Bike Station
Bike Station Weiden is a privately held, single-location German bicycle retailer in Weiden, Bavaria, selling multi-brand bikes, e-bikes, cargo bikes, children's bikes, components, and accessories, complemented by an in-store repair workshop, bike rentals, and Jobrad job-bike leasing for individual consumers.
- Company typePrivate
- Founded-
- HeadquartersWeiden, Germany
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Bike Station does
Bike Station Weiden is a privately held, single-location specialty bicycle retailer and service center operating from Leihstadtmühle 4, Weiden, Bavaria, Germany. The business sells new bicycles and accessories across the major European consumer categories — mountain bikes (hardtail and full suspension), e-bikes (hardtail, full suspension, SUV, trekking, cross, road/gravel), children's and youth bikes, cargo bikes, and road/gravel bikes — sourced from a broad multi-brand portfolio that includes GHOST, Conway, Woom, Babboe, Chike, Wilier Triestina, Victoria, SQlab, EVOC, Thule, Croozer, Uebler, and XLC. Price points span entry-level children's bikes at €99 to premium e-mountain bikes at €11,000, with all prices inclusive of VAT.
The company's revenue model combines one-time retail sales of bicycles, components, and accessories with two service lines: an in-store workshop offering repairs and maintenance (with online repair-request intake and appointment booking) and a usage-based bike rental program. Distribution is primarily through the physical storefront (open Monday-Friday 09:00-18:00, Saturday 09:00-13:00, with reduced winter hours November-January), supplemented by listings on eBay Kleinanzeigen. A third commercial lever is bike leasing and consumer credit via the Jobrad network and a separate finance partner (Finance a Bike), which allows customers to acquire bikes through employer salary-sacrifice schemes or installment financing.
Bike Station serves individual consumers in the Weiden region for commuting, recreation, family transportation, and children's cycling, with no B2B or enterprise customer base disclosed. Marketing is conducted through organic social channels (Facebook, Instagram), WhatsApp customer communication, and the eBay Kleinanzeigen classifieds marketplace. The firm is independent, has no disclosed parent company, venture backing, or funding history, and operates with 11-50 employees; no revenue figures have been disclosed.
Bike Station firmographics
Firmographics- Name
- Bike Station
- Website
- https://bikestation-weiden.de
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bike Station Weiden is a privately held, single-location German bicycle retailer in Weiden, Bavaria, selling multi-brand bikes, e-bikes, cargo bikes, children's bikes, components, and accessories, complemented by an in-store repair workshop, bike rentals, and Jobrad job-bike leasing for individual consumers.
- Ownership category
- akta.pro rank
Bike Station industry classification
Industry- Product category
- Bicycle Retail
- NAICS
- Recreational Goods Rental (532284)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- Cycling & Bike Retail (Sales, Service & Accessories) (CRAMABAH)
- akta.pro secondary industries
- Cargo & Utility Bike Retail (CRAMAHAF), Bike Service, Repair & Maintenance Shops (CRAMAHAH)
Keywords
Where Bike Station is headquartered
LocationHeadquarters
- HQ city
- Weiden
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Bike Station business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Bicycle and Accessory Sales: One-time sales of bicycles, e-bikes, components, accessories, and clothing through their physical retail store.
- Bike Repair Services: Workshop services for bike repairs and maintenance, with online repair request and appointment booking functionality.
- Bike Rental: Rental bikes available for customers who need temporary use of bicycles.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Bicycles - various price points |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Bike Station product offering
Product offeringCore offering
Bike Station Weiden is a multi-brand bicycle retail store and service center located in Weiden, Bavaria, Germany. The company sells mountain bikes, e-bikes, children's bikes, cargo bikes, road/gravel bikes, and city/trekking bikes from brands such as GHOST, Conway, WOOM, Babboe, Chike, Wilier, and Victoria, alongside components and accessories from SQ-LAB, EVOC, Thule, Croozer, Uebler, and XLC. In addition to retail, the shop provides in-house repair and workshop services, bicycle rentals, and a Jobrad-based job bike leasing program for employer-sponsored salary-sacrifice leases.
Product overview
Bike Station Weiden is a German bicycle retail shop and service center located in Weiden, Bavaria. The business operates as a multi-brand bicycle retailer offering a comprehensive portfolio of bikes across categories including mountain bikes, e-bikes (with hardtail, full suspension, SUV, trekking, and cross variants), children's and youth bikes, racing/gravel bikes, cargo bikes, and city/trekking bikes. The store carries multiple established European bicycle brands including GHOST, Conway, WOOM, Babboe, Chike, and Wilier, alongside accessory brands like SQ-LAB (ergonomic components), EVOC (bags/protection), Thule, Croozer, and Uebler. Beyond retail, the business provides complementary services including bicycle repair workshop, bike rental, and leasing/financing partnerships. The product portfolio centers on the core bikes (GHOST, Conway, WOOM, Babboe, Chike, Wilier, Victoria) complemented by SQ-LAB components and accessories from EVOC, Thule, Croozer, Uebler, and XLC.
Differentiator
Problem solved
Functional benefit
Products and services
- Multi-Brand Bicycles (Mountain, E-Bike, Road/Gravel, City/Trekking)
- Children's and Youth Bicycles
- Cargo Bikes
- Bike Components and Accessories
- Bike Repair and Workshop Service
- Bike Rental (Leihräder)
- Jobrad Bike Leasing Program
Companies that use Bike Station
Customer profileSegments1 record
Ideal customer profiles1 record
Bike Station technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bike Station partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered minor and core.
- JobradminorJobrad leasing partner - offers bicycle leasing programs to employees through their employer, allowing customers to lease bikes through salary sacrifice arrangements.
