Delicious Dips

What Delicious Dips does

Delicious Dips is a privately held, women-owned retail bakery and dessert shop operating from a single storefront at 94 Franklin Road, Fitchburg, Massachusetts. The company was founded in 2020 and sells fresh, made-from-scratch chocolate-covered treats — strawberries, Oreos, pretzels, rice krispies, and cakesicles — alongside a rotating daily menu of cookies, brownies, whoopie pies, personal cheesecakes, and cupcakes. It also produces custom cakes (preset menu and fully custom), custom buttercream sugar cookies, and tiered party packages (Simple $120, Deluxe $175, Super $295), and has extended into beverages and healthier snacks with $8 real-fruit smoothies, $8 refreshers, and $9–$13.75 acai bowls.

The core operating model is in-person and phone-based custom order intake combined with walk-in retail; the company explicitly does not accept orders via its website or email, and standard custom lead times are 3 days for preset menu cakes and up to 2 weeks for fully custom cakes. Pricing is unit-based across the catalog with no subscription, licensing, or recurring-revenue mechanics. Distribution is exclusively the single Fitchburg storefront, and marketing is limited to an organic Instagram presence (@deliciousdipsbypaige) and a product/contact website.

Commercially, the business serves individual local consumers and small event/gifting buyers in the Fitchburg area; there are no enterprise, wholesale, or catering accounts documented, no headcount disclosed, and no revenue figure publicly available. The only external capital event on record is a $30,000 raise from the North Central Massachusetts Chamber of Commerce dated 2022-10-27, consistent with a bootstrapped micro/small business. There are no AI, software, API, or platform technology components — the offering is entirely physical goods and on-premise service.

Name

Delicious Dips

Legal name

Delicious Dips

Website

https://deliciousdipsbypaige.com

Company type

Private

Founded year

2020

Operating status

Operating

Short description

Delicious Dips is a women-owned retail bakery in Fitchburg, MA selling made-from-scratch chocolate-covered treats, custom cakes, sugar cookies, party packages, smoothies, and acai bowls to local consumers and event/gifting buyers through a single storefront.

Ownership category

akta.pro rank

Product category

Bakery and Confectionery

NAICS

Retail Bakeries (311811), Baked Goods Retailers (445291)

SIC

Bakery Products (2050), Sugar & Confectionery Products (2060), Retail-Eating & Drinking Places (5810)

akta.pro industry

PRIMARYTHAFAFAH

Dessert-First Bakeries (Cupcakes, Cookies, Brownies)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Bakeries & Patisseries

SECONDARYTHAFADAH

Dessert Cafes (Coffee + Desserts)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Cafes & Coffee Shops

Keywords

• Custom bakery desserts
• Chocolate dipped treats
• Fresh baked goods
• Custom celebration cakes
• Party dessert packages

Headquarters

HQ city

Fitchburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. In-Store Retail Sales: Direct retail sales of fresh-baked goods and chocolate-covered treats through their physical storefront in Fitchburg, MA. Customers visit the store to purchase daily menu items including cookies, brownies, whoopie pies, cheesecakes, cupcakes, and specialty items.

Pricing tiers

Distribution channels1 record

Marketing channels2 records

Core offering

Delicious Dips is a women-owned bakery and dessert shop that produces and sells fresh, made-from-scratch chocolate-covered treats (strawberries, Oreos, pretzels, rice krispies, cakesicles) and custom baked goods (cakes, sugar cookies, cupcakes, cheesecake shooters, cookies, brownies, whoopie pies, personal cheesecakes). It operates through a single Fitchburg, MA retail storefront where customers purchase daily-rotating baked goods and place custom/phone orders, with complementary fresh fruit smoothies, refreshers, and acai bowls. All production is done in-house daily.

Product overview

Delicious Dips is a small women-owned bakery and dessert shop offering fresh, made-from-scratch chocolate covered treats and baked goods. The product portfolio centers on custom dipped treats (strawberries, Oreos, pretzels, rice krispies, cakesicles) and custom desserts (cupcakes, cheesecakes, sugar cookies, and cakes). Complementary offerings include real fruit smoothies, refreshers, and acai bowls, as well as party packages for events. The daily changing menu features rotating baked goods including cookies, brownies, whoopie pies, personal cheesecakes, and gourmet cupcakes. All custom orders and cakes are placed in-store or by phone, not online.

