Orange Marketing

What Orange Marketing does

Orange Marketing is a privately held, women-owned (WBENC/WOSB certified) HubSpot Diamond Partner agency headquartered in Newport Beach, California. Founded in 2017, the firm specializes in implementing, optimizing, and operating the HubSpot CRM platform (Marketing, Sales, Service, CMS, and Operations Hubs) for B2B clients, with a stated focus on SaaS, technology, and nonprofit sectors. The company has completed over 250 HubSpot implementations since inception and is ranked #8 among U.S. HubSpot Diamond Partners, the second-highest partner tier.

The company's core product is HubSpot Implementation Services, covering onboarding, data migration, customization, and team training, supplemented by modular offerings including Fractional HubSpot Admin, CMS Website Migration, HubSpot Portal Audits, Service Hub implementations, Sales Enablement, Demand Generation, and Content Marketing. A more recent and strategically differentiating capability is its AI/AEO (Answer Engine Optimization) practice, which helps B2B clients appear in AI-powered search surfaces such as ChatGPT, Google AI Overviews, and Perplexity. The firm also maintains a custom objects and API integration practice (e.g., Hapily Associ8, NetSuite, Segment) for clients with complex proprietary data models.

Orange Marketing operates a professional services plus recurring retainer revenue model. One-time implementation projects typically range from $7,500 to $10,000 for standard onboarding, $20,000 to $100,000+ for full RevOps builds or complex CRM migrations, and ongoing monthly retainers of $2,500-$8,000 for fractional admin and post-launch support. The go-to-market motion is consultative direct sales targeting mid-market and enterprise B2B organizations, delivered remotely across the U.S. and internationally. The firm is privately held with no disclosed institutional funding rounds, suggesting it is founder-operated and self-financed under CEO Rebecca Gonzalez.

Name

Orange Marketing

Legal name

Orange Marketing, Inc.

Website

https://orangemarketing.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Orange Marketing is a women-owned, Newport Beach-based HubSpot Diamond Partner agency that implements, optimizes, and operates HubSpot CRM for B2B, SaaS, technology, and nonprofit clients. It also offers emerging AI/AEO visibility services.

Ownership category

akta.pro rank

Product category

CRM Implementation Consulting

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Customer Journey Orchestration & Campaign Management (BPAFAFAF)

akta.pro secondary industry

Marketing Automation Operations for Demand Gen (Email/CRM Workflows) (BPAFAKAM)

Keywords

• HubSpot implementation services
• CRM implementation consulting
• RevOps consulting
• Answer engine optimization
• B2B marketing automation

Headquarters

HQ city

Newport Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. HubSpot Implementation Services: One-time implementation projects covering setup, customization, data migration, and training. Projects typically range from $7,500-$10,000 depending on scope, data volume, and number of Hubs included.
2. Monthly Retainer Support: Ongoing support services including fractional HubSpot admin, retainer structure, and post-launch support. Monthly retainers for ongoing support start around $2,500-$8,000/month.
3. Consulting Packages: Hourly consulting and advisory services for HubSpot optimization, audits, and strategic guidance.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Orange Marketing is a HubSpot Diamond Partner agency that implements, migrates, and optimizes the HubSpot CRM platform (Marketing, Sales, Service, CMS, and Operations Hubs) for B2B companies. Its offerings include end-to-end onboarding, data migration from legacy CRMs (Salesforce, Zoho, Pipedrive), fractional admin support, CMS website migration, sales enablement, demand generation, and emerging Answer Engine Optimization (AEO) services that help brands appear in AI-powered search results.

Product overview

Orange Marketing is a HubSpot Diamond Partner agency offering a comprehensive suite of services centered on HubSpot CRM implementation, optimization, and operational support. The core offering is HubSpot Implementation Services, supplemented by specialized modules including AI/AEO Website Visibility for answer engine optimization, HubSpot Portal Audits, Fractional HubSpot Admin, CMS Website Migration, Service Hub implementations, Sales Enablement, Demand Generation Marketing, and Growth Strategy consulting. The agency specializes in B2B, SaaS, technology, manufacturing, and nonprofit sectors, providing end-to-end services from initial onboarding through ongoing optimization and marketing execution.

