Farm Health Guardian

What Farm Health Guardian does

Farm Health Guardian Ltd. is a Guelph, Ontario-based (Canada) provider of a digital biosecurity software platform designed to prevent the spread of livestock and poultry diseases such as PRRS, PED, HPAI (avian influenza), and ASF. The platform combines geofencing-based visit recording, multi-vendor truck GPS aggregation, and a facial-recognition controlled barn-entry system (Protocol® SAFE) to record and analyze movements of people, vehicles, and supplies in and out of livestock facilities. The product portfolio centers on Farm Health Protect as the core cloud-hosted dashboard, a Protocol® suite of mobile and hardware modules (Farm Visits, FarmVisits Lite, Truck & Trailer, SAFE, D&D), a digital visitor logbook kiosk module, the Farm Health FastMaps control-zone mapping tool for producer organizations and governments, and the Farm Health Monitor observation platform. Data is hosted on Microsoft Azure (Canada East) under self-attested GDPR and PIPEDA compliance, with an EU representative in Leeds and a designated Data Protection Officer. The company operates a quote-based, demo-led enterprise sales motion targeting integrated swine producers, commercial poultry operations, dairy producers (rising relevance due to HPAI), producer associations, and veterinarians; revenue is generated from recurring software subscriptions, proprietary Passport GPS hardware sales, and onboarding/professional services. The legal entity is Farm Health Guardian Ltd. (predecessor Be Seen Be Safe Ltd.), with U.S. affiliate Novetechnologies LLC formed via a 2023 merger; the company has raised a CAD 113,575 government grant (2022) and an undisclosed early-stage investment from RHA Ventures (2023).

Name

Farm Health Guardian

Legal name

Farm Health Guardian Ltd.

Website

https://farmhealthguardian.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Farm Health Guardian is a Canadian agtech that sells a cloud-hosted digital biosecurity platform — geofencing, GPS, and facial recognition — to integrated swine, poultry, and dairy producers to prevent livestock disease spread.

Ownership category

akta.pro rank

Product category

Livestock Biosecurity Software

NAICS

Support Activities for Animal Production (115210)

akta.pro primary industry

Health Certification, Compliance & Traceability Support (Movement Certs, QA Programs) (AFACALAI)

akta.pro secondary industries

Animal Disease Surveillance & Reporting Systems (HLAMAJAB), Farm Management Information Systems (FMIS) & Digital Recordkeeping (AFABAMAD)

Keywords

• Livestock biosecurity software
• Digital farm traceability
• Animal disease prevention
• Controlled barn entry
• Transport biosecurity tracking

Headquarters

HQ city

Guelph

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Supply Chain, Operations

Revenue model

1. Platform subscription: Recurring software subscription for the Farm Health Guardian digital biosecurity platform, sold per demo/quote via "Request a demo" sales motion. Customers access Farm Health Protect, Farm Health FastMaps, Protocol® suite, and visitor logbook features.
2. Hardware sales (Passport GPS devices & kiosks): Sale of proprietary GPS hardware devices (TrackLight Round, TrackLight Oval, TrackLight Square Combo, OBD Tracker, Radar) for tracking livestock trailers and vehicles, plus visitor logbook tablets sold at cost.
3. Professional services and onboarding: Demo-led onboarding, configuration of biosecurity policies, health status, downtime rules, and customization of visitor questionnaires for client operations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Farm Health Guardian sells a cloud-native digital biosecurity platform that records and analyzes the movements of people, vehicles, and supplies in and out of livestock and poultry facilities using geofencing, GPS telemetry, facial recognition, and digital logbooks. The platform produces real-time breach alerts, instant digital trace-out reports, automated downtime and disinfection tracking, and farm health status management to prevent the spread of livestock diseases such as PRRS, PED, and avian influenza. The core Farm Health Protect platform is sold via a demo-led subscription model and is extended by Protocol® mobile apps, Passport GPS hardware, a visitor logbook kiosk, and a control-zone mapping tool.

