N.THING
N.THING is a Seoul-based agri-tech company that designs, sells, and operates AI-powered modular vertical farms (CUBE and Giga Farm) plus its N.FARM.AI software platform, serving enterprise buyers, governments, and retailers in Korea, the UAE, and Indonesia with premium pesticide-free produce and turnkey farm installations.
- Company typePrivate
- Founded2014
- HeadquartersSeongdong, South Korea
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What N.THING does
N.THING (주식회사 엔띵) is a Seoul-based agri-tech company founded in 2014 that builds end-to-end modular vertical farming infrastructure by combining IoT sensor systems, cloud computing, and machine learning. Its core products are the CUBE modular container vertical farm (Standard and Pro configurations, ranging from 1,000kg/month up to multi-container commercial systems), the building-scale Giga Farm (10,000kg/month or larger, target contract size $100M+), and the Farm OS / N.FARM.AI software platform that provides real-time environmental monitoring, AI-driven harvest prediction, resource optimization, and multi-farm management. The company operates its own commercial Icheon production farm (40 containers, 120t/year capacity), distributing premium pesticide-free leafy greens and herbs under the SikMulSung brand and via Naver Smartstore; the company also runs consumer apps Martraw (AR-gamified grocery shopping) and MartCal (Korean food content). Its technology stack layers IoT-driven environmental control, a time-compressed proprietary cultivation dataset (1,767 cycles claimed equivalent to 1,767 years of open-field data), and an AI prediction layer reported at 94.2% accuracy on yield and harvest timing.
The company monetizes across three streams: (1) hardware sales and turnkey installation of CUBE and Giga Farm systems to enterprises, governments, and institutions via direct enterprise sales and consultation-driven contracts; (2) fresh produce supply to retail channels (E-mart, SSG.COM, Baemin B-mart, Coupang), fine dining restaurants, and corporate caterers (Samsung Welstory); and (3) subscription SaaS revenue from the N.FARM.AI platform plus professional services for smart-farm consulting. Strategic investors and customers include Samsung Venture, E-mart, KT&G, Ottogi, Woowa Brothers, and Korea Development Bank; international expansion has reached UAE (Abu Dhabi, 2020/2023), Saudi Arabia, and Indonesia (ODA order, 2024). Certification stack includes GAP, pesticide-free, HACCP, and the first-issued Environmental Product Declaration for a vertical farm globally. The company is privately held (IPO lead manager Samsung Securities selected March 2023), with $25M+ cumulative funding raised through Series C and reported order pipeline of $8M as of December 2025.
N.THING firmographics
Firmographics- Name
- N.THING
- Legal name
- 주식회사 엔씽 (N.THING Inc.)
- Website
- https://nthing.net
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- N.THING is a Seoul-based agri-tech company that designs, sells, and operates AI-powered modular vertical farms (CUBE and Giga Farm) plus its N.FARM.AI software platform, serving enterprise buyers, governments, and retailers in Korea, the UAE, and Indonesia with premium pesticide-free produce and turnkey farm installations.
- Ownership category
- akta.pro rank
N.THING industry classification
Industry- Product category
- Vertical Farming Systems
- NAICS
- Farm Machinery and Equipment Manufacturing (333111), Agricultural Implement Manufacturing (33311)
- SIC
- Farm Machinery & Equipment (3523), Agricultural Services (700)
- akta.pro primary industry
- Farm Management & Decision Support Software (FMIS, ERP, Recordkeeping) (AFAGALAA)
- akta.pro secondary industries
- Agricultural & Field Robotics (HDAAAIAD), Farm Management Information Systems (FMIS) & Digital Recordkeeping (AFABAMAD), Farm Robot Fleet Management & Operations Software (Dispatch, monitoring, OTA updates) (AFAAAGAH), Decision Support & Agronomic Modeling (Yield, Irrigation, Pest/Disease Forecasting) (AFAAAFAF), Agricultural Robotics Integration, Retrofit & Automation Services (Kit installs, integration, maintenance) (AFAAAGAJ)
Keywords
Where N.THING is headquartered
LocationHeadquarters
- HQ city
- Seongdong
- HQ country
- South Korea
- HQ region
- Asia
Offices2 records
Markets served
N.THING business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Vertical Farm Hardware Sales & Installation: Sale and turnkey installation of modular vertical farms (CUBE) and large-scale building-type Giga Farms to enterprise, government, and institutional buyers. Revenue is project-based and large-ticket (Giga Farm targets $100M+ scale projects). Includes ongoing technical support and maintenance services.
- Fresh Produce Supply: Supply of premium pesticide-free fresh vegetables (leafy greens and herbs) from company-owned Icheon farm to major retailers (E-mart, SSG, B-mart, Coupang) and Michelin-starred restaurants year-round. 1.12M+ packs supplied cumulatively. Potential subscription model through N.THING Store and SikMulSung brand.
