Drink Sarilla
- Company typePrivate
- Founded2021
- HeadquartersAsheville, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Drink Sarilla does
Drink Sarilla, operating under the legal entity 3 Mountains Inc., is a woman-owned (WBENC certified since 2020) organic beverage company founded in 2021 and headquartered in Asheville, North Carolina. It produces a portfolio of lightly sparkling, alcohol-free tea spritzers and loose leaf teas built around a proprietary Metabolic Health Tea Blend (green, black, guayusa, and honeybush teas) combined with adaptogenic botanicals such as tulsi, chamomile, rooibos, and hibiscus, sweetened with monk fruit or cane sugar and packaged in PFAS-free, BPA-free aluminum cans. Its differentiation is grounded in clean-label formulation (no stevia, erythritol, allulose, artificial flavors, or GMOs), small champagne-style carbonation, and a transparent Rwandan supply chain anchored by partnerships with the Umutuzo Cooperative and Ubuzima Healing Garden Farm.
The company sells through a Shopify-powered direct-to-consumer storefront with a subscription program (5-7% off after month 2), a wholesale channel targeting natural food and wellness retailers with in-store demo and marketing support, an experiential TeaVentures program to Rwanda, and a content-driven marketing mix (blog, social, founder podcast and TED Talk presence, PR). Pricing spans $7.50-$36 for canned multi-packs and gift sets and up to $80 for premium loose leaf teas. Products carry USDA Organic, Non-GMO Project Verified, Kosher, Vegan, Gluten-Free, Fair Trade USA, and WBENC certifications, and have received industry recognition including a Sofi New Product Award, BevNet Best Packaging, and Best Green Tea at the Africa Tea Convention.
Drink Sarilla firmographics
Firmographics- Name
- Drink Sarilla
- Legal name
- 3 Mountains Inc
- Website
- https://drinksarilla.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Drink Sarilla industry classification
Industry- Product category
- Functional Sparkling Tea Beverages
- NAICS
- Coffee and Tea Manufacturing (311920)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Tea (Leaf, Bagged, Instant, Concentrates) (CRADAHAE)
- akta.pro secondary industries
- Tea Blending & Flavoring (AFAFADAG), Instant Tea, Tea Extracts & Concentrates Manufacturing (AFAFADAH)
Keywords
Where Drink Sarilla is headquartered
LocationHeadquarters
- HQ city
- Asheville
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Drink Sarilla business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Direct-to-Consumer Product Sales: Online storefront selling sparkling teas, botanical spritzers, and loose leaf teas directly to consumers. Products available as one-time purchases or subscriptions. Includes 4-pack and 12-pack options for canned beverages and tins/bulk for loose leaf teas.
- Subscription Revenue: Subscribe & save program offering tiered discounts: 5% off after month 2-5, 7% off after month 6+. Recurring revenue model with cancel-anytime flexibility and month-to-month billing cadence.
- Wholesale Distribution: B2B wholesale accounts for retail partners including natural food stores, wellness retailers, and independent restaurants. Features fast approval, special discounts, seasonal offers, and local pickup for nearby retailers.
- Affiliate Program: Commission-based affiliate program (Sarilla Grow Impact) where partners earn commission while promoting products. Targets wellness influencers and content creators in the sober-curious and mindful drinking spaces.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 4-Cans One-Time Purchase |
| Unit Pricing | Pay-as-you-go | 12-Cans One-Time Purchase |
| Subscription | Monthly | 12-Cans Subscription |
| Unit Pricing | Pay-as-you-go | Gift & Sampler Packs |
| Unit Pricing | Pay-as-you-go | Loose Leaf Tea - Single Tin |
| Unit Pricing | Pay-as-you-go | Loose Leaf Tea - Bulk Bags |
| Unit Pricing | Pay-as-you-go | Premium Loose Leaf Tea |
Go-to-market motion4 records
Distribution channels3 records
Marketing channels8 records
Drink Sarilla product offering
Product offeringCore offering
Drink Sarilla manufactures and sells organic, alcohol-free sparkling tea spritzers and loose leaf teas built around a proprietary Metabolic Health Tea Blend and adaptogenic botanicals. Products are sold directly to consumers via a Shopify e-commerce store (with subscription options) and through a wholesale channel to natural food retailers and restaurants. The portfolio spans 8 sparkling spritzer flavors, loose leaf Rwandan teas in tins and bulk, gift/sampler packs, gift cards, and branded merchandise.
Product overview
Drink Sarilla is a woman-owned organic beverage company offering a portfolio of sparkling tea spritzers and loose leaf teas. The core product line consists of 8 sparkling tea spritzer flavors (Ginger Citrus, Hibiscus Mint, Tulsi Basil Lime, Green Tea, Lemon Tea, Chamomile Lime, Hoppy Hibiscus, and seasonal varieties) that are lightly carbonated, alcohol-free, and made with real brewed tea, herbs, spices, and fruits. These come in 4-pack or 12-pack formats with subscription options. The loose leaf tea collection includes organic green, black, white (silver needle), and tulsi lemongrass herbal teas sourced from Rwanda. Gift pack offerings include the Healthy Gift Pack (3 flavors, 6 cans) and 6 Pack Sampler Gift, plus a Caffeine-Free Sampler Box. The company also offers gift cards and branded merchandise.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- ~90mg natural caffeine from tea providing steady energy without crash
- +4 more outcomes
Companies that use Drink Sarilla
Customer profileSegments4 records
Ideal customer profiles3 records
Drink Sarilla technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
Drink Sarilla partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered major, core and flagship.
