Banco Promerica de Costa Rica

What Banco Promerica de Costa Rica does

Banco Promerica de Costa Rica is a Costa Rican commercial bank founded in 1995 and headquartered in Escazú, operating as part of Grupo Promerica, a regional financial group spanning Central America and Panama. The bank serves three primary segments — retail (Personas), small and medium enterprises (Pymes) and corporates (Empresas) — through a platform-plus-modules architecture whose transactional core is the Promerica en Línea web portal and the Promerica Móvil mobile app, integrated with Costa Rica's SINPE Móvil real-time payment system, the ATH ATM network and a Centralized Customer Service Center (Solución Promerica) reachable by phone, WhatsApp and WebChat.

Product coverage spans Cuenta de Ahorros and PremiaMás international debit cards on the retail side, the Premia Super / Premia Auto / Premia Travel / Mastercard Black credit-card family, the Plan Metas automated goal-based savings product, and personal/SME/corporate lending including Banca para el Desarrollo. A differentiating asset is the Central Treasury Function (CTF), a regional web platform that enables multi-country corporate groups to centralize treasury management, FX, payroll and supplier payments 24/7 across Central America and Panama. The bank has also built a broad tokenized payments suite covering Apple Pay, Google Pay, Garmin Pay and Mastercard Click to Pay on dual Visa/Mastercard rails, and runs a merchant-acquiring portal (Promerica Adquirencia) plus the Club Promerica loyalty app.

Revenue is generated across multiple streams: net interest spread on deposits and loans, credit-card interest and interchange, installment financing commissions (e.g., 12% on "Trasladá tus compras" or 7.5% on co-branded offers), FX buy/sell spread, merchant acquiring fees, insurance distribution and recurring card/membership revenue. The bank distributes through a hybrid of physical branches and ATMs, digital self-service, the dedicated Solución Promerica contact center, executive-led corporate onboarding and the regional CTF. A USD 12 million senior debt facility from Triodos Investment Management (2026) is explicitly allocated to expanding green, gender-lens and SME lending and supporting digital transformation, marking a clear strategic emphasis on impact-aligned finance.

Name

Banco Promerica de Costa Rica

Legal name

Banco Promerica Costa Rica

Website

https://promerica.fi.cr

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Commercial bank in Costa Rica, part of Grupo Promerica, serving retail, SME and corporate customers with deposit, lending, card and merchant-acquiring products, plus a regional Central Treasury platform spanning Central America and Panama.

Ownership category

akta.pro rank

Product category

Commercial Banking

NAICS

Depository Credit Intermediation (5221), Commercial Banking (52211)

SIC

National Commercial Banks (6021), Functions Related To Depository Banking, Nec (6099)

akta.pro primary industry

Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)

akta.pro secondary industries

Multi-Currency Accounts, Wallets & IBAN Services (FSAMAIAG), Commercial & Corporate Card Schemes (FSAMAAAF), Cards & Issuing Management (Debit/Prepaid/Credit, Program Management) (FSAGAAAE)

Keywords

• Retail banking services
• Commercial lending
• Corporate treasury management
• Merchant acquiring services
• Digital payment cards

Headquarters

HQ city

Escazú

HQ country

Costa Rica

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Foreign exchange buy/sell: Daily published compra/venta exchange rates for Colones, US Dollars and Euros via the bank's own rate board and historical archive.
2. Deposit and savings account interest spread: Cuenta de Ahorros with monthly capitalizable interest in colones and dollars; Plan Metas scheduled savings with tiered interest rates by term (e.g., 4.30% colones / 3.35% dollars at 12–18 months).
3. Early withdrawal fees on savings plans: 3% commission on partial cancellations or early withdrawals from Plan Metas savings.
4. Credit card interest and installment financing fees: "Trasladá tus compras" installment financing with 0% interest and 12% commission on transferred purchases, plus event-linked financing (Volcano: 0% interest / 7.5% commission at 6 months) on co-branded cards.
5. Card portfolio interest, interchange and membership revenue: Multiple branded credit cards (Premia Super, Premia Auto, Premia Travel, Mastercard Black) generate interest, interchange and annual fee revenue.
6. Merchant acquiring (Promerica Adquirencia): Acquiring platform for affiliated merchants with login portal, chargeback (contracargos) management, reports and merchant operations.
7. SME and corporate lending (incl. sustainable/green and gender-lens): Pymes and Empresas lending products under "Banca para el Desarrollo" and corporate financing, including a USD 12 million senior debt facility from Triodos earmarked for green, gender-lens and SME finance expansion and digital transformation.
8. Insurance and assistance plans: Distribution of "Seguros y planes de asistencia" including anti-fraud and card insurance offered through the bank.
9. Cross-border treasury and FX services: CTF cross-border funds transfer and FX services for multi-country corporate groups across Central America and Panama.

