What Velsoft does

Velsoft Training Materials, Inc. is a privately held educational technology company founded in 1998 and headquartered in New Glasgow, Nova Scotia, Canada. The company designs, produces, and licenses customizable, white-label training content and integrated learning platforms to training providers, corporate L&D and HR teams, government and nonprofit programs, and educational institutions. Velsoft's content library spans more than 1,200 courses across ILT (572 titles), SCORM/xAPI (400+ packages), and Articulate Storyline 360 (122 source files), covering categories such as Human Resources, Leadership, Digital and AI Essentials, Workplace Essentials, Small Business, and Safe Food Handling. The company reports a cumulative installed base of 17,000 organizations across 164 countries, with named reference customers including SpaceX, Microsoft, FedEx, the Caribbean Tourism Institute, and the University of the Commonwealth Caribbean.

The company's technology stack combines a content layer with a multi-platform delivery layer. Velsoft LMS (operated via Znanja) is a cloud-based learning management system with built-in browser-based authoring, virtual classroom, and reporting. Velsoft Build is a 100% browser-based, low-code HTML5 authoring tool with over 1,000 template pages, included free with the LMS. The Virtual Campus is a white-label, WordPress-fronted 'training business-in-a-box' with built-in e-commerce connected to the operator's bank account. Corporate University is a staff-facing learning platform with LMS reporting. The vILT platform, built on Webflow CMS, lets training-company partners resell live IT certification prep (Azure, CISSP, CCNA, CCSP, HCISPP) under their own brand with a Guaranteed-to-Run policy. Iglooo.io adds HTML5 interactive-element authoring. Custom eLearning Development services use Articulate Storyline 360, Articulate Rise, Adobe Captivate, and Lectora, exporting to SCORM 1.2, SCORM 2004, or xAPI for compatibility with Moodle, TalentLMS, Cornerstone, SAP SuccessFactors, and Docebo.

Velsoft monetizes across multiple streams: one-time perpetual courseware licensing ($295–$3,495 per course, lifetime access, unlimited users, white-label rights), quote-based subscriptions for LMS, Virtual Campus, and Corporate University, scoped custom development projects (a few thousand dollars up to $20,000+ per multi-module program), vILT transaction-based revenue share with channel partners, and freemium trials of Velsoft Build and the Train-the-Trainer Online Academy. Distribution mixes self-serve e-commerce, inside sales, enterprise field sales, OEM/white-label deployments, and a partner channel. The most recent strategic activity includes AI-themed courseware releases (Aug 2025), the launch of the free Train-the-Trainer Online Academy (Nov 2025), and a 10-module Microsoft 365 Word training series (2026).

Name

Velsoft

Legal name

Velsoft Training Materials, Inc.

Website

https://velsoft.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Velsoft Training Materials is a Canadian educational technology company that sells a 1,200+ course white-label training content library and an integrated LMS / authoring / Virtual Campus platform to training providers, corporate L&D teams, governments, and educational institutions across 164 countries.

Ownership category

akta.pro rank

Product category

Learning Management Software

NAICS

Professional and Management Development Training (611430), Software Publishers (5132), Business Schools and Computer and Management Training (6114), Computer Training (611420)

SIC

Services-Educational Services (8200), Miscellaneous Publishing (2741), Services-Prepackaged Software (7372)

akta.pro primary industry

Online Learning Content & Course Publishing Platforms (BPAMAJAL)

akta.pro secondary industries

Digital Learning Content Development (eLearning, Labs, Simulations) (BPAEANAD), Course Bundle Subscriptions & Learning Membership Marketplaces (EDAFAIAI), Higher Education Digital Courseware & Modules (EDAGAEAB), Workshops, Webinars & Live Masterclasses (MPACALAD)

Keywords

• Customizable training materials
• ELearning courseware
• Learning management system
• White-label courseware
• Corporate training software

Headquarters

HQ city

New Glasgow

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Courseware Licensing (ILT, SCORM, Storyline): One-time / perpetual license sale of off-the-shelf courseware (572 ILT titles, 122 SCORM packages, 122 Storyline source files, plus 12 bundles). Lifetime access, no annual renewal fees, unlimited users, white-label rights. List prices range from $295 per micro-learning module to $3,495 per Storyline master file.
2. Velsoft LMS Subscription: Recurring cloud-based LMS subscription bundled with built-in authoring, virtual classroom, and 1,200+ courses; pricing via sales/demo flow, free trial offered.
3. Custom eLearning Development Services: Professional services revenue from bespoke instructional design and eLearning development across four engagement levels (Passive Foundational through Immersive Learning). Pricing is scoped per project, typically a few thousand dollars for a focused microlearning module up to $20,000+ for a full multi-module program.
4. Virtual Campus / Corporate University Licensing: White-label platform licensing — Virtual Campus (for training providers selling courses) and Corporate University (for organizations training staff at no cost). Includes catalog, e-commerce, and LMS.
5. vILT Channel-Partner Revenue Share: Velsoft delivers live certification prep courses; partner training companies drive enrollment via their branded catalog page and earn passive revenue share. Velsoft adds new courses and dates automatically.
6. Velsoft Build Authoring Tool: Browser-based HTML5 authoring tool included free with Velsoft LMS; standalone free trial available via znanja.com/trial — likely bundled into LMS subscription and custom development.