- Rotary InternationalmajorPartnership to scale water irrigation project to 7 villages by end of 2023. Water irrigation system built with Umutuzo Cooperative for year-round water access supporting farms and households.
- Ubuzima Healing Garden FarmcoreWomen's cooperative farm growing herbs for Sarilla flavors including chamomile, tulsi, and other botanicals. Emergency relief effort rebuilt nearly 50 homes after DRC volcano and subsequent earthquakes. Location where women grow ingredients used in Sarilla.
- Umutuzo CooperativecoreWomen-led cooperative in Rwanda growing tea and herbs used in Sarilla products. Partnership includes water irrigation system for year-round access. Project scaled to 7 villages with Rotary International support.
- Africa Healing Exchange (AHE)core501(c)(3) nonprofit partner supporting regenerative farming, trauma healing programs, and women-led cooperatives in Rwanda. Sarilla was born from this partnership with a Rwandan women's cooperative. Every can supports AHE programs for community development, clean water, and trauma recovery.
- Tima TeaflagshipSister company supplying premium loose leaf teas. Products consolidated under Sarilla brand. Supports same cause and supply chain. Award-winning organic teas from Rwanda.
- TeaVentures / Crop-to-Cup TripscoreExperiential travel program allowing customers to visit Rwanda, explore supply chain, meet growers, and participate in cultural exchange. Annual trips offer transparent view of partnership with Rwandan women's cooperative.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Drink Sarilla competitors and assessment
Company assessmentDirect peers
- Töst Beverages: Töst is a direct competitor in premium sparkling tea beverages, offering non-alcoholic, lightly carbonated tea-based drinks positioned for the same celebratory and sober-curious occasions as Sarilla.
- Brew Dr. Townshend's: Brew Dr. makes organic bottled teas and kombuchas sold through D2C, natural food retail, and foodservice, sharing Sarilla's organic positioning, multi-channel D2C-plus-wholesale model, and premium tea-based beverage portfolio.
- Republic of Tea: Republic of Tea sells premium loose leaf teas and tea-based beverages through D2C and retail with a focus on organic, Fair Trade, and wellness positioning, closely mirroring Sarilla's loose leaf tea assortment and mission.
- Recess: Recess is a sparkling adaptogenic mood beverage targeting the same sober-curious and functional-wellness consumer with hemp and adaptogen formulations sold via D2C and retail.
- Ghia: Ghia is a non-alcoholic functional aperitif targeting the sober-curious premium consumer with botanical and adaptogenic ingredients, occupying similar shelf space and occasions to Sarilla's spritzers.
- De Soi: De Soi is a premium non-alcoholic aperitif with adaptogenic botanicals, targeting the same mindful-drinking consumer at social occasions where Sarilla positions its sparkling teas.
- Kin Euphorics: Kin Euphorics is a functional non-alcoholic beverage using adaptogens and nootropics to support mood, sold through D2C and retail with similar positioning to Sarilla's adaptogenic sparkling teas.
- Hop WTR: Hop WTR is a sparkling hop water with adaptogens sold through D2C and major retail, directly comparable to Sarilla's Hoppy Hibiscus sparkling spritzer in flavor profile and occasion.
Broad incumbents
- OLIPOP: OLIPOP is a venture-backed functional sparkling beverage sold nationwide through D2C and major retail, illustrating the scale-up trajectory Sarilla could pursue while competing for the same functional-beverage shelf and consumer.
- Harney & Sons: Harney & Sons is an established premium loose leaf and bottled iced tea brand with broad retail and D2C distribution, comparable to Sarilla in its tea-product portfolio and premium positioning, though at significantly greater scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Drink Sarilla social profiles
Digital presenceDrink Sarilla compliance and trust
Trust signalCompliance12 records
Drink Sarilla financial estimates
Financial estimateRevenue estimate
Valuation estimate
Drink Sarilla leadership team
Management profileNumber of profiles
Profiles1 record
Drink Sarilla funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Drink Sarilla M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Drink Sarilla
What does Drink Sarilla do?
Drink Sarilla manufactures and sells organic, alcohol-free sparkling tea spritzers and loose leaf teas built around a proprietary Metabolic Health Tea Blend and adaptogenic botanicals. Products are sold directly to consumers via a Shopify e-commerce store (with subscription options) and through a wholesale channel to natural food retailers and restaurants. The portfolio spans 8 sparkling spritzer flavors, loose leaf Rwandan teas in tins and bulk, gift/sampler packs, gift cards, and branded merchandise.
Is Drink Sarilla a public or private company?
Drink Sarilla is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Drink Sarilla founded?
Drink Sarilla was founded in 2021. It employs 1 to 10 people.
Where is Drink Sarilla based?
Drink Sarilla is headquartered in Asheville, United States, in the North America region.
How does Drink Sarilla make money?
Four revenue lines are on record. Direct-to-Consumer Product Sales are the primary driver. The others are subscription Revenue, wholesale Distribution and affiliate Program.
Who are Drink Sarilla's main competitors?
Direct peers on record are Töst Beverages, Brew Dr. Townshend's, Republic of Tea, Recess, Ghia, De Soi, Kin Euphorics and Hop WTR. Broad incumbents are OLIPOP and Harney & Sons.
Does Drink Sarilla have an API?
No public API is recorded for Drink Sarilla.
What industry is Drink Sarilla in?
Drink Sarilla's product category is Functional Sparkling Tea Beverages. Its primary akta.pro industry code is CRADAHAE, Tea (Leaf, Bagged, Instant, Concentrates), with a secondary code of AFAFADAG, Tea Blending & Flavoring. Its NAICS code is 311920 and its SIC code is 2080.