Energy Floors
Energy Floors designs and rents kinetic and solar flooring systems that convert human movement into electricity, serving event organizers, brands, museums, and smart-building operators across 46 countries.
- Company typePrivate
- Founded2008
- HeadquartersRotterdam, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Energy Floors does
Energy Floors (legal entity Sustainable Dance Club B.V.) is a Rotterdam-headquartered private company that designs, manufactures, rents, and installs kinetic and solar flooring systems which convert human movement — footsteps, dancing, jumping — into usable electrical energy via proprietary electromechanical generators in each tile. Founded in 2008 as Club Watt (the world's first sustainable nightclub), the company has commercialized the technology across a portfolio of branded products: the Kinetic Dancefloor ("The Dancer"), Kinetic Walkway and Solar Walkway ("The Walker"), Solar Gamer ("The Gamer"), the Kinetic Photobooth, and the Energy Meter for real-time monitoring. Technical capability centers on modular tiles rated up to 35W of sustained output per module (1-10W nominal under continuous stepping), built from recyclable glass, steel, and recycled plastic, with remote content management supported from HQ. The business model is dual-track: short-duration event rentals (quote-based, €5 per unclean tile per day ex VAT plus €100 deposit per tile) for festivals, brand activations, trade shows, and government events; and direct product sales for permanent installations in smart buildings, retail venues, airports, and public spaces. Go-to-market is enterprise field sales, supplemented by an agency partner network (BMF, XSAGA, Sirena Events). Customers span music and entertainment (Coldplay, Amazon Music, Heineken), automotive (Audi, Jaguar, Mahindra Racing), retail (Green Pea Mall, Albert Heijn), science museums, and government (Qatar, European Commission, Tourism Ireland), with an installation footprint of more than 800 projects across 46 countries since inception.
Energy Floors firmographics
Firmographics- Name
- Energy Floors
- Legal name
- Sustainable Dance Club B.V.
- Website
- https://energy-floors.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Energy Floors designs and rents kinetic and solar flooring systems that convert human movement into electricity, serving event organizers, brands, museums, and smart-building operators across 46 countries.
- Ownership category
- akta.pro rank
Energy Floors industry classification
Industry- Product category
- Kinetic Energy Flooring
- NAICS
- Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)
- SIC
- Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- HVAC Controls & Optimization (Smart Thermostats, VAV, Chillers/Boilers Controls) (BPABAGAB)
- akta.pro secondary industry
- Dance Floor, Staging & Platform Rentals (HSACAFAD)
Keywords
Where Energy Floors is headquartered
LocationHeadquarters
- HQ city
- Rotterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Energy Floors business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D
Revenue model
- Product Rental: Rental of kinetic and solar floor products for events and temporary installations. Rent is charged per 24 hours. Includes installation, maintenance, and removal services. Popular for festivals, brand activations, conferences, and trade shows.
- Product Sales: Direct sale of kinetic energy-generating floors and solar walkway products. Includes custom solutions for permanent installations in smart buildings, shopping malls, airports, and public spaces. Ownership transfers upon full payment.
- Installation Services: Professional installation of products by certified installers. Transport, setup, and ongoing maintenance services.
- Data Visualization Services: Remote monitoring, content management, and troubleshooting services for installed floors. Real-time data display systems.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Rental pricing - €5 per unclean tile per day ex VAT |
| Other | Multi-year contract | Cancellation fees - 50-90% of original price |
| Other | Multi-year contract | Custom enterprise pricing |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
Energy Floors product offering
Product offeringCore offering
Energy Floors designs, manufactures, rents, and sells smart kinetic and solar flooring systems that convert human movement (walking, dancing, jumping) and sunlight into electrical energy. Their products include kinetic dancefloors, kinetic walkways, solar walkways, solar gaming floors, and a kinetic photobooth. The company serves event organizers, brands, smart building operators, educational institutions, and government clients across 46 countries through both rental and direct sale models with installation, maintenance, and remote monitoring services.
Product overview
Energy Floors offers a portfolio of smart kinetic and solar flooring solutions that transform human movement into electrical energy. The core product family includes "The Dancer" (kinetic dance floor for events/brand activations), "The Walker" (kinetic walkway for smart buildings/cities), the Solar Walkway (outdoor solar tiles), and "The Gamer" (gamified educational floor). Add-on modules include the Kinetic Photobooth for interactive experiences and an Energy Meter for real-time data visualization. Products serve markets including events/entertainment, smart buildings, retail, sports venues, education, and tourism across 46 countries with over 800 installations since 2008.
Differentiator
Problem solved
Functional benefit
Brands
- The Dancer: Sustainable Kinetic Dancefloor - energy-generating dance floor modules that convert footsteps into electricity (up to 35W per module).
- The Walker
- The Gamer
- Human-Powered Photobooth
Products and services
- The Dancer (Kinetic Dancefloor) Sustainable kinetic dance floor that converts footsteps and dancing movements into electrical energy (up to 35W per module), used for events, brand activations, and entertainment venues. Each tile contains an electromechanical system that converts kinetic energy from footfall into electrical energy, with continuous stepping generating 1-10W nominal output. Sold and rented to brands, event organizers, and entertainment venues.
- The Walker (Kinetic Walkway)
- Solar Walkway Solar energy floor modules designed for outdoor smart city installations that capture solar energy and can be programmed to display real-time data and provide energy awareness. Built from recyclable materials with a lifespan beyond 10 years.
