What Lojas Renner S.A does

Lojas Renner S.A. is a publicly traded Brazilian fashion and lifestyle retailer (B3 ticker LREN3, founded 1965, headquartered in Porto Alegre) operating an omnichannel model that combines hundreds of physical stores across Brazil, Uruguay, and Argentina with the lojasrenner.com.br e-commerce platform, a mobile app, and WhatsApp-based purchasing. The company sells women's, men's, children's, and baby apparel, footwear, accessories, beauty products, jeans, beachwear, underwear, sleepwear, and sportswear under the Renner master brand, and operates the Ashua sub-brand for plus size consumers and the Repassa second-hand resale platform acquired in 2021.

The business generates revenue primarily through direct retail sales (physical stores and e-commerce), with the proprietary Cartões Renner private label credit card program — operated via the in-house Realize Soluções Financeiras entity — providing installment financing, transaction economics, and customer loyalty (up to 7x interest-free installments, 10% cashback). Supporting infrastructure includes the Uello Tecnologia S.A. logistics platform (acquired February 2022) for last-mile delivery, and a Databricks-powered AI agent factory that automates HR and operational queries, decodes collective bargaining agreements, surfaces executive insights, and runs Voice of the Customer analytics across voice, chat, and social channels; an AI-driven virtual beauty try-on is offered to consumers via WhatsApp.

Financial performance in FY2025 was a record: net income of R$1.5 billion (up 21.8% year-over-year), Q4 2025 gross margin of 56.5% (highest in six years), R$1.4 billion in free cash flow, and R$1.8 billion returned to shareholders through dividends and buybacks, with retail net revenue up 9.2% for the year. Management has guided to 9-13% annual retail revenue growth through 2030 and 50-60 new store openings in 2026. Leadership includes CEO Fabio Adegas Faccio, founder A.J. Renner, and Chief Digital Officer Flavio Reis.

Name

Lojas Renner S.A

Legal name

Lojas Renner S.A.

Website

https://lojasrenner.com.br

Company type

Public

Founded year

1965

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Lojas Renner S.A. is Brazil's largest publicly traded fashion and lifestyle retailer (B3: LREN3), operating hundreds of omnichannel stores across Brazil, Uruguay, and Argentina plus e-commerce and WhatsApp shopping, with sub-brands Ashua (plus size) and Repassa (resale).

Ownership category

akta.pro rank

Headquarters

HQ city

Porto Alegre

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Retail Sales - Physical Stores: Brick-and-mortar retail sales through hundreds of physical store locations across Brazil, Uruguay, and Argentina
2. E-commerce Online Sales: Direct online sales through lojasrenner.com.br website and mobile platform with home delivery and in-store pickup options
3. Private Label Credit Cards: Co-branded Renner credit cards (Cartões Renner) generating transaction fees and customer loyalty

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Lojas Renner S.A. is Brazil's largest fashion and lifestyle retailer, selling women's, men's, children's, and baby apparel, footwear, accessories, beauty products, jeans, beachwear, underwear, sleepwear, and sportswear through an omnichannel model that combines hundreds of physical stores in Brazil, Uruguay, and Argentina with the lojasrenner.com.br e-commerce platform, a mobile app, and a WhatsApp shopping channel. The company also offers the Cartões Renner private-label credit card and operates the Ashua plus-size sub-brand, while integrating AI-driven personalization (beauty virtual try-on) and operational automation on the Databricks platform.

Product overview

Lojas Renner S.A. is Brazil's largest fashion and lifestyle retailer operating a multi-format portfolio combining physical stores (hundreds across Brazil, Uruguay and Argentina) with an e-commerce platform (www.lojasrenner.com.br). The company offers women's, men's, children's, and baby clothing, footwear, accessories, beauty/perfumery, jeans, beachwear, underwear, sleepwear, and sportswear under the core Renner brand. Key sub-brands include Ashua Curve & Plus Size for plus size fashion. Strategic acquisitions include Uello (logistics technology, 2022) and Repassa (online resale platform, 2021). The company provides proprietary credit cards (Cartões Renner) and omnichannel services including WhatsApp shopping with AI-powered beauty virtual consulting. With over 20,000 employees and operations spanning multiple countries, the company leverages AI agents for operational automation and customer analytics.

