Vendty

What Vendty does

Vendty is a Colombian-founded cloud-based point-of-sale (POS) software company headquartered in Bogotá that serves small and medium-sized restaurants and retail businesses across Latin America. Its core platform operates across web, desktop, and Android mobile channels, with a distinctive hybrid offline capability via the Vendty Escritorio desktop application that enables continued selling during internet outages — a meaningful differentiator in markets where connectivity reliability is inconsistent. The platform extends well beyond checkout to include multi-warehouse inventory management, electronic invoicing compliant with Colombian DIAN regulations (and equivalent regimes in Mexico, Guatemala, and Costa Rica), electronic POS tickets, kitchen display systems (KDS), delivery management with Rappi integration, loyalty and points programs, and an integrated e-commerce store builder that launches in five minutes.

The company's product ecosystem comprises ten modules and apps, supported by more than 100 functionalities and integrations with payment gateways (PayU, ePayco, Wompi, Mercado Pago, PayPal, OpenPay), accounting (Siigo), delivery aggregators (Rappi), and marketing tools. Vendty monetizes through tiered SaaS subscriptions (Emprendedor, Profesional, Empresarial, and Desktop) priced in Colombian pesos, complemented by hardware resale. Distribution is primarily product-led growth with a 7-day no-credit-card free trial, supplemented by a partner program offering up to 35% recurring commissions, a referral program, and demo-assisted sales for chains and franchises. The company reports more than 50,000 registered businesses across Colombia, Mexico, Guatemala, Peru, Chile, Costa Rica, El Salvador, Dominican Republic, Panama, USA, and Honduras, and is privately held with no disclosed external funding.

Name

Vendty

Legal name

Vendty

Website

https://vendty.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Vendty is a Colombian cloud-based POS software provider serving SMB restaurants and retailers across 10+ Latin American countries, offering multi-channel point-of-sale, DIAN-compliant electronic invoicing, inventory management, and integrated e-commerce to over 50,000 registered businesses.

Ownership category

akta.pro rank

Product category

Point of Sale (POS) Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Retail-Computer & Computer Software Stores (5734)

akta.pro primary industry

POS Payment Software & Middleware (Terminal OS, Apps, Device Management) (FSAMADAC)

akta.pro secondary industry

Point-of-Sale (POS) & On-Property Commerce (THALACAI)

Keywords

• Cloud POS software
• Restaurant point of sale
• Retail POS system
• Electronic invoicing software
• Offline POS solution

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software Subscription: Monthly or annual subscription fees for cloud POS software access with tiered pricing plans (Emprendedor, Profesional, Empresarial). Includes training, support, and updates.
2. Desktop/Hybrid Version: Specialized desktop version for chains and franchises with offline capability, offered as part of higher-tier plans or as add-on.
3. Hardware Sales: Compatible hardware including printers, cash drawers, barcode scanners, and tablets sold to complement the POS software.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Vendty is a cloud-based point-of-sale (POS) software platform for restaurants and retail businesses operating across web, desktop, and mobile (Android). It includes electronic invoicing compliant with DIAN, multi-warehouse inventory management, kitchen display system (KDS), table management, delivery integration, loyalty programs, and an integrated virtual e-commerce store builder. The platform targets small businesses, chains, and franchises across Latin America.

Product overview

Vendty is a comprehensive POS solution ecosystem consisting of a core web-based POS platform (Vendty POS) complemented by multiple specialized modules and mobile applications. The platform operates across web, desktop, and mobile channels. Key modules include: Vendty Escritorio (hybrid offline desktop version), Tienda Virtual (integrated e-commerce builder), POS Electrónico (DIAN-compliant electronic POS), and Facturación Electrónica (electronic invoicing for Colombia, Mexico, Costa Rica, and Guatemala). The ecosystem extends with Android mobile apps including App Punto de Venta (tablet POS), App de Toma Pedido (server order-taking), App Comanda Virtual KDS (kitchen display), and App Domiciliarios (delivery driver app). Additional modules cover Módulo de Domicilios (delivery management), Sistema de Puntos y Fidelización (loyalty programs), and multi-warehouse inventory management with production capabilities for restaurants.