Product overview

Farm Health Guardian is a digital farm-biosecurity platform-plus-modules offering (operated by Farm Health Guardian Ltd. / Be Seen Be Safe Ltd., with NoveTechnologies LLC as co-licensor) that records and analyzes people, vehicle and visitor movements across livestock and poultry operations to prevent the spread of diseases such as PRRS, PED and avian influenza. The core platform is Farm Health Protect, a cloud-hosted dashboard that integrates geo-fencing, GPS data and digital records; it is extended by a family of Protocol® mobile and hardware modules — Protocol® FarmVisits Lite and Protocol® Farm Visits (visitor mobile apps with geo-fence capture), Protocol® Truck & Trailer (third-party and Passport GPS hardware integration), Protocol® SAFE (facial-recognition controlled barn entry) and Protocol® D&D (downtime and disinfection tracking) — together with the Farm Visitor Logbook kiosk module for barn-door check-in, the Farm Health FastMaps control-zone mapping tool for producer organizations and governments, and the Farm Health Monitor observation platform.

Differentiator

Problem solved

Functional benefit

Brands

• Protocol®: Biosecurity management system using facial recognition to simplify and automate controlled barn entry; umbrella for Protocol® Farm Visits, Protocol® FarmVisits Lite, Protocol® Truck & Trailer, Protocol® SAFE, and Protocol® D&D.
• Farm Health Protect
• Farm Health FastMaps

Products and services

• Protocol® FarmVisits Lite Lightweight mobile app that gives farm visitors quick access to biosecurity information, key contacts, and driving directions for farm properties in one place.
• Protocol® Farm Visits Mobile app that automatically records farm visits using geofencing technology so biosecurity requirements (downtime, health status, prior visits) are validated before entry is permitted.
• Protocol® Truck & Trailer Module that integrates truck and trailer GPS data (third-party fleet systems or Farm Health Guardian Passport GPS devices) to record vehicle movements between farm properties and strengthen transport biosecurity.
• Protocol® SAFE Facial-recognition controlled barn-entry system that automatically verifies biosecurity requirements and stops unauthorized entry to livestock and poultry facilities; also controls fumigation-room access and monitors time/temperature.
• Protocol® D&D Provides real-time visibility of downtime and disinfection cycle status and confirms that all supply deliveries meet biosecurity requirements before entering barns.
• Farm Health Protect Cloud-hosted biosecurity management platform aimed at integrators and veterinarians that records truck and people movements on/off farms via geo-fencing, integrates fleet GPS, generates instant trace-out reports, sends biosecurity alerts, and maps control zones.
• Farm Health FastMaps Mapping solution for producer organizations and governments that lets them quickly define disease control zones of any size/shape around reference farms and generate contact lists of at-risk farms to support rapid outbreak communication.
• Digital Farm Visitor Logbook Kiosk (tablet) check-in system installed at barn entrances that replaces paper visitor logs with customizable digital biosecurity questionnaires stored in a secure cloud database; can be used standalone or combined with Farm Health Protect for combined people/vehicle records.
• Farm Health Monitor Companion disease-observation platform referenced by founder Tim Nelson alongside Farm Health Protect, focused on biosecurity observation, prevention, and outbreak response tools for livestock and poultry producers.
• Farm Health Guardian Passport GPS Devices Five proprietary GPS hardware devices (TrackLight Round, TrackLight Oval, TrackLight Square Combo, OBD Tracker, and Radar) for tracking livestock trailers and vehicles that lack their own third-party GPS, integrating with Farm Health Protect.

Quantifiable outcome

• Less than 1% of the annual cost of disease outbreaks like PRRS and avian influenza
• +5 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability8 records

Feature9 records

Partnerships

Seven partnerships are on record, tiered research collaboration, research reference, core integration partner, core infrastructure, flagship merger partner, eu compliance contact and startup program participant.

