eReleases
eReleases is a Baltimore-based press release distribution service and Cision PR Newswire reseller founded in 1998, offering tiered $399-$699 distribution packages targeting small businesses and startups that cannot afford traditional $20,000+ PR firm minimums.
- Company typePrivate
- Founded1998
- HeadquartersBaltimore, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What eReleases does
eReleases is a press release distribution service that operates as a customized reseller of the Cision PR Newswire network, targeting small businesses and startups that cannot afford traditional PR firm minimums of $20,000 or more per release. Founded in 1998 by Mickie Kennedy and operating as MEK Enterprises LLC from Baltimore, Maryland, the company has served 30,000+ clients over 27+ years and distributed 150,000+ releases generating $132M+ in earned media value for customers. The core product portfolio consists of three tiered packages (Buzz Builder at $399, Newsmaker at $499, and PR Pro at $699) that provide escalating levels of distribution reach, word counts (400-600), industry targeting (1-3 verticals), and journalist outreach features, all utilizing the underlying Cision national newswire infrastructure.
The platform is built around three proprietary value-add layers on top of the Cision network: a curated media contact database of 1.7 million contacts (including 700,000+ bloggers and influencers) that enables industry-specific targeting, an editorial review process staffed by actual editors, and the WireWatch reporting system that provides proof-of-distribution metrics across up to 300 online submission sites. All packages include white-hat SEO optimization for search discoverability. The go-to-market is entirely self-serve e-commerce via order.ereleases.com, with no salesperson involvement in the ordering flow.
Revenue is generated through one-time transactional fees per press release distributed ($399-$699) plus optional professional writing services and add-on modules. The customer base is highly diversified across SMBs, startups, nonprofits, and select consumer brands (Manscaped, Squatty Potty, 40+ Shark Tank brands), with a horizontal segmentation approach. Marketing relies on the PR Fuel educational blog, free press release templates and checklists, email newsletters via Constant Contact, and organic social media presence. The company maintains a white-label partner program for PR agencies seeking bulk distribution pricing, representing a secondary B2B channel.
eReleases firmographics
Firmographics- Name
- eReleases
- Legal name
- MEK Enterprises LLC
- Website
- https://ereleases.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- eReleases is a Baltimore-based press release distribution service and Cision PR Newswire reseller founded in 1998, offering tiered $399-$699 distribution packages targeting small businesses and startups that cannot afford traditional $20,000+ PR firm minimums.
- Ownership category
- akta.pro rank
Where eReleases is headquartered
LocationHeadquarters
- HQ city
- Baltimore
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
eReleases business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Press Release Distribution Services: One-time transaction fees for press release distribution across the Cision PR Newswire network. Customers select from tiered packages (Buzz Builder, Newsmaker, PR Pro) with varying levels of distribution reach, word counts, and additional features like editorial review and journalist targeting.
- Press Release Writing Services: Professional writing and editing services offered as add-on to distribution packages
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Buzz Builder - Basic national PR distribution with one industry target |
| One time/ perpetual license | Pay-as-you-go | Newsmaker - Premium package with AP newswire and two industry targets |
| One time/ perpetual license | Pay-as-you-go | PR Pro - Full-service package with direct-to-journalist email and three industry targets |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
eReleases product offering
Product offeringCore offering
eReleases distributes press releases to journalists, bloggers, influencers, and major media outlets through the Cision PR Newswire national network. The company offers tiered distribution packages with editorial review, industry-specific targeting across 1.7 million media contacts, and detailed pickup reporting. Its primary customers are small businesses and startups seeking affordable PR distribution without traditional agency minimums.
Product overview
eReleases is a press release distribution service offering three tiered pricing packages (Buzz Builder at $399, Newsmaker at $499, and PR Pro at $699) that provide escalating levels of distribution reach, word counts, and targeting options. All packages utilize the Cision PR Newswire network for national distribution. The service also offers supplementary modules including Hyper-Targeting for journalist outreach, WireWatch for performance reporting, SEO enhancements, and professional press release writing/editing services.
Differentiator
Problem solved
Functional benefit
Products and services
- Press Release Distribution Service Self-serve press release distribution across the Cision PR Newswire network reaching 550+ news content systems, 3,000+ newsrooms, and 4,500+ major news websites. Includes editorial review by professional editors, industry-specific targeting across a 1.7M contact media database, SEO optimization, and WireWatch reporting. Designed for small businesses, startups, and entrepreneurs who cannot afford traditional PR firm minimums.
