Quero Education
Quero Education operates Quero Bolsa, a Brazilian online marketplace connecting students with 1,544+ partner universities and colleges offering scholarships of up to 90% off tuition across 2,000+ courses nationwide. Revenue is earned through transaction fees on student enrollments.
- Company typePrivate
- Founded2013
- HeadquartersSão José Dos Campos, Brazil
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Quero Education does
Quero Education, operating under the brand Quero Bolsa, runs a Brazilian online marketplace that connects prospective students with private universities, colleges, and technical schools offering discounted tuition via scholarships. The platform aggregates over 1,544 partner educational institutions and 2,000+ scholarship-bearing courses spanning undergraduate, graduate, technical, language, and free courses across all Brazilian states, with students able to filter by course, city, price, and modality (in-person, hybrid, or distance learning). The core product is supported by complementary features including the Revista Quero content hub, the Teste Vocacional Grátis (a free vocational assessment based on Howard Gardner's Multiple Intelligences Theory), the Comunidade Quero Q&A forum, and the Portal do Aluno student portal access tool, all of which strengthen SEO and top-of-funnel demand capture.
The business model is a free, product-led growth marketplace for students, with revenue generated through commissions or transaction fees paid by partner institutions on successful enrollments. Distribution is digital-only via web and mobile web, with WhatsApp-based customer support (0800 123 2222) and earned media coverage from major Brazilian outlets such as Globo, Exame, and Pequenas Empresas & Grandes Negócios. The company has built institutional relationships across Brazil's largest private higher-education groups, including Anhanguera, Estácio, UNIP, FMU, UNICSUL, UAM, UNISA, UNICID, USJT, UFBRA, and Centro Universitário FAM, and has consolidated adjacent platforms such as Vs Mais Estudo / Neora. Quero Education is registered in Brazil under CNPJ 10.542.212/0001-54 and is recognized for customer service quality through the Reclame Aqui RA1000 certification (2017) and the Prêmio Época Reclame Aqui award.
Quero Education is a private, venture-backed company headquartered in São José Dos Campos, Brazil, with 501–1,000 employees and funding history spanning Y Combinator (lead investor in the 2016 seed round), Lumia Capital (2016), Endeavor Catalyst (2018), and G2D Investments (2019). The company operates exclusively in Brazil with no disclosed international expansion, and its revenue, headcount growth, and post-2019 funding trajectory are not publicly disclosed in the available source material.
Quero Education firmographics
Firmographics- Name
- Quero Education
- Legal name
- Quero Educação
- Website
- https://querobolsa.com.br
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Quero Education operates Quero Bolsa, a Brazilian online marketplace connecting students with 1,544+ partner universities and colleges offering scholarships of up to 90% off tuition across 2,000+ courses nationwide. Revenue is earned through transaction fees on student enrollments.
- Ownership category
- akta.pro rank
Quero Education industry classification
Industry- Product category
- Education Marketplace / Edtech
- NAICS
- Exam Preparation and Tutoring (611691), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Virtual Recruitment Events, Fairs & Webinar Platforms (EDAIACAF)
Keywords
Where Quero Education is headquartered
LocationHeadquarters
- HQ city
- São José Dos Campos
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Quero Education business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Commission on Enrollments: Quero Bolsa earns revenue by facilitating student enrollments at partner institutions. The platform drives student acquisition for universities in exchange for a referral or transaction fee, likely a percentage of tuition or a fixed enrollment commission.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Monthly | Student-facing platform with scholarship discounts at partner institutions |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Quero Education product offering
Product offeringCore offering
Quero Educação operates Quero Bolsa, an online marketplace that aggregates more than 1,544 partner educational institutions across Brazil and enables students to search, compare, and apply for scholarships of up to 90% off tuition on over 2,000 courses. The platform is free for students; revenue is generated through transaction-based commissions paid by partner institutions for enrollments facilitated through the marketplace.
Product overview
Quero Bolsa is a scholarship aggregation and educational marketplace platform operating as a unified platform that connects students with over 1,544 partner educational institutions offering discounted tuition. The platform consists of the core Quero Bolsa marketplace (for finding scholarships up to 90% off across 2,000 courses), complemented by supporting tools including the Portal do Aluno (student portal access finder), Teste Vocacional Grátis (career assessment based on Multiple Intelligences Theory), Comunidade Quero (peer Q&A community), Revista Quero (educational content magazine), and comprehensive listing features for courses and institutions. The platform serves as a bridge between students seeking affordable higher education and private Brazilian universities.
Differentiator
Problem solved
Functional benefit
Brands
- Quero Bolsa: Main educational scholarship platform connecting students with universities and colleges offering discounted tuition rates
- Revista Quero
- Comunidade Quero
Products and services
- Quero Bolsa Online marketplace that aggregates Brazilian educational institutions and allows students to search, compare, and apply for scholarships of up to 90% off tuition across undergraduate, graduate, technical, free, and language courses.
Quantifiable outcome
- Scholarships of up to 90% off tuition prices for students
- +3 more outcomes
Companies that use Quero Education
Customer profileNamed customers10 records
Segments2 records
Ideal customer profiles2 records
Quero Education technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Quero Education partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- UNICSUL - Cruzeiro do SulcoreMajor partner institution in São Paulo offering scholarships through the Quero Bolsa platform. 86% of students recommend this institution. Monthly prices from R$75.
- UAM - Anhembi MorumbicoreMajor partner institution in São Paulo offering scholarships through the Quero Bolsa platform. 86% of students recommend this institution. Monthly prices from R$99.
