Male Allies UK

What Male Allies UK does

Male Allies UK is a UK-based consultancy founded in 2021 by psychologist Lee Chambers and co-founded by sociologist Jade Anderson, focused on engaging men and boys in gender equity and allyship development within workplaces and schools. The firm operates from Preston and Manchester and delivers services across 15 sectors, offering bespoke workshops on positive masculinity, male mental health, menopause and gender-based microaggressions; inclusive leadership training; keynote speaking; and DE&I strategy consulting. Disclosed enterprise clients include John Lewis Partnership, Dassault 3DS and Thames Valley Police.

Name

Male Allies UK

Legal name

Male Allies UK

Website

https://maleallies.co.uk

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Male Allies UK is a UK-based consultancy that builds male allyship and gender equity skills through bespoke workshops, training programs, keynote speaking, and proprietary frameworks, serving enterprises, schools and communities across the UK.

Ownership category

akta.pro rank

Product category

Diversity, Equity & Inclusion Consulting

NAICS

Grantmaking Foundations (813211), Human Rights Organizations (813311)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Shared Student Apartments & Roommate-Matching Platforms (EDAIALAD)

akta.pro secondary industry

Remote/Virtual International Internship Programs (EDAIAFAF)

Keywords

• Gender equity consulting
• Male allyship training
• Inclusive leadership workshops
• DE&I strategy consulting
• Workplace inclusion programmes

Headquarters

HQ city

Preston

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Consulting Services: Bespoke consulting including help with DE&I strategy to make allyship an organisational value and priority.
2. Training Programs: Inclusive leadership training and bespoke programs to move men from awareness to action, including workshops on positive masculinity, male mental health, menopause, and gender-based microaggressions.
3. Keynote Speaking: Lee Chambers speaks at conferences and events about his experiences as a stay at home dad and his journey to and work around male allyship.
4. Research Reports: Research publications including Voice of the Boys, Boys and Bots, and Shaping Gender Balance reports.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Male Allies UK is a UK consultancy that designs and delivers bespoke allyship workshops, inclusive leadership training programs, and DE&I strategy consulting for organisations seeking to engage men in gender equity. Offerings are grounded in proprietary research-backed frameworks and complemented by paid keynote speaking, downloadable research reports, and flagship events including the National Allyship Summit and Festival of the Boy.

Product overview

Male Allies UK is a consultancy offering bespoke workshops, training programs, keynote speaking, consulting, and free research resources focused on male allyship and gender equity in workplaces. The portfolio includes several proprietary intellectual property frameworks including the Male Allyship Continuum, CAUSES Framework, 8 Tenets of Male Allyship, Three Levels of Allyship, Positioning as a Male Ally, Power Literacy, Allyship Drift and Sustainment Model, and Allyship Infrastructure. The company also produces research reports including Voice of the Boys, Boys and Bots, Shaping Gender Balance, and the Parenting In The Age of AI Guide. Events include the National Allyship Summit and Festival of the Boy. The offering is a services-led consultancy model rather than a software product platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Workshops Interactive training sessions covering positive masculinity, male mental health, menopause, and gender-based microaggressions, designed to build allyship communities and provide actionable frameworks for participants in organisations.
• Training Programs Bespoke inclusive leadership training programs that move men from awareness to action on gender equity, delivered to UK organisations.
• Keynote Speaking Speaking engagements at conferences and events by Lee Chambers covering his experiences as a stay-at-home dad and his journey and work in male allyship.
• Consulting Services Bespoke consulting services helping organisations develop DE&I strategy and make allyship an organisational value and priority.
• Research and Resources Library Freely accessible bank of worksheets, tools, research reports, and content supporting gender equity and allyship education for organisations, schools, and individuals.
• Boys and Bots Research Report Research publication examining AI chatbot usage among boys aged 12-16 in the UK and how boys use AI for emotional support and relationships.
• Voice of the Boys Report Comprehensive UK research report based on conversations with over 1,000 boys aged 11-16 about masculinity, technology, relationships, and dedicated spaces for boys.
• Shaping Gender Balance Report Research report exploring senior male FTSE 350 and large private-company leaders' perspectives on gender balance and progress drivers.
• Parenting In The Age of AI Guide Practical downloadable guide for parents to help children stay safe, think clearly, and ask for help regarding AI technology use.
• National Allyship Summit Annual in-person and online summit at the London Stock Exchange convening senior leaders, FTSE 350 and private company CEOs, and ministerial speakers around allyship, gender gaps, and accountability, with research launches.
• Festival of the Boy Community event and UK's first festival for boys aged 7-11, delivered in partnership with Festival of the Girl, with pay-what-you-can ticketing.

Quantifiable outcome

• 97% of participants have a clearer understanding of what allyship is
• +6 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

31 partnerships are on record, tiered core and minor.