Pricing tiers

Go-to-market motion7 records

Distribution channels8 records

Marketing channels11 records

Core offering

Velsoft develops and licenses a library of customizable, white-label training courseware across ILT, SCORM, and Articulate Storyline formats, and operates an integrated SaaS stack — Velsoft LMS, Velsoft Build, Virtual Campus, Corporate University, and vILT — that lets training providers, corporate L&D teams, and public-sector buyers launch branded learning programs. Its 1,200+ ready-made courses are sold under perpetual licenses with unlimited users, and the company also delivers bespoke custom eLearning development using Storyline 360, Rise, Adobe Captivate, Lectora, and Velsoft Build.

Product overview

Velsoft is an educational technologies company that delivers a portfolio of off-the-shelf training content alongside four integrated platform solutions. The content layer centers on ILT Courseware (572+ trainer's kits), Storyline 360 Courses (122+ .story source files), and SCORM Courses (400+ LMS-ready packages), with the additional Microsoft 365 Word Training Courseware series and courseware bundles extending the catalogue. Built on top of this content, Velsoft offers four inter-related platforms: the Velsoft LMS (cloud LMS with authoring), Velsoft Build (the HTML5 browser-based course authoring tool bundled into the LMS), Velsoft Virtual Campus (a branded training-provider "business-in-a-box" with e-commerce), and Velsoft Corporate University (a staff-facing internal learning platform), plus the Velsoft vILT Platform (white-label live IT certification training). The Iglooo.io HTML5 interaction tool complements the authoring stack. Velsoft's Custom eLearning Development service designs bespoke training using the same authoring tools (Articulate Storyline 360, Articulate Rise, Adobe Captivate, Lectora, and Velsoft Build) and exports SCORM/xAPI packages compatible with major LMS systems, while the free Train-the-Trainer Online Academy uses the Velsoft LMS itself to deliver instructor certification.

Differentiator

Problem solved

Functional benefit

Brands

• Velsoft LMS: Velsoft's cloud-based, award-winning learning management system with built-in browser-based authoring.
• Velsoft Build
• Velsoft Virtual Campus
• Velsoft Corporate University
• Velsoft vILT Platform
• Iglooo.io
• Train-the-Trainer Online Academy

Products and services

• ILT Courseware Velsoft's flagship instructor-led training (ILT) library of 572+ ready-made course kits for training providers and corporate L&D teams. Each kit includes an instructor guide, student manual, exercise workbook, sample files, PowerPoint deck, and quick reference guide; fully customizable and white-label under a one-time perpetual license with unlimited users.
• Storyline 360 Courses 122+ eLearning courses delivered as Articulate Storyline 360 (.story) source files that training providers can open, edit, and customize. After publishing, courses can be loaded into any LMS as SCORM, xAPI, AICC, or HTML.
• SCORM Courses 400+ ready-to-deploy SCORM (and xAPI) formatted eLearning courses for direct loading into any LMS. Designed for workplace learning and performance; one-off pricing with unlimited users and no annual renewal.
• Velsoft LMS Award-winning cloud-based learning management system with built-in browser-based authoring, virtual classroom, instant eLearning conversion, and detailed reporting. Bundled with 1,200+ ready-to-use courses and integrated with the Velsoft Build authoring tool.
• Velsoft Build (Course Builder) A 100% browser-based, fully responsive HTML5 eLearning authoring tool with over 1,000 template pages. Drag-and-drop block builder enables instructional designers to create mobile-responsive courses on any web browser without downloading software. Included free with Velsoft LMS.
• Velsoft Virtual Campus A complete branded online institute platform for training providers, including a professional WordPress front-end, course catalog with built-in e-commerce connected to the operator's bank account, integrated LMS, and access to 1,200+ customizable courses.
• Velsoft Corporate University A staff-facing corporate learning platform with hundreds of workplace-learning courses, a secure catalog for self-selection plus assigned learning, the Velsoft LMS reporting engine, and branding customization for internal employee development.
• Velsoft vILT Platform A white-label Virtual Instructor-Led Training platform that lets training companies sell hundreds of top IT certification prep courses (Azure, CCSP, CISSP, HCISPP, CCNA, etc.) taught by live industry-expert instructors, with Guaranteed-to-Run scheduling, Webflow CMS integration, and dedicated VILT Partnership Managers.
• Iglooo.io An HTML5-based eLearning interaction creation tool that lets non-programmers create, share, and reuse interactive HTML5 eLearning games and interactions to make online courses more engaging.
• Custom eLearning Development A bespoke training development service that designs and builds custom eLearning, ILT, vILT, blended learning programs, assessments, and learning experience design using Articulate Storyline 360, Articulate Rise, Adobe Captivate, Lectora, and Velsoft Build. Four engagement levels from passive foundational content to fully immersive experiential modules. Exports to SCORM 1.2, SCORM 2004, or xAPI.
• Train-the-Trainer Online Academy A free online academy that enrolls trainers, L&D/HR teams, consultants, and government/education staff into 7 core courses plus an AI bonus course delivered through the Velsoft LMS, conferring 8 professional certificates. Designed to certify facilitators in adult learning methods, instructional design, facilitation, training needs analysis, and measurement.
• Microsoft 365 Word Training Courseware A 10-module customizable Microsoft Word training series for training providers, L&D teams, and workforce development. Covers interface navigation, editing/formatting, paragraph formatting, document formatting, WordArt/shapes/text boxes, images/objects, time-saving tools (including Copilot-assisted features), navigation/viewing, finishing/sharing, and customization. White-label, SCORM-compliant, one-time licensing, 100% customizable, modular deployment.