- UNISA - Universidade Santo AmarocorePartner institution offering scholarships through the Quero Bolsa platform. 84% of students recommend this institution. Monthly prices from R$119.
- UNICIDcorePartner institution offering scholarships through the Quero Bolsa platform. 87% of students recommend this institution. Monthly prices from R$112.
- USJT - São Judas TadeucorePartner institution offering scholarships through the Quero Bolsa platform. 85% of students recommend this institution. Monthly prices from R$102.
- AnhangueracoreMajor partner institution with broad national presence. 81% of students recommend this institution. Monthly prices from R$84. Listed as a top institution on the platform.
- EstáciocoreMajor partner institution with broad national presence. 84% of students recommend this institution. Monthly prices from R$92. Listed as a top institution on the platform.
- FMUcorePartner institution offering scholarships through the Quero Bolsa platform. 73% of students recommend this institution. Monthly prices from R$124.
- UNIPcorePartner institution offering scholarships through the Quero Bolsa platform. 87% of students recommend this institution. Monthly prices from R$146.
- UFBRAcorePartner institution offering scholarships through the Quero Bolsa platform. 87% of students recommend this institution. Monthly prices from R$73. Listed as a top institution on the platform.
- Centro Universitário FAMcorePartner institution offering scholarships through the Quero Bolsa platform. 90% of students recommend this institution. Monthly prices from R$89.
- Cruzeiro do Sul VirtualcorePartner institution offering distance learning (EaD) courses through the Quero Bolsa platform. 88% of students recommend this institution.
- Vs Mais Estudo / NeoraminorReferenced as a related entity in the footer links, suggesting an acquisition or merger.
- Educa BrasilminorReferenced as a related platform in the footer links, possibly indicating consolidation of educational platforms.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Quero Education competitors and assessment
Company assessmentRegional players
- CIEE: Brazilian nonprofit student services organization offering internship and entry-level workforce programs; overlaps with Quero on serving Brazilian students and partner-institution relationships, though focused on internships rather than degree enrollment.
- Hotmart: Brazilian-origin edtech and digital products platform serving creators and learners across Latin America; comparable as a large Brazilian education marketplace with similar PLG distribution mechanics, though focused on online courses rather than degree scholarships.
- Descomplica: Major Brazilian online education platform covering K-12, vestibular prep, and higher education enrollment; overlaps with Quero on the Brazilian student acquisition funnel but is content/test-prep-led rather than marketplace-led.
- Me Salva!: Brazilian edtech platform offering vestibular and ENEM test prep plus higher education enrollment services; comparable as a Brazilian student acquisition platform with institution partnerships that competes with Quero for the same prospect base.
Broad incumbents
- 2U: Edtech company partnering with universities to deliver online degree programs; comparable as an institution-partnered enrollment and education marketplace, though focused on online program management and operating primarily in the US.
- Coursera: Global online learning marketplace partnering with universities and companies; comparable as a higher-education enrollment marketplace with similar institution partnership dynamics, though operating globally and with course fees rather than scholarships.
Direct peers
- Pravaler: Brazilian student financing and enrollment platform that connects students with institutions via sponsored credit; a comparable Brazilian marketplace addressing affordability barriers in higher education, though with a financing rather than scholarship model.
- Quero Bolsa Vai (formerly Estudar.vc): Listed here only for completeness as a same-company product extension; included as a reference data point rather than a separate competitor.
- Vai de Bolsa: Brazilian scholarship marketplace connecting prospective students with discounted tuition at partner institutions; overlaps directly with Quero on scholarship matching and institution referral mechanics.
- Educa Mais Brasil: Brazilian online marketplace that aggregates private universities and offers scholarship-enabled enrollment, directly competing with Quero Bolsa for the same Brazilian student segment with a comparable institution-partnered model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Quero Education social profiles
Digital presenceQuero Education financial estimates
Financial estimateRevenue estimate
Valuation estimate
Quero Education leadership team
Management profileNumber of profiles
Profiles4 records
Quero Education funding detail
Funding detailFunding overview
Funding rounds5 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Quero Education M&A and investment
M&A and investmentM&A
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Quero Education
What does Quero Education do?
Quero Educação operates Quero Bolsa, an online marketplace that aggregates more than 1,544 partner educational institutions across Brazil and enables students to search, compare, and apply for scholarships of up to 90% off tuition on over 2,000 courses. The platform is free for students; revenue is generated through transaction-based commissions paid by partner institutions for enrollments facilitated through the marketplace.
Is Quero Education a public or private company?
Quero Education is a private company. It is classified as venture growth investor backed and is currently operating.
When was Quero Education founded?
Quero Education was founded in 2013. It employs 501 to 1,000 people.
Where is Quero Education based?
Quero Education is headquartered in São José Dos Campos, Brazil, in the Latin America region.
How does Quero Education make money?
One revenue line is on record: commission on Enrollments.
Who are Quero Education's main competitors?
Regional players on record are CIEE, Hotmart, Descomplica and Me Salva!. Broad incumbents are 2U and Coursera. Direct peers are Pravaler, Quero Bolsa Vai (formerly Estudar.vc), Vai de Bolsa and Educa Mais Brasil.
Does Quero Education have an API?
No public API is recorded for Quero Education.
What industry is Quero Education in?
Quero Education's product category is Education Marketplace / Edtech. Its primary akta.pro industry code is EDAIACAF, Virtual Recruitment Events, Fairs & Webinar Platforms. Its NAICS code is 611691 and its SIC code is 8200.