Indiana Fever

What Indiana Fever does

The Indiana Fever is a professional women's basketball franchise in the Women's National Basketball Association (WNBA), founded in 2000 and based in Indianapolis, Indiana. The team plays home games at the 18,500-seat Gainbridge Fieldhouse (125 S. Pennsylvania St.) and is operated by Pacers Sports & Entertainment, a diversified sports and entertainment organization that also owns and operates the NBA's Indiana Pacers. The franchise won the 2015 WNBA Championship and reached the WNBA Finals in 2012; its national profile materially expanded following the 2024 first-overall selection of Caitlin Clark.

The Fever monetizes across four primary revenue streams: ticket sales (single-game, season, premium, and group tiers) through Ticketmaster; media rights distributed nationally via CBS, ABC, USA Network, and Prime Video under an 11-year WNBA media rights agreement, with WNBA League Pass providing direct-to-consumer streaming; merchandise sold through the Pacers Team Store, including a dedicated Clark Collection and the forthcoming Nike 'Caitlin 1' signature shoe launching October 2026 at $140 retail; and corporate sponsorships anchored by the Gainbridge Fieldhouse naming-rights partnership and the Ascension St. Vincent-presented official mobile app. Fan engagement is supported by a direct-to-consumer mobile application (iOS/Android), email communications, social channels (Instagram, X, Facebook, YouTube, TikTok, Snapchat), and player-driven content such as Sophie Cunningham's podcast, supplemented by community programs including Anthem Assists, Fever Fund Grants for Women & Girls, and Youth Camps and Clinics.

Commercially, the Fever is the league's most-watched franchise, with 2026 broadcast audiences of 2.6 million (vs. New York Liberty), 2.5 million (vs. Dallas Wings), and 1.7 million (vs. Atlanta Dream on ABC), and Prime Video performances exceeding league averages by 33% in the 18-34 demographic. The roster includes Caitlin Clark, Kelsey Mitchell, Aliyah Boston, and Sophie Cunningham under head coach Stephanie White and president/COO Allison Barber. Revenue figures are not publicly disclosed, as is standard for privately-held WNBA franchises.

Name

Indiana Fever

Legal name

Indiana Fever

Website

https://fever.wnba.com

Company type

Private

Founded year

2000

Operating status

Operating

Short description

The Indiana Fever is a privately-held WNBA professional basketball franchise based in Indianapolis, operated by Pacers Sports & Entertainment and playing home games at Gainbridge Fieldhouse. It serves basketball fans and national broadcast/sponsor partners, monetizing through tickets, media rights, merchandise, and sponsorships, anchored by star player Caitlin Clark.

Ownership category

akta.pro rank

Product category

Professional Sports (WNBA Basketball Franchise)

NAICS

Spectator Sports (71121)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Venue-Owned/Operated Event Organizers (In-House Promoters) (MPAKADAI)

Keywords

• Professional basketball
• WNBA franchise
• Live sports entertainment
• Team merchandise
• Sports ticket sales

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Ticket Sales: Revenue from single game tickets, season tickets, premium tickets, and group tickets sold at Gainbridge Fieldhouse home games
2. Media Rights: Revenue from WNBA broadcast deals including CBS, ABC, USA Network, Prime Video, and League Pass
3. Merchandise Sales: Sales of team merchandise including jerseys, apparel, and Caitlin Clark signature products through Pacers Team Store
4. Sponsorships: Corporate sponsorships including Gainbridge Fieldhouse naming rights and team sponsors

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

The Indiana Fever is a WNBA professional women's basketball franchise that sells live game attendance at Gainbridge Fieldhouse in Indianapolis, national broadcast viewership through WNBA media rights partners, and officially licensed team merchandise. Commercial offerings include single game tickets, season ticket packages, premium/VIP ticket experiences, group ticket purchases (10+), official Fever mobile app experiences, and Caitlin Clark signature merchandise through the Pacers Team Store.