Quantifiable outcome

• Course delivery preparation reduced from spending weeks building a program to spending just three days
• +5 more outcomes

Named customers8 records

Segments7 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Feature7 records

Partnerships

Six partnerships are on record, tiered flagship / core, core and minor.

• Znanjaflagship / coreTechnology or IntegrationVelsoft LMS is operated via Znanja — free trial and full test-drive both route through znanja.com/trial and znanja.com. The Znanja platform underpins Velsoft's LMS, built-in browser-based authoring, and virtual classroom offering, making it the foundational technology partner for Velsoft's flagship platform.
• WebflowcoreTechnology or IntegrationVelsoft's vILT platform features 'full integration with Webflow CMS' — partners receive a complete design system plus a catalog built as pre-built sections that integrate directly with Webflow. Used to power each partner's branded course catalog page.
• Articulate (Storyline 360)coreTechnology or IntegrationVelsoft sells 122+ courses as Articulate Storyline 360 source files (.story) that customers can open, edit, and republish. Velsoft also uses Articulate Storyline 360 and Articulate Rise as primary development tools for custom eLearning projects.
• Microsoft (Azure certification)minorOEM/ Whitelabel/ Licensing PartnerVelsoft's vILT catalog includes Microsoft Azure Administrator certification prep courses (linked to learn.microsoft.com Azure certification page). Courses are delivered under the partner's brand via the vILT platform.
• (ISC)² (CISSP, CCSP, HCISPP)minorOEM/ Whitelabel/ Licensing PartnervILT catalog includes (ISC)² certification prep courses (CISSP, CCSP, HCISPP) linked to isc2.org — sold under the partner training company's brand via the vILT platform.
• Cisco (CCNA)minorOEM/ Whitelabel/ Licensing PartnervILT catalog includes Cisco CCNA certification prep courses (linked to cisco.com certification page) delivered under the partner's brand.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Udemy Business: Udemy Business is a large subscription course library sold to enterprise L&D teams, directly competing for the same corporate training budget with a different (subscription) economic model versus Velsoft's perpetual licensing.
• Skillsoft: Skillsoft is a large enterprise content and platform provider (formerly SumTotal, Pluralsight) offering thousands of off-the-shelf courses and an LMS. Overlaps with Velsoft's content + LMS bundle but at the high end of the market.
• Docebo: Docebo is an enterprise cloud LMS with an AI-driven content marketplace that competes with Velsoft's content + platform bundle for corporate L&D buyers. Velsoft explicitly deploys courses into Docebo as well.

Direct peers

• iSpring Solutions: iSpring offers an LMS, the iSpring Suite authoring toolkit, and a library of off-the-shelf SCORM/Video Lecture courses for corporate training. It is the closest direct competitor to Velsoft's combined LMS + authoring + courseware bundle.
• LearnDash: LearnDash is a WordPress-based LMS plugin that, like Velsoft's Virtual Campus, lets training providers launch branded online schools with e-commerce on top of their own content. Targets the same training-provider / independent-trainer segment.
• Adobe Captivate Prime / Adobe Learning Manager: Adobe Captivate (authoring) and Adobe Learning Manager (LMS) overlap directly with Velsoft Build + Velsoft LMS + Captivate authoring support. Competes for corporate L&D budget with a stronger enterprise brand.
• Articulate: Articulate makes Storyline 360 and Rise, the dominant eLearning authoring tools, and sells templates and content packs. Velsoft builds its custom courses and sells Storyline source files in direct competition with Articulate's own content marketplace.
• TalentLMS: TalentLMS is a cloud LMS that supports SCORM/xAPI course imports and offers a built-in course marketplace. Velsoft explicitly deploys custom courses into TalentLMS and competes with it on the LMS-with-content bundle for SMB/mid-market.

Emerging players

• Thinkific: Thinkific is a course-creation and e-commerce platform for independent trainers and creators. Overlaps with Velsoft's Virtual Campus D2C motion targeting training providers selling courses to learners.
• OpenSesame: OpenSesame is an off-the-shelf course marketplace (~20,000 courses) that sells curated SCORM/elearning libraries to L&D teams. Directly comparable catalog model to Velsoft's 1,200+ off-the-shelf courseware library.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/velsoft
• Facebookfacebook.com/velsoft
• LinkedInlinkedin.com/company/velsoft
• Instagraminstagram.com/velsoft/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Velsoft