Crescerance
Crescerance is an Atlanta-based private SaaS holding company operating the Engagifii MEAMS platform and related tools (embrAMS, Capitol Impact, BillStatus, embrAPP) for member engagement, association management, legislation tracking, and grassroots advocacy, serving education associations, government entities, and lobbying firms.
- Company typePrivate
- Founded2011
- HeadquartersAtlanta, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Crescerance does
Crescerance, Inc. is a privately held technology holding company headquartered at 600 Galleria Parkway in Atlanta, Georgia, founded in 2011. The company develops and operates a portfolio of SaaS-based platforms focused on organizational management and community engagement, serving education associations, K-12 and higher education institutions, state and local government entities, and lobbying firms. Its flagship offering is Engagifii, a Member Engagement & Association Management System (MEAMS) that integrates modules for Legislation, Accreditation, Relationships, Events, Communications, Revenue, and Documents management within a single platform. Supporting sub-brands include embrAMS (school board association management), Capitol Impact (legislation tracking and grassroots advocacy), BillStatus (Alabama legislative tracking, formerly ALRRS), and embr/embrAPP (mobile engagement apps for schools and districts). The product architecture combines traditional AMS functionality with mobile engagement capabilities and government relations tooling, allowing associations to manage events, training, member credits, legislative monitoring, and advocacy campaigns from one platform.
Crescerance firmographics
Firmographics- Name
- Crescerance
- Legal name
- Crescerance, Inc.
- Website
- https://crescerance.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Crescerance is an Atlanta-based private SaaS holding company operating the Engagifii MEAMS platform and related tools (embrAMS, Capitol Impact, BillStatus, embrAPP) for member engagement, association management, legislation tracking, and grassroots advocacy, serving education associations, government entities, and lobbying firms.
- Ownership category
- akta.pro rank
Crescerance industry classification
Industry- Product category
- Association Management Software
- NAICS
- Business Support Services (5614)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Marketing Automation & Campaign Management CRM (HDAEAFAB)
- akta.pro secondary industries
- Social CRM & Community Engagement Platforms (HDAEAFAF), Customer Engagement & Messaging (Email, SMS, Push, In-App) (BPAFAFAI)
Keywords
Where Crescerance is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Crescerance business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Distribution channels1 record
Marketing channels3 records
Crescerance product offering
Product offeringCore offering
Crescerance is a technology holding company that develops and sells SaaS-based platforms for organizational management and community engagement. Its core offering is the Engagifii MEAMS (Member Engagement & Association Management System) platform, which delivers an integrated suite of modules — Legislation, Accreditation, Relationships, Events, Communications, Revenue, and Documents — alongside complementary brands including embrAMS for school board associations, Capitol Impact for legislation tracking and grassroots advocacy, BillStatus for state legislative tracking, and embr / embrAPP for mobile stakeholder engagement.
Product overview
Crescerance is a technology holding company that provides SaaS-based platforms and complementary services for organizational management and community engagement. The company operates a portfolio of products under a platform-plus-modules architecture: Engagifii serves as the core MEAMS (Member Engagement & Association Management System) platform with integrated modules for Legislation, Accreditation, Relationships, Events, Communications, Revenue, and Documents. Supporting sub-brands include embrAMS (association management for school boards), Capitol Impact (legislation tracking and grassroots advocacy), BillStatus (Alabama legislative tracking), and embr (mobile engagement apps). These products serve K-12 education, higher education, associations, government entities, and lobbying firms.
Differentiator
Problem solved
Functional benefit
Brands
- embrAMS: Association management system for school board associations. With an integrated toolset SBAs can manage events and training courses and track credits and awards for members. Formerly known as eMembership.
- Engagifii
- Capitol Impact
- BillStatus
Products and services
- Engagifii Engagifii is the first and only MEAMS (Member Engagement & Association Management System) platform — a unified SaaS suite for associations, governmental organizations, and lobbying firms that integrates modules for Legislation, Accreditation, Relationships, Events, Communications, Revenue, and Documents to improve member engagement and grow non-dues revenue.
- embrAMS (formerly eMembership) embrAMS is an association management system built specifically for school board associations, providing an integrated toolset to manage events, training courses, and track credits and awards for members.
- Capitol Impact Capitol Impact is a Legislation Tracking Platform that helps organizations track and monitor state legislation online, bundled with grassroots advocacy, event management, and association management capabilities — serving associations, state agencies, local governments, universities, and lobbying firms.
