CodeBaby
CodeBaby provides real-time interactive 3D avatars powered by conversational AI for enterprise customers in education, healthcare, customer service, hospitality, retail, and entertainment, distributed via subscription tiers, a self-serve partner portal, and channel partners.
- Company typePrivate
- Founded2001
- HeadquartersColorado Springs, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What CodeBaby does
CodeBaby builds and operates a real-time interactive 3D avatar platform that powers conversational digital humans for enterprise and institutional customers. The platform combines natural language processing, speech synthesis and recognition, generative AI, and proprietary animation technology to deliver avatar-led interactions across customer service, learning and training, healthcare intake, hospitality, retail, and entertainment use cases. Core infrastructure includes the CodeBaby Platform (with a self-serve DIY module, a turnkey managed-solutions offering, and a Hologram & Avatar product bundled with Proto Hologram displays) and the Geppetto Conversational AI Platform, which underlies GenAI virtual-tutor deployments such as "Sophie" for ADR International. The company integrates with Google DialogFlow (ES and CX), Amazon Polly, and OpenAI's ChatGPT via a provider-agnostic JSON-based API, and extends avatar behavior through its proprietary CodeBaby Markup Language (CBML).
CodeBaby generates revenue through tiered subscriptions at $150, $300, or $500 per 30-day period, usage-based charges of $0.04 per conversation exchange beyond tier allocations, turnkey managed-solutions engagements, and a 14-day free trial. Distribution combines direct enterprise sales ("Request a Demo" CTAs), a self-serve Partner Portal at portal.codebaby.com, channel partners (Mobility eXchange in U.S. healthcare, Robots of London in European events), and technology integrations with AWS and Proto Hologram. The company is privately held, Delaware-incorporated as CodeBaby, Inc., headquartered in Milwaukee, Wisconsin, and operates with 11–50 employees. It is led by founder and President Norrie Daroga (who acquired the platform from iDAvatars in 2018 following an earlier 2016 acquisition and operational wind-down), with Michelle Collins serving as COO/CRO, Paul Smith as CSO, and Katherine Wells as VP Marketing.
The customer base is diversified across verticals and includes ADR International (corporate training), the Society of Jesus (PrimarAIcare healthcare initiative in 160 Dominican Republic communities), CBS's Big Brother Season 26 (entertainment), SHARP Literacy (STEAM education), Singtel (telecommunications), Wienerberger (manufacturing), and Proto Hologram (technology partnership). A granted U.S. patent (Feb 2025) covers the Natural Language Avatar System, and the company emphasizes behavioral trust engineering — designing avatars that build credibility through eye gaze, microexpressions, and cadence rather than purely photorealistic rendering.
CodeBaby firmographics
Firmographics- Name
- CodeBaby
- Legal name
- CodeBaby, Inc.
- Website
- https://codebaby.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CodeBaby provides real-time interactive 3D avatars powered by conversational AI for enterprise customers in education, healthcare, customer service, hospitality, retail, and entertainment, distributed via subscription tiers, a self-serve partner portal, and channel partners.
- Ownership category
- akta.pro rank
CodeBaby industry classification
Industry- Product category
- Conversational AI Platform
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC)
- akta.pro secondary industries
- Digital Humans, Avatars & Real-Time Character Pipelines (MPAHADAH), Conversational NLP & Dialogue Management (chatbots, agents) (HDAAADAF), Contact Center Speech AI (agent assist, IVR automation) (HDAAAFAL), AI-Powered Language Tutors, Chatbots & Speaking Practice Tools (EDAFAOAC)
Keywords
Where CodeBaby is headquartered
LocationHeadquarters
- HQ city
- Colorado Springs
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
CodeBaby business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription-based Avatar Services: CodeBaby charges subscription fees based on service tiers ($150, $300, or $500 per 30-day period) with 14 days of free testing. Additional usage beyond allocated interactions is charged at $0.04 per conversation exchange.
- Usage-based Conversation Charges: Beyond the base subscription tiers, customers pay per conversation exchange between CodeBaby's servers and their website, at $0.04 per exchange beyond allocated interactions.
- Turnkey Managed Solutions: CodeBaby offers expert comprehensive support to design and build custom avatar solutions, likely at premium pricing for full-service engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Entry-level subscription tier |
| Subscription | Monthly | Mid-tier subscription |
| Subscription | Monthly | Premium subscription tier |
| Usage-based | Pay-as-you-go | Usage-based overages |
| Freemium | Pay-as-you-go | Free trial period |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
CodeBaby product offering
Product offeringCore offering
CodeBaby provides a conversational AI platform that enables organizations to build, deploy, and manage real-time interactive 3D avatars for customer engagement, training, healthcare support, and brand experiences. The platform combines natural language processing, speech recognition and synthesis, and 3D animation to deliver human-like digital avatars that can be embedded on websites and integrated with third-party NLP providers.
