What CORE Transport Technologies does

CORE Transport Technologies is a New Zealand-founded logistics technology company that builds Bluetooth Low Energy (BLE) tracking hardware and the cloud-based COREInsight analytics platform for real-time visibility of Unit Load Devices (ULDs), cargo, and postal parcels in the air transportation industry. The platform combines proprietary BLE tags and plug-and-play readers with a mesh network deployed across more than 350 airports in 52 countries, processing over 100,000 scanning events per hour and ingesting location, temperature, humidity, shock, and motion telemetry. Its products include COREInsight ULD (airline container and pallet tracking), COREInsight Cargo (vessel and contents tracking), COREInsight Postal (UPU- and USPS-compliant mail movement management), and a Data + Analytics add-on for demurrage, predictive, and subcontractor performance analytics.

The company's revenue model combines hardware sales (BLE tags and readers), recurring subscription fees for the COREInsight platform, and value-added professional services such as postal payment dispute resolution. Go-to-market is enterprise direct sales plus a strategic channel: an exclusive worldwide alliance with ACL Airshop provides reach into more than 200 airlines, while a co-development agreement with Nordisk Aviation Products embeds tracking into OEM ULDs, and a partnership with Jettainer extends reach into ULD fleet management for 26 airlines. The customer base spans large passenger and cargo carriers (Delta, Air New Zealand, Cathay Pacific, Qantas, Korean Air, Cargolux, Etihad, Silk Way West), the largest global ground handlers (WFS, Swissport, dnata, Menzies), and postal services including USPS and international posts.

CORE Transport Technologies was acquired by Descartes Systems Group (Nasdaq:DSGX, TSX:DSG) on May 13, 2019, and now operates as a wholly-owned subsidiary, with its technology rebranded as the Descartes CORE Bluetooth Low Energy network and Open Network Initiative. The combined entity pairs CORE's BLE hardware with Descartes' global logistics network and salesforce, positioning the unit as the IoT hardware layer within a broader multimodal logistics platform.

Name

CORE Transport Technologies

Legal name

CORE Transport Technologies

Website

https://core-tt.com

Company type

Private

Founded year

2007

Operating status

Acquired

Headcount range

51–100 employees

Short description

CORE Transport Technologies builds Bluetooth Low Energy tracking hardware and the COREInsight cloud analytics platform to provide real-time visibility of ULDs, cargo, and postal parcels for airlines, ground handlers, and postal services across a network of 350+ airports globally.

Ownership category

akta.pro rank

Product category

Air Cargo Tracking Software

NAICS

Support Activities for Transportation (488), Other Support Activities for Transportation (4889)

SIC

Transportation Services (4700), Computer Communications Equipment (3576)

akta.pro primary industry

Truckload/LTL Visibility (Carrier GPS/ELD Telematics-Based) (TLAEADAI)

Keywords

• Air cargo tracking
• ULD management systems
• Postal logistics software
• Supply chain analytics
• Bluetooth IoT tracking

Headquarters

HQ city

Nelson

HQ country

New Zealand

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales, Supply Chain

Revenue model

1. COREInsight Subscription Service: Monthly subscription fee model for tracking and controlling assets and products. Vision stated as 'nominal monthly subscription fee to track and control their assets and products' travel journey and locations anytime, anywhere.
2. Hardware (Tags and Readers): Sale and deployment of COREInsight Bluetooth Low Energy tags and readers for ULD, cargo, and equipment tracking.
3. Software as a Service (SaaS): Cloud-based tracking and analytics platform accessible via internet-enabled devices. Part of Descartes Global Logistics Network providing real-time data management.
4. Payment Analysis / Claims Services: Postal payment dispute resolution service. CORE reviews postal organizations' payment data to resolve claims for air carriers, finding discrepancies in payments (e.g., $30MM found on $400MM in total revenue since 2012).

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

CORE Transport Technologies builds and sells the COREInsight platform—a cloud-based Bluetooth Low Energy (BLE) tracking and Big Data Analytics system—paired with proprietary BLE tags and patented plug-and-play readers to deliver real-time location, status, and condition visibility for Unit Load Devices, cargo, and postal products across 350+ airports globally. The platform processes over 100,000 scanning events per hour and includes predictive analytics, demurrage management, and integration with TMS/ERP systems. Supplementary services include postal payment analysis and standards-aligned mail tracking compliant with UPU and USPS.