Pricing tiers

Go-to-market motion4 records

Distribution channels7 records

Marketing channels9 records

Core offering

Banco Promerica de Costa Rica is a Costa Rican commercial bank that provides deposit, lending, card, insurance, payroll and merchant-acquiring products to retail, SME and corporate customers. Its offerings include savings accounts, the PremiaMás debit card, multiple credit card variants, consumer and SME loans, insurance plans, the CTF regional treasury platform for multi-country corporates in Central America and Panama, and the Promerica Adquirencia merchant portal. Distribution is via physical branches/ATMs, online and mobile banking, the Solución Promerica contact center, and the Club Promerica loyalty program.

Product overview

Banco Promerica de Costa Rica operates a platform-plus-modules architecture rather than a single monolithic product. The core transactional platforms are the web banking portal Promerica en Línea and the mobile app Promerica Móvil, on top of which sit consumer deposit and savings products (Cuenta de Ahorros, Plan de Ahorro Metas), credit-card and debit-card products (PremiaMás debit and the Premia Super / Premia Auto / Premia Travel / Mastercard Black credit-card families), consumer and SME loans (Créditos), corporate services (Pago de Planillas and the regional CTF treasury platform), insurance (Seguros y Planes de Asistencia) and the merchant-acquiring portal Promerica Adquirencia. The bank wraps the platform with payment-experience modules (Apple Pay, Google Pay, Garmin Pay, Mastercard Click to Pay and the Cambio de PIN self-service), customer-service modules (Solución Promerica contact center, Asistente Virtual chatbot and WhatsApp), a loyalty module (Club Promerica), an education module (Educación Financiera / Bienestar Financiero) and compliance modules (Centro de Datos del Cliente covering FATCA, CRS and the CICAC KYC platform). The whole offering is targeted at retail (Personas), SME (Pymes) and corporate (Empresas) segments in Costa Rica, with regional treasury functionality extending to Central America and Panama.

Differentiator

Problem solved

Functional benefit

Brands

• Promerica en Línea: Online banking platform for retail customers.
• Club Promerica
• Plan Metas
• PremiaMás

