Apple iSports
Apple iSports Group is a publicly traded B2B digital gaming technology company that provides a turnkey Casino-in-a-Box platform, white-label mobile casino games, and infrastructure and regulatory tooling to operators entering online wagering, and has recently pivoted to B2B via an appleiCasino JV.
- Company typePublic
- Founded1975
- HeadquartersIrvine, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Apple iSports does
Apple iSports Group, Inc. (OTC-QB: AAPI) is a publicly traded digital gaming technology company headquartered in Irvine, California, that supplies a unified B2B platform for operators entering the mobile wagering and online casino market. The company's core product, "Casino-in-a-Box," is a turnkey technology stack bundling a casino engine, mobile application, backend systems, compliance tooling, hosting, and support into a single deployable platform. This core offering is complemented by White-Label Mobile Casino Games (custom-branded mobile casino content delivered on scalable infrastructure) and Infrastructure & Deployment Services (connectivity, hosting, data architecture, integration support, and multi-jurisdiction regulatory tooling). The company also runs three Catalyst programs with Hangar 75 — Future of Gaming, Operational Excellence, and Foundation & Impact — that are structured as ecosystem initiatives to surface studios, infrastructure providers, compliance experts, and potential co-investment or acquisition targets.
The business model is sales-led B2B, targeting digital gaming operators with a value proposition of speed-to-launch ("launch in weeks, not months") and reduced in-house development overhead. Revenue mechanics, as disclosed in the company's product and revenue stream descriptions, include one-time platform licensing for Casino-in-a-Box deployments, recurring subscription fees for white-label games, managed services revenue for infrastructure and hosting, and brand licensing royalties through the appleiCasino joint venture with AiC Enterprises LLC (Belize). Per the Q1 2026 10-Q, the company reported $0 in revenue and a net loss of $385,221, reflecting the closure of its prior Australian consumer sportsbook operations and a strategic pivot to a B2B platform model. The company has raised approximately $25 million from LDA Capital (August 2025) and an earlier ~$1.37 million round (March 2023), and is pursuing an uplisting from OTC-QB to the Nasdaq mainboard. The leadership team is small (five named members, including CEO Joe Martinez), supplemented by fractional executive support via Ian Wilding (Founder and CEO of Hangar 75) as Fractional Chief Innovation Officer.
Apple iSports firmographics
Firmographics- Name
- Apple iSports
- Legal name
- Apple iSports Group, Inc.
- Website
- https://corporate.appleisports.com
- Company type
- Public
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Apple iSports Group is a publicly traded B2B digital gaming technology company that provides a turnkey Casino-in-a-Box platform, white-label mobile casino games, and infrastructure and regulatory tooling to operators entering online wagering, and has recently pivoted to B2B via an appleiCasino JV.
- Ownership category
- akta.pro rank
Apple iSports industry classification
Industry- Product category
- Digital Gaming Technology
- NAICS
- Gambling Industries (7132), Other Gambling Industries (71329)
- SIC
- Wholesale-Computers & Peripheral Equipment & Software (5045)
- akta.pro primary industry
- iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA)
- akta.pro secondary industry
- Online Casino Platform Providers (PAM, Wallet, CMS, Back Office) (MPAEABAK)
Keywords
Where Apple iSports is headquartered
LocationHeadquarters
- HQ city
- Irvine
- HQ country
- United States
- HQ region
- North America
Markets served
Apple iSports business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Operations, Personnel, Marketing or Sales
Revenue model
- Casino-in-a-Box platform licensing / deployment: Turnkey mobile wagering and casino platform sold to operators wanting to launch digital gaming businesses without in-house development overhead.
- White-label mobile casino games: Custom-branded mobile casino games delivered with recurring infrastructure and operations support.
- Managed infrastructure & hosting: Ongoing connectivity, hosting, data architecture, integration support, and regulatory tooling delivered as managed services.
- Brand licensing (apple-i / appleiCasino) via JV: Licensing of the 'apple-i' brand for use under the appleiCasino brand name through the AiC Enterprises JV, targeting global online gambling B2B and B2C channels.
- Pre-revenue / pivot to B2B: Q1 2026 reported $0 revenue and a net loss of $385,221; closed Australian consumer sportsbook operations and pivoted to a B2B model via the AiC Enterprises JV.
Go-to-market motion3 records
Apple iSports product offering
Product offeringCore offering
Apple iSports provides a unified B2B technology stack for operators entering digital gaming, anchored by its Casino-in-a-Box turnkey mobile wagering and casino platform (engine, app, backend, compliance, hosting, and support). It is complemented by White-Label Mobile Casino Games for custom-branded play and Infrastructure & Deployment Services covering connectivity, hosting, data architecture, integration support, and regulatory tooling. The offering is extended through the appleiCasino joint-venture brand and the acquired Lucky Bet Australian gaming brand to target global B2B and B2C online gambling channels.
Product overview
Apple iSports (OTC-QB: AAPI) offers a unified B2B technology platform for operators entering digital gaming, anchored by its Casino-in-a-Box core platform — a turnkey stack of engine, app, backend, compliance, hosting, and support — complemented by White-Label Mobile Casino Games for custom-branded play and Infrastructure & Deployment Services for connectivity, hosting, data architecture, integration support, and regulatory tooling. The offering is extended through branded initiatives: the appleiCasino JV brand (licensed under the AiC Enterprises joint venture) and the acquired Lucky Bet brand, which together target global B2B and B2C online gambling channels. The three Catalyst programs — Future of Gaming, Operational Excellence, and Foundation & Impact — sit alongside the platform as ecosystem-engagement initiatives that surface partners, M&A targets, and impact-aligned collaborators.