Product overview
CodeBaby offers a unified conversational AI platform providing real-time interactive 3D avatars for enterprise engagement. The platform consists of core infrastructure (CodeBaby Platform) with three deployment options: Make Your Own Avatar (DIY), Turnkey Managed Solutions (full-service), and Hologram & Avatar Solution (Proto Hologram integration). The Geppetto conversational AI platform powers GenAI virtual tutors. Industry-specific solutions span Learning & Training, Healthcare, Customer & HR Support, Brand Engagement, Hospitality, Entertainment, and Retail verticals. The platform leverages NLP via Google Dialogflow integration, generative AI (ChatGPT), and proprietary CodeBaby Markup Language (CBML) for conversation control. Speech synthesis and recognition, along with real-time 3D animation, deliver multimodal avatar experiences.
Differentiator
Problem solved
Functional benefit
Products and services
- CodeBaby Platform Core conversational AI platform enabling organizations to build and scale human capacity through real-time interactive 3D avatars. Provides tools for avatar creation, conversation management, and deployment across websites and applications, targeted at enterprise and mid-market organizations.
- Make Your Own Avatar DIY avatar creation tool allowing users to build customized avatars that fit their brand and goals. Includes avatar customization, conversation design, and embedding capabilities for websites, targeted at SMB and mid-market customers seeking self-serve deployment.
- Turnkey Managed Solutions Expert comprehensive support service where CodeBaby designs and builds custom avatar solutions end-to-end. Professional services for enterprise organizations needing dedicated development assistance and full-service engagements.
- Hologram & Avatar Solution Combined offering pairing customized avatars with Proto Hologram technology for holographic display presentations. Enables immersive holographic avatar experiences for events, retail, and enterprise environments.
- Geppetto Conversational AI Platform GenAI-powered conversational AI platform underlying CodeBaby's virtual tutor and assistant solutions. Powers advanced natural language interactions for training, tutoring, and specialized knowledge delivery applications, with ADR International's Sophie virtual tutor as a flagship implementation.
- Learning & Training Solutions Guided courses, digital tutors, and role-playing training solutions using conversational AI avatars for corporate training, compliance education, and professional development, targeted at enterprise training departments and educational institutions.
- Healthcare Solutions Patient intake, triage assistance, and healthcare support avatars delivering empathetic support, extending healthcare access, and reducing staff burden in clinical settings, targeted at healthcare providers and health-focused organizations.
- Customer & HR Support Expert-level conversational support avatars for customer service and employee HR inquiries. Handles high-volume routine questions enabling human staff to focus on complex issues, adopted by organizations like Singtel and Wienerberger.
- Hospitality Solutions Guest check-in, venue wayfinding, and amenity guidance solutions for hotels, resorts, and entertainment venues, supporting guest services and enhancing visitor experiences.
- Retail Solutions Shopping journey enhancement and customer intelligence capture for retail environments, with avatars guiding shoppers and collecting insights on customer preferences and behaviors.
- Entertainment & Events Solutions Interactive guide avatars for museums, events, and public spaces serving as digital docents answering visitor questions and enhancing engagement in entertainment environments.
Quantifiable outcome
- 98% health insurance website form completion rate with AI avatars
- +4 more outcomes
Companies that use CodeBaby
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles4 records
CodeBaby technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability10 records
Feature5 records
CodeBaby partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered flagship, core and minor.
- ADR InternationalflagshipADR International, a global procurement capability development organization, launched Sophie the world's first GenAI Virtual Tutor for procurement powered by CodeBaby's Geppetto platform. The collaboration marks ADR's expanded U.S. market presence through strategic collaboration with Milwaukee-based CodeBaby.
- Proto HologramcoreProto Hologram combines CodeBaby avatars with holographic display technology for immersive experiences. Proto Hologram CSO Sean Storin noted CodeBaby as true collaborators delivering immersive experiences that consistently impress clients.
- The Society of Jesus (Jesuits)flagshipPartnership to launch PrimarAIcare initiative using AI avatars to improve healthcare access in 160 remote communities across the Dominican Republic, replacing phone-based consultations with streamlined avatar communication.
- AWScoreCodeBaby showcased real-time 3D avatar technology at Mobile World Congress 2024 in a collaborative exhibit with AWS, with avatars featured on Proto Hologram devices within the AWS exhibit.
- Mobility eXchangeminorPartnership between Milwaukee-based CodeBaby and Henderson, NV-based healthcare technology solutions company to revolutionize patient engagement through interactive 3D characters.
- Robots of LondonminorPartnership to bring interactive 3D characters to the European events industry, enhancing engagement and entertainment for European audiences.
