FEAST Hq

Late Night Food Deliveryfeasthq.com

FEAST Hq is a London-based late-night food delivery service founded in 2016, operating with a 1-10 person team and targeting UK consumers seeking on-demand restaurant delivery during after-hours windows.

Company typePrivate
Founded2016
HeadquartersLondon, United Kingdom
Headcount1–10
GTM typeB2C
OfferingServices

What FEAST Hq does

FEAST Hq is a London-based, late-night on-demand food delivery service founded in 2016 by Simon Pusey. The company targets consumers seeking restaurant food delivery during after-hours windows — a niche underserved by generalist platforms that primarily optimize for dinner and weekend peaks. It operates with a very small team of 1-10 employees and is headquartered in London, United Kingdom, with no disclosed international expansion. The company's only documented capital event is a $197,594 funding round closed in September 2017 with undisclosed investors; no subsequent raises, M&A, partnerships, or product launches have been recorded in available sources.

The underlying technology and product surface are not disclosed: no mobile app is documented, no API is exposed, and the public website provides minimal operational detail. There is no evidence of proprietary routing, dispatch, demand-forecasting, or merchant-acquisition technology, nor of integration partnerships with major POS or delivery-platform providers. The revenue model is not stated, but the business description implies a marketplace or aggregator take-rate on orders placed during late-night hours, with merchant-side economics likely similar to conventional on-demand delivery (commission-based or markup-based pricing). No pricing is publicly disclosed, and no customer logos, order volumes, GMV, or merchant roster are available to validate scale.

The principal data gap is the absence of any post-2017 operational signal: no updated funding, no headcount growth, no product launches, and no public commentary from founders or investors. This leaves the company's current operating tempo ambiguous — it is classified as 'operating' but with no observable growth, expansion, or pivot evidence since the 2017 round.

FEAST Hq firmographics

Firmographics

Name: FEAST Hq
Website: https://feasthq.com
Company type: Private
Founded year: 2016
Operating status: Operating
Headcount range: 1–10 employees
Short description: FEAST Hq is a London-based late-night food delivery service founded in 2016, operating with a 1-10 person team and targeting UK consumers seeking on-demand restaurant delivery during after-hours windows.
Ownership category
akta.pro rank

FEAST Hq industry classification

Industry

Product category: Late Night Food Delivery
NAICS: Special Food Services (7223), Food Service Contractors (72231)
SIC: Retail-Eating Places (5812)
akta.pro primary industry: Meal Prep & Subscription Virtual Kitchens (THAFAJAI)
akta.pro secondary industry: Full-Service Catering (Off-Premise) (HSACAGAA)

Keywords

Late night delivery
Food delivery service
On-demand delivery
Evening food delivery
London food delivery

Where FEAST Hq is headquartered

Location

Headquarters

HQ city: London
HQ country: United Kingdom
HQ region: Europe

Markets served

FEAST Hq business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Technology or R&D

FEAST Hq product offering

Product offering

Core offering

FEAST Hq is a London-based late night delivery service founded in 2016. The company delivers food to customers during late evening and overnight hours when conventional food delivery options are largely unavailable. It operates as a small for-profit private company with 1-10 employees focused on serving late-night food demand in London.

Product overview

No product or service information available in the source content.

Differentiator

Problem solved

Functional benefit

Products and services

Late Night Food Delivery Service Delivery of food to customers during late night hours in London. Targets individual consumers seeking food when standard delivery services are not operating.

Companies that use FEAST Hq

Customer profile

Ideal customer profiles1 record

FEAST Hq technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

FEAST Hq partnerships and signals

Strategic signal

Recent moves3 records

Expansion highlights3 records

FEAST Hq competitors and assessment

Company assessment

Peers

Uber Eats:

Direct peers

GoPuff: US-headquartered instant-needs and late-night delivery operator with verticalised supply. Closest analog to FEAST in focusing specifically on late-night / off-hours demand rather than daytime meals.
Jiffy: UK-based rapid grocery and convenience delivery startup. Competes with FEAST for late-night London consumer demand, with similar positioning around off-peak convenience.
Deliveroo Editions: Deliveroo's ghost-kitchen / delivery-only kitchen concept that operates virtual restaurant brands — directly comparable if FEAST uses a virtual-brand model to supply late-night orders.

Broad incumbents

Just Eat Takeaway: UK-origin on-demand delivery and restaurant aggregator now part of Just Eat Takeaway. Operates late-night hours in major UK cities including London, overlapping with FEAST's core window.
Deliveroo: London-headquartered on-demand food delivery platform operating across the UK and globally. Directly competes with FEAST in late-night London delivery and dwarfs it in scale, rider fleet, and restaurant supply.
DoorDash: US-leading food delivery aggregator with growing UK presence and broad daypart coverage including late night. Not London-native but represents the same category competitive pressure FEAST faces.

Regional players

HungryPanda: Specialist late-night and ethnic-cuisine food delivery platform operating in the UK and Europe. Comparable as a late-night specialist, though with a niche cuisine focus rather than a generalist London model.

Emerging players

Foodhub: UK-based food delivery platform with lower-commission positioning aimed at independent restaurants. Comparable to FEAST as a UK-focused, restaurant-friendly delivery alternative.
Zappify: On-demand delivery network operating in the UK with rapid-delivery positioning including late-night windows. Comparable as a UK-focused emerging late-night delivery player.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key highlights4 records

Customer concentration

FEAST Hq financial estimates

Financial estimate

Revenue estimate

Valuation estimate

FEAST Hq leadership team

Management profile

Number of profiles

Profiles1 record

FEAST Hq funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

FEAST Hq M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FEAST Hq

What does FEAST Hq do?

Is FEAST Hq a public or private company?

FEAST Hq is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was FEAST Hq founded?

FEAST Hq was founded in 2016. It employs 1 to 10 people.

Where is FEAST Hq based?

FEAST Hq is headquartered in London, United Kingdom, in the Europe region.

Who are FEAST Hq's main competitors?

Uber Eats is listed as a peer. Direct peers are GoPuff, Jiffy and Deliveroo Editions. Broad incumbents are Just Eat Takeaway, Deliveroo and DoorDash. HungryPanda is listed as a regional player. Emerging players are Foodhub and Zappify.

Does FEAST Hq have an API?

No public API is recorded for FEAST Hq.

What industry is FEAST Hq in?

FEAST Hq's product category is Late Night Food Delivery. Its primary akta.pro industry code is THAFAJAI, Meal Prep & Subscription Virtual Kitchens, with a secondary code of HSACAGAA, Full-Service Catering (Off-Premise). Its NAICS code is 7223 and its SIC code is 5812.