Indiana Fever
The Indiana Fever is a privately-held WNBA professional basketball franchise based in Indianapolis, operated by Pacers Sports & Entertainment and playing home games at Gainbridge Fieldhouse. It serves basketball fans and national broadcast/sponsor partners, monetizing through tickets, media rights, merchandise, and sponsorships, anchored by star player Caitlin Clark.
- Company typePrivate
- Founded2000
- HeadquartersIndianapolis, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Indiana Fever does
The Indiana Fever is a professional women's basketball franchise in the Women's National Basketball Association (WNBA), founded in 2000 and based in Indianapolis, Indiana. The team plays home games at the 18,500-seat Gainbridge Fieldhouse (125 S. Pennsylvania St.) and is operated by Pacers Sports & Entertainment, a diversified sports and entertainment organization that also owns and operates the NBA's Indiana Pacers. The franchise won the 2015 WNBA Championship and reached the WNBA Finals in 2012; its national profile materially expanded following the 2024 first-overall selection of Caitlin Clark.
The Fever monetizes across four primary revenue streams: ticket sales (single-game, season, premium, and group tiers) through Ticketmaster; media rights distributed nationally via CBS, ABC, USA Network, and Prime Video under an 11-year WNBA media rights agreement, with WNBA League Pass providing direct-to-consumer streaming; merchandise sold through the Pacers Team Store, including a dedicated Clark Collection and the forthcoming Nike 'Caitlin 1' signature shoe launching October 2026 at $140 retail; and corporate sponsorships anchored by the Gainbridge Fieldhouse naming-rights partnership and the Ascension St. Vincent-presented official mobile app. Fan engagement is supported by a direct-to-consumer mobile application (iOS/Android), email communications, social channels (Instagram, X, Facebook, YouTube, TikTok, Snapchat), and player-driven content such as Sophie Cunningham's podcast, supplemented by community programs including Anthem Assists, Fever Fund Grants for Women & Girls, and Youth Camps and Clinics.
Commercially, the Fever is the league's most-watched franchise, with 2026 broadcast audiences of 2.6 million (vs. New York Liberty), 2.5 million (vs. Dallas Wings), and 1.7 million (vs. Atlanta Dream on ABC), and Prime Video performances exceeding league averages by 33% in the 18-34 demographic. The roster includes Caitlin Clark, Kelsey Mitchell, Aliyah Boston, and Sophie Cunningham under head coach Stephanie White and president/COO Allison Barber. Revenue figures are not publicly disclosed, as is standard for privately-held WNBA franchises.
Indiana Fever firmographics
Firmographics- Name
- Indiana Fever
- Legal name
- Indiana Fever
- Website
- https://fever.wnba.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Short description
- The Indiana Fever is a privately-held WNBA professional basketball franchise based in Indianapolis, operated by Pacers Sports & Entertainment and playing home games at Gainbridge Fieldhouse. It serves basketball fans and national broadcast/sponsor partners, monetizing through tickets, media rights, merchandise, and sponsorships, anchored by star player Caitlin Clark.
- Ownership category
- akta.pro rank
Indiana Fever industry classification
Industry- Product category
- Professional Sports (WNBA Basketball Franchise)
- NAICS
- Spectator Sports (71121)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Venue-Owned/Operated Event Organizers (In-House Promoters) (MPAKADAI)
Keywords
Where Indiana Fever is headquartered
LocationHeadquarters
- HQ city
- Indianapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Indiana Fever business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Ticket Sales: Revenue from single game tickets, season tickets, premium tickets, and group tickets sold at Gainbridge Fieldhouse home games
- Media Rights: Revenue from WNBA broadcast deals including CBS, ABC, USA Network, Prime Video, and League Pass
- Merchandise Sales: Sales of team merchandise including jerseys, apparel, and Caitlin Clark signature products through Pacers Team Store
- Sponsorships: Corporate sponsorships including Gainbridge Fieldhouse naming rights and team sponsors
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Single Game Tickets - Standard admission to individual regular season games |
| Subscription | Annual | Season Tickets - Full-season ticket package with priority access |
| Transaction based/ take rate | Pay-as-you-go | Premium Tickets - VIP experiences with upscale dining and exclusive amenities |
| Transaction based/ take rate | Pay-as-you-go | Group Tickets - Purchases of 10 or more tickets |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Indiana Fever product offering
Product offeringCore offering
The Indiana Fever is a WNBA professional women's basketball franchise that sells live game attendance at Gainbridge Fieldhouse in Indianapolis, national broadcast viewership through WNBA media rights partners, and officially licensed team merchandise. Commercial offerings include single game tickets, season ticket packages, premium/VIP ticket experiences, group ticket purchases (10+), official Fever mobile app experiences, and Caitlin Clark signature merchandise through the Pacers Team Store.
Product overview
Indiana Fever operates a WNBA basketball franchise based in Indianapolis at Gainbridge Fieldhouse. The team's digital product portfolio consists of its official mobile application for iOS and Android, an integrated Ticketmaster platform for ticket sales, WNBA League Pass streaming access, and an official merchandise e-commerce store. The Fever also provides video content through game highlights and postgame media sessions on their website.
Differentiator
Problem solved
Functional benefit
Products and services
- Indiana Fever Official Mobile App
Quantifiable outcome
- Fever games draw 2-3x higher TV ratings than non-Clark WNBA matchups
- +2 more outcomes
Companies that use Indiana Fever
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Indiana Fever technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Indiana Fever partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, minor and major.
