Witkoff
Witkoff is a privately held, vertically integrated real estate development and investment firm that develops luxury residential condominiums, hotels, branded residences, and mixed-use properties serving ultra-high-net-worth individuals and institutional capital partners across major U.S. markets including New York, Miami, and Los Angeles.
- Company typePrivate
- Founded1993
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Witkoff does
Witkoff is a privately held, vertically integrated real estate development and investment firm founded in 1993 by Steven Witkoff and headquartered at 233 Broadway in New York, with a regional headquarters in Miami. The firm develops, owns, and operates luxury residential condominiums, hotels and branded residences, private clubs and resorts, and large-scale mixed-use and rental properties across major U.S. markets including New York, Miami, Los Angeles, and West Palm Beach. Over its 30-plus-year history, Witkoff has completed more than 100 transactions spanning over 30 million square feet with aggregate transaction value exceeding $25 billion; notable assets include One High Line (formerly The XI), Shell Bay, The Shore Club Private Collection, 111 Murray Street, The Brook, and the West Hollywood EDITION. The firm is family-controlled, with Alex Witkoff serving as CEO following Steven Witkoff's transition to a U.S. Special Envoy role in the Trump administration.
Witkoff's business model generates revenue through three primary streams: one-time property development and sale of luxury condominiums and branded residences (e.g., One High Line surpassing $1 billion in cumulative sales), recurring rental income from owned multifamily assets (700 North Miami Avenue with 893 units, The Brook with 591 units), and investment management with equity participation alongside institutional capital partners. The firm employs a sales-led go-to-market motion targeting ultra-high-net-worth individuals through dedicated project sales offices, complemented by enterprise-level joint ventures with institutional capital providers and co-developers. Witkoff distributes product through direct sales teams and channel partnerships with luxury brokerages such as Douglas Elliman. Capital relationships with JPMorgan Chase, Apollo, Ares Management, BDT & MSD Partners, and Monroe Capital have underwritten recent financing including a $525 million refinancing of One High Line, $430 million for Shore Club, $273 million for Shell Bay, and $100 million for Dutchman's Pipe & The Belgrove.
Witkoff's core operational technology is its vertical integration capability — in-house teams spanning acquisitions, construction, legal, sales and marketing, and asset management — rather than any software platform. The firm differentiates through brand reputation, established relationships with premier architectural firms (BIG, RAMSA, Kohn Pedersen Fox, John Pawson) and hotel operators (Auberge Resorts Collection, Faena, EDITION/Marriott), and a track record of acquiring and repositioning distressed or under-managed trophy assets.
Witkoff firmographics
Firmographics- Name
- Witkoff
- Legal name
- WITKOFF
- Website
- https://witkoff.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Witkoff is a privately held, vertically integrated real estate development and investment firm that develops luxury residential condominiums, hotels, branded residences, and mixed-use properties serving ultra-high-net-worth individuals and institutional capital partners across major U.S. markets including New York, Miami, and Los Angeles.
- Ownership category
- akta.pro rank
Witkoff industry classification
Industry- Product category
- Luxury Real Estate Development
- NAICS
- Management of Companies and Enterprises (55111), Corporate, Subsidiary, and Regional Managing Offices (551114)
- SIC
- Real Estate Dealers (For Their Own Account) (6532)
- akta.pro primary industry
- Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation) (BPAJANAA)
- akta.pro secondary industries
- Real Estate M&A / Joint Venture Advisory (Platform Deals, Partnerships) (BPAJANAF), Real Estate Restructuring, Turnaround & Workout Advisory (Distressed Assets) (BPAJANAH), Real Estate Development & Feasibility Advisory (Highest-and-Best-Use, Entitlements Support) (BPAJANAC)
Keywords
Where Witkoff is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Witkoff business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Property Development and Sales: Develops luxury residential condominiums, hotels, and mixed-use properties for sale to end buyers. Revenue generated from property sales at completion.
- Rental Income: Holds rental properties including apartment buildings generating recurring rental income
- Investment Management: Manages real estate investments with equity participation and return generation for partners and co-investors
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Witkoff product offering
Product offeringCore offering
Witkoff is a vertically integrated real estate development and investment firm that develops, owns, and operates luxury residential condominiums, branded residences, hotels, rental apartment towers, and mixed-use properties in major U.S. metropolitan markets. The firm generates revenue from condominium sales, rental income from owned residential and hospitality assets, and equity participation in development partnerships with institutional capital providers. Its portfolio spans projects such as One High Line, 111 Murray Street, The Brook, Shell Bay, The Shore Club Private Collection, and the West Hollywood EDITION.
Product overview
Witkoff is a vertically integrated real estate development firm with over 30 years of experience, involved in over 100 transactions comprising more than 30 million square feet in excess of $25 billion in transaction value. The company operates as a single unified offering centered on real estate development, investment, and property management services across residential, hospitality, commercial, and mixed-use asset classes. The portfolio includes luxury residential projects (One High Line, 111 Murray Street, The Brook), hotel and hospitality developments (West Hollywood EDITION, Times Square EDITION, PUBLIC Hotel), resort and club properties (Shell Bay, The Belgrove Resort & Spa, The Shore Club Private Collection), and mixed-use urban developments (700 North Miami Avenue, The Park Santa Monica). Projects span key U.S. markets including New York, Miami, Los Angeles, and West Palm Beach.
