UbiSim
- Company typePrivate
- Founded2017
- HeadquartersMontreal, Canada
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
UbiSim firmographics
Firmographics- Name
- UbiSim
- Legal name
- UbiSim Inc
- Website
- https://ubisimvr.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
UbiSim industry classification
Industry- Product category
- Nursing Education Software
- NAICS
- Educational Services (611), Educational Support Services (611710), Exam Preparation and Tutoring (611691)
- SIC
- Services-Educational Services (8200), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Healthcare & Clinical Simulation (Surgery, Nursing, EMT, Patient Interaction) (EDAFAJAC)
- akta.pro secondary industries
- Simulation-Based Learning & Virtual Labs (EDAGAEAG), Creator Tools & Content Pipelines for Immersive Learning (VR lesson builders, 3D asset workflows) (EDAFAJAL)
Keywords
Where UbiSim is headquartered
LocationHeadquarters
- HQ city
- Montreal
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
UbiSim business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- VR Simulation Platform Subscription: SaaS subscription model providing access to UbiSim's VR simulation platform, scenarios, and administrative tools. Institutions pay subscription fees for faculty and student access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise subscription for academic institutions and healthcare systems |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
UbiSim product offering
Product offeringCore offering
UbiSim sells a cloud-based virtual reality simulation platform that lets nursing schools, hospitals, and workforce programs run immersive clinical scenarios on VR headsets. Educators use a no-code Intuitive Editor to build or customize peer-reviewed simulations aligned with AACN Essentials, NCSBN Clinical Judgment Measurement Model, and the NCLEX Test Plan, while AI Narrative Analysis and debriefing tools reduce faculty workload. The platform is offered as an enterprise subscription to academic institutions, healthcare systems, and workforce development organizations.
Product overview
UbiSim is a virtual reality simulation platform purpose-built for nursing education. The core platform combines immersive VR scenarios with an intuitive no-code editor (Intuitive Editor™) that enables nurse educators to create and customize simulations without programming knowledge. The product portfolio includes a scenario catalog of peer-reviewed clinical simulations, AI-powered analytics tools (AI Narrative Analysis, AI-Supported Capabilities), and a community platform (UbiSim Campus) for educator networking and professional development. The platform is offered across three solution segments: Academic Institutions, Healthcare Systems, and Workforce Development, covering the full nursing education lifecycle from pre-licensure through professional practice. UbiSim operates as a Labster company and was recognized as a TIME Best Invention of 2024.
Differentiator
Problem solved
Functional benefit
Brands
- UbiSim Campus: A networking community for nurse educators featuring gamified learning experiences, discussion forums, on-demand training modules, and thought leadership opportunities.
- Intuitive Editor
- AI Narrative Analysis
Products and services
- UbiSim VR Simulation Platform Cloud-based virtual reality simulation platform for nursing education that provides lifelike, safe practice environments where nurses develop clinical judgment, confidence, and communication skills. Includes a scenario library, intuitive editor, AI analytics, and debriefing tools, and is delivered via VR headsets with LMS integration.
- Intuitive Editor No-code scenario creation tool enabling nurse educators to build and customize VR simulations without programming knowledge. Supports custom scenarios, unfolding case studies, and scenario sharing within the UbiSim community.
- Scenario Catalog
Quantifiable outcome
- 75% of nursing programs grew enrollment 5-25% after adopting UbiSim
- +4 more outcomes
Companies that use UbiSim
Customer profileNamed customers19 records
Segments3 records
Ideal customer profiles3 records
UbiSim technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability5 records
Feature6 records
UbiSim partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- LabstercoreUbiSim was acquired by Labster in September 2021. Labster is the parent company providing simulation infrastructure, resources, and shared technology platform. UbiSim operates as a Labster Company while maintaining its nursing-focused brand.
- Orbis EducationcoreCo-hosted webinar partnership with Orbis Education to discuss financial and operational case for immersive VR simulation in nursing education. Orbis Education Vice President of Simulation participates in joint webinars on 3-year ROI frameworks for nursing programs adopting VR.
- MACE Virtual LabsminorMentioned in MACE VL's article on leading VR education companies for nursing education, indicating a marketing/awareness partnership for VR implementation support in classrooms.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
UbiSim competitors and assessment
Company assessmentDirect peers
- Oxford Medical Simulation: Provides VR clinical simulation for nursing, medical, and allied health education with scenario-based training on standard VR headsets. Most direct head-to-head competitor to UbiSim in immersive VR for nursing and healthcare students, with overlapping target buyers (nursing schools, simulation centers, health systems).