- Gainbridge FieldhousecoreHome arena venue partnership with Gainbridge Fieldhouse (125 S. Pennsylvania St, Indianapolis). The 18,500-seat arena hosts all Fever home games and provides premium facilities including suite experiences and exclusive amenities.
- Ascension St. VincentminorHealthcare system partner presenting the official Indiana Fever mobile app. Ascension St. Vincent provides healthcare services in the Indianapolis market.
- Pacers Sports & EntertainmentcoreParent organization operating both the Indiana Fever (WNBA) and Indiana Pacers (NBA). Provides shared infrastructure, marketing resources, arena operations, and cross-promotional opportunities.
- Prime VideomajorStreaming distribution partner under 11-year WNBA media rights agreement. Fever games on Prime Video draw strong viewership, outperforming league averages by 33% in key demographics.
- NikemajorOfficial apparel and footwear partner licensing agreement for team merchandise and Caitlin Clark signature 'Caitlin 1' shoe line launching October 2026 at $140 retail price.
- TicketmasterminorOfficial ticketing platform for Fever ticket sales including single game tickets and account management through Ticketmaster.
Scale indicators10 records
Recent moves5 records
Expansion highlights4 records
Indiana Fever competitors and assessment
Company assessmentDirect peers
- Las Vegas Aces: WNBA franchise featuring league MVP A'ja Wilson and a recent multi-year championship core. Directly comparable as a star-driven WNBA team competing for the same national TV audience and premium sponsorship dollars.
- New York Liberty: WNBA franchise based in Brooklyn and recent league champion. Comparable as a high-profile WNBA team operating in a major media market with strong broadcast viewership and a national fan base.
- Los Angeles Sparks: WNBA franchise based in Los Angeles with a large-market media footprint and historical star-driven viewership. Comparable as a peer WNBA team competing for national broadcast audiences and major-market sponsorship budgets.
- Chicago Sky: WNBA franchise in the Midwest. Comparable as a peer WNBA team that historically has drawn from the same regional talent pipeline and competed for the same Midwest ticket and sponsorship dollars.
- Minnesota Lynx: WNBA franchise with multiple championships and a deep historical fan base. Comparable as a peer WNBA franchise competing for the league's limited national broadcast inventory and corporate sponsor mindshare.
- Phoenix Mercury: WNBA franchise with a strong historical brand and star-player pedigree. Comparable as a peer WNBA team operating in a major media market and competing for national TV audience share.
- Seattle Storm: WNBA franchise with championship history and a dedicated regional fan base. Comparable as a peer WNBA team competing for league-wide sponsorship dollars and broadcast ratings.
- Connecticut Sun: WNBA franchise recently sold at a reported ~$50M valuation, providing the most direct comparable transaction for franchise-value benchmarking of mid-tier WNBA teams.
Broad incumbents
- Indiana Pacers: NBA franchise sharing ownership (Pacers Sports & Entertainment), arena (Gainbridge Fieldhouse), and back-office with the Fever. Comparable as the parent organization's NBA counterpart and as a co-tenancy benchmark for venue economics and sponsorship pricing.
Emerging players
- Golden State Valkyries: New WNBA expansion franchise backed by the Warriors organization. Comparable as a newly-entered WNBA team that will compete for the same league-wide media rights pool and corporate sponsorship inventory.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Indiana Fever social profiles
Digital presenceIndiana Fever financial estimates
Financial estimateRevenue estimate
Valuation estimate
Indiana Fever leadership team
Management profileNumber of profiles
Profiles2 records
Indiana Fever funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Indiana Fever M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Indiana Fever
What does Indiana Fever do?
The Indiana Fever is a WNBA professional women's basketball franchise that sells live game attendance at Gainbridge Fieldhouse in Indianapolis, national broadcast viewership through WNBA media rights partners, and officially licensed team merchandise. Commercial offerings include single game tickets, season ticket packages, premium/VIP ticket experiences, group ticket purchases (10+), official Fever mobile app experiences, and Caitlin Clark signature merchandise through the Pacers Team Store.
Is Indiana Fever a public or private company?
Indiana Fever is a private company. It is classified as corporate owned and is currently operating.
When was Indiana Fever founded?
Indiana Fever was founded in 2000.
Where is Indiana Fever based?
Indiana Fever is headquartered in Indianapolis, United States, in the North America region.
How does Indiana Fever make money?
Four revenue lines are on record. Ticket Sales are the primary driver. The others are media Rights, merchandise Sales and sponsorships.
Who are Indiana Fever's main competitors?
Direct peers on record are Las Vegas Aces, New York Liberty, Los Angeles Sparks, Chicago Sky, Minnesota Lynx, Phoenix Mercury, Seattle Storm and Connecticut Sun. Indiana Pacers is listed as a broad incumbent. Golden State Valkyries is listed as an emerging player.
Does Indiana Fever have an API?
No public API is recorded for Indiana Fever.
What industry is Indiana Fever in?
Indiana Fever's product category is Professional Sports (WNBA Basketball Franchise). Its primary akta.pro industry code is MPAKADAI, Venue-Owned/Operated Event Organizers (In-House Promoters). Its NAICS code is 71121 and its SIC code is 7990.