Differentiator
Problem solved
Functional benefit
Products and services
- The Shore Club Private Collection A reimagined oceanfront mixed-use development in Miami Beach featuring 49 expansive residences and a 75-key luxury hotel operated by Auberge Resorts Collection, with architecture and residential interiors by RAMSA and hotel interiors by Bryan O'Sullivan Studio. Targeted at ultra-high-net-worth buyers and luxury hospitality guests.
- Shell Bay A 150-acre private luxury enclave in Hallandale Beach, Florida featuring a Greg Norman-designed championship golf course, 108 luxury residences, a 60-key boutique hotel, a private yacht club, racquet club, and 18,000 sq ft spa. Developed in partnership with PPG Development with Auberge-branded residences. Targeted at ultra-high-net-worth buyers and resort members.
- One High Line A 506,000-square-foot architectural landmark twin-tower development in West Chelsea, New York, featuring 235-236 luxury residences and a 120-key Faena Hotel New York. Designed by BIG with interiors by Gabellini Sheppard and Gilles & Boissier. Developed with Access Industries. Targeted at ultra-high-net-worth buyers and luxury hospitality guests.
- Ocean Terrace A mixed-use oceanfront condominium/hotel development in North Miami Beach featuring 54 condominium residences averaging 3,090 sq ft, 22 hotel condominium residences, 42 hotel keys, 165,000 sq ft of residential space, and 15,000 sq ft of retail. Sales supported by Douglas Elliman brokerage. Targeted at ultra-high-net-worth buyers and hospitality guests.
- Dutchman's Pipe & The Belgrove Resort & Spa A luxury resort and private club development in West Palm Beach featuring a 7,287-yard Jack Nicklaus Signature golf course, PGA-level training academy, racquet center, 18,000 sq ft clubhouse, 22 luxury villa residences, and The Belgrove Resort & Spa—a 150-key Marriott Autograph Collection property. Targeted at ultra-high-net-worth members, villa buyers, and resort guests.
- 700 North Miami Avenue A large urban residential rental tower development in Downtown Miami featuring 893 rental residences with 665,000 sq ft of leasable residential space and 20,000 sq ft of retail, designed by Beyer Blinder Belle with interiors by Bonetti Kozerski. Generates recurring rental income.
- The Park Santa Monica A mixed-use development at 500 Broadway in Santa Monica featuring 249 luxury apartments, 55,000 sq ft of retail, and a one-acre rooftop park with panoramic Pacific Ocean views. Designed by Koning Eizenberg Architecture. Targeted at affluent urban renters.
- The Brook A 52-story, 600-foot luxury rental tower at Flatbush Avenue and Fulton Street in Downtown Brooklyn featuring 591 residences (30% affordable housing) and 30,000+ sq ft of amenities including a pool, fitness center, co-working spaces, basketball and pickleball courts, and a sky lounge. Developed as a joint venture with Apollo Commercial Real Estate Finance. Targeted at Downtown Brooklyn renters.
- West Hollywood EDITION Hotel & Residences A luxury hotel and branded condominium development in West Hollywood featuring a high-rise form with panoramic views, designed by John Pawson with branding by Ian Schrager as part of the EDITION Hotels brand. Provides luxury hospitality rooms and branded residences.
- 111 Murray Street A visionary luxury residential tower in TriBeCa featuring glass curvature design that widens as it ascends, luxurious homes with dramatic views, and 20,000 sq ft of amenities including a 75-foot lap pool, spa, and Turkish hammam. Designed by Kohn Pedersen Fox. Targeted at ultra-high-net-worth buyers.
Companies that use Witkoff
Customer profileSegments3 records
Ideal customer profiles3 records
Witkoff technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Witkoff partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Access IndustriescoreCo-development partner with Witkoff on One High Line (formerly The XI) in West Chelsea, Manhattan. Access Industries, led by Len Blavatnik, acquired the troubled HFZ Capital project in 2021 through a joint venture with Witkoff. The partnership has successfully completed the 506,000-square-foot twin-tower development.
- Auberge Resorts CollectioncoreHotel brand partner for Shore Club Private Collection in Miami Beach. Auberge Resorts Collection provides luxury hotel management and branding for the 75-key hotel component of the redevelopment project.
- Apollo Commercial Real Estate FinancecoreJoint venture partner on The Brook, a 52-story luxury rental tower in Downtown Brooklyn. Witkoff and Apollo developed the 591-residence project with 30% affordable housing designation.
- PPG DevelopmentcoreJoint venture partner on Shell Bay in Hallandale Beach, Florida. The partnership developed a 150-acre private enclave featuring Auberge-branded residences, Greg Norman golf course, and boutique hotel.