Product overview

CORE Transport Technologies offers the COREInsight suite of supply chain applications providing proactive insight for transportation and asset management functions. The portfolio consists of four core tracking products: COREInsight Cargo for real-time cargo and container tracking with temperature and condition monitoring; COREInsight Postal for mail and postal product management compliant with UPU standards; COREInsight ULD for Unit Load Device and ground equipment tracking via Bluetooth tags; and COREInsight Supply Chain Management as the cloud-based platform providing end-to-end visibility for shipments. These products are supported by a Data + Analytics add-on that processes over 100,000 scanning events per hour and enables predictive analytics and demurrage management. The company was acquired by Descartes Systems Group in May 2019 and the technology is now marketed as part of the Descartes CORE Bluetooth Low Energy Network.

Differentiator

Problem solved

Functional benefit

Brands

• COREInsight: Suite of supply chain applications providing proactive insight for transportation and asset management functions, including cargo tracking, postal tracking, and ULD tracking.
• COREInsight Cargo
• COREInsight Postal
• COREInsight ULD

Products and services

• COREInsight Cargo Live on-demand tracking for transportation vessels and cargo contents, including multiple Purchase Orders. Provides continuous temperature measurements, GPS location, motion sensing, and the ability to read freight contents onboard transportation vessels via integrated Bluetooth technology. Targeted at logistics and supply chain management customers needing condition monitoring and decision-making tools.
• COREInsight Postal Integrated technology for managing mail and postal product movement from origin to destination with real-time data capture, operational visibility, financial forecasting, and performance insight. Fully compliant with Universal Postal Union (UPU) standards and accepted by all postal organizations worldwide, including USPS.
• COREInsight ULD Real-time tracking service for Unit Load Devices (ULDs) equipped with COREInsight Bluetooth tags. Provides instant location and status visibility for ULDs, ground equipment, and any tagged device through a subscriber dashboard accessible on any internet-enabled device. Tags transmit to airport-based readers with no human intervention required, supplying location, status, and custody information for ULD fleet management.
• COREInsight Supply Chain Management Cloud-based tracking and Big Data Analytics platform providing end-to-end visibility for international or domestic shipments 24/7. Uses Bluetooth tags nested or embedded in cargo to deliver visibility inside air and ocean containers and surface trailers, syncing relevant shipment paperwork to mobile devices connected to customer TMS and ERP systems.

Quantifiable outcome

• Over $30 million found on $400 million in postal revenue reviewed since 2012
• +4 more outcomes

Named customers22 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability5 records

Feature6 records

Partnerships

Ten partnerships are on record, tiered supporting and core.