Differentiator

Problem solved

Functional benefit

Products and services

• HubSpot Implementation Services Full-service HubSpot implementation covering setup, customization, data migration, and team training. Tailored to each business ensuring CRM, automation, and dashboards match sales and marketing processes; projects typically range from $7,500-$10,000.
• AI / AEO Website Visibility Answer Engine Optimization service helping B2B companies optimize content and structured data for visibility in AI-powered search including ChatGPT, Google AI Overviews, and Perplexity results.
• HubSpot Portal Audit Diagnostic review of an existing HubSpot portal to identify problems, inefficiencies, and optimization opportunities with actionable recommendations for improvement.
• Fractional HubSpot Admin Part-time HubSpot administrative support for companies that cannot justify a full-time admin, filling operational gaps and managing HubSpot-based RevOps on a monthly retainer basis ($2,500-$8,000/month).
• HubSpot CMS Website Migration Services Migration of existing websites to the HubSpot CMS platform with customizations and optimizations included.
• HubSpot Consulting Packages Strategic consulting services for HubSpot platform usage, optimization, audits, and best-practice implementation delivered via hourly and packaged engagements.
• HubSpot Service Hub Implementation Implementation of HubSpot Service Hub including ticketing system, knowledge base development, customer feedback surveys, and service automation workflows.
• HubSpot Sales Enablement Sales enablement services including dashboard configuration, automation, coaching, training, and sales/marketing alignment within HubSpot.
• HubSpot Demand Generation Marketing Demand generation marketing services leveraging HubSpot tools for lead generation, nurturing, and pipeline growth.
• HubSpot Growth Strategy Strategic planning and growth consulting services for B2B companies using the HubSpot platform.
• CRM Data Migration Migration services from legacy CRMs (Salesforce, Zoho, Pipedrive) and systems into HubSpot using native import tools, marketplace apps, and custom APIs.
• Marketing Therapy Advisory consulting service offering marketing strategy assessment and problem-solving sessions for B2B teams.

Quantifiable outcome

• 250+ successful implementations completed since 2017
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability6 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• Atlantic Technology Group (ATG)coreImplementation/ SI/ Consulting Partner · 3 March 2026Atlantic Technology Group partnered with Orange Marketing to implement HubSpot CRM, replacing previous email and spreadsheet-based workflows with an integrated platform. Orange Marketing designed a custom dual-pipeline system that mirrors ATG's sales-to-execution workflow with automation and mobile-friendly access for field teams.
• HubSpotcoreTechnology or IntegrationOrange Marketing is a HubSpot Diamond Partner, the second-highest tier in the USA and ranked #8 among U.S. Diamond Partners. They hold all 42 HubSpot certifications and both Onboarding and Data Migration accreditations. As a HubSpot-exclusive partner, they work only with HubSpot, enabling deep expertise.
• AI Trust SignalsflagshipStrategic or Co-development PartnerOrange Marketing and AI Trust Signals co-host industry webinars on Answer Engine Optimization (AEO). They announced a live webinar 'What AI Knows About Your Brand: AEO Expert + Early Client Results' on April 17, 2026, focused on how B2B marketers can navigate AI-powered search discovery and share data on AI citation patterns.
• HubSpot CustomerscoreChannel Partner/ Reseller/ DistributorOrange Marketing serves as a channel partner/reseller for HubSpot, implementing and supporting HubSpot CRM for B2B clients across various industries including SaaS, technology, manufacturing, and nonprofits.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• SmartBug Media: One of the largest HubSpot Elite Solutions Partners in the world, offering HubSpot implementation, inbound marketing, sales enablement, and revenue operations services to B2B clients across SaaS, tech, and similar verticals. Directly comparable as a top-tier HubSpot-exclusive agency competing for the same enterprise/mid-market B2B implementations.
• New Breed Marketing: HubSpot Elite Solutions Partner providing full-funnel revenue marketing, CRM implementation, and sales enablement for B2B SaaS and tech companies. Closely aligned with Orange Marketing on customer profile, service mix, and partner-tier positioning.
• Salted Stone: HubSpot Elite Solutions Partner focused on B2B SaaS and tech clients with services spanning CRM implementation, web design, and inbound marketing. Comparable as another tier-1 HubSpot partner competing for the same mid-market implementation projects.
• IMPACT: HubSpot Elite partner and training organization serving B2B companies with marketing strategy, HubSpot onboarding, and The Marketing Team framework. Directly comparable as a content-led, education-focused HubSpot elite agency.
• Digital Pi: HubSpot Elite Solutions Partner specializing in CRM migrations (Salesforce to HubSpot), marketing automation, and rev ops implementations for mid-market and enterprise B2B firms. Highly comparable on the data-migration and integration competencies that Orange Marketing highlights.
• Square 2 Marketing: Long-standing HubSpot partner agency delivering inbound marketing, CRM implementation, and sales enablement to B2B clients. Comparable as a similarly sized HubSpot-focused agency competing for the same implementation and demand-gen engagements.
• Revenue River: HubSpot Elite Solutions Partner providing HubSpot CRM implementation, sales enablement, and revenue operations services to B2B SaaS and tech companies. Comparable on partner tier, customer profile, and service lines.
• Heinz Marketing: B2B marketing agency focused on sales and marketing alignment, demand generation, and CRM implementations for mid-market tech and SaaS companies. Comparable as a similarly sized B2B-focused agency overlapping on strategy and HubSpot execution.
• Vengreso: B2B sales and marketing consultancy offering LinkedIn-based prospecting, sales enablement, and HubSpot-adjacent services to SaaS and technology clients. Comparable as a B2B SaaS-focused revenue agency overlapping on customer profile and demand-gen services.

Broad incumbents

• HubSpot (Solutions Partner Program / Partner Ecosystem): HubSpot operates the broader Solutions Partner ecosystem and adjacent services (e.g., onboarding support, services-led motions) that compete for the same implementation and migration workloads. Comparable as the platform incumbent whose partner program tiers and tools shape Orange Marketing's go-to-market economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/OrangeMktg1
• YouTubeyoutube.com/@orangemarketing-inc
• LinkedInlinkedin.com/company/orangemarketing1

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Orange Marketing