- Ian Schrager CompanycoreLong-term partnership with Ian Schrager on multiple EDITION hotel and residential projects including Times Square EDITION, West Hollywood EDITION, and PUBLIC Hotel. Schrager provides concept and brand expertise for boutique luxury hospitality developments.
- Winthrop Realty TrustminorDevelopment partner on Times Square EDITION project in New York. Winthrop Realty Trust, a Boston-based REIT, participated in the development.
- New Valley LLCminorDevelopment partner on Times Square EDITION. New Valley LLC, the real estate subsidiary of Vector Group Ltd., maintains equity positions in numerous real estate investments.
- Douglas EllimanminorLeading real estate brokerage engaged for sales at Ocean Terrace project in Miami Beach.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
Witkoff competitors and assessment
Company assessmentDirect peers
- PMG: Miami- and New York-based luxury condominium developer focused on trophy residential towers (e.g., Monad Terrace, Missoni Baia). Comparable to Witkoff in ultra-luxury condo positioning, branded-residence strategy, and South Florida pipeline.
- Tishman Speyer: Global real estate developer and investor with deep New York roots (e.g., Rockefeller Center, The Spiral). Comparable to Witkoff in trophy-asset development, JV-driven capital structure, and institutional capital relationships.
- Kushner Companies: Family-owned New York/New Jersey real estate firm developing luxury residential and commercial properties (e.g., One Journal Square, 666 Fifth Avenue). Comparable to Witkoff as a family-controlled, vertically integrated developer with NYC concentration and luxury focus.
- The Related Companies: Major New York-based developer of large-scale mixed-use, residential, and hospitality projects (e.g., Hudson Yards, One Manhattan West). Comparable to Witkoff in vertically integrated development approach, luxury residential focus, and institutional-scale transaction activity.
- JDS Development Group: New York-based luxury residential and mixed-use developer known for supertall and ultra-luxury condominium towers (e.g., 111 West 57th Street, Steiner East Village). Directly comparable to Witkoff's luxury condo pipeline (One High Line, 111 Murray).
- CIM Group: Los Angeles-based real estate investment and development firm active in urban mixed-use, multifamily, and hospitality. Comparable to Witkoff in vertically integrated investment-driven development, institutional LP base, and presence in NY/Miami/LA markets.
Broad incumbents
- Brookfield Property Partners: Global real estate investor and developer operating across residential, office, retail, and hospitality. Comparable to Witkoff in vertical integration and institutional-scale development, though at materially larger scale and with broader geographic and asset-class reach.
- Vornado Realty Trust: Public NYC-focused REIT and developer with significant office, retail, and residential assets. Comparable as a major NYC real estate operator with institutional capital access, though broader portfolio and public-market structure distinguish it from Witkoff.
Regional players
- Related Group: Florida's largest luxury condominium developer with a deep South Florida pipeline. Comparable to Witkoff's Miami-area luxury condo strategy (Shell Bay, Shore Club, Ocean Terrace) and ultra-luxury buyer focus.
- Terra Group: Miami-based luxury residential and mixed-use developer (e.g., Five Park, Eighty Seven Park). Comparable to Witkoff in South Florida luxury condo development, branded-residence partnerships, and design-forward architecture collaborations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Witkoff financial estimates
Financial estimateRevenue estimate
Valuation estimate
Witkoff leadership team
Management profileNumber of profiles
Profiles14 records
Witkoff funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Witkoff M&A and investment
M&A and investmentM&A
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Witkoff
What does Witkoff do?
Witkoff is a vertically integrated real estate development and investment firm that develops, owns, and operates luxury residential condominiums, branded residences, hotels, rental apartment towers, and mixed-use properties in major U.S. metropolitan markets. The firm generates revenue from condominium sales, rental income from owned residential and hospitality assets, and equity participation in development partnerships with institutional capital providers. Its portfolio spans projects such as One High Line, 111 Murray Street, The Brook, Shell Bay, The Shore Club Private Collection, and the West Hollywood EDITION.
Is Witkoff a public or private company?
Witkoff is a private company. It is classified as family owned and is currently operating.
When was Witkoff founded?
Witkoff was founded in 1993. It employs 11 to 50 people.
Where is Witkoff based?
Witkoff is headquartered in New York, United States, in the North America region.
How does Witkoff make money?
Three revenue lines are on record. Property Development and Sales are the primary driver. The others are rental Income and investment Management.
Who are Witkoff's main competitors?
Direct peers on record are PMG, Tishman Speyer, Kushner Companies, The Related Companies, JDS Development Group and CIM Group. Broad incumbents are Brookfield Property Partners and Vornado Realty Trust. Regional players are Related Group and Terra Group.
Does Witkoff have an API?
No public API is recorded for Witkoff.
What industry is Witkoff in?
Witkoff's product category is Luxury Real Estate Development. Its primary akta.pro industry code is BPAJANAA, Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation), with a secondary code of BPAJANAF, Real Estate M&A / Joint Venture Advisory (Platform Deals, Partnerships). Its NAICS code is 55111 and its SIC code is 6532.