• innoAviation LimitedsupportingChannel Partner/ Reseller/ Distributor · 19 May 2020Leading ULD leasing and services provider using CORE ULD Tracking solution to help air carriers track critical COVID-19-related PPE shipments. Part of Descartes CORE network expansion.
• Olmatic GmbHsupportingTechnology or Integration · 12 July 2018Complex UPS solutions from Olmatic ensure 24/7 operation of CORE tracking infrastructure. Specially developed UPS solution meets highest requirements for power management of tracking hardware.
• Nordisk Aviation ProductscoreStrategic or Co-development Partner · 14 March 2018Joint agreement to co-market COREInsight Tracking with Nordisk ULD equipment. Collaboration to co-design solutions where tracking technology is embedded into physical structure of Nordisk ULDs - first step in creation of smart ULD. Nordisk is global leader in ULD manufacturing.
• Jettainer (Lufthansa Cargo subsidiary)coreChannel Partner/ Reseller/ Distributor · 1 January 2018Strategic partnership for ULD fleet management. Jettainer manages approximately 90,000 ULDs for 26 airlines and will use COREInsight tracking solution for containers and pallets. Bluetooth tags retrofitted without additional ULD certification.
• ACL AirshopcoreChannel Partner/ Reseller/ Distributor · 20 September 2017Exclusive worldwide strategic alliance for bringing Bluetooth-enabled ULD tracking technology to global air cargo industry. ACL Airshop has relationships with 200+ airline customers and operations at 40+ of world's top 50 air cargo hub airports. Partnership grants ACL Airshop exclusive rights to license, sublicense, and sell ULD tracking technology to airlines globally.
• Callaghan InnovationcoreStrategic or Co-development PartnerStrategic R&D partnership with Callaghan Innovation, New Zealand Government Innovation Investment arm. Provides CORE access to scientists and facilities for research and development of new tracking technologies. Callaghan Innovation's Research and Technical Services division helped optimize design of Bluetooth tracking hardware.
• International Air Transport Association (IATA)coreStrategic or Co-development PartnerStrategic Partner with IATA. CORE is directly involved in developing next set of industry standards for tracking ULDs, aviation ground service equipment, and cargo. Active participation in industry standards development.
• ULD CAREcoreStrategic or Co-development PartnerStrategic Partner with ULD CARE, a not-for-profit Canadian corporation focused on aircraft unit load device operations. CORE involved in developing industry standards for ULD operations globally and participates in annual ULD CARE symposium.
• Microsoft AzuresupportingTechnology or IntegrationCloud infrastructure platform powering CORE's cloud-based tracking and analytics platform. Software runs on Microsoft Azure providing global cloud services and scalability.
• SolacesupportingTechnology or Integration12-year partnership with Solace for data movement technology. Solace's Virtual Message Router in Microsoft Azure enables real-time synchronization and exchange of critical tracking information across the global network.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• project44: project44 is a leading multi-modal supply chain visibility platform offering real-time shipment tracking across ocean, road, rail, and air — overlaps with CORE's broader supply chain vision but at a much larger scale and broader scope.
• Sensitech (Carrier Global): Sensitech, part of Carrier Global, provides cold-chain and supply chain visibility with TempTale and BluTags — directly comparable to COREInsight Cargo for temperature-controlled air cargo visibility, though Sensitech operates as part of a much larger industrial conglomerate.
• Descartes Systems Group: Descartes acquired CORE in May 2019 and is now the parent company, also offering broader logistics technology including TMS, customs, routing, and global logistics networks — comparable as the broad incumbent logistics tech platform hosting CORE.
• FourKites: FourKites provides end-to-end supply chain visibility with predictive ETA capabilities across all transport modes — comparable to COREInsight's predictive analytics and ETA visibility but with a substantially broader enterprise footprint.

Direct peers

• Controlant: Controlant specializes in real-time visibility and condition monitoring for pharma and cold-chain shipments using IoT sensors — overlaps directly with COREInsight Cargo and Cathay Pacific Ultra Track's temperature/humidity monitoring for pharmaceuticals.
• Roambee: Roambee offers real-time shipment visibility and condition monitoring via BLE/GPS/IoT sensors with a cloud analytics platform — closely comparable to COREInsight's cargo tracking, predictive analytics, and demurrage management stack.
• Jettainer (Lufthansa Cargo): Jettainer manages approximately 90,000 ULDs for 26 airlines and is both a strategic partner and adjacent ULD management competitor — directly comparable for ULD fleet management where COREInsight provides the tracking layer Jettainer uses.
• Tive: Tive provides real-time IoT-based supply chain visibility using BLE/LoRa/cellular trackers for in-transit cargo monitoring — directly comparable to COREInsight's condition, location, and shock monitoring capabilities across multi-modal logistics.

Emerging players

• Wiliot: Wiliot is a BLE IoT platform provider focused on ambient computing and battery-free Bluetooth tags — competes at the hardware/tag layer with CORE's BLE technology stack, especially as battery-free tags challenge CORE's hardware differentiation.

Regional players

• ACL Airshop: ACL Airshop is CORE's exclusive worldwide distribution partner for ULD tracking, the leading global ULD leasing and management company serving 200+ airline customers — comparable as a ULD ecosystem player but with logistics operations rather than pure technology focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/insight_core
• LinkedInlinkedin.com/company/core-transport-technologies-inc-

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CORE Transport Technologies