FNBO
FNBO (First National Bank of Omaha) is a privately held, $35B-asset regional bank founded in 1857, serving personal, small business, commercial, and wealth clients across nine Midwestern states via 120+ branches and digital channels.
- Company typePrivate
- Founded1857
- HeadquartersOmaha, United States
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What FNBO does
FNBO (legal entity First National Bank of Omaha) is a privately held, full-service regional bank founded in 1857 in Omaha, Nebraska, operating through its parent holding company First National of Nebraska under six generations of family ownership. The bank reports $35 billion in assets, 4,500+ employees, 120+ branches across nine states (Colorado, Illinois, Iowa, Kansas, Nebraska, South Dakota, Texas, Missouri, Wyoming), and an Outstanding Community Reinvestment Act rating. Customer-facing operations span four primary segments: personal banking (checking, savings, CDs, mortgages, auto, home equity, credit cards); small business banking (free business checking, SBA loans, merchant services); commercial banking (lending, treasury management, payments, international banking, virtual commercial cards) with industry-specialized teams in agribusiness, transportation, healthcare, commercial real estate, correspondent banking, and sponsor finance; and wealth management (Northland Securities broker-dealer, First Investments & Planning via the Financial Institutions Division, and Raymond James advisor channel).
Revenue is generated through traditional net interest income (spread on loans and deposits), commercial and personal banking fees, treasury and merchant services, wealth management fees, and increasingly through newer channels including Slice by FNBO home improvement point-of-sale financing (expanded via the 2025 AmeriFirst acquisition) and embedded ACH/check/card payments for SaaS platforms via the dhango partnership. The technology stack combines a regional bank core with digital banking channels (iOS/Android mobile app, online banking, Zelle P2P), a suite of business fraud tools (Check Positive Pay with Payee Name Verification, ACH Positive Pay, Reverse Positive Pay, Check Block), the agentic AI Pindrop Fraud Assist for phone-fraud investigations, and a single-API embedded payments layer for software platforms. Go-to-market is hybrid: relationship-driven commercial banking with local decision-making, direct-to-consumer personal and small business banking through branches and digital self-service, embedded B2B2C distribution via dhango, and a wealth channel delivered through affiliated advisors.
Recent strategic activity is heavily weighted toward inorganic expansion in the Kansas City market (Country Club Bank acquired in 2025; Blue Ridge Bancshares definitive agreement in June 2026), embedded finance entry through the dhango partnership (announced February 2026), AI-enabled fraud operations via Pindrop (announced March 2026), and wealth management AUM growth through advisor team additions to First Investments & Planning.
FNBO firmographics
Firmographics- Name
- FNBO
- Legal name
- First National Bank of Omaha
- Website
- https://fnbo.com
- Company type
- Private
- Founded year
- 1857
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- FNBO (First National Bank of Omaha) is a privately held, $35B-asset regional bank founded in 1857, serving personal, small business, commercial, and wealth clients across nine Midwestern states via 120+ branches and digital channels.
- Ownership category
- akta.pro rank
FNBO industry classification
Industry- Product category
- Regional Commercial Banking
- NAICS
- Commercial Banking (52211), Depository Credit Intermediation (5221), Offices of Bank Holding Companies (551111)
- SIC
- National Commercial Banks (6021), Mortgage Bankers & Loan Correspondents (6162), Personal Credit Institutions (6141)
- akta.pro primary industry
- Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)
- akta.pro secondary industries
- Lending & Credit Disbursements (FSAMAKAH), A2A Checkout & Merchant Acceptance Solutions (FSAMAFAF), Real Estate (Commercial Property, REITs) (FSABACAH)
Keywords
Where FNBO is headquartered
LocationHeadquarters
- HQ city
- Omaha
- HQ country
- United States
- HQ region
- North America
Offices12 records
Markets served
FNBO business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Net Interest Income: Traditional banking revenue from spread between interest earned on loans and interest paid on deposits. Core revenue driver for FNBO as a full-service bank.
- Commercial Banking Fees: Fees from commercial lending, treasury management, cash flow management, merchant services, international transactions, accounts payable/receivable tools, and commercial credit cards.
