Nanoclean

What Nanoclean does

Nanoclean Global Private Limited is a Delhi-based, IIT Delhi-incubated D2C hardware startup founded in 2017 that manufactures a portfolio of nanofiber-based air-filtration and harm-reduction products. Its core technology is a patented IIT Delhi nanofiber filtration medium applied across Nasofilters (peel-on nasal filters), Nasomask and Naso95 (face wearables), NasoShield (reusable face shield), Cigibud (nanofiber cigarette filter with Lite/Ultra/Pro variants for structured nicotine/tar reduction), Nanoclean AC Filter and AC Air Purifier (washable AC retrofit filtration), Pollution Net (window mesh filtration) and Anti-Pollution Magnetic Curtains. The platform claims 95% PM 2.5 efficiency (ASTM/NABL) on nasal filters, 99.63% pollutant protection on Nasomask, and up to 80% nicotine/tar reduction on Cigibud Pro, with pricing spanning roughly INR 99 to INR 15,000 per SKU.

The company runs a direct-to-consumer go-to-market anchored by its own nanoclean.store e-commerce storefront (Razorpay payments, free shipping above Rs. 500, 3–5 day national courier delivery) and augments this with dedicated Bulk Buy, Corporate Order, and International Order enquiry funnels for resellers, distributors, and overseas buyers. Pricing is one-time unit pricing with GST-inclusive list prices and combo bundles; no subscription or recurring software revenue is evident. Customer segments are predominantly individual health-conscious urban consumers in polluted Indian metros (especially Delhi/NCR), smokers seeking harm reduction, household air-quality buyers, and B2B bulk/reseller buyers. Brand-building has leaned on Shark Tank India 2.0 exposure (for Cigibud), the National Startups Award from the President of India (2017), and Top 25 Technical Startups of the World (Republic of Korea) and Top 100 Startups in the World (Hong Kong) recognitions. The firm operates as an independent private company; the only disclosed funding is a ~USD 592K round in February 2019 led by LVX Ventures with 91springboard, Al Nour, Mark V Investments, and The Chennai Angels.

Name

Nanoclean

Legal name

Nanoclean Global Private Limited

Website

https://nanoclean.store

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Nanoclean Global Private Limited is a Delhi-based D2C startup founded in 2017 that sells IIT Delhi-patented nanofiber air-filtration products, including nasal filters, anti-pollution masks, AC filters, magnetic curtains, and the Cigibud cigarette filter, to urban Indian consumers, smokers seeking harm reduction, and B2B bulk buyers.

Ownership category

akta.pro rank

Product category

Air Filtration Products

NAICS

Soap, Cleaning Compound, and Toilet Preparation Manufacturing (3256), Soap and Cleaning Compound Manufacturing (32561), Polish and Other Sanitation Good Manufacturing (325612)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Plastic Material, Synth Resin/Rubber, Cellulos (No Glass) (2820), Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564)

akta.pro primary industry

Industrial Filtration Media & Dust Collection Textiles (Air/Liquid Filtration) (IMAOADAC)

akta.pro secondary industries

Compostable & Bio-Based Packaging (PLA/PHA, Starch Blends, Cellulose Films) (IMALAMAB), Aerosol Cans (Personal Care, Household, Industrial) (IMALADAC)

Keywords

• Nanofiber air filtration
• Anti-pollution nasal filters
• Cigarette filter technology
• AC air purification
• Personal protective equipment