- GHOST BikescorePrimary bicycle brand partner. Sells wide range of GHOST bikes including mountain bikes, e-bikes, children's bikes, and gravel/road bikes. GHOST KATO, E-RIOT, ASKET, LANAO, and POWERKIDDY lines are prominently featured.
- ConwaycoreBicycle brand partner. Sells Conway bikes including Xyron ST e-bikes and Nyvo road/gravel bikes.
- Wilier TriestinaminorItalian premium bicycle brand. Carries Wilier road and gravel bikes at the store.
- WoomcoreAustrian children's bicycle specialist. Sells Woom children's and youth bikes along with Woom accessories.
- SQlabcoreGerman component brand specializing in saddles, grips, pedals, handlebars, and inner bar ends. Full range of SQlab components sold including clothing and insoles.
- BabboeminorDutch cargo bike manufacturer. Sells Babboe cargo bikes including the Curve Mountain electric cargo bike at €4,999.
- ChikeminorGerman cargo bike brand. Sells Chike e-Cargo bikes including the e-Cargo Mod. 21 at €5,775.
- EVOCminorGerman sports bag and protection gear brand for cycling. Sells EVOC bike bags and protective equipment.
- ÜblerminorBike component/accessory brand partner.
- CroozerminorBike trailer manufacturer for children and cargo. Sells Croozer trailers at the store.
- ThuleminorSwedish brand for bike racks and carriers. Sells Thule products at the store.
- VictoriaminorGerman bicycle brand. Sells Victoria bikes at the store.
- UeblerminorBike accessory brand. Sells Uebler products.
- XLCminorBike component and accessory brand. Sells XLC products.
Recent moves5 records
Expansion highlights4 records
Bike Station competitors and assessment
Company assessmentDirect peers
- BikeDiscount: Pure-play German online bike retailer competing on price-led positioning with broad brand coverage. Represents the online-disruption counterweight to Bike Station's single-store physical model.
- Rose Bikes: German direct-to-consumer bicycle brand and retailer selling road, mountain, gravel, and e-bikes online with configurable configurations. Competes for the same end consumer but bypasses the dealer experience Bike Station provides.
- Little John Bikes: German online bike retailer with deep multi-brand assortment including e-bikes, cargo bikes, and children's bikes. Comparable product breadth to Bike Station but distributed purely online without a physical workshop.
- Lucky Bike: Germany's largest multi-brand brick-and-mortar bike retail chain, selling GHOST, Conway, Cube, and many of the same premium brands as Bike Station across 30+ stores. Closest scale model to Bike Station's multi-brand showroom + workshop concept.
- Bike24: Leading online bike and cycling-accessory retailer headquartered in Dresden, now publicly listed. Competes for the same end-customer across all bike categories through a pure e-commerce channel that Bike Station lacks.
- B.O.C. German bike-and-sport retail chain (Bike and Outdoor Company) operating large showrooms with multi-brand bicycle portfolios. Compares on assortment breadth, workshop services, and multi-store German footprint.
- Fahrrad-XXL: Major German multi-store bike retailer with flagship superstores carrying e-bikes, mountain bikes, cargo bikes, and accessories from overlapping brands (GHOST, Conway, others). Directly comparable multi-brand physical-retail-and-service model.
Broad incumbents
- Canyon Bicycles: German premium bike manufacturer selling direct-to-consumer globally with strong presence in road, mountain, and e-bike categories. Adjacent competitor that has historically removed dealers from its distribution model.
- Decathlon Germany: French sporting-goods megastore chain with extensive German store footprint and broad in-house bike brands (B'TWIN, Rockrider) plus partner brands. Offers bike sales, repair workshops, and rental — overlapping functions but at much larger scale.
Regional players
- Radhaus: Regional German bike retailer chain operating physical showrooms with multi-brand assortment and workshop services. Smaller footprint than national chains, closest comparable regional-physical-retail model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Bike Station social profiles
Digital presenceBike Station financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bike Station leadership team
Management profileNumber of profiles
Bike Station funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bike Station M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bike Station
What does Bike Station do?
Bike Station Weiden is a multi-brand bicycle retail store and service center located in Weiden, Bavaria, Germany. The company sells mountain bikes, e-bikes, children's bikes, cargo bikes, road/gravel bikes, and city/trekking bikes from brands such as GHOST, Conway, WOOM, Babboe, Chike, Wilier, and Victoria, alongside components and accessories from SQ-LAB, EVOC, Thule, Croozer, Uebler, and XLC. In addition to retail, the shop provides in-house repair and workshop services, bicycle rentals, and a Jobrad-based job bike leasing program for employer-sponsored salary-sacrifice leases.
Is Bike Station a public or private company?
Bike Station is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bike Station founded?
Bike Station was founded in -1. It employs 11 to 50 people.
Where is Bike Station based?
Bike Station is headquartered in Weiden, Germany, in the Europe region.
How does Bike Station make money?
Three revenue lines are on record. Bicycle and Accessory Sales are the primary driver. The others are bike Repair Services and bike Rental.
Who are Bike Station's main competitors?
Direct peers on record are BikeDiscount, Rose Bikes, Little John Bikes, Lucky Bike, Bike24, B.O.C. and Fahrrad-XXL. Broad incumbents are Canyon Bicycles and Decathlon Germany. Radhaus is listed as a regional player.
Does Bike Station have an API?
No public API is recorded for Bike Station.
What industry is Bike Station in?
Bike Station's product category is Bicycle Retail. Its primary akta.pro industry code is CRAMABAH, Cycling & Bike Retail (Sales, Service & Accessories), with a secondary code of CRAMAHAF, Cargo & Utility Bike Retail. Its NAICS code is 532284 and its SIC code is 3751.