- BillStatus (formerly ALRRS) BillStatus is an online platform for tracking, monitoring, and reporting on legislation, originally built for Alabama state legislative tracking and now operating as part of the Engagifii legislation technology stack.
- embr (embrAPP) embr is a mobile app platform that enables schools, districts, and associations to drive stakeholder engagement through mobile technology, ensuring students, parents, staff, alumni, and the community can be connected via apps with quick access to the information they need.
Companies that use Crescerance
Customer profileSegments4 records
Ideal customer profiles4 records
Crescerance technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Crescerance partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights6 records
Crescerance competitors and assessment
Company assessmentDirect peers
- Wild Apricot: Web-based association management software (now part of Personify) used by thousands of small-to-mid associations for membership, events, and communications. Directly comparable to Engagifii in serving the same association buyer with AMS functionality.
- MemberClicks: AMS platform purpose-built for small-staff associations, offering member database, event management, and communications. Overlaps Crescerance's association member-engagement thesis almost exactly and competes for similar vertical budgets.
- YourMembership (Community Brands): AMS within the Community Brands portfolio serving professional and trade associations with member engagement, learning, events, and commerce modules. Directly competes for mid-market association contracts similar to Crescerance's Engagifii target buyer.
- Fonteva: Salesforce-native association management platform offering member engagement, events, and e-commerce functionality. Overlaps Crescerance's MEAMS positioning and competes for the same association-tech budget pool.
- GrowthZone: AMS solution for chambers of commerce and associations, providing CRM, event registration, and member management. Comparable to Engagifii for trade/professional associations, particularly small-staff and chamber customers.
- Impexium: Salesforce-based association management platform with member engagement, events, and credentialing modules. Directly competes for the same association buyer that Engagifii targets with similar module architecture.
- Apptegy: Mobile-first communication and engagement platform for K-12 school districts. Direct overlap with Crescerance's embrAPP heritage and education-services customer base, competing for the same K-12 stakeholder-engagement budget.
Broad incumbents
- FiscalNote: Larger policy and legislative-tracking platform serving government affairs and lobbying professionals. Comparable to Capitol Impact and BillStatus, but operating at significantly greater scale and capital base across policy verticals.
Emerging players
- Quorum: Government-relations and grassroots-advocacy software suite for associations and corporate lobbying teams. Overlaps with Crescerance's Capitol Impact module on legislative tracking and advocacy workflow functionality.
- ParentSquare: School-home communication platform for K-12 districts combining mass notifications, mobile apps, and two-way messaging. Comparable to Crescerance's embrAPP offering in the K-12 stakeholder-engagement category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights6 records
Customer concentration
Crescerance social profiles
Digital presenceCrescerance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Crescerance leadership team
Management profileNumber of profiles
Profiles2 records
Crescerance subsidiaries and ownership
Company hierarchySubsidiaries3 records
Crescerance funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Crescerance M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Crescerance
What does Crescerance do?
Crescerance is a technology holding company that develops and sells SaaS-based platforms for organizational management and community engagement. Its core offering is the Engagifii MEAMS (Member Engagement & Association Management System) platform, which delivers an integrated suite of modules — Legislation, Accreditation, Relationships, Events, Communications, Revenue, and Documents — alongside complementary brands including embrAMS for school board associations, Capitol Impact for legislation tracking and grassroots advocacy, BillStatus for state legislative tracking, and embr / embrAPP for mobile stakeholder engagement.
Is Crescerance a public or private company?
Crescerance is a private company. It is classified as venture growth investor backed and is currently operating.
When was Crescerance founded?
Crescerance was founded in 2011. It employs 51 to 100 people.
Where is Crescerance based?
Crescerance is headquartered in Atlanta, United States, in the North America region.
Who are Crescerance's main competitors?
Direct peers on record are Wild Apricot, MemberClicks, YourMembership (Community Brands), Fonteva, GrowthZone, Impexium and Apptegy. FiscalNote is listed as a broad incumbent. Emerging players are Quorum and ParentSquare.
Does Crescerance have an API?
No public API is recorded for Crescerance.
What industry is Crescerance in?
Crescerance's product category is Association Management Software. Its primary akta.pro industry code is HDAEAFAB, Marketing Automation & Campaign Management CRM, with a secondary code of HDAEAFAF, Social CRM & Community Engagement Platforms. Its NAICS code is 5614 and its SIC code is 7372.