• Scottish WidowscoreGTM or Marketing Partner · 14 May 2026Headline sponsor of the National Allyship Summit 2026, supporting the flagship annual event focused on gender dialogue.
• KPMGcoreGTM or Marketing Partner · 14 May 2026Research sponsor for the Shaping Gender Balance report on FTSE 350 CEOs and Chairs perspectives.
• FTSE Women Leaders ReviewcoreStrategic or Co-development Partner · 14 May 2026Research partner for the Shaping Gender Balance report exploring senior male leader perspectives on gender balance.
• Compelling CultureminorGTM or Marketing Partner · 14 May 2026Gold sponsor of National Allyship Summit 2026.
• Financial TimesminorGTM or Marketing Partner · 14 May 2026Gold sponsor of National Allyship Summit 2026.
• JLL UKminorGTM or Marketing Partner · 14 May 2026Gold sponsor of National Allyship Summit 2026.
• IKEAminorGTM or Marketing Partner · 14 May 2026Gold sponsor of National Allyship Summit 2026.
• BSIminorGTM or Marketing Partner · 14 May 2026Gold sponsor of National Allyship Summit 2026.
• Scottish PowerminorGTM or Marketing Partner · 14 May 2026Gold sponsor of National Allyship Summit 2026.
• NatWestminorGTM or Marketing Partner · 14 May 2026Gold sponsor of National Allyship Summit 2026.
• Lewis Silkin LLPminorGTM or Marketing Partner · 14 May 2026Gold sponsor of National Allyship Summit 2026.
• Anglo AmericanminorGTM or Marketing Partner · 14 May 2026Silver sponsor of National Allyship Summit 2026.
• Go-Ahead GroupminorGTM or Marketing Partner · 14 May 2026Silver sponsor of National Allyship Summit 2026.
• Higgs LLPminorGTM or Marketing Partner · 14 May 2026Silver sponsor of National Allyship Summit 2026.
• Browne Jacobson LLPminorGTM or Marketing Partner · 14 May 2026Silver sponsor of National Allyship Summit 2026.
• IpsosminorGTM or Marketing Partner · 14 May 2026Silver sponsor of National Allyship Summit 2026.
• 30% Club UKminorStrategic or Co-development Partner · 14 May 2026Partner organisation supporting National Allyship Summit 2026.
• CMI (Chartered Management Institute)minorStrategic or Co-development Partner · 14 May 2026Partner organisation supporting National Allyship Summit 2026.
• Diversity in Retail / WiHTLminorStrategic or Co-development Partner · 14 May 2026Partner organisation supporting National Allyship Summit 2026.
• Inclusion in FinanceminorStrategic or Co-development Partner · 14 May 2026Partner organisation supporting National Allyship Summit 2026.
• Powerful WomenminorStrategic or Co-development Partner · 14 May 2026Partner organisation supporting National Allyship Summit 2026.
• Tech She CanminorStrategic or Co-development Partner · 14 May 2026Partner organisation supporting National Allyship Summit 2026.
• WeAreTheCityminorStrategic or Co-development Partner · 14 May 2026Partner organisation supporting National Allyship Summit 2026.
• Women's Engineering Society (WES)minorStrategic or Co-development Partner · 14 May 2026Partner organisation supporting National Allyship Summit 2026.
• Women's Network ForumminorStrategic or Co-development Partner · 14 May 2026Partner organisation supporting National Allyship Summit 2026.
• Festival of the GirlcoreStrategic or Co-development Partner · 14 May 2026Partnership with the team behind Festival of the Girl to create UK's first Festival of the Boy, bringing celebration and exploration of boyhood to boys aged 7-11.
• Enterprise Vision AwardsminorGTM or Marketing Partner · 14 May 2026Partnership for award sponsorships supporting women in business.
• WUKAminorStrategic or Co-development Partner · 14 May 2026Partnership to provide period pants for Lancashire Women, supporting women's health and accessibility.
• Cross-Sector Task Force on Online Misogyny and Men's Mental HealthcoreStrategic or Co-development Partner · 1 February 2026Nine months of collaborative work with Dr Tim Shand and Lisa Raferty resulting in official launch of cross-sector task force addressing interconnected challenges of online misogyny and men's mental health.
• Credit StrategyminorStrategic or Co-development Partner · 1 January 2025New partnership focused on engaging men in the allyship conversation across the credit and financial services sector, normalising inclusive behaviours and strengthening industry-wide participation in diversity initiatives.
• Women In Tech WeekminorStrategic or Co-development Partner · 1 January 2024Partner organisation for diversity in tech initiatives.

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• EW Group: UK-based DEI consultancy offering bespoke training, advisory, and inclusion programs to organizations. Directly comparable in geography, business model (bespoke consulting and workshops), and target buyer (UK enterprises seeking DEI transformation).
• enei (Employers Network for Equality & Inclusion): UK membership organization providing DEI training, events, and consultancy to employers. Comparable in audience (UK HR and DEI leads), delivery format (workshops and advisory), and subject matter (equality and inclusion).
• Inclusive Employers: UK membership and accreditation body for employers focused on inclusion, offering training, benchmarking, and consultancy. Comparable as a UK-centric DEI training and advisory provider serving HR and leadership buyers.
• The Pipeline: UK-based organization running leadership development programs to advance women into senior roles. Directly comparable niche focus on gender equity and a UK consultancy/program delivery model serving enterprise buyers.

Broad incumbents

• McKinsey & Company: Global management consultancy with dedicated DEI and gender parity research and advisory capabilities. Comparable as a broad incumbent whose gender equity research and leadership programs overlap with Male Allies UK's evidence-based, advisory-led offering.
• Deloitte: Global professional services firm with an Inclusion and DEI practice delivering large-scale enterprise transformation. Comparable as a broad incumbent offering overlapping inclusive leadership and gender equity services at greater scale.
• KPMG: Global professional services firm with a large DEI and people advisory practice. Comparable as a broad incumbent serving enterprise DEI buyers; KPMG is also a current research sponsor of Male Allies UK, evidencing overlapping enterprise relationships.
• Catalyst: Global nonprofit research organization focused on gender equity at work, producing benchmark research and advisory for employers. Comparable as a research-driven gender equity authority serving enterprise DEI leaders.
• PwC: Global professional services firm with a workforce DEI practice serving FTSE-level clients. Comparable as a broad incumbent in enterprise DEI advisory; also represented on Male Allies UK's advisory board.

Emerging players

• The Female Lead: UK-based research and media organization producing research on gender equality and women's representation. Comparable as an emerging UK player producing gender-equity research content targeting similar enterprise and policy audiences.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/male-allies-uk
• Instagraminstagram.com/malealliesuk

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Male Allies UK