What DOT Loves Data does

DOT Loves Data (legal entity Dot Loves Data Limited) is a privately held New Zealand data intelligence firm founded in 2014 and headquartered in Wellington. The company is majority-backed by ANZ (Australia and New Zealand Banking Group) and operates as a standalone business with ANZ board representation; ANZ's Chief Marketing Officer Astrud Burgess serves as Board Chair, and ANZ Managing Director Lorraine Mapu serves as ANZ Appointed Director. Its core asset is exclusive access to ANZ's anonymized card transaction data — over 3 million transactions daily covering more than half of all New Zealanders — enriched with merchant-level linkages, neighborhood-level geographic mapping, five-year age bracket demographic segmentation, and 100+ additional community and business performance datasets.

The product portfolio combines bespoke analytics services with a self-serve dashboard suite. Bespoke services cover Data Strategy, Predictive Modelling, Advanced Analytics, and Business Intelligence Reporting, and are sold via direct enterprise engagement to retailers (e.g., The Warehouse Group), financial institutions (notably ANZ itself), and consumer brands. The dashboard suite, delivered through the Dot Portal, includes Community Compass (community performance), Bizmomento (business intelligence monitoring), Us (dynamic customer segmentation), Turn Up (event/visitor prediction), and Dot Drop (secure data transfer). An ISO 27001 certification (Telarc) supports enterprise procurement requirements.

The business model is dual-pronged: subscription or usage-based access to dashboard products through the Dot Portal (with a self-serve trial motion), and professional services / bespoke engagements for enterprise accounts. Customers span enterprise retailers, financial institutions, food and beverage chains (e.g., Kokodak), media/broadcasting (e.g., Sky), government and community organizations, and event organizers. The operating footprint is solely New Zealand, with 11-50 employees led by CEO Mike Brough, co-founder Jason Wells, and a leadership bench covering customer success, operations, data science, product, and technology.

Name

DOT Loves Data

Legal name

Dot Loves Data Limited

Website

https://dotlovesdata.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

DOT Loves Data is a Wellington-based data intelligence firm majority-backed by ANZ that builds analytics products on daily ANZ card transaction data covering over half of New Zealanders, serving enterprise retailers, financial institutions, and consumer brands with market share, segmentation, and store optimization dashboards via the Dot Portal.

Ownership category

akta.pro rank

Headquarters

HQ city

Wellington

HQ country

New Zealand

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D

Revenue model

1. Data Analytics Services: Subscription-based access to consumer spending data and analytics dashboards. Services include market share analysis, customer segmentation, customer loyalty insights, and store optimization. Delivered through the Dot Portal platform with tiered access.
2. Bespoke Data Services: Custom data services including Data Strategy, Predictive Modelling, Advanced Analytics and AI solutions, and Business Intelligence Reporting for enterprise clients with specific analytical needs.
3. Dashboard Products: Self-serve dashboard products (Community Compass, Bizmomento, Us, Turn Up) offered through the Dot Portal, likely with subscription or usage-based pricing.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

DOT Loves Data is a data intelligence company that builds analytics products powered by daily ANZ card transaction data covering more than half of New Zealanders. It sells market share tracking, customer segmentation, customer loyalty, store optimisation, event impact measurement, consumer spending trends, bespoke data strategy/predictive modelling/AI services, and a suite of cloud-based dashboards (Community Compass, Bizmomento, Us, Turn Up) plus a secure data transfer tool (Dot Drop) via the Dot Portal.