Products and services

• Cuenta de Ahorros (Savings Account) Demand-deposit savings account available in Costa Rican colones and U.S. dollars, paying capitalizable monthly interest on daily balances and bundled with the international PremiaMás debit card accepted at ATH ATMs and national merchants. Supports electronic sub-accounts (sobres electrónicos). For retail consumers in Costa Rica.
• Plan de Ahorro Metas (Goal-Based Savings Plan) Automated goal-based savings plan that debits a chosen amount from a Banco Promerica account or credit card in colones or USD, with terms of 4-18 months and capitalizable monthly interest (2.80%-4.30% colones; 1.95%-3.35% USD). Includes an online simulator, optional automatic renewal and extraordinary top-ups. For retail consumers.
• PremiaMás Tarjeta de Débito International Visa debit card linked to the Cuenta de Ahorros, accepted at ATH ATMs across Costa Rica and at affiliated national merchants, usable for contactless payments and tokenizable in Apple Pay, Google Pay and Garmin Pay. For retail consumers.
• Tarjetas de Crédito Promerica (Premia Super, Premia Auto, Premia Travel, Mastercard Black) Co-branded Visa and Mastercard consumer credit cards offering rewards (points/miles), travel/auto benefits and a premium Black variant, all eligible for tokenization in Apple Pay, Google Pay, Garmin Pay and Mastercard Click to Pay; applied for via online form subject to credit study. For retail consumers.
• Créditos (Personas / Pymes / Empresas) Credit portfolio serving retail, SME and corporate segments, including personal loans, mortgages, pledged loans, working-capital facilities and Banca para el Desarrollo development-bank lines for SMEs, with online credit quotation. For individuals, SMEs and corporates in Costa Rica.
• Seguros y Planes de Asistencia Insurance and assistance plans distributed by Banco Promerica, including digital-fraud protection insurance (Seguro contra Fraude Digital) and card antifraud covers, sold alongside banking products. For retail and corporate clients.
• Pago de Planillas (Payroll Service) Payroll-payment service for SME and corporate clients supporting local and SINPE payment files, scheduled payments with automatic notifications, and bulk beneficiary uploads via Promerica en Línea online banking. For SMEs and corporates in Costa Rica.
• CTF - Plataforma Regional (Central Treasury Function) Web-based regional treasury platform for corporate groups with operations across Central America and Panama that lets the headquarters centralize and execute intra-group transfers, FX buy/sell, payroll and supplier payments 24/7 with no regional cross-border fees. For multi-country corporates in Central America and Panama.
• Promerica Adquirencia (Merchant Acquiring Portal) Self-serve web portal for affiliated merchants to manage card-acquiring operations, including transaction reports, operational queries and chargeback (contracargo) workflows. For Costa Rican merchants.
• Club Promerica (Loyalty Program & Mobile App) Loyalty program and mobile app through which cardholders redeem points and miles at affiliated merchants, view active credit/debit-card promotions and discounts, request bank products and locate nearby branches, kiosks or ATMs; available on iOS and Android. For Banco Promerica cardholders.
• Referidos Promerica Cardholder referral program offering ₡60,000 per successful referral tied to credit-card acquisition. For existing Banco Promerica credit cardholders.
• Volcano 100 CR Co-Branded Mastercard Offer Event-tied credit-card offer for the Volcano 100 CR race (5 September 2026), providing a USD 100 welcome bonus applicable to race entry and 6-month, 0%-interest installment financing for race-related purchases, plus discounted entry fees. For new and existing Banco Promerica Mastercard cardholders.

Quantifiable outcome

• Free regional treasury transactions via CTF for multi-country corporates
• +3 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

Feature6 records

Partnerships

19 partnerships are on record, tiered core, flagship and minor.