- N.FARM.AI SaaS Platform: AI-powered farm management software offered with a free trial and demo account. Platform provides cultivation monitoring, yield prediction, business management, multi-farm management, quote automation, and team collaboration tools. Revenue generated through platform subscriptions for farm management and data intelligence services.
- Professional Services & Consulting: Technical advisory and consulting services for smart farm implementation, covering design, construction, and operation consulting for governments, agricultural centers, universities, and enterprises deploying vertical farming solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | CUBE Standard — Entry-level modular vertical farm for small-scale pilots and research |
| Unit Pricing | Multi-year contract | CUBE Pro — Full commercial modular vertical farm system with automation and monitoring |
| Unit Pricing | Multi-year contract | Giga Farm — Large-scale logistics center-type vertical farm |
| Freemium | Monthly | N.FARM.AI Platform — AI-powered farm management SaaS |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
N.THING product offering
Product offeringCore offering
N.THING designs, manufactures, and sells modular vertical farming systems including the CUBE (40ft container-based modular farms) and large-scale Giga Farms, alongside the N.FARM.AI AI-powered farm management software platform. The company provides turnkey cultivation solutions combining IoT sensors, cloud computing, and machine learning to enable automated indoor crop production. It also produces and distributes fresh pesticide-free vegetables from its Icheon farm to retailers, restaurants, and consumers.
Product overview
N.THING offers an end-to-end vertical farming platform combining hardware (modular container farms and large-scale facilities) with software (Farm OS operating system and N.FARM.AI platform). The core product line includes CUBE (modular 40ft container vertical farms available in Standard and Pro configurations), Giga Farm (building-type large-scale vertical farms), and Farm OS (the software platform enabling IoT monitoring, AI-based automation, and cloud dashboard management). The company has expanded into consumer-facing applications including Martraw (an AR gamification app for grocery shopping), MartCal (a Korean food calendar app), SikMulSung (a premium fresh produce brand), and an online store. The portfolio is unified through AI-powered data analytics and IoT integration across all farming solutions.
Differentiator
Problem solved
Functional benefit
Brands
- SikMulSung (식물성): Premium fresh produce brand - 'Vegetables with Living Roots' - delivering freshness by shipping with roots intact right after harvest. Products include Romaine, Butterhead, Basil, and other leafy greens.
- Martraw
- MartCal (맛Cal)
Products and services
- CUBE Modular Vertical Farm (Standard & Pro)
- Giga Farm
- Farm OS
- N.FARM.AI Platform
- SikMulSung (식물성) Premium Fresh Produce
- N.THING Store / Naver Smartstore
Quantifiable outcome
- 94% water saved vs open-field farming
- +11 more outcomes
Companies that use N.THING
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles5 records
N.THING technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability10 records
Feature6 records
N.THING partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Anthropic (Claude API)coreThird-party AI service used by the Martraw app for AI-powered food recognition and receipt analysis. Images are transmitted securely via HTTPS for real-time processing and not stored after analysis. Used in both Korean and English versions of the app.
- Firebase (Google)coreFirebase provides analytics, cloud storage, authentication, and push notifications (FCM) for the Martraw mobile application. Both Korean and English versions use Firebase services under strict data handling agreements.
- Apple (Sign In, HealthKit, MapKit)coreApple services used by Martraw app: Apple Sign In for user authentication, Apple HealthKit for step tracking (iPhone and Apple Watch), Apple MapKit for location services. Martraw is available on the Apple App Store.
- E-martcoreE-mart is both an investor in N.THING's Series B and a major customer, sourcing premium pesticide-free fresh vegetables from the Icheon farm since 2022. Also awarded N.THING as E-mart ESG Best Partner.
- SSG.COMcoreOnline fresh food supply partnership with SSG.COM started September 2024. SSG.COM distributes N.THING's premium pesticide-free vegetables through its e-commerce platform.
- Baemin B-martcoreBaemin B-mart fresh produce supply partnership started August 2023. B-mart distributes premium vegetables from N.THING's vertical farms through quick commerce channels.
- CoupangcoreCoupang distributes N.THING's premium fresh vegetables through its e-commerce platform for same-day and next-day delivery.
- Samsung WelstorycoreCorporate catering partnership with Samsung Welstory. Business viability PoC completed November 2024. Samsung Welstory sources ingredients from N.THING's vertical farms for corporate meal services.
- OttogicoreOttogi vertical farm order placed December 2024. Food manufacturing partner also engaged in cabbage R&D (2022). Ottogi sources ingredients from N.THING's vertical farms for food production.
- CJminorCJ engaged in cabbage R&D with N.THING (2022). Samsung Welstory PoC (2024) and CJ Foodville (N Seoul Tower Hancook, 2022) represent food service partnerships.