Differentiator

Problem solved

Functional benefit

Products and services

• Chocolate Covered Strawberries Hand-dipped chocolate-covered strawberries available in quantities from a dozen to 24 pieces for personal gifting, parties, or walk-in purchase.
• Chocolate Covered Oreos Custom dipped Oreo cookies sold by count (12, 15, or 24 pieces) for individual or party orders.
• Chocolate Covered Pretzels Custom chocolate-dipped pretzels available in 12, 18, or 24-piece quantities, sold individually or as party add-ons.
• Cakesicles Cake-pop-style 'cakesicles' available in 12- or 24-piece orders for parties and walk-in purchase.
• Chocolate Covered Rice Krispies Custom dipped rice krispie treats sold by dozen or two-dozen.
• Custom Letter/Number Boxes Custom chocolate-dipped strawberries arranged in letter or number shapes, in 16-inch single boxes ($65-$85) or two 12-inch number boxes ($110), for personalized gifting and events.
• Custom Cupcakes Custom-decorated cupcakes available in dozen, two-dozen, or three-dozen orders.
• Custom Cheesecake Shooters 3oz single-serve cheesecake shooters in four flavors (Original graham, Oreo, strawberry shortcake, cookie butter), sold in 12, 24, or 36-piece orders.
• Custom Buttercream Sugar Cookies Homemade sugar cookies decorated with buttercream, available by the dozen up to three dozen per order.
• Cakes (Custom and Preset Menu) Custom and preset menu cakes with flavor, filling, and color customization. Preset menu cakes require 3 days' advance notice; fully custom cakes require 2 weeks' advance notice. Orders are placed by phone or in-store.
• Daily Changing Menu (Rotating Baked Goods) Daily-rotating selection of fresh-baked goods including cookies, brownies, oversized whoopie pies, personal cheesecakes, and gourmet cupcakes, available in-store only.
• Real Fruit Smoothies 20oz real-fruit smoothies in named varieties (including strawberry, mixed berry, mango, green machine, and tropical blends), priced at $8.00 each.
• Refreshers 20oz refresher beverages such as Caribbean Cora (strawberries, peaches, orange sherbet, mango passion fruit juice), priced at $8.00.
• Acai Bowls Pure acai blended with fruit and milk, available as preset bowls (Fresh N' Fruity, Sunshine, Sweet Tooth, Supercharged, Temptation, Tropical; $13.50–$13.75) or Build-Your-Own starting at $9.00 with add-ons.
• Simple Party Package Entry-level party bundle for $120 including one dozen each of chocolate-covered strawberries, Oreos, and cakesicles, with optional add-ons of pretzels, rice krispies, or cupcakes.
• Deluxe Party Package Mid-tier party bundle for $175 including one dozen each of strawberries, Oreos, cakesicles, rice krispies, and pretzels.
• Super Party Package Top-tier party bundle for $295 including two dozen each of strawberries, Oreos, and cakesicles plus one dozen each of rice krispies and pretzels.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Crumbl Cookies: Specialty cookie bakery chain with a rotating weekly menu of fresh-baked cookies and a strong digital/instagram-led brand. Directly comparable in the rotating-daily-menu, premium-positioning, and social-media-driven acquisition playbook that Delicious Dips is executing locally.
• Insomnia Cookies: Specialty cookie bakery with late-night delivery and event-order catering. Comparable to Delicious Dips' celebration/party cookie and treat business and a useful proxy for how digital ordering and delivery extensions could expand the addressable market.
• Georgetown Cupcake: Specialty cupcake and dessert retailer with custom cake and event-order capabilities. Comparable premium-bakery positioning and birthday/celebration custom-order workflow.
• Milk Bar: Bakery and dessert shop known for rotating menus of cakes, cookies, and one-off treats, plus custom cake orders. Operates the same 'fresh, made-from-scratch, customizable desserts + retail storefront' model that Delicious Dips replicates at single-store scale.
• Tiff's Treats: Cookie-delivery franchise built around fresh-baked cookies and event/party orders. Comparable in the made-to-order dessert and party package category, and illustrates digital-ordering and delivery as growth levers.
• The Sweet Lobby: Boutique dessert shop specializing in hand-dipped chocolates, chocolate-covered fruit, and party platters. Direct overlap on chocolate-covered strawberries, Oreos, and pretzels, and event-package revenue streams.
• Nothing Bundt Cakes: Specialty bakery chain focused on custom-decorated bundt cakes and tiered dessert catering for events and parties. Highly comparable to Delicious Dips' custom cake, cupcake, and party-package offering, and illustrates how the model can scale through franchising.
• Edible Arrangements: Retail franchise specializing in chocolate-dipped fresh fruit arrangements and gift assortments. Closest direct comparable to Delicious Dips' core chocolate-covered strawberries and custom letter/number box products, with similar gifting and party use cases.

Broad incumbents

• Smoothie King: National smoothie and acai bowl franchise. Comparable on the smoothie and acai bowl menu segment that Delicious Dips is using to broaden its daypart appeal and customer frequency.
• Sprinkles Cupcakes: Established specialty cupcake and dessert bakery chain, with broader product line including ice cream and layer cakes. A scaled incumbent comparable on the bakery + custom-order + adjacent café menu strategy.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

• Instagraminstagram.com/deliciousdipsbypaige

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Delicious Dips