Differentiator

Problem solved

Functional benefit

Brands

• Ashua: Plus size and curve fashion brand offering clothing including pants, dresses, blouses and more for curvy women
• Repassa
• Realize Soluções Financeiras

Products and services

• Renner E-commerce Platform Brazil's largest fashion and lifestyle e-commerce platform offering women's, men's, children's clothing, footwear, accessories, beauty products, jeans, beachwear, underwear, sleepwear, sportswear and baby clothing through an online store with omnichannel capabilities including home delivery and in-store pickup.
• Renner Physical Stores Hundreds of brick-and-mortar physical retail stores across Brazil, Uruguay, and Argentina offering fashion and lifestyle products with over 20,000 employees.
• Cartões Renner (Renner Credit Cards) Proprietary private-label credit card program offering installment payments, cashback rewards, and exclusive discounts for loyal customers, issued through Realize Soluções Financeiras.
• WhatsApp Shopping and AI Beauty Virtual Try-On
• Ashua Curve & Plus Size Dedicated plus size fashion sub-brand offering curve and plus size clothing including blouses, pants, dresses, jackets, shirts, skirts, intimate wear, accessories, shorts, sportswear, and jeans, available online and in physical store corners within Renner locations.
• AI Agent Factory on Databricks Data Intelligence Platform

Quantifiable outcome

• Record full-year 2025 net income of R$1.5 billion, up 21.8% year-over-year
• +4 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Uello Tecnologia S.A.coreStrategic or Co-development Partner · 4 February 2022Digital-focused logistics tech company specializing in express delivery and logistics management. Acquisition completed on February 4, 2022 to enhance Lojas Renner's omnichannel delivery platform, improve delivery times, and expand reach across Brazil.
• RepassaminorStrategic or Co-development Partner · 15 July 2021Online resale platform acquired 100% by Lojas Renner. Deal conditioned on certain contractual conditions. Founder and key executives of Repassa will remain involved with the company.
• DatabrickscoreTechnology or IntegrationTechnology partnership to build an AI agent factory on the Databricks Data Intelligence Platform. Consolidates fragmented data from PDFs, Word docs and multiple systems into a unified lakehouse architecture. Deployed multiple AI agents including Internal Support Agent, Labor Relations Agent, Executive Insights Agent, and Voice of the Customer Analytics.
• Ashua (Sub-brand)coreChannel Partner/ Reseller/ DistributorOwned sub-brand focused on curve and plus size fashion. Operates as a separate brand with dedicated website and physical store corners within Renner locations.
• Brand Partners (New Balance, Puma, Adidas, L'Oréal, etc.)minorChannel Partner/ Reseller/ DistributorThird-party branded products sold through Lojas Renner stores and website including athletic brands (New Balance, Puma, Adidas, Mizuno, Olympikus), beauty brands (L'Oréal, Wella, Vichy), and fashion accessories.

Scale indicators12 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Via (formerly Via Varejo): Brazilian retail group operating Casas Bahia and Ponto brands with strong omnichannel presence. Overlaps with Renner in mass-market Brazilian consumers and competes for share of wallet across apparel-adjacent general merchandise categories.
• Magazine Luiza: Brazilian multi-category retailer (MGLU3) with a comparable omnichannel model combining physical stores, e-commerce, and marketplace operations. Both companies target the mass-market Brazilian consumer and compete head-to-head across electronics, home, and increasingly fashion and apparel categories.
• Hering: Iconic Brazilian apparel manufacturer and retailer with its own store network, focused on basics, underwear, and casual wear. Comparable to Renner as a vertically integrated domestic apparel brand selling through branded retail in similar Brazilian shopping centers.
• C&A Brasil: Brazilian subsidiary of global fashion retailer C&A, operating physical stores and e-commerce in women's, men's, children's, and baby apparel. Competes directly with Renner in the same Brazilian mid-market fashion consumer segment.
• Riachuelo: One of Brazil's largest fashion-focused retailers, operating hundreds of physical stores and an e-commerce platform across women's, men's, and children's apparel. Closest direct competitor to Lojas Renner in Brazilian mid-market fashion with a similar store footprint and assortment strategy.
• Marisa: Brazilian fashion retailer with strong women's apparel focus, operating physical stores and e-commerce across Brazil. Directly comparable in target customer, price points, and product categories to Lojas Renner's core women's assortment.

Broad incumbents

• H&M: Global fashion retailer with physical stores and e-commerce presence in Brazil. Competes in similar mid-market fashion categories but operates at much larger global scale and does not specialize in the Brazilian market the way Renner does.
• Inditex (Zara): Global fast-fashion group operating Zara and other banners with stores in Brazil and other Latin American markets. Larger and more internationally established, with overlapping apparel categories but a globally diversified footprint beyond Renner's regional focus.

Emerging players

• Shein: Cross-border fast-fashion platform rapidly gaining share in Brazil with low-priced, high-velocity assortments. Does not operate traditional physical stores but directly pressures Renner's pricing and trend-cycle positioning with younger Brazilian consumers.
• Mercado Livre: Latin America's largest e-commerce platform with growing fashion and apparel marketplace categories in Brazil. Not a direct fashion retailer, but its marketplace and logistics infrastructure increasingly competes with Renner's e-commerce and delivery economics.

Market position

Strengths5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/ashuacurvesize/?hl=pt-br
• Xx.com/lojas_renner
• Facebookfacebook.com/lojasrenner
• LinkedInlinkedin.com/company/52662

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lojas Renner S.A