- Press Release Writing Service
Quantifiable outcome
- 27,315+ happy customers served
- +2 more outcomes
Companies that use eReleases
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles2 records
eReleases technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
eReleases partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Cision PR NewswirecoreeReleases serves as a customized reseller of Cision PR Newswire's national distribution service. This partnership provides access to 550+ news content systems, 3,000+ newsrooms, and 4,500+ major news websites. eReleases adds value through journalist targeting, editorial review, and small business-focused service.
- PR Firms (White Label Partners)minorPR agencies and firms can access white label or discounted pricing for press release distribution services to resell to their clients.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
eReleases competitors and assessment
Company assessmentDirect peers
- GlobeNewswire: GlobeNewswire provides press release distribution, regulatory disclosure, and investor relations communications with similar wire reach and industry-targeted packages — a direct rival in eReleases' core service category.
- PRWeb (Cision): PRWeb is a self-serve, lower-priced press release distribution service from Cision aimed squarely at SMBs — the same target market eReleases pursues — with comparable tiered offerings and online visibility tools.
- PR Newswire (Cision): PR Newswire is the underlying distribution network eReleases resells, but also offers direct SMB and enterprise press release distribution. It is the most direct competitor in the same product category with overlap on national wire reach, journalist targeting, and editorial services.
- Business Wire: Business Wire is a long-established press release distribution service owned by Berkshire Hathaway, offering national and international newswire distribution to enterprises and SMBs with comparable tiered pricing and targeted journalist outreach.
- 24-7 Press Release Newswire: 24-7 Press Release offers affordable self-serve press release distribution packages comparable to eReleases' Buzz Builder/Newsmaker tiers, targeting SMBs that need newswire reach without traditional PR firm retainers.
- eNewswire: eNewswire is an SMB-focused press release distribution service offering tiered packages with journalist outreach and SEO enhancements, directly competing with eReleases for the same small-business customer seeking affordable newswire alternatives.
Broad incumbents
- Meltwater: Meltwater is a global PR, media intelligence, and social listening platform serving enterprise PR teams — overlapping with eReleases on distribution analytics (WireWatch equivalent) but operating at broader scale and recurring SaaS model.
Emerging players
- Prezly: Prezly is a PR CRM and newsroom platform serving agencies and SMB PR teams, competing indirectly with eReleases' white-label and agency offerings through packaged software rather than per-release distribution.
- Prowly: Prowly is a SaaS PR platform for SMBs and agencies combining press release creation, journalist database access, and distribution management — overlapping with eReleases on SMB PR workflow and journalist targeting, with a stronger software-as-a-service orientation.
- IssueWire: IssueWire is a budget-focused online press release distribution service targeting SMBs and indie creators with comparable low-cost packages, positioning as a direct low-cost alternative to eReleases' entry tier.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
eReleases social profiles
Digital presenceeReleases financial estimates
Financial estimateRevenue estimate
Valuation estimate
eReleases leadership team
Management profileNumber of profiles
Profiles1 record
eReleases funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
eReleases M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about eReleases
What does eReleases do?
eReleases distributes press releases to journalists, bloggers, influencers, and major media outlets through the Cision PR Newswire national network. The company offers tiered distribution packages with editorial review, industry-specific targeting across 1.7 million media contacts, and detailed pickup reporting. Its primary customers are small businesses and startups seeking affordable PR distribution without traditional agency minimums.
Is eReleases a public or private company?
eReleases is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was eReleases founded?
eReleases was founded in 1998. It employs 1 to 10 people.
Where is eReleases based?
eReleases is headquartered in Baltimore, United States, in the North America region.
How does eReleases make money?
Two revenue lines are on record. Press Release Distribution Services are the primary driver. The others are press Release Writing Services.
Who are eReleases's main competitors?
Direct peers on record are GlobeNewswire, PRWeb (Cision), PR Newswire (Cision), Business Wire, 24-7 Press Release Newswire and eNewswire. Meltwater is listed as a broad incumbent. Emerging players are Prezly, Prowly and IssueWire.
Does eReleases have an API?
No public API is recorded for eReleases.