- Personal Banking Fees: Fees from checking accounts, savings accounts, CDs, credit cards, mortgage loans, home equity, personal loans, auto loans, and debt consolidation.
- Wealth Management: Investment services and wealth management offerings through Northland Securities partnership and First Investments & Planning division.
- Slice by FNBO (Home Improvement Financing): Home improvement financing program generating revenue through contractor adoption and technology-enabled direct-to-contractor financing following AmeriFirst Home Improvement Finance acquisition.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Free Business Checking |
| Other | Multi-year contract | Commercial Banking Products |
| Other | Monthly | Personal Banking Products |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels6 records
FNBO product offering
Product offeringCore offering
FNBO operates as a full-service regional bank offering personal banking (checking, savings, CDs, credit cards, mortgage, auto, home equity), small business banking, commercial banking (lending, treasury management, payments, international banking, fraud protection), and wealth management through Northland Securities. The bank distributes these products across 120+ branches in nine states, mobile and online banking platforms, and dedicated commercial banker relationships.
Product overview
FNBO (First National Bank of Omaha) operates as a full-service regional bank offering personal, business, commercial, and wealth banking products through multiple delivery channels. The core banking platform provides personal checking/savings/credit cards/loans, small business banking, commercial lending and treasury management, and wealth services via Northland Securities. Key digital products include mobile/online banking with Zelle integration, Slice by FNBO (home improvement financing), and business fraud protection tools. Commercial banking features industry-specific solutions for agribusiness, transportation, healthcare, commercial real estate, and correspondent banking. The bank also offers business owner advisory services for succession and exit planning. FNBO recently partnered with dhango for embedded payments and uses Pindrop AI for fraud detection.
Differentiator
Problem solved
Functional benefit
Brands
- Slice by FNBO: Home improvement financing program
- Northland
Products and services
- Personal Banking
- Business Banking
- Commercial Banking
- Wealth Management
- Slice by FNBO
- Mortgage Loans
- Business Owner Advisory Services
- Merchant Services
- Agribusiness Banking
- Transportation Banking
- Healthcare Banking
Quantifiable outcome
- 50% improvement in fraud case disposition accuracy using Pindrop Fraud Assist
- +3 more outcomes
Companies that use FNBO
Customer profileNamed customers3 records
Segments10 records
Ideal customer profiles6 records
FNBO technology and API
TechnologyTechnology focussed No
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability7 records
Feature7 records
FNBO partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Raymond James FinancialminorRaymond James financial advisors Peter Braun and K.C. Hosey joined First Investments & Planning at FNBO through the company's Financial Institutions Division. Team brings approximately $515 million in client assets under management, previously operated through UMB Financial Services. Team serves high-net-worth individuals, families, and business owners.
- PindropcoreFNBO uses Pindrop Fraud Assist, an agentic AI solution for fraud analysts to investigate phone fraud in real-time. Early customer results: 50% improvement in fraud case disposition accuracy, 35-40% reduction in investigation time, 42% increase in case productivity without additional staff. The solution provides call summaries, risk insights, and automated case documentation.
- dhangocoreStrategic partnership enabling FNBO to provide embedded payment solutions for SaaS platforms, ISVs, and marketplaces. Collaboration enables platforms to go live in 30-60 days using a single API powering ACH, check, and card payments. Studio Designer completed integration within 35 days as proof of concept. Targets high-volume ACH traffic for professional services, education, and utilities industries with benefits including lower fees, built-in compliance controls, and scalability.
- Northland SecuritiescoreInvestment services partnership offering investment products and services to FNBO customers through Northland Securities, a registered broker-dealer. FNBO refers customers to Northland for investment services and wealth management.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
FNBO competitors and assessment
Company assessmentDirect peers
- Heartland Financial USA (HTLF): Midwest-headquartered community/commercial bank with comparable multi-state footprint and community banking approach. Operates similar business model—commercial lending, retail deposits, wealth services—making it a closely comparable regional bank peer.
- Commerce Bancshares (CBSH): Kansas City-headquartered regional commercial bank directly competing with FNBO's expanding KC deposit footprint. Similar full-service commercial, retail, and wealth model at slightly larger scale.