Product overview

Indiana Fever operates a WNBA basketball franchise based in Indianapolis at Gainbridge Fieldhouse. The team's digital product portfolio consists of its official mobile application for iOS and Android, an integrated Ticketmaster platform for ticket sales, WNBA League Pass streaming access, and an official merchandise e-commerce store. The Fever also provides video content through game highlights and postgame media sessions on their website.

Differentiator

Problem solved

Functional benefit

Products and services

• Indiana Fever Official Mobile App

Quantifiable outcome

• Fever games draw 2-3x higher TV ratings than non-Clark WNBA matchups
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core, minor and major.

• Gainbridge FieldhousecoreOthersHome arena venue partnership with Gainbridge Fieldhouse (125 S. Pennsylvania St, Indianapolis). The 18,500-seat arena hosts all Fever home games and provides premium facilities including suite experiences and exclusive amenities.
• Ascension St. VincentminorOthersHealthcare system partner presenting the official Indiana Fever mobile app. Ascension St. Vincent provides healthcare services in the Indianapolis market.
• Pacers Sports & EntertainmentcoreStrategic or Co-development PartnerParent organization operating both the Indiana Fever (WNBA) and Indiana Pacers (NBA). Provides shared infrastructure, marketing resources, arena operations, and cross-promotional opportunities.
• Prime VideomajorChannel Partner/ Reseller/ DistributorStreaming distribution partner under 11-year WNBA media rights agreement. Fever games on Prime Video draw strong viewership, outperforming league averages by 33% in key demographics.
• NikemajorOEM/ Whitelabel/ Licensing PartnerOfficial apparel and footwear partner licensing agreement for team merchandise and Caitlin Clark signature 'Caitlin 1' shoe line launching October 2026 at $140 retail price.
• TicketmasterminorChannel Partner/ Reseller/ DistributorOfficial ticketing platform for Fever ticket sales including single game tickets and account management through Ticketmaster.

Scale indicators10 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Las Vegas Aces: WNBA franchise featuring league MVP A'ja Wilson and a recent multi-year championship core. Directly comparable as a star-driven WNBA team competing for the same national TV audience and premium sponsorship dollars.
• New York Liberty: WNBA franchise based in Brooklyn and recent league champion. Comparable as a high-profile WNBA team operating in a major media market with strong broadcast viewership and a national fan base.
• Los Angeles Sparks: WNBA franchise based in Los Angeles with a large-market media footprint and historical star-driven viewership. Comparable as a peer WNBA team competing for national broadcast audiences and major-market sponsorship budgets.
• Chicago Sky: WNBA franchise in the Midwest. Comparable as a peer WNBA team that historically has drawn from the same regional talent pipeline and competed for the same Midwest ticket and sponsorship dollars.
• Minnesota Lynx: WNBA franchise with multiple championships and a deep historical fan base. Comparable as a peer WNBA franchise competing for the league's limited national broadcast inventory and corporate sponsor mindshare.
• Phoenix Mercury: WNBA franchise with a strong historical brand and star-player pedigree. Comparable as a peer WNBA team operating in a major media market and competing for national TV audience share.
• Seattle Storm: WNBA franchise with championship history and a dedicated regional fan base. Comparable as a peer WNBA team competing for league-wide sponsorship dollars and broadcast ratings.
• Connecticut Sun: WNBA franchise recently sold at a reported ~$50M valuation, providing the most direct comparable transaction for franchise-value benchmarking of mid-tier WNBA teams.

Broad incumbents

• Indiana Pacers: NBA franchise sharing ownership (Pacers Sports & Entertainment), arena (Gainbridge Fieldhouse), and back-office with the Fever. Comparable as the parent organization's NBA counterpart and as a co-tenancy benchmark for venue economics and sponsorship pricing.

Emerging players

• Golden State Valkyries: New WNBA expansion franchise backed by the Warriors organization. Comparable as a newly-entered WNBA team that will compete for the same league-wide media rights pool and corporate sponsorship inventory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/indianafever
• YouTubeyoutube.com/c/IndianaFever
• Facebookfacebook.com/indianafever
• Instagraminstagram.com/indianafever
• TikToktiktok.com/@feverbasketball

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Indiana Fever