Headquarters

HQ city

Delhi

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Technology or R&D, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Direct E-commerce Product Sales: One-time purchases of Nasofilters, Nasomask, Naso95, Cigibud, AC Filter, Pollution Net, NasoShield, Magnetic Curtains and combos via nanoclean.store, with pricing listed per pack/unit; GST-inclusive prices, free shipping over Rs. 500.
2. Bulk / B2B Sales: Bulk purchase, reseller, distributor, and corporate order channels enable B2B/B2B2C hardware sales with quantities and pricing negotiated via enquiry forms.
3. International Sales: International order flow supports Reselling, Bulk Purchase, Distributorship, Corporate Order, and Personal Use cases for Cigibud, Nasofilters, Nanomasks, AC Filters and Pollution Net.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Nanoclean manufactures and sells patented nanofiber-based filtration products developed at IIT Delhi, spanning personal anti-pollution wearables (Nasofilters nasal filters, Naso95, Nasomask, NasoShield, 3Ply Surgical Masks), home air purification (AC Filter, AC Air Purifier, Pollution Net, Magnetic Curtains), and a structured anti-smoking cigarette filter line (Cigibud Lite/Ultra/Pro). The company sells primarily direct-to-consumer through its own e-commerce storefront at nanoclean.store, supplemented by bulk/reseller, corporate, and international enquiry channels.

Differentiator

Problem solved

Functional benefit

Brands

• Nasofilters: Nanofiber-technology nasal filters worn on the nostrils for anti-pollution and PM 2.5 protection.
• Nasomask

Products and services

• Nasofilters with Nanofiber Technology (30 Units) Nanofiber nasal filters that stick around the nostrils with no gap, offering up to 95% efficiency against PM 2.5 (per ASTM and NABL) with negligible breathing resistance and up to 12 hours of protection per filter. Designed for individual consumers in polluted Indian cities, especially Delhi/NCR.
• Naso95 \u2013 Wearable Air Purifier (24 Units) Nano-fiber-based wearable air purifier positioned as the 'world's smallest wearable air purifier' for individual consumers seeking portable personal anti-pollution protection, sold in packs of 24 units.
• Nanomask \u2013 Anti-Pollution Nasomask (Earloop) Anti-pollution Nasomask with 3-layer Nanotechnology filtration, claimed 99.63% protection against pollutants, ultra-soft fabric, negligible breathing resistance, and adjustable nose clip. Targeted at individual consumers and bulk/corporate buyers for daily anti-pollution wear.
• Nasofilters 3Ply Surgical Mask (Pack of 50) 3-ply surgical mask pack of 50 with breathable filtering layers, positioned as a low-cost anti-dust mask SKU for individual consumers.
• NasoShield \u2013 Reusable Face Shield Reusable face shield sold alongside Nanoclean's anti-pollution wearables for individual consumers and bulk/corporate buyers.
• Cigibud \u2013 Anti-Smoking Nanofiber Cigarette Filter (Lite / Ultra / Pro) World's first bio-safe cigarette filter using patented IIT Delhi nanofiber technology, sold in Lite (up to 30% nicotine / 60% tar reduction), Ultra (up to 50% nicotine) and Pro (up to 80% nicotine & tar) variants as a structured 3-month quit-smoking therapy. Featured on Shark Tank India 2.0. Targeted at smokers (including chain smokers) and harm-reduction consumers in India and internationally.
• Nanoclean AC Filter with Nanofiber Technology Nanofiber-based AC filter claimed to turn existing split or window ACs into air purifiers with 90% room air purification in one hour; universal fit, easy installation, washable. Targeted at households and bulk/B2B buyers.
• Nanoclean AC Air Purifier \u2013 Universal-Fit Split AC Filter Premium universal-fit AC air purifier filter for split ACs that captures dust, PM 2.5 and pollen using nanofiber technology; washable and easy to install. Sold to households and bulk/B2B buyers at INR 2,000-15,000.
• Nanoclean Pollution Net for Mesh Window Nanofiber-based mesh window pollution net that filters PM 2.5, dust and pollen, with pricing ranging from INR 2,124 to INR 8,496 across sizes. Targeted at households seeking window-based indoor air purification.
• Nanoclean Anti-Pollution Magnetic Curtains with Nano Technology Premium magnetic mesh curtain integrating a Nanoclean nanofiber filtration layer that captures PM 2.5, dust and pollen; operates energy-free, chemical-free, 24x7. Sold across multiple sizes (195-210 cm x 85-105 cm) at INR 1,999 base, currently listed as Out of Stock. Targeted at households seeking door/window-based air filtration and insect protection.

Quantifiable outcome

• Nasofilters deliver up to 95% efficiency against PM 2.5 (per ASTM and NABL testing)
• +4 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature6 records

Partnerships

Three partnerships are on record, tiered core and flagship.

