supply growth, with notable retail-platform integrations such as the Marui Group's Trds shopping platform at Namba Marui in Osaka, which combines luggage storage with purchase pack-and-ship-to-home service.
Revenue mechanics combine consumer transaction fees with partner commissions. The company has raised capital across multiple rounds, including a Series A from East Japan Railway, JR West Innovations, and Mercari, and a Series B in June 2024 from Kenedix Co., Ltd., T-Gaia Corporation, and MicroAd Inc., earmarked for domestic and international expansion. Leadership is anchored by President and CEO Shinichi Kudo and Director CCO/Founder Kentaro Waragai. The business is structurally levered to inbound tourism to Japan and adjacent shopping behavior, which provides demand tailwinds but also seasonal and macro-cyclical exposure.
Ecbo cloak firmographics
Firmographics- Name
- Ecbo cloak
- Legal name
- ecbo cloak
- Website
- https://cloak.ecbo.io
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ecbo cloak is a Japanese two-sided marketplace connecting travelers needing temporary luggage storage with retail shops that have idle space, operating 2,500+ partner locations across Japan and Taiwan via a self-serve smartphone app.
- Ownership category
- akta.pro rank
Ecbo cloak industry classification
Industry- Product category
- Travel Storage Services
- NAICS
- General Warehousing and Storage (493110)
- SIC
- Public Warehousing & Storage (4220)
- akta.pro primary industry
- Baggage Services (Porters, Wrapping, Storage, Lost & Found) (THABALAG)
Keywords
Where Ecbo cloak is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices2 records
Markets served
Ecbo cloak business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Technology or R&D, Marketing or Sales, Personnel
Revenue model
- Luggage Storage Booking Fees: Transaction-based revenue from per-booking fees charged to customers for luggage storage. Pricing is tiered by luggage size (bag vs suitcase).
- Partner Store Network: Revenue share or service fees from partner retail locations that utilize idle space for luggage storage services, creating value for both the platform and store owners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Bag Size - ¥500/day |
| Unit Pricing | Pay-as-you-go | Suitcase Size - ¥800/day |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Ecbo cloak product offering
Product offeringCore offering
Ecbo cloak operates a smartphone-based luggage storage sharing platform that connects travelers who need temporary baggage storage with local retail shops, cafes, hotels, convenience stores, and transportation hubs that have idle space. Customers book storage via the mobile app, drop off luggage at a partner location where staff photograph and check in the items, and then travel hands-free. Pricing is tiered by luggage size (bag vs. suitcase), with insurance coverage and extended stays up to 30 days.
Product overview
Ecbo cloak is a single, unified mobile-based luggage storage platform that enables travelers to reserve and drop off luggage at a network of partner locations throughout Japan. The core product consists of the ecbo cloak smartphone app and booking system, supplemented by two storage size tiers (Bag Size at ¥500/day and Suitcase Size at ¥800/day). In June 2026, the company launched an integration with the Namba Marui Trds platform, expanding into mall-based shopping services with direct-to-home shipping. The service maintains over 2,500 partner locations across Japan and operates internationally in Taiwan since August 2023.
Differentiator
Problem solved
Functional benefit
Products and services
- ecbo cloak (エクボクローク) Smartphone-based luggage storage and delivery service that lets travelers reserve storage space at partner retail locations (shops, cafes, hotels, convenience stores, transportation hubs) across Japan and Taiwan. Users book via app, drop off luggage at the partner store where staff photograph and check in items, and travel hands-free. Storage is offered for both bag-sized (under 45cm, ¥500/day) and suitcase-sized (45cm+, ¥800/day) items, with insurance up to ¥100,000 and stays up to 30 days.
Quantifiable outcome
- Over 2,500 locations nationwide enabling hands-free sightseeing
- +2 more outcomes
Companies that use Ecbo cloak
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Ecbo cloak technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature3 records
Ecbo cloak partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Namba Marui (Trds Platform, Moving Co.)strategicStrategic partnership with Marui Group's Trds platform managed by Moving Co. Ecbo Cloak luggage storage service launched at Namba Marui in Osaka, with plans to expand across Marui and Modi locations. Service enables visitors to reserve storage and have purchases shipped directly home.