- Solar Gamer Gamified kinetic floor system using educational games to teach young people about renewable energy and sustainability. Users generate energy through physical activity to power games including Flappy Bird, Frogger, Energy Battle, and Energy Quiz.
- Kinetic Photobooth (Human-Powered Photobooth) Human-powered photobooth product where users must generate energy by dancing to activate a selfie camera and download photos via QR code. Customizable to match brand aesthetics and used for brand activations, festivals, and corporate events.
- Sustainable Energy Floor (SEF) Energy-generating walkable floor for permanent installations in retail, mobility, and public spaces that converts footsteps into usable electricity. Marketed as part of the smart building and smart city product family.
- Energy Floors Installation & Rental Services End-to-end installation, maintenance, and removal services for all Energy Floors products, including transport, setup by certified installers, and ongoing remote monitoring and content management. Services are bundled with both rental and direct purchase engagements.
Quantifiable outcome
- Up to 35W sustained energy output per module
- +5 more outcomes
Companies that use Energy Floors
Customer profileNamed customers20 records
Segments5 records
Ideal customer profiles4 records
Energy Floors technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Energy Floors partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- LS EventscoreLS Events orchestrated the Formula E event at ExCel London in 2023 and engaged Energy Floors to create a vibrant Fan Zone with kinetic energy flooring.
- VontobelminorSwiss wealth management company Vontobel rented the Sustainable Dance Floor for Il Salone del Risparmio, the largest event for investment management professionals in Italy.
- BMF Creative AgencycoreBMF creative agency led the Amazon Music x Coldplay immersive experience activations in London and Berlin in October 2021, collaborating with Energy Floors on the sustainable kinetic dancefloor installations.
- XSAGAminorXSAGA agency collaborated with Energy Floors on the Albert Heijn Beter Eten Festival activation, providing creative agency services for the sustainable photobooth installation.
- Sirena Events AgencyminorSirena Events Agency commissioned Energy Floors for the European Commission exhibition stand at the Paris International Agricultural Show.
- BolwerkminorBolwerk company built the experience booth at Green Pea Discovery Mall in Turin with the same shape and materials as the mall itself.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Energy Floors competitors and assessment
Company assessmentOthers
- Lightsource BP: Global solar developer and a partner of Energy Floors on the Formula E London installation. Comparable as an adjacent / enabling player in the B2G solar infrastructure ecosystem where Energy Floors' Solar Walkway product competes.
Direct peers
- Pavegen: UK-based kinetic energy-harvesting floor tile manufacturer. The most directly comparable competitor: same core technology (footfall-to-electricity), same target buyers (cities, brands, venues), similar story of flagship installations in transit hubs and event venues.
- EnGo Planet: Manufacturer of solar-powered smart street furniture (benches, totems, lighting) targeting smart cities, transit, and brand activations. Overlap lies in the shared smart-city / clean-energy-for-public-spaces buyer and the B2G/B2B sales motion Energy Floors uses for its Solar Walkway line.
Emerging players
- Watteway: European kinetic energy tile startup developing footstep-powered flooring for public spaces. Smaller scale than Energy Floors and Pavegen, but directly competing in the same product category and targeting similar smart-city infrastructure buyers.
- SolePower: Kinetic energy-harvesting footwear/insoles for industrial workforce applications. Same core energy-harvesting IP approach and sustainability value proposition, but focused on workwear rather than fixed flooring - a thematic competitor in the human-motion-to-electricity space.
Broad incumbents
- ENGIE (Streetsun / solar furniture programs): Large global utility and energy-services incumbent that runs solar smart-street programs (including at festivals and the Untold partnership with Energy Floors). Represents the broader incumbent energy-services players that could bundle kinetic/solar amenities into larger smart-city and event contracts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Energy Floors social profiles
Digital presenceEnergy Floors financial estimates
Financial estimateRevenue estimate
Valuation estimate
Energy Floors leadership team
Management profileNumber of profiles
Profiles1 record
Energy Floors funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Energy Floors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Energy Floors
What does Energy Floors do?
Energy Floors designs, manufactures, rents, and sells smart kinetic and solar flooring systems that convert human movement (walking, dancing, jumping) and sunlight into electrical energy. Their products include kinetic dancefloors, kinetic walkways, solar walkways, solar gaming floors, and a kinetic photobooth. The company serves event organizers, brands, smart building operators, educational institutions, and government clients across 46 countries through both rental and direct sale models with installation, maintenance, and remote monitoring services.
Is Energy Floors a public or private company?
Energy Floors is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Energy Floors founded?
Energy Floors was founded in 2008. It employs 11 to 50 people.
Where is Energy Floors based?
Energy Floors is headquartered in Rotterdam, Netherlands, in the Europe region.
How does Energy Floors make money?
Four revenue lines are on record. Product Rental is the primary driver. The others are product Sales, installation Services and data Visualization Services.
Who are Energy Floors's main competitors?
Lightsource BP is listed as an others. Direct peers are Pavegen and EnGo Planet. Emerging players are Watteway and SolePower. ENGIE (Streetsun / solar furniture programs) is listed as a broad incumbent.
Does Energy Floors have an API?
No public API is recorded for Energy Floors.
What industry is Energy Floors in?
Energy Floors's product category is Kinetic Energy Flooring. Its primary akta.pro industry code is BPABAGAB, HVAC Controls & Optimization (Smart Thermostats, VAV, Chillers/Boilers Controls), with a secondary code of HSACAFAD, Dance Floor, Staging & Platform Rentals. Its NAICS code is 334512 and its SIC code is 3600.