- UAE GovernmentcoreUAE Abu Dhabi PoC project (2020) and UAE CUBE X installation (2023). Government procurement support from Saudi Arabia Ministry of Land (2022) and One Team Korea initiative. Major international market entry partner.
- Rural Development Administration (RDA)minorNational Horticulture Research Institute partnership. Strawberry seedling mass production solution ordered January 2025. Also engaged with National Horticultural and Herbal Science.
- Indonesia ODAminorIndonesia ODA (Official Development Assistance) vertical farm order placed December 2024. Project with IPB University in Indonesia.
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
N.THING competitors and assessment
Company assessmentRegional players
- Sky Greens: Singapore-based vertical farming company operating low-energy rotating tower farms for leafy vegetables. Regional Asian CEA operator focused on tropical-climate deployment — thematically aligned with N.THING's UAE and Southeast Asia expansion strategy.
Direct peers
- BrightFarms: US indoor farming company building and operating hydroponic greenhouses supplying pesticide-free leafy greens to supermarket chains. Comparable supply-chain economics and retail customer profile to N.THING's Icheon-to-E-mart operation.
- Bowery Farming: US indoor vertical farming company combining proprietary farm hardware with the BoweryOS software platform for AI-driven crop management. Closely mirrors N.THING's hardware-plus-software-plus-produce model and retailer distribution strategy.
- Infarm: Germany-based modular vertical farming company that placed growing units inside supermarkets and restaurants across Europe. Closest peer in modular in-store and distributed farming, though Infarm has since restructured around larger industrial facilities.
- AeroFarms: US vertical farming pioneer operating large indoor farms with proprietary aeroponic technology and data-driven growing algorithms. Competes head-to-head with N.THING in supplying premium leafy greens to retailers and the food service industry.
- Spread: Japan-based vertical farming company operating the Techno Farm Kyoto and other large-scale automated lettuce factories. Most directly comparable Asian peer given geographic proximity, lettuce focus, and emphasis on full automation.
- Plenty: US-based vertical farming operator building large-scale indoor farms with proprietary robotics and AI. Directly comparable to N.THING in combining modular farm hardware with a software/data platform, and pursuing global expansion including the Middle East.
- 80 Acres Farms: US vertical farming operator with both indoor modular farms and large-scale facilities using IoT and AI for crop optimization. Comparable to N.THING in its mix of modular and large-format farms plus retail supply partnerships.
- Gotham Greens: US indoor agriculture company operating data-driven hydroponic greenhouses producing premium leafy greens and herbs for retail and food service. Comparable business model as a CEA grower supplying major retailers with a regional distributed farm network.
Emerging players
- Agrify: US provider of controlled-environment agriculture (CEA) hardware and SaaS solutions for indoor cultivation. Comparable in selling modular farm systems with integrated AI/automation software to enterprise cannabis and food-crop operators.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
N.THING social profiles
Digital presenceN.THING compliance and trust
Trust signalCompliance3 records
N.THING financial estimates
Financial estimateRevenue estimate
Valuation estimate
N.THING leadership team
Management profileNumber of profiles
Profiles5 records
N.THING subsidiaries and ownership
Company hierarchySubsidiaries3 records
N.THING funding detail
Funding detailFunding overview
Funding rounds10 records
Investors21 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
N.THING M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about N.THING
What does N.THING do?
N.THING designs, manufactures, and sells modular vertical farming systems including the CUBE (40ft container-based modular farms) and large-scale Giga Farms, alongside the N.FARM.AI AI-powered farm management software platform. The company provides turnkey cultivation solutions combining IoT sensors, cloud computing, and machine learning to enable automated indoor crop production. It also produces and distributes fresh pesticide-free vegetables from its Icheon farm to retailers, restaurants, and consumers.
Is N.THING a public or private company?
N.THING is a private company. It is classified as venture growth investor backed and is currently operating.
When was N.THING founded?
N.THING was founded in 2014. It employs 1 to 10 people.
Where is N.THING based?
N.THING is headquartered in Seongdong, South Korea, in the Asia region.
How does N.THING make money?
Four revenue lines are on record. Vertical Farm Hardware Sales & Installation is the primary driver. The others are fresh Produce Supply, N.FARM.AI SaaS Platform and professional Services & Consulting.
Who are N.THING's main competitors?
Sky Greens is listed as a regional player. Direct peers are BrightFarms, Bowery Farming, Infarm, AeroFarms, Spread, Plenty, 80 Acres Farms and Gotham Greens. Agrify is listed as an emerging player.
Does N.THING have an API?
No public API is recorded for N.THING.
What industry is N.THING in?
N.THING's product category is Vertical Farming Systems. Its primary akta.pro industry code is AFAGALAA, Farm Management & Decision Support Software (FMIS, ERP, Recordkeeping), with a secondary code of HDAAAIAD, Agricultural & Field Robotics. Its NAICS code is 333111 and its SIC code is 3523.