Product overview

DOT Loves Data is a data intelligence company backed by ANZ, offering a portfolio of analytical products and bespoke services powered by daily ANZ transactional data covering over 3 million transactions daily from more than half of all New Zealanders. The core offerings include Market Share tracking, Customer Segmentation, Customer Loyalty analysis, Store Optimisation, Measure Your Impact, Consumer Spending trends, and Bespoke Services (Data Strategy, Predictive Modelling, Advanced Analytics and AI solutions, and Business Intelligence Reporting). These analytical services are delivered through a suite of dashboard products accessible via the DOT Portal: Community Compass (community performance data), Bizmomento (business intelligence), Us (customer segmentation), Turn Up (event/visitor prediction), and DOT Drop (secure data transfer). The portfolio combines proprietary transaction data with 100+ additional datasets, delivering insights mapped to neighbourhood level with five-year age bracket segmentation.

Differentiator

Problem solved

Functional benefit

Brands

• Dot Drop: Purpose-built cloud-based application for secure data transfers, facilitating storage and easy sharing with nominated parties.
• Dot Portal
• Community Compass
• Bizmomento
• Us
• Turn Up

Products and services

• Market Share
• Customer Segmentation
• Customer Loyalty
• Store Optimisation
• Measure Your Impact
• Consumer Spending
• Bespoke Services
• Community Compass
• Bizmomento
• Us
• Turn Up
• DOT Drop

Quantifiable outcome

• The Warehouse Group (218 stores) enhanced data-informed decision making with advanced consumer spending insights
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature6 records

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Mastercard (SpendingPulse): Mastercard's SpendingPulse and Insights offerings provide aggregated card-spend analytics globally. Direct comparability in using card transaction data for market share and retail performance insights, but Mastercard operates at much greater scale across many geographies rather than specializing in one country.
• Visa (Visa Spend Vista / U.S. Retail Spend): Visa publishes card-spend indexes and retail analytics similar to Dot's Market Share and Consumer Spending products. Comparable transaction-data-led market intelligence, but globally distributed rather than single-country focused.
• NielsenIQ / Circana: NielsenIQ and Circana (formerly IRI/NPD) provide consumer and retail measurement, including market share, customer loyalty, and store performance analytics. Highly comparable in product categories served (Market Share, Customer Loyalty, Store Optimisation) but operate globally with broader data sources than card transactions alone.
• Similarweb: Similarweb provides digital market intelligence including audience, traffic, and engagement analytics. Tangentially comparable as a data-aggregation and analytics platform for business decision-making, though focused on digital rather than card-spend data.
• Cardlytics: Cardlytics uses anonymized card transaction data to power purchase intelligence and bank-based marketing. Comparable in leveraging bank-card data for consumer insights, though primarily US-focused and monetized through performance marketing rather than enterprise subscriptions.

Direct peers

• Placer.ai: Placer.ai provides location and foot-traffic analytics for retailers and real estate, enabling site selection, competitive benchmarking, and trade area analysis. Directly comparable to Dot's Store Optimisation and Measure Your Impact products, though Placer relies on panel location data rather than card transactions.
• Numerator: Numerator provides panel-based consumer purchase data and market intelligence for CPG and retail. Comparable in offering customer segmentation, loyalty analysis, and market share insights, but built on receipt-scan panels rather than card-spend data.
• Bloomberg Second Measure: Bloomberg Second Measure analyzes aggregated card transaction data to deliver consumer spending insights and competitive intelligence. Direct functional overlap with Dot's card-data-led Market Share and Consumer Spending products, though operating at US/global scale.
• Earnest Research: Earnest Research provides transaction-data analytics for institutional investors and corporates, including market share and consumer behavior tracking. Closely comparable data-input methodology (card transactions) and output use cases (market share, customer insights).

Emerging players

• Sensor Tower / Sensor Tower Data.ai: Sensor Tower (after acquiring data.ai) provides digital consumer and advertising intelligence. Partially comparable as a data-aggregation analytics platform serving enterprise customers with consumer insights, though focused on digital/app ecosystems rather than physical retail card spend.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• Xx.com/dotlovesdata
• LinkedInlinkedin.com/company/dot-loves-data
• Instagraminstagram.com/dotlovesdata
• Facebookfacebook.com/dotovesdata

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds4 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DOT Loves Data