• University of Illinois Department of Pathobiology (Dr. Tara Prezioso, DVM MPH)research collaborationStrategic or Co-development PartnerFarm Health Guardian supplied anonymized movement data (455 properties, 500,000+ visits over 12 months) to Dr. Prezioso's research team at the University of Illinois. Goal: develop a predictive analytics model to forecast when and where swine disease will break and prevent its spread.
• Kansas State University (Dr. Jordan Gebhardt)research referenceStrategic or Co-development PartnerDr. Jordan Gebhardt (Kansas State University veterinarian and professor) and his research team are referenced for studying ASF spread within feed mills. Farm Health Guardian cites his work as evidence for the platform's positioning on people and truck movement biosecurity.
• Motive GPS Systemcore integration partnerTechnology or IntegrationFarm Health Guardian integrated with the Motive GPS System to pull truck movement data into the Farm Health Protect platform. Blog post "Farm Health Guardian Now Integrated with Motive GPS System" announces the integration, enabling biosecurity breach alerts and consolidated GPS data in a single dashboard.
• Microsoft Azure (Canada East region)core infrastructureTechnology or IntegrationFarm Health Guardian hosts all data on Microsoft Azure servers in the Canada East region. Azure is also GDPR compliant. Used for secure cloud-based storage of biosecurity records, visitor logs, and movement data.
• Novetechnologies LLCflagship merger partnerStrategic or Co-development PartnerFarm Health Guardian merged with U.S. company NoveTechnologies LLC to improve on-farm biosecurity. Novetechnologies LLC is jointly listed with Farm Health Guardian Ltd. as the licensor of the products under the Terms of Use and is named alongside Farm Health Guardian in the privacy policy.
• Hypergram (EU representative)eu compliance contactOthersHypergram (Angel Court, 33 Burley Rd, Leeds LS3 1JT, United Kingdom) is listed as Farm Health Guardian's European Union contact for privacy and data protection matters. Contactable at [email protected].
• Cultivo Virtual Academystartup program participantStrategic or Co-development PartnerFarm Health Guardian completed the Cultivo™ Virtual Academy for Global Startups program — a global agtech accelerator. Program is referenced in the company's blog content as a milestone.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• BinSentry: Canadian agtech whose on-farm sensors monitor feed bin levels to support biosecurity and feed-mill traceability in swine and poultry operations. Most directly comparable peer: similar size, Canadian roots, sales-led motion into the same swine and feed-mill integrators that Farm Health Guardian targets.
• PigCHAMP: Long-standing swine production management software used by pork producers and veterinarians to track breeding, health, and farm records. Comparable because it is software sold into the same integrated swine producer segment for herd health and compliance, although it focuses on production records rather than movement biosecurity.

Broad incumbents

• Allflex Livestock Intelligence (MSD Animal Health): Global leader in livestock identification and traceability (ear tags, RFID readers, monitoring) owned by Merck Animal Health. Broader incumbent in the same livestock traceability and biosecurity space, with deeper vet-channel distribution and the ability to bundle movement/biosecurity features into a wider portfolio.
• Elanco Animal Health: Global animal-health company offering vaccines, therapeutics, and increasingly digital livestock and companion-animal solutions. Relevant as a broad incumbent that can cross-sell biosecurity and traceability capabilities alongside its pharmaceutical portfolio to the same swine and poultry producers.
• Ceva Santé Animale: Large independent animal-health company with vaccines, farm biosecurity products, and digital offerings for poultry and swine. Comparable as a broader incumbent that supplies biosecurity and disease-prevention solutions to the same producer customer base and could expand into software-led offerings.
• DeLaval: Global dairy farm solutions company (milking, cooling, farm management) with biosecurity and herd health functionality. Relevant as a broad incumbent that can integrate biosecurity and traceability into end-to-end dairy farm systems, including North American operations Farm Health Guardian targets.

Emerging players

• CattleMax: Cloud-based cattle record and management software used by cow-calf and seedstock operations. Comparable as a niche livestock SaaS targeting individual operators; overlaps with Farm Health Guardian's emerging dairy and cattle segments but lacks fleet/GPS and facial recognition depth.
• BouMatic: Global dairy milking equipment and farm management solutions provider with herd health and biosecurity functionality. Comparable as an adjacent player expanding from milking equipment into digital herd health, intersecting with Farm Health Guardian's newly targeted dairy producer segment.
• AfiMilk (Afimilk): Dairy farm management and sensor platform providing herd monitoring, milk analysis, and reproductive analytics. Relevant as an emerging player pushing into data-driven dairy biosecurity and health monitoring, a segment Farm Health Guardian is also expanding into.

Regional players

• AgSights: Canadian livestock data analytics and traceability provider serving Ontario and Canadian producer organizations. Comparable as a regional player in the same Canadian livestock data ecosystem with overlapping research and producer-organization relationships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/farmhealthguard
• LinkedInlinkedin.com/company/farmhealthguardian

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds3 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Farm Health Guardian