PRLog
PRLog is a free press release distribution platform based in Tempe, Arizona, serving small and medium businesses, journalists, nonprofits, and public companies with SEO-optimized releases, press room hosting, and discounted PR Newswire premium distribution.
- Company typePrivate
- Founded2017
- HeadquartersTempe, United States
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What PRLog does
PRLog is a privately held web-based press release distribution platform headquartered in Tempe, Arizona, operating with a small team of 1-10 employees under CEO Randal Thompson. The platform provides free press release submission, hosting, and distribution to search engines, RSS/XML feeds, and social media, alongside a free press room hosting service for organizational branding. Core technology is centered on SEO-optimized web pages for each release, PDF rendering, video embedding, and customizable alert feeds filtered by country, state, city, industry, and keywords.
The company operates a freemium business model: the core product is free for users, while premium distribution is offered through a discounted partnership with PR Newswire at $389 per release, providing syndication to over 5,700 websites including Yahoo Finance, Google News, MarketWatch, and Bizjournals.com. Supporting products include a hosted press room, an analytics dashboard, RSS/XML/HTML syndication feeds, customizable email alerts, social media integration, and a journalist-facing query service. The go-to-market motion is product-led growth via a self-serve submission portal.
PRLog serves four primary customer segments: small and medium businesses seeking affordable PR distribution, journalists and bloggers consuming press release content for story research, public companies running investor awareness campaigns, and nonprofit organizations with limited marketing budgets. The platform operates globally, with content and reach spanning the US, Canada, the UK, Germany, China, Australia, India, and the UAE.
PRLog firmographics
Firmographics- Name
- PRLog
- Legal name
- PRLog
- Website
- https://prlog.org
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- PRLog is a free press release distribution platform based in Tempe, Arizona, serving small and medium businesses, journalists, nonprofits, and public companies with SEO-optimized releases, press room hosting, and discounted PR Newswire premium distribution.
- Ownership category
- akta.pro rank
PRLog industry classification
Industry- Product category
- Press Release Distribution
- NAICS
- Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (541820)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- PR, Reputation Management & Earned Media Platforms (BPAMALAO)
Keywords
Where PRLog is headquartered
LocationHeadquarters
- HQ city
- Tempe
- HQ country
- United States
- HQ region
- North America
Markets served
PRLog business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Free Press Release Distribution: Basic press release distribution to search engines, RSS feeds, and the PRLog platform at no cost
- PR Newswire Premium Distribution: Discounted PR Newswire distribution at $389 per release, providing syndication to over 5,700 websites including Yahoo Finance, Bizjournals.com, and MarketWatch
- Press Room Hosting: Free press room hosting with company profile and logo for all users
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | PR Newswire Discount Distribution - $389 per release |
| Freemium | Monthly | Free Press Release Distribution - No cost |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
PRLog product offering
Product offeringCore offering
PRLog operates a free press release distribution and press room hosting platform with distribution to search engines, RSS/XML/HTML feeds, customizable email alerts, social media sharing, and analytics. A premium upsell is offered via a PR Newswire partnership at $389 per release, syndicating to 5,700+ websites including Yahoo Finance, Google News, MarketWatch, and Bizjournals.com.
Product overview
PRLog operates as a free press release distribution platform offering a suite of interconnected services for press release creation, hosting, and syndication. The core product is the Free Press Release Distribution Service, which provides search engine optimized web pages, PDF versions, and distribution to search engines at no cost. Supporting services include Press Room Hosting for company branding, RSS/XML/HTML Feeds for content syndication, Customizable News Alerts for monitoring, Social Media Integration for sharing, and an Analytics Dashboard for tracking performance. For premium distribution, PRLog offers a discounted PR Newswire partnership reaching over 5,700 websites. Journalist-facing services include a Press Release Query Service and Full Text Feeds. The platform targets small businesses, entrepreneurs, nonprofits, and marketers seeking free or affordable PR distribution.
Differentiator
Problem solved
Functional benefit
Products and services
- Free Press Release Distribution Service Free press release submission and hosting platform with search engine optimized web pages, PDF versions, selectable location/industry/tag listings, video press release support, spam-protected email, clickable links in body, RSS feeds, customizable alerts, social media sharing, hosted press room, and analytics dashboard. Targeted at small and medium businesses, nonprofits, and entrepreneurs seeking affordable PR distribution.
- PR Newswire Premium Distribution (Discounted) Discounted distribution partnership with PR Newswire at $389 per release, syndicating press releases to PRNewswire.com, Yahoo News, Google News, MarketWatch, Bizjournals.com, and 5,700+ other websites. Targeted at SMBs and public companies seeking broader premium media reach.
- RSS/XML/HTML Feeds Numerous JavaScript, HTML, and RSS feeds for syndication, allowing websites, news readers, and content aggregators to consume PRLog press release content in various feed formats with hourly updates filtered by country, industry, or custom topic.