Differentiator
Problem solved
Functional benefit
Products and services
- Casino-in-a-Box Turnkey mobile wagering and casino platform that bundles the full technology stack (engine, app, backend, compliance, hosting, and support) so digital gaming operators can launch mobile wagering and casino experiences in weeks without in-house development overhead.
- White-Label Mobile Casino Games Custom-branded mobile casino games designed for engagement, speed, and retention, delivered on scalable, secure infrastructure for B2B digital gaming operators.
- Infrastructure & Deployment Services Connectivity, hosting, data architecture, integration support, and multi-jurisdiction regulatory tooling that complement the Casino-in-a-Box platform and white-label games for digital gaming operators.
- appleiCasino Online gambling and crypto gaming brand licensed from the 'apple-i' mark under a Joint Venture Agreement with AiC Enterprises LLC (Belize), targeting B2B and B2C channels in the global online gambling market.
- Lucky Bet Australian gaming brand announced as an Apple iSports acquisition (expected close Q3 2025), intended to broaden B2B and B2C revenue streams in the Australian market.
Companies that use Apple iSports
Customer profileIdeal customer profiles2 records
Apple iSports technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Apple iSports partnerships and signals
Strategic signalRecent moves7 records
Expansion highlights6 records
Apple iSports competitors and assessment
Company assessmentEmerging players
- Relax Gaming: B2B casino content and aggregation platform supplier to online operators. Comparable on the white-label content and platform aggregation dimension, though smaller and content-led.
Direct peers
- SBTech (now part of Endeavor): B2B sportsbook and iGaming platform provider to licensed operators, now within Endeavor's OpenBet unit. Comparable to the sportsbook and casino platform capabilities Apple iSports is positioning.
- Pragmatic Play: Supplies slots, live casino, and bingo content plus aggregation platform to online operators globally. Comparable to Apple iSports' white-label mobile casino games and infrastructure layer.
- Playtech: Long-established B2B gambling technology provider offering turnkey casino platforms, white-label games, sportsbook, and compliance tooling to operators globally. Closely comparable to Apple iSports' Casino-in-a-Box and white-label model.
- EveryMatrix: B2B iGaming platform and services provider (casino engine, sportsbook, payments, compliance) serving licensed operators worldwide. Closely comparable turnkey stack to Casino-in-a-Box.
- NeoGames: B2B provider of iLottery, iGaming, and sports betting technology, platforms, and managed services to lotteries and operators. Comparable turnkey platform and managed-services model targeting regulated operators.
- SoftSwiss: Provides turnkey iGaming platform solutions, white-label casino, and crypto-gaming infrastructure to operators. Directly comparable to Apple iSports' Casino-in-a-Box and crypto-gaming JV positioning.
- Evolution AB: Supplies live casino and slots content plus platform infrastructure to online gaming operators worldwide. Comparable as a B2B provider of casino games and platform services to licensed operators.
- GAN (now part of Sega Sammy): B2B platform and content provider serving US online casino and sportsbook operators, with white-label and managed-services offerings. Closely comparable business model to Apple iSports' B2B pivot.
Broad incumbents
- Light & Wonder (formerly Scientific Games): Large diversified gaming technology company providing iGaming platforms, content, and systems to operators and lotteries globally. Overlaps with Apple iSports' B2B platform and white-label content offerings but at far greater scale and breadth.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Apple iSports financial estimates
Financial estimateRevenue estimate
Valuation estimate
Apple iSports leadership team
Management profileNumber of profiles
Profiles5 records
Apple iSports subsidiaries and ownership
Company hierarchySubsidiaries2 records
Apple iSports funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Apple iSports M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Apple iSports
What does Apple iSports do?
Apple iSports provides a unified B2B technology stack for operators entering digital gaming, anchored by its Casino-in-a-Box turnkey mobile wagering and casino platform (engine, app, backend, compliance, hosting, and support). It is complemented by White-Label Mobile Casino Games for custom-branded play and Infrastructure & Deployment Services covering connectivity, hosting, data architecture, integration support, and regulatory tooling. The offering is extended through the appleiCasino joint-venture brand and the acquired Lucky Bet Australian gaming brand to target global B2B and B2C online gambling channels.
Is Apple iSports a public or private company?
Apple iSports is a public company. It is classified as public and is currently operating.
When was Apple iSports founded?
Apple iSports was founded in 1975. It employs 1 to 10 people.
Where is Apple iSports based?
Apple iSports is headquartered in Irvine, United States, in the North America region.
How does Apple iSports make money?
Five revenue lines are on record. Casino-in-a-Box platform licensing / deployment is the primary driver. The others are white-label mobile casino games, managed infrastructure & hosting, brand licensing (apple-i / appleiCasino) via JV and pre-revenue / pivot to B2B.
Who are Apple iSports's main competitors?
Relax Gaming is listed as an emerging player. Direct peers are SBTech (now part of Endeavor), Pragmatic Play, Playtech, EveryMatrix, NeoGames, SoftSwiss, Evolution AB and GAN (now part of Sega Sammy). Light & Wonder (formerly Scientific Games) is listed as a broad incumbent.
Does Apple iSports have an API?
No public API is recorded for Apple iSports.
What industry is Apple iSports in?
Apple iSports's product category is Digital Gaming Technology. Its primary akta.pro industry code is MPAEAKAA, iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms), with a secondary code of MPAEABAK, Online Casino Platform Providers (PAM, Wallet, CMS, Back Office). Its NAICS code is 7132 and its SIC code is 5045.