• RazorpaycoreTechnology or IntegrationRazorpay is integrated as the payments processor on nanoclean.store. Checkout supports Credit Card / Debit Card / NetBanking via Razorpay's hosted payment page (128-bit SSL), with Nanoclean playing no direct role in the transaction.
• Shark Tank India (Sony Pictures Networks India / TV show)flagshipGTM or Marketing PartnerCigibud was featured on Shark Tank India 2.0, prominently referenced across the storefront, product page ('Featured on Shark Tank India 2.0') and blog content. Used as a flagship GTM and earned-media moment for the cigarette-filter line.
• Reputed national courierscoreChannel Partner/ Reseller/ DistributorNanoclean states it 'partner[s] only with reputed national couriers' for last-mile shipping across India. Free shipping above Rs. 500; Rs. 60–150 otherwise; orders dispatched within 24 hours and delivered in 3–5 working days; tracking info emailed to customers.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• 3M: Global conglomerate with a massive respirator and filtration business (N95 masks, air filters, HVAC filters). Comparable to Nanoclean because 3M sells personal and indoor air-filtration products overlapping with Nasofilters, Nasomask and AC Filter, but operates at much larger scale and across far broader categories.
• Honeywell: Industrial conglomerate with N95/respirator lines and indoor air-quality products (air purifiers, HVAC filters). Comparable to Nanoclean for the same reason as 3M — direct overlap in personal and indoor air filtration — but with far larger capital and distribution.
• Dyson: Premium consumer brand with a leading air-purifier line (Purifier Cool/Heist) and HEPA-H13 filtration. Comparable to Nanoclean's AC Air Purifier and Pollution Net on indoor air purification, but Dyson is a global premium brand with deeper marketing budgets.
• Mi / Xiaomi Air Purifiers: Xiaomi's Mi Air Purifier line is a fast-growing, value-priced air purifier brand in India. Comparable to Nanoclean's AC Filter and AC Air Purifier in target segment (pollution-aware urban Indian households) but at a lower price point and with broader consumer-electronics distribution.
• Reckitt Benckiser (Dettol): Global health and hygiene major whose Dettol brand sells anti-pollution and protective masks in India. Comparable to Nanoclean's Nasomask and NasoShield on personal protective wear, but Reckitt has vastly larger marketing and retail distribution in India.
• Philips (Air): Global consumer-electronics and health-tech brand with an air purifier line (Philips Air) and nasal/respiratory products. Comparable to Nanoclean on indoor air purification and personal respiratory products, but with a global footprint and category breadth.

Direct peers

• IQAir: Premium air-purification specialist with HEPA filtration technology, sold across personal, room, and whole-building categories. Directly comparable to Nanoclean's high-efficiency filtration claims (95% PM 2.5, 99.63% pollutant protection) and AC air-purifier line, but operating globally with stronger consumer brand recognition.
• Eureka Forbes: India's dominant air-purifier and water-purifier D2C brand (Dr. Aeroguard). Comparable to Nanoclean because Eureka Forbes sells room air purifiers, vacuum cleaners, and home filtration products in the same Indian metros (especially Delhi/NCR) that Nanoclean targets with its AC Filter and AC Air Purifier.
• Nicorette (Johnson & Johnson / Haleon): Global leader in nicotine-replacement therapy (gums, lozenges, patches) for smoking cessation. Most directly comparable to Cigibud as a structured, branded smoking-cessation product, but at a much larger global scale and via pharmacy distribution.
• Cambridge Mask Co. UK-based premium anti-pollution mask brand using multi-layer filtration technology, sold globally including in India. Comparable to Nanoclean's Nasomask on positioning (premium anti-pollution mask) and target customer (urban pollution-aware consumers), but operates internationally with stronger brand recognition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/nanoclean.store
• LinkedInlinkedin.com/company/nanoclean
• Instagraminstagram.com/nanoclean.store
• YouTubeyoutube.com/@nasofilters
• Xx.com/Nasofilters

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds2 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nanoclean