Differentiator

Problem solved

Functional benefit

Products and services

• Vendty POS (Core Platform) Web-based point of sale system operating on web, desktop, and mobile devices for restaurants and retail businesses. Supports offline selling capability and cloud synchronization.
• Tienda Virtual (Virtual Store) Online store builder that integrates with the Vendty POS system, allowing businesses to launch an e-commerce store in 5 minutes with synchronized inventory and multi-gateway payment support.
• Vendty Escritorio (Desktop Version) Hybrid desktop application that enables POS operations without internet connectivity, with automatic cloud synchronization when connection is restored. Designed for chains and franchises with local network support.
• App Punto de Venta (Android POS App) Android tablet application that converts devices into POS terminals, supporting offline sales, multiple payment methods, barcode scanning, and USB/Bluetooth printer connectivity.
• App de Toma Pedido (Order Taking App) Mobile app for restaurant servers to take orders from tables via Android phone or tablet, sending orders directly to kitchen displays or printers with modifiers and variations support.
• App Comanda Virtual (KDS) Kitchen Display System app for Android tablets that shows all orders with details including modifications, additions, and notes. Supports multiple preparation stations and order status tracking.
• POS Electrónico (Electronic POS) Electronic POS invoice module compliant with DIAN regulations, enabling electronic ticket generation and transmission to tax authorities as required by Colombian law.
• Facturación Electrónica (Electronic Invoicing) Electronic invoicing module supporting Colombia, Mexico, Costa Rica, and Guatemala, with DIAN integration for Colombia and automatic certificate signature via Vendty's own certificate.
• Módulo de Domicilios (Delivery Module) Delivery management module for restaurants to organize delivery personnel, integrate with third-party delivery platforms like Rappi, and manage delivery orders from a central dashboard.
• Sistema de Puntos y Fidelización (Loyalty System) Customer loyalty module with points system, gift cards, promotional pricing, and customer grouping for preferential pricing.
• App Domiciliarios (Delivery Drivers App) Mobile application for delivery drivers to receive orders, track deliveries, capture proof of delivery photos, and confirm payment upon completion.

Quantifiable outcome

• 15 minutes of internet outage at peak hours can result in 5-20 lost transactions
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability2 records

Feature8 records

Partnerships

Seven partnerships are on record, tiered core.

• SiigocoreTechnology or IntegrationSiigo accounting software integration allows Vendty users to synchronize financial and accounting data, avoiding reprocessing of information between systems.
• PayUcoreTechnology or IntegrationPayment gateway integration for online store transactions in Latin America.
• ePaycocoreTechnology or IntegrationPayment gateway integration for Colombian online store transactions.
• WompicoreTechnology or IntegrationPayment gateway integration for online payments across Latin America.
• Mercado PagocoreTechnology or IntegrationMercado Libre's payment gateway integration for online store transactions.
• PayPalcoreTechnology or IntegrationInternational payment gateway integration for global online transactions.
• RappicoreTechnology or IntegrationDelivery platform integration allowing Vendty users to receive orders from Rappi automatically, avoiding penalties for missed orders.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• NCR Voyix: NCR Voyix is a global incumbent in retail and restaurant POS hardware + software, serving enterprise chains and SMBs. Comparable as a broad incumbent with overlapping restaurant and retail POS capabilities, including Latin American deployments.
• Clover (Fiserv): Clover is a Fiserv-owned SMB POS + payments platform with a large app marketplace and broad US footprint. It is a broad incumbent competitor that overlaps Vendty's SMB restaurant/retail POS value proposition, though deeper in payments and less vertical-specialized.
• Oracle MICROS: Oracle MICROS is the dominant enterprise hospitality POS suite (restaurants, hotels, stadiums, cruise lines). It is a broad incumbent in Vendty's restaurant segment, anchoring the upper end of the market where Vendty's Enterprise tier ambitions could eventually head.

Direct peers

• Square (Block): Square is an SMB-focused POS and payments platform with broad restaurant and retail coverage plus an integrated online store. It is directly comparable to Vendty's self-serve, multi-vertical SMB POS model, with broader scale and payments depth.
• Revel Systems: Revel Systems delivers an iPad POS platform for restaurants and retail with inventory and workforce management. It targets the same multi-vertical SMB and mid-market operator as Vendty, including chain/franchise deployments.
• Shopify POS: Shopify POS unifies online and physical-store commerce for retail merchants, with inventory sync, hardware, and integrated payments. It is directly comparable to Vendty's Tienda Virtual + Vendty POS integrated retail stack and competes for the same fashion/retail SMB segment.
• Toast: Toast is a US-based cloud restaurant POS system (all-in-one platform for restaurants including KDS, online ordering, payroll, and marketing). It is the most directly comparable pure-play restaurant POS peer to Vendty's core restaurant segment, differing mainly in geography and scale.
• TouchBistro: TouchBistro is an iPad-based restaurant POS for full-service and quick-service operators with table management, ordering, and KDS. Comparable in restaurant focus, feature scope (KDS, floor plans), and SMB target customer to Vendty.
• Loyverse: Loyverse offers a free-tier mobile-first POS for small retailers, cafes, and bars, with strong international SMB penetration. It overlaps Vendty's self-serve PLG model, low price point, and restaurant/retail SMB vertical.
• Lightspeed Restaurant: Lightspeed provides cloud-based POS for both restaurants and retail, with strong international presence. It directly overlaps Vendty's restaurant/retail dual-vertical strategy and competes head-to-head in any LatAm geography where Lightspeed extends.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/vendtyapps
• LinkedInlinkedin.com/company/vendtyapps

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds5 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vendty