Repairly
Repairly was a U.K.-based on-demand technology repair startup for phones, tablets, and laptops, founded in 2015 in London. The operating business appears inactive, with its primary domain now parked and listed for sale.
- Company typePrivate
- Founded2015
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Repairly does
Repairly is described in firmographic data as a U.K.-based startup founded in 2015 that offered on-demand technology repair services for phones, tablets, and laptops, headquartered in London with a headcount of 1-10. The company was co-founded by Richard Edwards (CEO) and Tom Hunt (COO), and early traction was supported by participation in the Ignite Accelerator and Techstars programs. Between 2015 and 2017, Repairly raised approximately $560K across four disclosed rounds from Ignite Accelerator ($46,327), Techstars ($53,333, lead), Liberty Global Ventures and Techstars jointly ($128,069), and Angel Investment Network ($331,879).
The current state of the company's web presence, however, indicates the operating business is no longer active. The repairly.co.uk domain is now a parked page listing the domain for sale at £12,000 with direct Stripe checkout, managed by Voove Group LTD. The parking page reports modest residual traffic (roughly 5K unique visitors, 6.7K page views, and 37.8K requests over 30 days at the CDN edge) and a Moz DA of 35 with 257 linking domains, alongside monetized sponsored-link inventory at £160-£400/month. No operating product, service offering, customer base, certifications, integrations, app, or employee roster is described in the source material, and no revenue figure is disclosed.
Revenue mechanics today consist solely of domain-monetization advertising and a one-time domain resale transaction. There is no evidence of an active go-to-market motion, sales pipeline, or customer relationships, suggesting that any underlying Repairly operating entity is dormant or wound down while the domain asset is being liquidated.
Repairly firmographics
Firmographics- Name
- Repairly
- Website
- https://repairly.co.uk
- Company type
- Private
- Founded year
- 2015
- Operating status
- Closed
- Headcount range
- 1–10 employees
- Short description
- Repairly was a U.K.-based on-demand technology repair startup for phones, tablets, and laptops, founded in 2015 in London. The operating business appears inactive, with its primary domain now parked and listed for sale.
- Ownership category
- akta.pro rank
Repairly industry classification
Industry- Product category
- Consumer Electronics Repair Services
- NAICS
- Personal and Household Goods Repair and Maintenance (8114)
- SIC
- Services-Miscellaneous Repair Services (7600)
- akta.pro primary industry
- Consumer Device Repair Services (Phones, Tablets, PCs) (CRACAJAA)
Keywords
Where Repairly is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Repairly business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Monthly | Domain purchase - full payment |
| One time/ perpetual license | Monthly | Domain purchase - installment plan |
| Subscription | Monthly | Followed link advertising |
| Subscription | Monthly | Sponsored/nofollow link advertising |
Distribution channels2 records
Marketing channels1 record
Repairly product offering
Product offeringCore offering
Repairly provided on-demand, in-person repair services for consumer electronics — smartphones, tablets, and laptops — sending technicians directly to customers in London. The current repairly.co.uk domain is parked and listed for sale at £12,000, with text-link advertising slots sold to third parties on a monthly subscription basis (£160–£400/month).
Product overview
repairly.co.uk is a parked domain currently listed for sale at £12,000. The domain name could theoretically be used for a service offering repairs and maintenance for various products or systems, but no active product, service, or company operation is described in the source material. The website functions solely as a domain monetization and resale listing page.
Differentiator
Problem solved
Functional benefit
Products and services
- On-demand device repair service
- Text-link advertising placements
Companies that use Repairly
Customer profileIdeal customer profiles2 records
Repairly technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Repairly partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Voove Group LTDminorVoove Group LTD manages the domain parking for repairly.co.uk. The domain displays their sponsored links for Starlink installation services as part of the parking page content. This is a domain parking/management relationship.
- StripecoreStripe provides payment processing for domain purchases and advertising payments. Secure checkout via Stripe for card payments and installment payment plans (Pay-as-you-go option).