Scale indicators3 records
Recent moves4 records
Expansion highlights5 records
Ecbo cloak competitors and assessment
Company assessmentDirect peers
- Bounce: Bounce is a global luggage-storage marketplace operating in hundreds of cities worldwide, including Asia. It competes head-to-head with ecbo cloak on the same traveler-to-shop marketplace model, mobile booking, and partner network model.
- Radical Storage: Italy-based Radical Storage (now part of GetYourGuide) runs a multinational luggage-storage network of partner shops and cafés. Its B2B2C marketplace mechanic and traveler base are closely aligned with ecbo cloak's offering.
- LuggageHero: LuggageHero is a Denmark-founded luggage-storage marketplace partnering with shops, cafés, and hotels across Europe. It directly mirrors ecbo's partner-store booking platform and target user (tourists with bags between transit and check-in).
- Nannybag: Nannybag is a French luggage-storage network aggregating partner shops across European cities. Like ecbo cloak, it monetizes per-booking transaction fees on short-term storage, addressing the same "hands-free tourism" use case.
- Vertoe: Vertoe is a US-based short-term luggage-storage marketplace connecting travelers with partner hotels and shops. Its business model, B2B2C structure, and pricing tiers are directly comparable to ecbo cloak's marketplace mechanics.
- LuggageFree: LuggageFree is a US-based luggage storage and shipping service operating across major US cities. It uses a similar partner-location storage concept paired with shipping add-ons, the same hybrid approach ecbo is now deploying via the Trds platform.
Regional players
- Qeepl: Qeepl operates a luggage-storage marketplace across Asia, focused on China and broader East/Southeast Asia. It overlaps with ecbo cloak's tourist-storage model and Taiwan/APAC expansion lane from a regional angle.
Broad incumbents
- JR East (East Japan Railway) partner ecosystem: JR East is both an early ecbo investor (2018) and operator of massive station real-estate across Japan, including traditional coin-lockers. As a rail incumbent sitting on the prime station locations ecbo relies on, it represents both a strategic ally and a competitive threat if it expands locker capacity or builds a competing platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Ecbo cloak social profiles
Digital presenceEcbo cloak compliance and trust
Trust signalCompliance2 records
Ecbo cloak financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ecbo cloak leadership team
Management profileNumber of profiles
Profiles2 records
Ecbo cloak funding detail
Funding detailFunding overview
Funding rounds5 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ecbo cloak M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ecbo cloak
What does Ecbo cloak do?
Ecbo cloak operates a smartphone-based luggage storage sharing platform that connects travelers who need temporary baggage storage with local retail shops, cafes, hotels, convenience stores, and transportation hubs that have idle space. Customers book storage via the mobile app, drop off luggage at a partner location where staff photograph and check in the items, and then travel hands-free. Pricing is tiered by luggage size (bag vs. suitcase), with insurance coverage and extended stays up to 30 days.
Is Ecbo cloak a public or private company?
Ecbo cloak is a private company. It is classified as venture growth investor backed and is currently operating.
When was Ecbo cloak founded?
Ecbo cloak was founded in 2015. It employs 11 to 50 people.
Where is Ecbo cloak based?
Ecbo cloak is headquartered in Tokyo, Japan, in the Asia region.
How does Ecbo cloak make money?
Two revenue lines are on record. Luggage Storage Booking Fees are the primary driver. The others are partner Store Network.
Who are Ecbo cloak's main competitors?
Direct peers on record are Bounce, Radical Storage, LuggageHero, Nannybag, Vertoe and LuggageFree. Qeepl is listed as a regional player. JR East (East Japan Railway) partner ecosystem is listed as a broad incumbent.
Does Ecbo cloak have an API?
No public API is recorded for Ecbo cloak.
What industry is Ecbo cloak in?
Ecbo cloak's product category is Travel Storage Services. Its primary akta.pro industry code is THABALAG, Baggage Services (Porters, Wrapping, Storage, Lost & Found). Its NAICS code is 493110 and its SIC code is 4220.