- Customizable News Alerts Customizable realtime, daily, and weekly email alerts that notify subscribers of new press releases matching their filter criteria by country, state, city, and keywords, with support for up to 3 combined locations and match all/any keyword options.
- Press Release Query Service for Journalists Dedicated journalist-facing service allowing reporters to post queries and receive responses from thousands of PRLog experts, with hidden email addresses to prevent spam. Targeted at journalists and bloggers seeking expert sources for stories.
- Full Text Feeds Free full text feeds for websites and blogs that enable content syndication and include monetization opportunities through advertising. Targeted at publishers and bloggers seeking press release content for their sites.
Companies that use PRLog
Customer profileSegments4 records
Ideal customer profiles3 records
PRLog technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
PRLog partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- PR NewswirecorePRLog maintains a partnership with PR Newswire allowing users to purchase discounted premium distribution services. Through this partnership, PRLog offers distribution to PRNewswire.com, Yahoo News, Google News, and over 5,700 websites including MarketWatch and Bizjournals.com. The partnership provides PRLog with premium upsell opportunities from its free-tier user base.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
PRLog competitors and assessment
Company assessmentEmerging players
- IssueWire: An affordable press release distribution platform offering free and paid tiers to SMBs and startups. Its pricing model and feature set closely mirror PRLog's free-plus-paid structure.
- Prowly: A SaaS PR platform combining a media database, journalist outreach, and press release distribution. It represents the newer model of PR tools that bundles distribution with broader earned-media workflows, partially overlapping with PRLog's offering.
- OpenPR: A free press release portal that publishes releases and offers optional paid distribution. It is a niche, low-cost competitor aimed at the same long-tail SMB and individual user base as PRLog.
Broad incumbents
- GlobeNewswire: A long-standing press release distribution network owned by Notified. It is a direct competitor to PRLog for paid distribution and is one of the alternative wires PRLog customers could choose for premium reach.
- PR Newswire (Cision): The largest global press release wire service, owned by Cision. It is both PRLog's core distribution partner and a direct competitor via Cision's other PR products (PRWeb), making it the most important comparable in the space.
- Business Wire: A Berkshire Hathaway-owned press release distribution service targeting public companies and enterprise PR teams. It competes head-on with PRLog in the wire-distribution segment, especially for any customer requiring regulatory-compliant disclosure.
Direct peers
- PRWeb: Owned by Cision, PRWeb is a self-service press release distribution service targeting SMBs and marketers. It is the closest direct competitor to PRLog in pricing, target customer, and self-serve workflow.
- eReleases: A press release distribution service that resells PR Newswire reach to SMBs and PR agencies. Its value proposition (free submissions plus paid PR Newswire distribution) is highly comparable to PRLog's model.
- 24-7 Press Release: An online press release distribution company offering free press release submissions with paid upgrades to wider distribution networks. It targets the same SMB and PR-agency audience as PRLog.
- Send2Press: A press release distribution service known for editorial-style newswire distribution, with a comparable SMB-focused paid model. It competes with PRLog for cost-conscious SMBs seeking editorial-quality pickup.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
PRLog social profiles
Digital presencePRLog financial estimates
Financial estimateRevenue estimate
Valuation estimate
PRLog leadership team
Management profileNumber of profiles
Profiles1 record
PRLog funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PRLog M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PRLog
What does PRLog do?
PRLog operates a free press release distribution and press room hosting platform with distribution to search engines, RSS/XML/HTML feeds, customizable email alerts, social media sharing, and analytics. A premium upsell is offered via a PR Newswire partnership at $389 per release, syndicating to 5,700+ websites including Yahoo Finance, Google News, MarketWatch, and Bizjournals.com.
Is PRLog a public or private company?
PRLog is a private company. It is classified as unknown and is currently operating.
When was PRLog founded?
PRLog was founded in 2017. It employs 1 to 10 people.
Where is PRLog based?
PRLog is headquartered in Tempe, United States, in the North America region.
How does PRLog make money?
Three revenue lines are on record. Free Press Release Distribution is the primary driver. The others are PR Newswire Premium Distribution and press Room Hosting.
Who are PRLog's main competitors?
Emerging players on record are IssueWire, Prowly and OpenPR. Broad incumbents are GlobeNewswire, PR Newswire (Cision) and Business Wire. Direct peers are PRWeb, eReleases, 24-7 Press Release and Send2Press.
Does PRLog have an API?
No public API is recorded for PRLog.
What industry is PRLog in?
PRLog's product category is Press Release Distribution. Its primary akta.pro industry code is BPAMALAO, PR, Reputation Management & Earned Media Platforms. Its NAICS code is 5418 and its SIC code is 7310.