Scale indicators5 records
Recent moves5 records
Repairly competitors and assessment
Company assessmentDirect peers
- uBreakiFix (Asurion): uBreakiFix, now owned by Asurion, operates the largest franchised chain of consumer device repair stores in the U.S. and Canada, offering phone, tablet, computer, and gaming console repair — a direct comparison for Repairly's repair service category at materially larger scale.
- Timpson Group: Timpson operates a U.K. high-street service network that includes mobile phone and device repair alongside key cutting and shoe repair — a comparable same-geo peer offering in-person device repair with a high-street footprint Repairly was positioned against.
- Dr. Phone Fix: Dr. Phone Fix is a U.K. chain offering in-store and mail-in phone, tablet, and laptop repair — a directly comparable U.K. high-street and mail-in peer to Repairly's phone/tablet/laptop repair services.
- iCracked (acquired by Apple/SquareTrade): iCracked pioneered on-demand, in-place iPhone and iPad repair via dispatched technicians — the closest historical model to Repairly's value proposition, currently operating inside Apple's authorized service channel.
- iSmash: iSmash is a U.K.-based on-demand phone, tablet, and small electronics repair service operating via walk-in, doorstep, and B2B channels — the closest direct peer to Repairly's described on-demand technology repair proposition in the same London/UK geography.
- SquareTrade (Allstate): SquareTrade, owned by Allstate, sells device protection plans and operates authorized repair services for smartphones, tablets, and laptops — overlapping with Repairly's device repair and category through a service-contract-driven model.
Broad incumbents
- Currys: Currys is the largest U.K. consumer electronics and appliance retailer and runs 'Team Knowhow' for device setup, support, and repairs on phones, tablets, and laptops — a broad incumbent in Repairly's home market with overlapping repair service capabilities.
- Geek Squad (Best Buy): Geek Squad is Best Buy's broad in-store and in-home technology support arm, covering PC, tablet, mobile device and home-network repair — a larger incumbent offering a wider portfolio spanning the same consumer device repair use case Repairly targeted.
- Samsung Care (Samsung Electronics): Samsung operates a global authorized phone and tablet repair service, including in-person and doorstep options in the U.K., that competes directly with the on-demand device repair experience startups like Repairly were trying to offer.
- Apple Authorized Service Providers: Apple's authorized service provider network handles iPhone, iPad, and MacBook repairs globally under OEM certification — a broad incumbent set of channels against which an independent on-demand repair startup like Repairly had to compete on turnaround and price.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Repairly social profiles
Digital presenceRepairly financial estimates
Financial estimateRevenue estimate
Valuation estimate
Repairly leadership team
Management profileNumber of profiles
Profiles2 records
Repairly funding detail
Funding detailFunding overview
Funding rounds5 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Repairly M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Repairly
What does Repairly do?
Repairly provided on-demand, in-person repair services for consumer electronics — smartphones, tablets, and laptops — sending technicians directly to customers in London. The current repairly.co.uk domain is parked and listed for sale at £12,000, with text-link advertising slots sold to third parties on a monthly subscription basis (£160–£400/month).
Is Repairly a public or private company?
Repairly is a private company. It is classified as venture growth investor backed and is currently closed.
When was Repairly founded?
Repairly was founded in 2015. It employs 1 to 10 people.
Where is Repairly based?
Repairly is headquartered in London, United Kingdom, in the Europe region.
Who are Repairly's main competitors?
Direct peers on record are uBreakiFix (Asurion), Timpson Group, Dr. Phone Fix, iCracked (acquired by Apple/SquareTrade), iSmash and SquareTrade (Allstate). Broad incumbents are Currys, Geek Squad (Best Buy), Samsung Care (Samsung Electronics) and Apple Authorized Service Providers.
Does Repairly have an API?
No public API is recorded for Repairly.
What industry is Repairly in?
Repairly's product category is Consumer Electronics Repair Services. Its primary akta.pro industry code is CRACAJAA, Consumer Device Repair Services (Phones, Tablets, PCs). Its NAICS code is 8114 and its SIC code is 7600.