- Google DialogFlowcoreCodeBaby avatars connect with Google DialogFlow ES and CX for Natural Language Processing capabilities. Partners need to create a service account and key to connect avatars to DialogFlow conversations.
Scale indicators8 records
Recent moves8 records
Expansion highlights6 records
CodeBaby competitors and assessment
Company assessmentDirect peers
- Synthesia: Leading AI video avatar platform used for corporate training, marketing, and explainer videos. Direct competitor in the AI-driven avatar space, with a much larger customer base and venture backing.
- D-ID: AI-powered digital human platform that creates talking avatars from still images and text. Directly competes with CodeBaby's interactive 3D avatar use cases in customer engagement, training, and personalization.
- HeyGen: AI avatar video generation platform serving enterprise marketing, sales, and training use cases. Closely comparable to CodeBaby's video/avatar-driven conversational experiences.
- Soul Machines: Provider of autonomously animated digital humans for enterprise customer service, education, and healthcare. Direct competitor in lifelike, real-time interactive avatars for similar verticals.
- Uneeq: Digital human platform purpose-built for enterprise customer engagement, sales, and support. Comparable to CodeBaby's enterprise avatar deployments in telecom, financial services, and retail.
Broad incumbents
- NVIDIA (Omniverse Avatar Cloud Engine): Provides underlying AI, animation, and conversational infrastructure (ACE, Omniverse) that powers avatar experiences. An upstream broad incumbent whose platforms compete with and enable avatar providers like CodeBaby.
- Microsoft (Azure AI Bot Service / Azure Digital Twins): Cloud and conversational AI incumbent offering bot frameworks, Azure AI services, and digital twin capabilities that overlap with CodeBaby's enterprise avatar and NLP offerings.
- Google (DialogFlow / Vertex AI Agents): Both a technology partner (DialogFlow is integrated into CodeBaby's platform) and a potential competitor via its own conversational AI and contact center AI offerings that could subsume CodeBaby's stack.
Emerging players
- Inworld AI: Emerging AI character platform focused on interactive, autonomous NPCs and conversational agents. Competes with CodeBaby in agentic AI avatar interactions, particularly for training, simulation, and entertainment.
- Yepic AI: Early-stage AI avatar video platform targeting enterprise communications, training, and personalized video. Comparable emerging player in conversational avatar content generation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
CodeBaby social profiles
Digital presenceCodeBaby compliance and trust
Trust signalCompliance1 record
CodeBaby financial estimates
Financial estimateRevenue estimate
Valuation estimate
CodeBaby leadership team
Management profileNumber of profiles
Profiles4 records
CodeBaby funding detail
Funding detailFunding overview
Funding rounds7 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CodeBaby M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CodeBaby
What does CodeBaby do?
CodeBaby provides a conversational AI platform that enables organizations to build, deploy, and manage real-time interactive 3D avatars for customer engagement, training, healthcare support, and brand experiences. The platform combines natural language processing, speech recognition and synthesis, and 3D animation to deliver human-like digital avatars that can be embedded on websites and integrated with third-party NLP providers.
Is CodeBaby a public or private company?
CodeBaby is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CodeBaby founded?
CodeBaby was founded in 2001. It employs 11 to 50 people.
Where is CodeBaby based?
CodeBaby is headquartered in Colorado Springs, United States, in the North America region.
How does CodeBaby make money?
Three revenue lines are on record. Subscription-based Avatar Services are the primary driver. The others are usage-based Conversation Charges and turnkey Managed Solutions.
Who are CodeBaby's main competitors?
Direct peers on record are Synthesia, D-ID, HeyGen, Soul Machines and Uneeq. Broad incumbents are NVIDIA (Omniverse Avatar Cloud Engine), Microsoft (Azure AI Bot Service / Azure Digital Twins) and Google (DialogFlow / Vertex AI Agents). Emerging players are Inworld AI and Yepic AI.
Does CodeBaby have an API?
Yes. CodeBaby offers a JSON-based API that enables integration with external systems to read data informing conversations or contexts, and to write to any system with a JSON-based API. The platform supports provider-agnostic integrations allowing organizations to use their preferred NLP services (e.g., Google DialogFlow or Amazon Polly) instead of default services. The API also supports integration with any number of external APIs and includes CodeBaby Markup Language (CBML) for controlling avatar gestures, screen interactions, and vocalization details within conversation responses. Developer documentation is at help.codebaby.com.
What industry is CodeBaby in?
CodeBaby's product category is Conversational AI Platform. Its primary akta.pro industry code is HDAAAFAC, Conversational AI Platforms (chat/voice bots, orchestration), with a secondary code of MPAHADAH, Digital Humans, Avatars & Real-Time Character Pipelines. Its NAICS code is 541511 and its SIC code is 7372.