• Apple Pay (Apple)coreTechnology or IntegrationApple Pay support on Banco Promerica Visa credit and debit cards enabling contactless payments on iPhone and Apple Watch.
• Google Pay (Google)coreTechnology or IntegrationGoogle Pay support on Banco Promerica credit and debit cards via Google Wallet, requiring Android Lollipop 5.0+ and NFC.
• Garmin Pay (Garmin)coreTechnology or IntegrationGarmin Pay support on Banco Promerica Visa and Mastercard credit/debit cards via the Garmin Connect wallet feature.
• Mastercard Click to PaycoreTechnology or IntegrationMastercard Click to Pay service available on Banco Promerica cards, automatically activated from July 19, 2025 for tokenized online checkout at participating merchants worldwide.
• Volcano 100 CRflagshipGTM or Marketing PartnerTitle sponsorship of Volcano 100 CR cycling race with three distances (65K, 112K Gravel, 120K). Cardholders get $100 welcome bonus toward inscription, 0% interest financing at 6 months (7.5% commission), and exclusive pre-sale pricing for new cards. Race day: 5 September 2026.
• MastercardflagshipTechnology or IntegrationMastercard logo features as co-brand on Volcano 100 CR and Banco Promerica credit cards (Mastercard Black), and is the network behind Click to Pay.
• VisaflagshipTechnology or IntegrationVisa card network underpinning Banco Promerica cards (debit/credit), Apple Pay and Garmin Pay integration across the card portfolio.
• SpecializedminorGTM or Marketing PartnerSponsor of Volcano 100 CR; registration is processed through Specialized's eventos.specialized.co.cr platform.
• PowerademinorGTM or Marketing PartnerSponsor of Volcano 100 CR cycling race alongside Banco Promerica.
• SafetiminorGTM or Marketing PartnerSponsor of Volcano 100 CR cycling race alongside Banco Promerica.
• ClarominorGTM or Marketing PartnerSponsor of Volcano 100 CR cycling race alongside Banco Promerica.
• TorqminorGTM or Marketing PartnerSponsor of Volcano 100 CR cycling race alongside Banco Promerica.
• Bike StationminorGTM or Marketing PartnerSponsor of Volcano 100 CR cycling race alongside Banco Promerica.
• Hilton (Hilton Garden Inn Liberia and Hampton by Hilton)coreGTM or Marketing PartnerOfficial hotels for Volcano 100 CR; reservations enabled via Hilton direct booking with group codes VOL26 and CHHV26.
• HuizapolminorGTM or Marketing PartnerSponsor of Volcano 100 CR cycling race alongside Banco Promerica.
• ChamoisminorGTM or Marketing PartnerSponsor of Volcano 100 CR cycling race alongside Banco Promerica.
• MisiónminorGTM or Marketing PartnerSponsor of Volcano 100 CR cycling race alongside Banco Promerica.
• ATH (Red de Cajeros ATH)coreChannel Partner/ Reseller/ DistributorPremiaMás debit card accepted in the ATH ATM network across Costa Rica, providing national ATM access for Banco Promerica clients.
• SUGEF (Superintendencia General de Entidades Financieras) — CICAC platformcoreOthersCosta Rican regulator SUGEF's CICAC electronic file centralizes KYC information across financial entities, including Banco Promerica Costa Rica.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• BAC Credomatic: One of the largest private banks in Central America, operating across Costa Rica and the region with retail, SME and corporate banking plus a strong credit card portfolio. Directly comparable multi-segment GTM in Costa Rica with regional scale.
• Davivienda Costa Rica: Costa Rican subsidiary of Colombian bank Davivienda offering retail, SME and corporate banking with a focus on mortgages and consumer lending. Comparable mid-sized competitor targeting similar Personas and Pymes segments.
• Banco Popular y de Desarrollo Comunal: Costa Rican public, non-state-owned bank serving retail and SMEs with strong nationwide presence. Comparable product mix in savings, lending and digital channels but with a different cooperative ownership structure.
• Grupo Financiero Improsa: Costa Rican financial group offering banking, asset management and insurance services to retail and corporate clients. Comparable mid-sized Costa Rican competitor with multi-product offering.
• Banco Cathay de Costa Rica: Costa Rican commercial bank offering retail, SME and corporate banking services including trade finance and FX. Comparable mid-sized domestic competitor in the Personas, Pymes and Empresas segments.

Broad incumbents

• Banco de Costa Rica (BCR): Costa Rican state-owned commercial bank with a national branch network and full retail, SME and corporate banking offering. Comparable in product breadth but with materially larger scale and state backing.
• Banco Nacional de Costa Rica (BNCR): Another Costa Rican state-owned bank serving retail, SMEs and corporates with an extensive branch and ATM network. Overlaps directly with Banco Promerica's Personas/Pymes/Empresas segmentation but operates at significantly larger scale.
• Scotiabank Costa Rica: Subsidiary of Canadian bank Scotiabank, offering retail, SME and corporate banking in Costa Rica with strong credit card and digital banking products. Comparable in product mix and digital channels, with global bank backing.
• HSBC Costa Rica: Subsidiary of global bank HSBC serving corporate and affluent retail clients in Costa Rica with strong FX, trade and treasury capabilities. Comparable in CTF-adjacent cross-border treasury services, though focused on a narrower customer set.

Regional players

• Banco Lafise: Central American regional bank with presence across Nicaragua, Costa Rica, Panama and other markets offering retail and SME banking. Comparable regional footprint and SME focus, though headquartered outside Costa Rica.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCVxrZX35UrVvdQHI5YAMsnQ
• Facebookfacebook.com/BancoPromericaCostaRica
• LinkedInlinkedin.com/company/banco-promerica
• Instagraminstagram.com/bancopromericacr
• Xx.com/PromericaCR

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Banco Promerica de Costa Rica