- SimX: VR clinical simulation platform for nursing, medical, and pre-hospital education used by hospitals and nursing schools. Directly comparable in modality (immersive VR), target customers (nursing programs, hospitals), and scenario-based clinical training approach.
- Osso VR: VR surgical and procedural training platform used by medical device companies, surgeons, and increasingly nursing/OR teams. Direct comparable as a venture-backed VR clinical training platform serving healthcare professionals via headsets, with comparable enterprise SaaS GTM.
- Health Scholars: VR and screen-based simulation provider focused on nursing, EMS, and hospital staff training. Overlaps with UbiSim on nursing-specific clinical scenarios and enterprise healthcare buyers, though with broader modality mix beyond pure VR.
- FundamentalVR: Haptic-enabled VR surgical and clinical training platform used by hospitals and medical schools. Comparable as a VR clinical education company with enterprise healthcare sales motion and a similar AI/data roadmap, though stronger emphasis on surgical haptic feedback rather than nursing scenarios.
Emerging players
- Virti: VR and AI-powered training platform for healthcare professionals and enterprises, with growing presence in nursing and clinician training. Partial overlap with UbiSim in healthcare VR training, generally less nursing-vertical depth but expanding via AI-driven soft-skills and clinical scenarios.
Broad incumbents
- Labster: Parent company of UbiSim and the leading virtual lab simulation platform for STEM higher education (biology, chemistry, physics, engineering). Closely comparable as a simulation SaaS for academic institutions, and the platform on which UbiSim is built; serves as both owner and adjacent STEM-simulation peer.
- CAE Healthcare: Large, established provider of simulation-based healthcare education including manikins, simulation centers, and increasingly VR/digital solutions. Competitor at the procurement level for nursing program simulation budgets, though UbiSim's VR-only approach is more specialized.
- Laerdal Medical: Global leader in CPR manikins, simulation equipment, and resuscitation training, with a growing digital simulation portfolio (e.g., SimCapture, vSim). Comparable as a long-standing nursing and clinical education supplier to academic institutions and hospitals.
- Wolters Kluwer / Lippincott (vSim and Shadow Health): Major medical publisher whose nursing education portfolio includes vSim for Nursing, Shadow Health Digital Clinical Experiences, and adaptive learning tools used by the same nursing program buyers UbiSim targets. Comparable as a packaged, standards-aligned nursing education suite competing for the same curriculum budget.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
UbiSim social profiles
Digital presenceUbiSim compliance and trust
Trust signalCompliance5 records
UbiSim financial estimates
Financial estimateRevenue estimate
Valuation estimate
UbiSim leadership team
Management profileNumber of profiles
Profiles7 records
UbiSim funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
UbiSim M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about UbiSim
What does UbiSim do?
UbiSim sells a cloud-based virtual reality simulation platform that lets nursing schools, hospitals, and workforce programs run immersive clinical scenarios on VR headsets. Educators use a no-code Intuitive Editor to build or customize peer-reviewed simulations aligned with AACN Essentials, NCSBN Clinical Judgment Measurement Model, and the NCLEX Test Plan, while AI Narrative Analysis and debriefing tools reduce faculty workload. The platform is offered as an enterprise subscription to academic institutions, healthcare systems, and workforce development organizations.
Is UbiSim a public or private company?
UbiSim is a private company. It is classified as corporate owned and is currently operating.
When was UbiSim founded?
UbiSim was founded in 2017. It employs 1 to 10 people.
Where is UbiSim based?
UbiSim is headquartered in Montreal, Canada, in the North America region.
How does UbiSim make money?
One revenue line is on record: VR Simulation Platform Subscription.
Who are UbiSim's main competitors?
Direct peers on record are Oxford Medical Simulation, SimX, Osso VR, Health Scholars and FundamentalVR. Virti is listed as an emerging player. Broad incumbents are Labster, CAE Healthcare, Laerdal Medical and Wolters Kluwer / Lippincott (vSim and Shadow Health).
Does UbiSim have an API?
No public API is recorded for UbiSim.
What industry is UbiSim in?
UbiSim's product category is Nursing Education Software. Its primary akta.pro industry code is EDAFAJAC, Healthcare & Clinical Simulation (Surgery, Nursing, EMT, Patient Interaction), with a secondary code of EDAGAEAG, Simulation-Based Learning & Virtual Labs. Its NAICS code is 611 and its SIC code is 8200.