- Cullen/Frost Bankers (CFR): Texas-headquartered commercial bank with relationship-driven model serving businesses across commercial, retail, and wealth. Comparable in scale, multi-city footprint, and emphasis on commercial relationship banking.
- Associated Banc-Corp (ASB): Mid-sized Midwest regional bank headquartered in Wisconsin with full-service commercial, retail, and wealth offerings—comparable in scale and multi-state Midwest operating model.
- Old National Bancorp (ONB): Indiana-headquartered regional bank with comparable Midwest footprint and full-service commercial + retail banking. Closely aligned with FNBO in scale, geography, and M&A-driven growth model.
- First Financial Corporation (THFF): Indiana-based regional bank with Midwest branch footprint offering commercial, retail, and wealth services—directly comparable in scale, geographic concentration, and full-service community/commercial bank model.
- UMB Financial Corporation (UMBF): Kansas City-based bank holding company with commercial banking, treasury management, asset servicing, and institutional banking—directly competing with FNBO as it builds KC density via acquisitions.
- Pinnacle Financial Partners (PNFP): Mid-sized commercial bank with strong relationship-banking model and industry-specialized verticals. Comparable scale, full-service commercial + retail + wealth offering, and similar focus on local decision-making authority.
- Wintrust Financial (WTFC): Chicago-area commercial bank with community-banking subsidiary model and specialty verticals including wealth, mortgage, and commercial payments—comparable in private regional bank profile and full-service product breadth.
Broad incumbents
- U.S. Bancorp (USB): Large national banking incumbent with deep Midwest (Minneapolis) roots and full-service commercial + retail + wealth + payments. Operates in similar geographies but at meaningfully larger scale with national consumer brand recognition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
FNBO social profiles
Digital presenceFNBO compliance and trust
Trust signalCompliance3 records
FNBO financial estimates
Financial estimateRevenue estimate
Valuation estimate
FNBO leadership team
Management profileNumber of profiles
Profiles12 records
FNBO subsidiaries and ownership
Company hierarchySubsidiaries5 records
FNBO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FNBO M&A and investment
M&A and investmentM&A3 records
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FNBO
What does FNBO do?
FNBO operates as a full-service regional bank offering personal banking (checking, savings, CDs, credit cards, mortgage, auto, home equity), small business banking, commercial banking (lending, treasury management, payments, international banking, fraud protection), and wealth management through Northland Securities. The bank distributes these products across 120+ branches in nine states, mobile and online banking platforms, and dedicated commercial banker relationships.
Is FNBO a public or private company?
FNBO is a private company. It is classified as family owned and is currently operating.
When was FNBO founded?
FNBO was founded in 1857. It employs 1,001 to 5,000 people.
Where is FNBO based?
FNBO is headquartered in Omaha, United States, in the North America region.
How does FNBO make money?
Five revenue lines are on record. Net Interest Income is the primary driver. The others are commercial Banking Fees, personal Banking Fees, wealth Management and slice by FNBO (Home Improvement Financing).
Who are FNBO's main competitors?
Direct peers on record are Heartland Financial USA (HTLF), Commerce Bancshares (CBSH), Cullen/Frost Bankers (CFR), Associated Banc-Corp (ASB), Old National Bancorp (ONB), First Financial Corporation (THFF), UMB Financial Corporation (UMBF), Pinnacle Financial Partners (PNFP) and Wintrust Financial (WTFC). U.S. Bancorp (USB) is listed as a broad incumbent.
Does FNBO have an API?
Yes. dhango partnered with FNBO to provide embedded payment solutions for SaaS platforms, ISVs, and marketplaces. The collaboration enables platforms to go live in 30-60 days using a single API powering ACH, check, and card payments. Benefits include lower fees, built-in compliance controls, and risk management. A proof-of-concept customer (Studio Designer) completed integration within 35 days and went live by day 45. The API enables platforms to launch and monetize ACH, check, and card payments, and targets high-volume ACH traffic for industries such as professional services, education, and utilities.
What industry is FNBO in?
FNBO's product category is Regional Commercial Banking. Its primary akta.pro industry code is FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings), with a secondary code of FSAMAKAH, Lending & Credit Disbursements. Its NAICS code is 52211 and its SIC code is 6021.